identity theft protection services from lifelock offer your … · 2016. 5. 5. · 1 federal trade...

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© 2016 LifeLock, Inc. All Rights Reserved. LifeLock and the LockMan Logo are registered trademarks of LifeLock, Inc. All company logos and product names mentioned herein maybe trademarks and/or registered trademarks of their respective companies. Identity theft protection services from LifeLock offer your business value. Identity theft is top-of-mind with your customers, members and employees. Media reports are rampant with stories of identity theft on a major scale. In fact, identity theft was the second most common consumer complaint in 2015. 1 Position your company as a forward-thinker and offer this timely and valuable offering that can also help you: · Retain, re-engage and deepen client relationships · Add an incremental revenue stream · Differentiate your organization and offerings from competitors Simply put, LifeLock is one of the preferred choices among consumers, and a great business solutions partner. And because everyone has an identity to protect, we believe our rapid growth in awareness and membership creates real opportunity for your organization to provide a valuable resource while diversifying your revenue stream. About LifeLock Founded in 2005, LifeLock is publicly traded on the NYSE (LOCK) offering identity theft protection direct to consumers and via enterprise sales channels (B2B2C). LifeLock also offers a full suite of institutional fraud mitigation tools through ID Analytics. A leader in the market, LifeLock’s success is measured beyond just our continued growth and increased sales. In addition to quarterly sales in excess of $100M, LifeLock also offers a 65% aided and 25% unaided brand recognition rate, and a retention rate of over 86% * . That’s supported by LifeLock’s $120M annual commitment to brand and marketing spending, and 42 consecutive quarters of growth. THE RESULT? LifeLock boasts more than 4.3 million members, and we average more than 200,000 identity alerts each week. LifeLock also offers a product service guarantee and “victim” expense reimbursement, in place the moment a member enrolls. And most importantly, LifeLock is focused on one thing – Identity Theft Protection. Unlike many other organizations, LifeLock DOES NOT sell member data. Multi-Channel Go-To-Market Strategy LifeLock offers distinct channel marketing strategies: · Consumers – Direct-to-Consumer & Partner Distribution · Enterprises – Direct Sales & Strategic Partners * As of 12/31/15 ‡ Service Guarantee benefits for State of New York members are provided under a Master Insurance Policy issued by State National Insurance Company. Benefits for all other members are provided under a Master Insurance Policy underwritten by United Specialty Insurance Company. Under the Service Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. Please see the policy for terms, conditions and exclusions at LifeLock.com/legal. 1 Federal Trade Commission, Consumer Sentinel Network Data Book for January – December 2015 2 Unisys Security Index, May 4, 2011 Our Management Team Board of Directors · Tom Ridge · Gary Briggs, Chief Marketing Officer, Facebook · Albert Pimentel, EVP, Chief Sales and Marketing Officer, Seagate Executive Leadership Team · Hilary Schneider, President, CEO · Ty Shay, Chief Marketing Officer · Doug Jefferies, Chief Administrative Officer · Sharon Segev, EVP, General Counsel · Neil Daswani, Chief Information Security Officer · Mike Dean, Chief Strategy Officer · Dev Patel, SVP, Product & Technology · Michelle Eisenstat, SVP, Human Resources · Mike Hargis, SVP, Member Services & Business Operations · Jill Nash, EVP, Corporate Affairs · Ryan Giordano, VP, Business Analytics · Gail Provenzano, Chief of Staff, VP, PMO & Business Operations Focused on Identity Theft Protection LifeLock Identity Theft Protection offers you a highly relevant, financially-oriented way to strengthen your relationship with your customers, members and employees. We’re committed to customer satisfaction, using survey scoring, focus groups and retention incentives to better understand how to best serve our customers.

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Page 1: Identity theft protection services from LifeLock offer your … · 2016. 5. 5. · 1 Federal Trade Commission, ... ·Neil Daswani, Chief Information SecurityOfficer ·Mike Dean, Chief

© 2016 LifeLock, Inc. All Rights Reserved. LifeLock and the LockMan Logo are registered trademarks of LifeLock, Inc. All company logos and product names mentioned herein maybe trademarks and/or registered trademarks of their respective companies.

Identity theft protection services from LifeLock offer your business value. Identity theft is top-of-mind with your customers, members and employees. Media reports are rampant with stories of identity theft on a major scale. In fact, identity theft was the second most common consumer complaint in 2015.1 Position your company as a forward-thinker and offer this timely and valuable offering that can also help you: · Retain, re-engage and deepen client relationships · Add an incremental revenue stream · Differentiate your organization and offerings from competitors

Simply put, LifeLock is one of the preferred choices among consumers, and a great business solutions partner. And because everyone has an identity to protect, we believe our rapid growth in awareness and membership creates real opportunity for your organization to provide a valuable resource while diversifying your revenue stream.

About LifeLock

Founded in 2005, LifeLock is publicly traded on the NYSE (LOCK) offering identity theft protection direct to consumers and via enterprise sales channels (B2B2C). LifeLock also offers a full suite of institutional fraud mitigation tools through ID Analytics.

A leader in the market, LifeLock’s success is measured beyond just our continued growth and increased sales. In addition to quarterly sales in excess of $100M, LifeLock also offers a 65% aided and 25% unaided brand recognition rate, and a retention rate of over 86%*. That’s supported by LifeLock’s $120M annual commitment to brand and marketing spending, and 42 consecutive quarters of growth.

THE RESULT? LifeLock boasts more than 4.3 million members, and we average more than 200,000 identity alerts each week. LifeLock also offers a product service guarantee‡ and “victim” expense reimbursement, in place the moment a member enrolls. And most importantly, LifeLock is focused on one thing – Identity Theft Protection. Unlike many other organizations, LifeLock DOES NOT sell member data. Multi-Channel Go-To-Market Strategy

LifeLock offers distinct channel marketing strategies: · Consumers – Direct-to-Consumer & Partner Distribution · Enterprises – Direct Sales & Strategic Partners * As of 12/31/15 ‡ Service Guarantee benefits for State of New York members are provided under a Master Insurance Policy issued by State National Insurance Company. Benefits for all other members are provided under a Master Insurance Policy underwritten by United Specialty Insurance Company. Under the Service Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. Please see the policy for terms, conditions and exclusions at LifeLock.com/legal. 1 Federal Trade Commission, Consumer Sentinel Network Data Book for January – December 2015

2 Unisys Security Index, May 4, 2011

Our Management Team

Board of Directors · Tom Ridge · Gary Briggs, Chief Marketing Officer, Facebook · Albert Pimentel, EVP, Chief Sales and

Marketing Officer, Seagate

Executive Leadership Team · Hilary Schneider, President, CEO · Ty Shay, Chief Marketing Officer · Doug Jefferies, Chief Administrative Officer · Sharon Segev, EVP, General Counsel · Neil Daswani, Chief Information Security Officer · Mike Dean, Chief Strategy Officer · Dev Patel, SVP, Product & Technology · Michelle Eisenstat, SVP, Human Resources · Mike Hargis, SVP, Member Services & Business Operations · Jill Nash, EVP, Corporate Affairs · Ryan Giordano, VP, Business Analytics · Gail Provenzano, Chief of Staff, VP, PMO & Business Operations

Focused on Identity Theft Protection

LifeLock Identity Theft Protection offers you a highly relevant, financially-oriented way to strengthen your relationship with your customers, members and employees. We’re committed to customer satisfaction, using survey scoring, focus groups and retention incentives to better understand how to best serve our customers.

Page 2: Identity theft protection services from LifeLock offer your … · 2016. 5. 5. · 1 Federal Trade Commission, ... ·Neil Daswani, Chief Information SecurityOfficer ·Mike Dean, Chief

© 2016 LifeLock, Inc. All Rights Reserved. LifeLock and the LockMan Logo are registered trademarks of LifeLock, Inc. All company logos and product names mentioned herein maybe trademarks and/or registered trademarks of their respective companies.

The Voice of the Customer

LifeLock uses a variety of third-party customer satisfaction survey tools, including: Net Promoter Score (NPS), where respondents answer one questions: “How likely are you to recommend LifeLock to a friend or colleague?” In 2014, LifeLock scored an NPS of 55, well above the national average of 29, and in league with some of the following brands: USAA, Costco, Amazon.com, Southwest Airlines and Trader Joe’s.

Burke Research Secure Customer Index, where respondents are asked five questions ranging from satisfaction to likelihood to recommend. LifeLock 2014 SCI is 85 and ranked in the 90th percentile of all companies surveyed.

LifeLock also uses focus groups through an internal market intelligence team, and monitors annual retention to validate survey results and ensure service excellence.

Our Technology

What makes LifeLock an industry leader in identity theft protection? Our commitment to new and proven technology. Our core alert platform is powered by ID Analytics, or IDA, a wholly-owned subsidiary. IDA provides enterprise risk mitigation technologies by assigning consumer level risk metrics to participating institutions to help reduce fraud. LifeLock then maps our members’ data into IDA’s risk mitigation platform.

IDA industry visibility includes over 300 participating enterprises across wireless providers, credit card issuers, auto loan providers, retail outlets and financial services providers. IDA’s reach includes 4 of the top 6 largest US financial institutions, 4 of the top 5 US wireless providers, and 4 of the top 5 credit card issuers.

All of that data allows IDA to assemble a database of more than ONE TRILLION identity elements, with more than 50 million added each day. LifeLock continuously maps their members’ data against these elements to detect fraud risk, then alerting the member with the known details (and intervening, if appropriate).†

LifeLock also offers a world-famous $1 million service guarantee‡ – if you become a victim of identity theft while you are a LifeLock member, LifeLock will spend up to $1 million to hire experts, lawyers, investigators, consultants and whomever else it takes to help your recovery. Benefits under the service guarantee are provided under a zero deductible identity theft insurance policy.

† LifeLock does not monitor all transactions at all businesses. ‡ Service Guarantee benefits for State of New York members are provided under a Master Insurance Policy issued by State National Insurance Company. Benefits for all other members are provided under a Master Insurance Policy underwritten by United Specialty Insurance Company. Under the Service Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. Please see the policy for terms, conditions and exclusions at LifeLock.com/legal.

A Valued Partner

LifeLock has partnered with more than 400 different organizations across the financial, wireless, retail, affinity, security and association verticals. In fact, LifeLock works with 4 of the top 5 US wireless carriers, 4 of the top 6 largest financial institutions, and with 4 of the top 5 credit card issuers. They key to managing these successful partnerships is accountability, and a commitment to new and proven technology.

End-to-End Protection

Monitoring: LifeLock uses a mix of proprietary and third-party monitoring tools against which they map member information in order to identify potential instances of fraud.

Alerts: If LifeLock detects a new application being opened (or other ‘alertable’ event depending on the service in question) the company alerts the member with the known details and intervenes on behalf of the member if appropriate.† ††

Member Services: Live U.S. based member services agents field approximately 30,000 calls weekly. All calls are recorded.

Resolution: Members who have experienced identity theft during their memberships are assigned a dedicated LifeLock Resolution Specialist. LifeLock Resolution Specialists are Fair Credit Reporting Act certified and trained on federal legislation, national credit repository guidelines and consumer rights.

Communication: LifeLock alerts our members via telephone, email and SMS text message.†† ‡‡ All communication (alert and non-alert related) are recorded and stored for a minimum of two years. Additionally, detailed reporting is available concerning the nature, length and other relevant call details.

† LifeLock does not monitor all transactions at all businesses. †† Fastest alerts require member’s current email address. ‡‡ Phone alerts made during normal local business hours