icp monthly report march 2013. market update i-qlick is still greatly affected by grey stocks...
TRANSCRIPT
ICP Monthly ReportMarch 2013
Market Update
Market Update • i-Qlick is still greatly affected by grey stocks • Canon’s entry and mid range DSLRs are priced higher than Nikon’s • No major promotions in the market due to Khmer New Year the following month
Top Selling Models
Top Selling DCs in March
Brand Model RSP $
Canon PowerShot A2300 $78 - $99
Sony Cyber Shot W610 $79 -$104
Canon PowerShot A3400 $89 – 109
Sony Cyber Shot W620 $88 - $125
Sony Cyber Shot W630 $119 - $125
Sony Cyber Shot W650 $142 - $150
Sony Cyber Shot W690 $199 - $210
Canon PowerShot A810 $72 - $80
Canon PowerShot A4000 $95 - $129
Top Selling Models
Top Selling DSLRs in March
Brand Model RSP $Nikon D90 18-105mm $768 - $775 Canon 650D 18 - 55 mm $615 - $650Canon 60D 18-200mm $1039 - $1069Canon 650D 18 - 135 mm $835 - $930Canon 60D 18-135mm $919 - $942Canon 7D Body $959Canon 600D 18 -135mm $919Canon EOS 5D Mark III Body $2680Canon 1100D 18-55mm $419 - $439Canon 60D Body $655
Top Selling Models
Top Selling DVs in March
Brand Model RSP $
Sony DCR-SX22E $199
Sony DCR-SX45E $290
Sony SR21 $250
Canon FS405 $185
Sony SR68 $282
Canon FS406 $225
i-Qlick’s Activities
KTH Premium Mall Grand Opening – 1 Mar
i-Qlick’s Activities
KTH Premium Mall Grand Opening - 1 Mar
i-Qlick’s Activities
CCPC Gathering – 1 Mar • Date: 1 March (Friday)• Time: 5:30 pm to 8:30 pm• Venue: i-Qlick Canon Showroom, Level 2• Topic: Photography as a tool of influence• Speaker: Anne Holmes , a freelance
photojournalist, writer, multimedia producer, and a classically trained artist.
• Participants: 200
CCPC Gathering – 1 Mar
i-Qlick’s Activities
EOS Movie Training – 15 Mar
i-Qlick’s Activities
i-Qlick’s Activities
CIA Around Phnom Penh Photo Shoot • Date: 16 March (Saturday)• Venue: Baseth Mountain• Participants: 15
CIA Around Phnom Penh Photo Shoot
i-Qlick’s Activities
i-Qlick’s Activities
Q-Studio Photo Shoots
WUPP’s Fashion Photo Shoot Mirage Agency Photo Shoot
i-Qlick’s Activities
Q-Studio Photo Shoots
Gloria Jean’s Photo Shoot
Hanuman Creation Olympia StarPhoto Shoot
i-Qlick’s Activities
Khmer New Year Promotion 28 Mar – 11 Apr
Canon Paid Ads
Paid Print Ads
Jian Hua Chinese Newspaper
Rasmei Kampuchea Newspaper
Kampuchea Themei Newspaper
Canon Paid Ads
LED Street Ads
Locations: Central Market, Olympic Stadium, Neang Kong Hing
Canon Paid Ads
Paid Ads in Legend Cinema
i-Qlick’s Facebook
i-Qlick’s Facebook Activities
i-Qlick engaged social media agency – Social Media Plus to manage i-Qlick facebook page. 300% growth in 1 month.
i-Qlick’s Facebook
i-Qlick’s Facebook Activities Regular weekly features: - Product features- Photograph of the week- Photographer of the week
Canon in News
Electronic World Magazine – Press Release
Canon CP+ Press Release
Canon & KTH Premium Powermall Opening Press Release
Canon in News
Electronic World Magazine – Product Reviews
Canon PowerShot A2600 Canon Legria HF46 Canon Legria HFR38
httpporpok.com20130322eos-100d
Canon in News
Porpok Tech Blog – Product Reviews
Competitors’ Activities
Nikon’s Activities
Competitors’ Activities
Pentax promotions at TK
Competitors’ Activities
Sony’s projectors
i-Qlick’s Activities Next Month
i-Qlick’s Activities for April • Khmer New Year Promotions 28 March to 11 April• Khmer New Year Facebook Lucky Draw 1 April to 23 April• i-Qlick Business Partner Appreciation Night + Product Launch 27 April• Ratana Plaza Roadshow 8 Apr to 8 Jun