imc - uber technologies
TRANSCRIPT
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EVERYONE’S PRIVATE DRIVER
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WHAT UBER IS..WHAT ALL UBER DOES..
WHOM DO UBER TARGETS..UBER’S STRATEGIES
UBER ADSSOCIAL INITIATIVES
WHAT’S UPCOMING..
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6700 Employees
66 Countries
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UBER RUSHUBER EATSUBER RIDEUBER DRIVE
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UBER$40 billion
LYFT$2.6
billion
OLA$2.5
billion
GET TAXI
GRAB TAXI
SIDE CAR
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TARGETGROUP
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SALES PROM
OTIO
N
ADVERTISIN
G
PRINT MEDIA
SOCIAL MEDIA
NEWSPAPER
MAGAZINE
SOCIAL ACTIVITIES
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SALES PROMOTION
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SALES PROMOTION
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SALES PROMOTION
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SALES PROMOTION
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SALES PROMOTION
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Personal Selling
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ADVERTISING – PRINT
The Magazine forUBERPartners
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ADVERTISING - PRINT
..in the NEWSPAPER
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ADVERTISING
..with the NEWS
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ADVERTISING - PROMOTIONAL
UBERIn sportstoo..
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ADVERTISING
Targeting
ImportantDaysOfLife..
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ADVERTISING
Targeting
CrucialTimes..
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ADVERTISING - OUTDOORS
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ADVERTISING
EarnWith
UBERInNights..
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ADVERTISEMENT – SOCIAL MEDIA
WHERE THE
TG is..
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ADVERTISEMENT – SOCIAL MEDIA
WHERE THE
TG is..
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ADVERTISEMENT - SOCIAL MEDIA
WHERE THE
TG is..
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WHERE THE TG IS..
ADVERTISEMENT – NEWSPAPER
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ADVERTISEMENT - BROADCAST
WHERE THE
TG IS..
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ADVERTISEMENT – MOBILE APPLICATION
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UBER’s CSRs
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Focu
sing
Entr
epre
neur
ship
..
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Focu
sing
Envi
ronm
ent..
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Focu
sing
TOU
RISM
…
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UBER’s UPCOMING..
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PRESENTED BY: DIVYA, PARITOSH, AMIT, PARTH, SHIVADiv.: B
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