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TRANSCRIPT
Online training course
ADVOCACY & POLICY INFLUENCING3 - 6 AUGUST 2020
Understand how you can influence a policy process. From first
stages to final implementation. It could be your core business or an
intrinsic part of your organisation. Obtain a broad set of tools to
plan effective advocacy strategies. Conduct actions with well-
framed messages, and create coherent paths with your allies for
powerful joint interventions. Learn how to monitor advocacy results
COURSE
OBJECTIVES
Understand how to embed advocacy actions in your organisation’s plans
Use practical tools and methods to plan, prepare, implement and evaluate advocacy
initiatives
Analyse stakeholders and policy context
Gain insight into building strong coalitions, select your political targets, frame your
messages in convincing ways
Practice how to conduct influential lobby meetings
Learn how to monitor advocacy results
COURSE
AGENDADAY 1: CONCEPTS & PRINCIPLES
Welcome and introduction
Policy Influencing and Advocacy concepts,
Policy Influencing Cycle
CLASP principles
Theory of Change
DAY 2: ANALYSING THE CONTEXT
Policy mapping
Situation analysis / PESTLE analysis
Stakeholder Analysis - Actor Mapping
Network alliances and dynamics
DAY 3: SKILL BUILDING
Communications: framing the message
Skills building: elevator pitch
Win-win negotiations
Skills building: practise a lobby meeting
DAY 4: DESIGNING CAMPAIGNS AND MONITORING RESULTS
Monitoring results: Outcome Harvesting
Social Media for Advocacy
Designing your advocacy campaign
Evaluation and certification
This course is offered over a 4-day period, involving 8 sessions which lasts 1.5
hours each (2 sessions per day). The course is based on a participatory, active
learning approach with a combination of guided virtual classroom and
learning at your pace. The following topics will be covered in the course,
which might be further adjusted to suit participants' training needs:
Mr. Toonen is senior trainer of MDF Vietnam office. Koen also has
over 20 years of development experience at the UN. He was
involved in managing the UNDP-UNEP Poverty Environment
Partnership. He is an all-round development expert and trainer
in Results-Based Management, Monitoring and Evaluation,Advocacy and Policy Influencing, Network Management, Multi-stakeholder Partnerships, Sustainability Planning, InstitutionalDevelopment and Organizational Strengthening, notably forpoverty alleviation and environmental management.
MEET YOUR TRAINERS
Koen Walter ToonenSenior Trainer/Consultant (MDF Vietnam)
Email: [email protected]
Ms. Ger Roebeling has a longstanding career in International
Cooperation with experience in the field, and 20 years in different
management positions (from programme management to general
director) in International organisations, ranging from the Netherlands
to Africa, Asia, Latin America and Eastern Europa & Caucasus, and
MENA region. She is the founder of several policy networks based on
Trade, Food Security, WASH up to EU, UN and World Trade
Organisation levels and she managed worldwide multi stakeholder
partnerships and development programmes. Her policy interventions
have led to the elimination of agricultural subsidies stopping the
dumping of Food Aid. She joined MDF in 2008 and became one of
the first interim and change managers, developed training courses
on Advocacy and Policy Influencing, Partnership & Networkmanagement, Security and Gender, and Leadership & Coaching.
MEET YOUR TRAINERS
Ger RoebelingSenior Trainer/Consultant (MDF Netherlands)
Email: [email protected]
DATE3 - 6 August 2020
ESSENTIAL
INFORMATION
REGISTRAT ION
DEADL INE27 July 2020
COURSE FEE
825 EUR (Excluding tax)
SPEC IAL OFFERS
5% early bird discount for payments completed
by 30 June 2020
10% discount for MDF alumni who attended an
MDF course within the past 2 years
1 FREE place for a group of 6 registrations from
the same organisationREGISTER
T IME
8.30 a.m CEST
8 sessions of 1.5 hours; 2 sessions each day
Saving travel time & costs
Minimized interruption to your work
Maximize your use of time
Access to MDF international training from
anywhere
More flexible training schedule
Free access to MDF online resources
More of your staff can join at once
Easily-monitored progress report
Information retention
No risk of Covid-19!
WHAT MAKES ONLINE COURSES WORTH?
In 2014, MDF started our first blended course
in which traditional face-to-face training is
combined with online sessions. Over years,
our ONLINE TRAINING SERVICE, which allows
remote learning with the same quality and
more flexible time, has been successfully
developed and recognised.
Contact our Offices
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