iconnoisseur media kit 2015

iConnoisseur Multimedia Inc. www.iconnoisseurguides.com Media Kit

MEDIA KIT 2015

TARGETING AFFLUENT READERS, WHO PURSUE EXCELLENCE IN PRINT, ONLINE, MOBILE DEVICES & CABLE TV

New York + Florida + California + Chicago + Texas

“iCONNOiSSEUR PROVIDES A UNIQUE OPPORTUNITY FOR MEDIA BUYERS AND BRAND OWNERS”

It takes conviction to choose excellence. iCONNOiSSEUR – Your Lifestyle Guide to Excellence is the most provocative cross-cul-tural lifestyle brand name and tool that's in constant motion engaging its vibrant and refined audience at an intellectual and emo-tional level via print, interactive web platform and mobile device app ex: Ipad and events. iCONNOiSSEUR effectively has been

acting as a link between leading brands and a rather diverse universal audience in the U.S.

This media platform is targeting an affluent (150k+) audience in the U.S. who pursue excellence and for everyone in betweenwho is equally influenced by and passionate about our culture and values. Our lifestyle magazine is the perfect guide that speaks

and reflects equally on sophisticated and intellectual individuals of high net worth in the US and the world.

iCONNOiSSEUR is written in the language and style that directly speaks to a wider range of discerning connoisseurs throughfashion, travel, gastronomy, health, sports, family and culture. We publish in print and online 6 issues per year in the most impor-

tant cosmopolitan cities such as: Miami, Los Angeles, New York City, Chicago, Houston and other major metro areas.

Our mission is to inspire our readers in a way that every-time they get our products or simply visit our site in search of anyanswers we can remind them their culture (their past) their family (their present), and their education, (their future).

Let us make your favorite lifestyle resource!

IT TAKES CONVICTION TO BRING EXCELLENCE.iCONNOiSSEUR BRINGS AN AUTHORITATIVE & THOUGHT PRO-VOKING MEDIA PLATFORM THAT MATCHES THE FINEST PROD-UCTS, SERVICES AND THE UNIQUE EXPERIENCES THEY BRING

VIA PRINT, ONLINE, MOBILE DEVICES APPS & EXCLUSIVEEVENTS.

D I S T R I B U T I O N + CIRCULATIONiCONNOiSSEUR GUIDE (English) print run of 50,000 with a circulation of 6X times per year throughout

the fice most important citires in the U.S. where High Net Worth Individuals live (HHNWI): Florida,California, New York, New Jersey, Chicago and Texas.

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SUBSCRIPTIONS {8%}: iconnoisseur’s subscriptions are secured through professional organizations/Associations,top international corporations and their brands in luxury, and HHWWI High Net Worth Individuals.

DIGITAL EDITIONS + MOBILE DEVICES + EMAIL {25%}: Ipad + iPhone + Android.

FSI - FREE STANDING INSERTS IN MAJOR NEWSPAPERS + INFLIGHT MAGAZINES {10%}: such as the NewYork Times, USA Today, Chicago Tribune, Miami Herald, San Francisco Chronicle and Houston Chronicle.

RICH MEDIA WEB SITE+SOCIAL MEDIA {15%}: 50,000+ weekly impressions & additional content for suscribersand visitors.

CONTROLLED CIRCULATION {40%}: VIP clubs, golf courses, private jet planes and airports, major airlines suchas : Delta & American Airlines, club rooms and in the vehicles of the most prominent executive car and limousine serv-ices. Available both in-room and/or at the concierge desks of some of prestigious hotels/resorts in the U.S.: Fine din-ing restaurants, spas, ski resorts, art galleries.

HIGH-PROFILE LEISURE MARKETING EVENTS {1%}: iCONNOiSSEUR provides direct access to the hottest,highest profile events, including charity galas, fashion shows, film and music festivals, movie premieres, sportingevents and luxury expos.

iCONNOiSSEUR.TV {1%}: The family table is an additional source of inspiration to convey our content figurative-ly and practically. Content from this platform will be shared and distributed in different multimedia platforms. Ex: co-sponsored interview/event, in which we interview an international figure. The same content will be distributed on the

website, magazine and TV show. Additionally, educational and how-to videos about wine, cooking and entertainment,where we will feature contributors and celebrities.

SUBSCRIPTIONS (paid or controlled) 8%DIGITAL MULTIPLE + TABLE DEVICES 20%RICH MEDIA WEBSITE + Digital Edition Web version 15%FSI FREE STANDING INSERTS IN MAJOR NEWSPAPERS 10%INFLIGHT AIRLINES/AIRPORTS/IN-ROOM HOTEL/RESORTS 40%HIGH PROFILE EVENTS 2%iCONNOiSSEUR.TV 5%


50,000K+ Readers iCONNOiSSEURMAGAZINE

published by-monthly via TABLET+EMAIL+SOCIAL

MEDIA

Our magazine in airports via:

AMERICAN AIRLINES + UNITEDAIRLINES 1st class cabins &

clubs.1 million abridged

version of the magazine willbe published as

FSI (FREE STANDING INSERTS)in major newspapers

in U.S.

UNIQUE EVENTSthat are engaging, relevant to partners & audienceWith 500+ attendees on

each property

Interactive 50K+ Monthly Gross Impressionsiconnoisseur hosts a

RICH-MEDIA WEBSITE with additional content.

ONE BRAND + MULTIMEDIA

BOOKSand e-books

Our iCONNOiSSEUR WineReference & The Wine

Buying Guide

iCONNOiSSEUR.TVINTELLIGENT, ENGAGING,CONTENT TV episodes featur-ing the most excellent productsand services, celebrities, leaders,

experts & artists.


DEMOGRAPHICSHOUSEHOLD INCOME$150K+ 89%$200K+ 58%SOCIO ECONOMIC STATUSUpper Class 60%Upper MIddle Class 40%FEMALE 55%MALE 45%MEDIAN AGE 39 MARRIED 72%LIQUID ASSETSover $750,000 99%Average Home Value $965,000

Ratebase: 65,000Readership 800,000Subscriber Rate: 61%P4CB Open Rate: $8,000 netWeb sites: 50,000 / monthFSI reach 1,000,000 bymonthly* Page price on FSI TBD

PSYCHOGRAPHICS-Feel it is worth paying extra for luxury goods & services-Like to keeep up to date with changing styles and fashion-Have a very good sense of style-Spend a lot of money on cosmetics for their personal use-Feel a designer label improves a person’s image-Like to stand out n a crowd-Cannot resist buying magazines-Try new food products-Looks at best advantages in financial services & investments-Are very loyeal to products they buy-Consider themselves experts when it comes to technology-Like to Ha ve a keen sense of adventure-Practice some sport/exercise regularly -Are interested in the arts-Are competitive & want to get to the very top of their career-Like to offer financial advice -Always is looking to purchase the latest car model-Enjoy enteretaining people at their home-Always are looking for new ideas to improve their home

SEGMENTATIONWealthiest U.S. Households Earning $150K- Annual 2012

Los Angeles 307,948 New York, CT, NJ, MA 207,509 Miami/Ft. Lauderdale 130,479 San Francisco, Danville 101,073 Chicago 64,661Houston, TX 55,960 Washington DC, VA, MD 55,268

BUYING POWER Approx 60% of US wealth in top 10 metro-areas

City Population(millions) Buying Power(bil)

Los Angeles 8.4 $159New York 4.5 $99Miami 2.1 $48 Chicago 1.9 $39Houston 2.0 $38San Francisco 1.7 $40Dallas-Fort Worth 2.0 $33Phoenix 1.2 $27San Diego 1.2 $20

BUYING POWERAffluent buying power of $868 billion in 2015 a 9%increase over 2012.

Spending reached $1.2 trillion in 2011, and is expectedto be $1.5 trillion by 2015.

The affluent population size is of 70 million householdwhich represents 10% of US population.


READER LIFESTYLEPERCENTAGE OF iCONNOiSSEUR READERS WHO:

Use a credit card, including corporate and exclusive 81% Frequently make purchases via Internet 78%Purchased fine jewelry & watches in the past year 60%Plan to purchase a vacation home this year 85%Purchase health & beauty products regularly 67%

COMPARED TO THE GENERAL POPULATION, iCONNOiSSEUR READERS ARE:

2x more likely to hold a top senior executive/CEO/Owner/Partner/Director/GM/gover-ment official position2x more likely to be business decision makers 2x more likely to contribute to nonprofit organizations2x more likely to purchase luxury watches2x more likely to use a financial services firm2x more likely to drive a luxury vehicle, such as Audi, Aston Martin, Bentley, BMW,Jaguar, Ferrari, Land Rover, Lexus, Maserati, Mercedes-Benz and Porsche2x more likely to purchase designer fashion and accessories10x more likely to have incomes of $150,000+ in households where only English is spoken

PERCENTAGE OF iCONNOiSSEUR READERS WHO:

Dine out more than once per week 66%Drink luxury spirits, premium beers and imported wines 70%Attend cultural performances 75%Travel for business abroad at least 18 x per year 89%Vacation abroad at least twice per year 89%Visit a spa during vacation 89%Exercise more twice per week 80%

COMPARED TO THE GENERAL POPULATION, iCONNOiSSEUR READERS ARE:

2x more likely to spend more than $6,000 on domestic travel2x more likely to go on a ski or golf vacation2x more likely to purchase the latest electronic equipment for personal use2x more likely to purchase furniture2x more llikely to purchase luxury goods2x most likely to be college graduates

U.S. Census 2013 - Media Solutions Research 2013 - US Census- July 2013. American MarketingAssociation.


EDITORIAL OVERVIEWInfluencial Covers — From original and rare pieces of artwork, photography from recognizedbrands, artists to celebrities, philanthropists enthusiast & leaders who have made a difference &share similar passions for our culture. Each cover reflects the upscale lifestyle and sophisticationour readers possess.

Calendar —A curated list of events, including openings, galas, launches and exclusive parties,selected by our discerning editors.

The Wire—A brief, up-to-the-minute look at trends, news and developments in the burgeoningHispanic and Latin & Hispanic community.

The Family Table – Presents compelling and informative content from an international, culturaland historic perspective.

Culture & Books —For those who make it, sell it and collect it. Highlighting prominent figures inthe art world as well as notable and emerging writers, artists from other disciplines along with theirrespective literary works.

Intellectual & Adventurous Encounters – Intimate and personal interviews and tales from icon-ic artists, authors from the categories of gastronomy, jewelry, art, design, celebrities and leaderswith revealing and poignant commentary on trends, history, technology, society, extreme sports &adventure, fashion, media and more. Pieces will range from long-form narratives to pictorials ofmulticultural events and didactic stories.

Travel & Flight –A readers’ guide to exploring the top travel destinations around the world. Topicswill vary but will include: spa & relaxation centers found only in the finest destinations, columnscovering the world of flight and their enthusiasts, their pilots, destination guides, technology andgadgets intended for travel brought to you by the iCONNOiSSEUR Concierge.

Gastronomy – This all-encompassing section includes food and wine features from countriesacross the globe; how-to articles revealing professional culinary techniques; recipes and videotutorials live from our test kitchen; restaurant reviews; and the latest in gastronomic trends. Mostcontent will include a new media component available online.

Wine is Food Culture – Celebrity sommeliers, winemakers and oenophiles chime in on the fas-cinating world of wines. Every issue will include a wine educational section with purchasing guidebrought to you by our Wine Referee. Most content will include a new media component availableonline.

The iCONNOiSSEUR Spirit - An inside look & taste on the best spirits & most important destilleries& breweries around the world. Cigar is an important comliment to spirits we will be convering cigarproducers, accessories and enthusiasts.

Sports & Entertainment – We combine the worlds of athletics and entertainment to feature notjust sports news and celebrity atheletes, but also the latest in music, songwriters. film, musicalinstruments, motorcycles, cars, hobbies.

Health & Wellness — A wholesome perspective on eating and nutrition, namely those specific toour culture, which includes guides to balanced eating, tips for a healthy lifestyle and advice writ-ten by renown physicians and their careers.

Fashion, Beauty & Design — A look into the world of fashion their power houses, bespoke tai-lors, designers & must-haves accessories, cosmetics, beauty, and trends via profiles, style,spreads & interviews. A creative outlook in the world of home-decor, design & architecture.

Ships & Knots: Builders, designers bring insights on megayatchs, boats and sailing boats clubsand events.

“When you see the LatinConnoisseur quality sealits becasue we have

reviewed it and its excel-lent”


LATIN CONNOISSEUR

Andy Garcia The Fire Behind the Passion

+ Is Chef Gaston Acurio ready for the U.S. ? Yes!

+ A Holiday In Barcelona

+ Fernando BoteroTips The Scales

+ Barcelona Jet Set

+ Set Sail on SevenBreathtaking Cruises!

Plus!Is Wine Food? + Terms to Sip By+ Meet our Wine Ref on Patrol!

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C A L E N D A R 2015ISSUE THEMES SPACE RESERVATION MATERIALS ON SALE

MAR+APRIL Cars+Travel+Fashion+Wine Feb 3, 2015 Feb 19, 2015 Mar 1, 2015

MAY+JUN Men+Travel+Jewelry+Aviation April. 8, 2015 April. 22, 2015 May 1, 2015

JULY+AUG Health+Beauty+Travel+Decor June. 9, 2015 June. 24, 2015 July 1, 2015

SEP+OCT Music + Fashion Aug. 4, 2015 Aug 19, 2015 Sep 1, 2015

NOV+DEC Travel + Yatch + Women Oct. 7, 2015 Oct 22, 2015 Nov 1, 2015

JAN+FEB Health + Fitness Dec. 1, 2015 Dec 17, 2015 Jan 1, 2016

RATES EFFECTIVE THROUGH DECEMBER 31, 2015 All rates are net, all copy and contract conditions apply.

All advertisements are four-color, non bleed.

AD S I Z E 1 X 6 X 8 X

FULL $16,000 $8,200 $4,450SPREAD $30,000 $27,000 $25,000HALF PAGE $8,400 $6,450 $4,120QUARTER PAGE $4,200 $3,500 $2,900COVER 2/PAGE 1 $17,350COVER 3 $16,950 COVER 4 $18,800


ART + CULTUREArtBooksTheater & Film

TRAVELBest Destinations + TipsiConnoisseur Concierge

BEAUTYFashion TrendsBeautyMen’s Grooming Health + Fitness

GASTRONOMYDining - Restaurant reviewsChefsWine + SpiritsWine Ref—Wine Buying GuideWine CultureRecipes

ENTERTAINMENT Music SportsEvents

INTELLECTUAL + ADVENTUROUS“From the family table to you: come see whatwe’re talking about” Family TableIntellectual You!

DIGITAL: magazines, wine guides & books.

Advertising/Media Kit

iConnoisseur hosts aRICH MEDIA WEBSITE

with additional content &celebrity blogs for registered

users & subscribers

iCONNOiSSEURGUIDES WEBSITEOur website reflects the editorial flair of our printed magazine


AIRLINES + FREE STANDING INSERTS

iCONNOiSSEUR Magazine ditribution channels growth is evident and as a result for the next 3 quarters of2015 we have established an strategic partnerships with various airlines. We are executing an exclusive

50,000 unit run via:

- AMERICAN AIRLINES + UNTED AIRLINES to be distributed as follows:

- Only in business and first class in all AA flights (4,200 flights daily), including 250 citiesin 40 countries around the world.

- AMERICAN AIRLINES + UNTED AIRLINES admiral clubs and hubs in cities with the most business passenger’s traffic: Dallas/Forth Worth, JFK, L.A, Miami, and Chicago and other hand picked locations

through out the world.

- AMERICAN AIRLINES + UNTED AIRLINES ' flies more passengers between U.S. & Latin America than any other airline.

FREE STANDING INSERTSAn abridged version of the magazine consisting of 16 pages is published bimonthly. The distribution is of one million FSIs per region within the following newspapers:

- New York Times (New York City), Observer, Wall Street Journal, US Today- Florida: Miami Herald and Sun Sentinel (Miami)

- Ilinois: Chicago Tribune, Chicago Sun Times (Chicago)- California: Los Angeles Times, Investors Business Daily (Los Angeles)

- Texas: Houston Chronicle

Our magazine in airports via: American

Airlines first class cabins & admiralclubs. 1 million copies of compact versions of the

magazine distributed bimonthly as FSI(FREE STANDING INSERTS) in major

newspapers in the largest cities around the U.S.


LEISURE MARKETING EVENTS Our events are large, small, intimate and exclusive around influential,affluent and important readers and subscribers. Additionally we cancustom your event based on your clients objectives. Every year we

continue to attract the most demanding crowds, thanks to the enthusi-astic participation of numerous restaurant (ALAIN DUCASSE - JEAN

GEORGES - THE MODERN - DANIEL - DAVID BURKE - LEBERNARDIN), as well as event sponsors: PERRIER, NESTLE

WATER, CHARMER SUNBELT GROUP, JAMES BEARD FOUNDA-TION, INTERNATIONAL CULINARY CENTER, AMERICAN AIRLINES,MANHATTAN BEERS, MOET & CHANDON, LUTZ, SOCCER.COM,

EVIAN and RED BULL.

This great, two-day event of healthy fun for foodies and members ofthe hospitality industry has been touted as the top sport and food eventto highlight NYC's noted chefs and servers. This event is sure to keepevery chef, writer, food critic and restaurant manager talking. Surely

one food critic or two will appear to savor the sauce! — FOOD NATION RESTAURANT

We continue organizing fresh, engaging and relevant events:

Fashion and Gastronomy: -TASTE OF GASTRONOMY & FASHION

Sports Restaurants: -TOP STAR SOCCER FEAST

Latin Food and Wine:-LATIN CONNOISSEUR FEAST

Wine Series -WINE IS FOOD

Sports Sailing-LATIN CONNOISSEUR SAILING TO NEW YORK

Sports Cars -iCONNOISSEUR COLLECTIBLE SERIES

Excellence Series- MOTIVATING + COACHING HOSPITALITY

Branded SponsoredEVENTS are held severaltimes a year in different

industries.


h o s p i t a l i t y s e r i e s

These wine publications will be available both in print andonline & will be given as part of our subscirption offering.

The Wine Bilingual ReferenceThese educational wine reference and guides are great tools

for professionals who strive to offer an outstanding fine-din-ing service to their clients and it helps new consumers and

wine lovers to learn, appreciate and better understand inter-national wines and gastronomy.

It offers a wine reference chapter, a tool for wine aficionados,students and professionals alike.

The reference covers the history and current state of winepriducing countries + Latin American and Spanish winepro-

ducing countries including Spain and Portugal, and explainsthe economic advantages and potential of the growing wine

market.

A compilation of wine anecdotes and quotations will make upthe guide, as will food and wine recommendations from star

chefs, wine experts and celebrities. A bilingual glossary ofwine terms will also be included.

A printed version is slated for the third trimester of 2015

Our Wine Buying Guide with our Wine Ref!

It is the ultimate wine guide to assist you in getting winesfrom the best wine makers to your table; wine reviews, wine

descriptions and tasting notes and prices will be displayed toease your efforts in getting the best products.

PUBLISHINGof e-books and books The iconnois-

seur + Latin Connoisseur WineReference Guides + The Wine

Buying Guide with our Wine RefereeWine is Food

BOOK PUBLISHING


The family table is an additional source of inspira-tion and a means of conveying content both figura-tively and practically. Content from this platform isshared and distributed in different multimedia plat-forms, such as co-sponsored events in which weinterview international figures. The event and sub-sequent interview will be posted on the website,magazine and TV show. Additionally, Iconnoisseur and Latin ConnoisseurTV will produce educational videos on topics rang-ing from cooking and fashion to extreme, adventureand sports and current events hosted by a numberof celebrities and contributors.

ICONNOISSEUR.TVUNIQUE web episodes andcontent, featuring celebrities,leaders, experts in every indus-try and artists discussing whowe are, where we come fromand how we do it in the U.S.

ICONNOISSEUR TV



iCONNOiSSEURiConnoisseur is at the forefront of this excit-ing new publishing era, with Digital Editionsfrom our award-winning brands available onmultiple tablet devices: Ipad + KindleFire +nook + mobil apps. iCONNOiSSEUR ON

THE TABLET

Electronic or tablet devices have reinventedhow we communicate or tell stories, howconsumers interact with our content, and

how advertisers connect with our audiences,all while maintaining the design fidelity andengagement of a print magazine. They also

offer complete portability: iConnoisseurMedia’s content will be everywhere our

readers go.

TABLET & MOBILE DEVICES

iconnoisseur media kit 2015

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