THE IM

PACT OF

THE IN

TERNET

S E C T I ON B

RE S E A R C H

1962 J.C.R Licklider prosed a network of computers that could talk to one another.

1969 First message was sent from one computer to another over ARPANET

1971 Ray Tomlinson developed the E-Mail

1971 Vintont Cerf invented Transmission Control Protocol (TCP)

1991Tim Berners-Lee invented the World Wide Web

1993 Mosaic invented – popularised surfing the web

1992Erwise invented – first internet browser to have a graphical interface

Early 1990’sDial Up Internet

1998Broadband

2004 Facebook invented

2005 YouTubeinvented

2006Twitter invented

1997 Netflix established (became subscription based in 1999)

WEB 2.0 – DEFINITIONS FROM THE INTERNET• Web 2.0 is the term given to describe a second generation of the World Wide Web that is focused

on the ability for people to collaborate and share information online. Web 2.0 basically refers to the transition from static HTML Web pages to a more dynamic Web that is more organized and is based on serving Web applications to users. - http://www.webopedia.com/TERM/W/Web_2_point_0.html

• Web 2.0 is the current state of online technology as it compares to the early days of the Web, characterized by greater user interactivity and collaboration, more pervasive network connectivity and enhanced communication channels. - http://whatis.techtarget.com/definition/Web-20-or-Web-2

• An umbrella term for the second wave of the World Wide Web, which was coined in a conference on the subject in 2004 by O'Reilly Media and CMP Media (later taking its parent name of United Business Media). Sometimes called the "New Internet" as well as "Internet 2.0," Web 2.0 is not a specific technology; rather, it refers to two major paradigm shifts. The one most often touted is "user-generated content," which relates more to individuals. The second, which is equally significant, but more related to business, is "cloud computing.“ - http://www.pcmag.com/encyclopedia/term/56219/web-2-0

• The second stage of development of the Internet, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media. - http://www.oxforddictionaries.com/definition/english/web-2.0

• a second generation in the development of the World Wide Web, conceived as a combination of concepts, trends, and technologies that focus on user collaboration, sharing of user-generated content, and social networking. - http://dictionary.reference.com/browse/web-2-0

WEB 2.0 APPLICATIONS• Flickr• Wikis• Twitter• Facebook• Kaneva.com• Kickstarter.com• Instagram• YouTube• Tumblr

RESEARCH INTO

WEB 2.0

APPLICATI

ONS

FLICKR1) What is this site for & what does it allow users to do?

Flicker is an image and video hosting website. It allows you to share your own images and videos or view other member’s videos and images. The website allows you to add contacts and chat with them.

2) Why is it a web 2.0 application?Flickr is a web 2.0 application as it allows the public to upload and share content to the internet for the viewing of others.

3) How does it impact on media audiences?It allows the flexibility of allowing people to have quick access to browsing images and videos.

4) How does it impact on media producers?Flickr allows media producers to upload and share their content, promoting it with a wide audience.

WIKIS1) What is this site for & what does it allow users to do?

Wikipedia is a free encyclopaedia site that allows the sharing of information and images of a wide range of topics.

2) Why is it a web 2.0 application?It allows the sharing of media content for the public.

3) How does it impact on media audiences?It allows them to easily access information of a certain subject they want to know more about.

4) How does it impact on media producers?It provides basic information of the producers product, however, due to the element that articles can be edited, it could give off bad publicity, rather than good.

TWITTER1) What is this site for & what does it allow users to do?

Twitter is a social media network that allows you to compose “tweets” using 140 characters or less. Twitter also allows you to upload images and videos to share with your followers. Many celebrities use it and post about their day to day lives to allow their fans to keep up to date with what is going on with them.

2) Why is it a web 2.0 application?It allows people to compose their own content in the form of “tweets”, images and videos.

3) How does it impact on media audiences?It allows media audiences to keep up to date with social interactions and their favourite celebrities.

4) How does it impact on media producers?It allows them to build buzz for their product and build up their fan base.

FACEBOOK1) What is this site for & what does it allow users to do?

Facebook is a popular social networking site that allows you to create profiles. These profiles allow you to keep in contact with friends, family and colleagues, through the messenger element. You can also upload and share videos, photos and post “statuses” to let your friends know what you’re doing.

2) Why is it a web 2.0 application?It allows an individual to upload media content such as videos, “statuses” and pictures to their “Facebook friends”.

3) How does it impact on media audiences?It allows them to keep in contact with their friends and their activities as well as keeping up to date with their favourite producers.

4) How does it impact on media producers?It allows them to create buzz for a product and build their fan base through the “pages” option.

KANEVA.COM1) What is this site for & what does it allow users to do?

Kaneva is a virtual 3D world that allows supports browsing the web, social networking and sharing media.

2) Why is it a web 2.0 application?It allows the sharing of media content.

3) How does it impact on media audiences?It allows media audiences to explore a virtual world whilst exploring the other elements they would usually do whilst on the internet.

4) How does it impact on media producers?It allows them to upload their media content for a wider audience base.

KICKSTARTER.COM1) What is this site for & what does it allow users to do?

Kickstarter is a pledging website that allows creators to share their ideas and gather crowd funding for it.

2) Why is it a web 2.0 application?It allows people to post their ideas and advertising for their product for others to view.

3) How does it impact on media audiences?It allows the media audience to easily find new arising media to invest in and explore.

4) How does it impact on media producers?It allows new media producers to gather crowd funding for their projects as well as developing and widening their fan base.

INSTAGRAM1) What is this site for & what does it allow users to do?

Instagram is an online mobile app that allows you to share photos, short videos and message other accounts. There is also a feature for instant sharing to other social networking sites that you can link to your instagram acount.

2) Why is it a web 2.0 application?It allows you to upload images and clips to the app for the viewing of your followers.

3) How does it impact on media audiences?The tagging feature easily allows audience members to search for their desired content, as well as keeping up to date with images from their favourite celebrities.

4) How does it impact on media producers?It allows media producers to share images and build up a wider fan base, as well as gaining “hearts/likes” to show popularity of their content.

YOUTUBE1) What is this site for & what does it allow users to do?

A website which allows people to create and upload videos to share with everyone.

2) Why is it a web 2.0 application?It allows the sharing of videos publicly.

3) How does it impact on media audiences?It easily allows audience members to explore and find new media and view their favourite media producer’s content for free.

4) How does it impact on media producers?Media producers can share their content and build up a fan base of “subscribers” and view how popular their content is through “likes” and “dislikes”.