iconic
TRANSCRIPT
A NEW BRAND
As part of our ongoing efforts to aid the growth
of the goldsmithery and jewellery sector, and to
highlight its uniqueness, Porto Jóia is introducing
a new brand ICONIC, aimed at the domestic and
international mid to high-end market.
ICONIC is a brand which gives a platform to
the finest brands on both the domestic and the
international level.
ICONIC is a refreshing, contemporary and
stylish event which aims to fulfill a specific
market need, by helping its clients to position
themselves where they want to be, in line with
their objectives.
A NEW CITY Lisbon
Lisbon is the chosen backdrop for the first edition
of ICONIC.
This landmark event will be staged at Palace Foz,
on Avenida da Liberdade, the heart of Portugal’s
designer district.
This proximity to both the luxury market and the
country’s south form the focal point of the event,
which aims to access and win new markets.
A NEW CONCEPTBest ofThe word ICONIC clearly defines our attitude to
the market. Representing the best the sector
has to offer, it is an approach which allows brands
and their pieces to awaken the imaginations of
exhibitors and visitors alike.
In this way, ICONIC - The Best of Jewellery acts
as a space where the whole fashion industry can
come together.
Jewellery and goldsmithery go hand in hand with the
world of Fashion. The event is founded on the belief
that spending in the jewellery sector, lifestyles and
market trends are all interconnected.
ICONIC offers a great selection of exhibitors,
partners and experiences. 2 days, 20 brands,
1 cocktail party with special guests and 1
exhibition space for new trends.
Exclusivity is the key concept of the whole event.
We only exhibit the very best the industry has to offer.
A NEW ATTITUDEDynamics
TREND ZONEA new trend zone, where exhibitors can unveil their pieces for the upcoming season; .
EDITORIAL FASHIONA video and photographic editorial, with exhibitors and designer brands with a presence on Avenida da Liberdade coming together to produce high-fashion looks.
COCKTAIL A cocktail party with special guests and top trendsetters.
PRIZE FIGURE ICONICAn ICONIC figure as ambassador for the ICONIC event.
ICONIC has also developed a new strategy for publicising its brands.
VOGUE will be our media partner and will create several special publications.
JOÃO POMBEIRO will be our Fashion Editorial partner.
A NEW STRATEGY Key partners
ICONIC also presents a new way to exhibit.
Exhibitors at the event have access to our ready
to go stands. The entire layout of the space is
designed by the ICONIC multidisciplinary team
and the event organisation team are entirely
responsible for set-up.
This allows you to simply leave it in our hands. No
worries, no extra work, we give you a space which
is ready to go, with everything you need to create
the display your brand and your pieces deserve.
This new approach aims to allow brands to focus
on sales and the networking opportunities
which we provide.
A NEW WAY TO EXHIBITStand
1. STAND
2. 1 DISPLAY CASE
3. 1 TABLE
4. 3 CHAIRS
5. 1 FURNITURE
6. 1 ILLUMINATED PANEL
* the client may bring his/her own display case, but will be fully responsible for its transportation and assembly.
2. Illuminated display case (45cmX45cmX180cm)
1. stand 9m2
6. backlit panel with company logo
5. furniture
4. chairs(80cm X 77cm)
3. table(80cm X 77cm)
MAY 8 . Friday10h00 – Event opens 10h00 to 21h30 - B2B Sales 21h30 to 23h00 - Cocktail party with special guests
MAY 9 . Saturday10h – Event opens10h to 20h - B2B Sales
PROGRAMME 8 and 9 may . B2B / B2C
MEDIA
Press Office.Identify trendsetters and bloggers .Develop media partnerships.Update Social Networks. On-line and Off-line Advertising.
CONTACTS . portojoia
Amélia Monteiro - Manager of PortojoiaMobile: 919994121Email: [email protected] Olívia Morais - Marketing ManagerMobile: 965734780Email: [email protected] Madalena Rodrigues – Commercial ManagerMobile: 961332490Email: [email protected] Matilde Lopes - Commercial and Marketing AssistantPhone: 229981432Email: [email protected]
www.iconic.exponor.ptwww.facebook.com/iconic
MEDIA
Press Office.Identify trendsetters and bloggers .Develop media partnerships.Update Social Networks. On-line and Off-line Advertising.