identify fans, followers and catalysts
TRANSCRIPT
indentifying followers, fans & catalysts
what do you believe about relationships you make online?
are these relationships real?
do you actually value them?
there is humanity behind the
avatars
people are people
3 types of users
followers
follow.
click a button
fans
cheer.
share your story
comment on your work
move.
catalysts
how can we empower catalysts?
voice heard
efforts empowered
case study: Quinn
the shine movement
&
NO money
tons of passion
over $1,000 per event
hundreds of new fans each event
Questions