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Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia Importance of Intellectual Property Registration ; Trademark

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Page 1: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Yusnieza Syarmila Yusoff

Perbadanan Harta Intelek Malaysia

Importance of Intellectual

Property Registration ;

Trademark

Page 2: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Definition of intellectual

property

Intellectual property (IP) refers to

creations of the mind, such as

inventions; literary and artistic works;

designs; and symbols, names and images

used in commerce.

Page 3: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

IP Components

Page 4: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Intangible Property

1. Tangible property

Example : land, houses, estates,car

2. Intangible property

Example : Intellectual property

The value of IP is independent of its cost – low cost but can generate a very high income

Page 5: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

IP IS A PROPERTY – HAS

VALUE!!

1. Can be sold

2. Can be bought

3. Can be licensed or rented

4. Can transferred through will

5. Can be assigned

6. Can be mortgaged to third

parties (in some jurisdictions)

Page 6: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Guidelines

Simple to spell

Easy to pronounce

Unusual and distinctive

Easy to recall

Protectable

Universally acceptable

Page 7: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Made to move……..

Page 8: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Legal Regime for Protection of Brand / Trade Marks

Criminal Remedies

Trade Descriptions Act 2011

Consumer Protection Act 1999 OR

MyIPO

45 Classes of Goods

& Services

Rights Available Upon

Covering Same

Goods & Services Only

Trade Marks Act 1976

Reputation & Goodwill

Misrepresentation

Damage

USE, USE & USE

Registered &

Unregistered Marks

Common Law Rights

.com.my

First Come First Served

MYNIC

Domain Name

SSM

Registry of Companies

Registry of Business

No Cross Check with MyIPO

Companies/Business Names

Page 9: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Registered Trade Marks - ®

Unregistered Trade Marks - TM

Service Marks - SM

Certification Marks

Page 10: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

REGISTERED

TRADE MARK The President of Coca Cola stated that the corporation’s buildings, machinery, equipment, vehicles and physical property could all be destroyed, but that the business would have no trouble getting back on its feet, provided the trade mark survived. 2003 Brand Value (US$Billion)

70.45

2013 Brand Value (US$Billion)

79.21

Page 11: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

“trade mark means used or proposed to be used in relation to goods or services for the purpose of indicating or so as to indicate a connection in the course of trade between the goods or services and a person having the right either as proprietor or as registered user to use the mark ….”

IMPORTANT ELEMENT

Page 12: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

REGISTRABLE TRADE MARKS

Sec. 10(1), TMA 1976 – shall contain/consist of at least one criteria below:

Name of an individual, company or firm represented in a special or particular manner The signature of the applicant for registration or of some predecessor in his business An invented word or words Word having no direct reference to the character or quality of the goods or services not being, according to its ordinary meaning, a geographical name or surname Any other distinctive mark

Page 13: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

UNREGISTRABLE AND PROHIBITED TRADE MARKS

Marks identical or similar with registered trade mark

Marks likely to deceive or cause confusion

Conflict with earlier marks

intrinsic deception

Marks contrary to law

Scandalous and offensive marks

Marks prejudicial to the interest or security of the

nation

Marks which are identical or similar to a well-known

mark

Marks which contains false geographical indication

Page 14: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

UNREGISTRABLE AND PROHIBITED TRADE MARKS

Marks Claiming Intellectual Property Rights

o Patent, Patented, By Royal Letters Patent, Registered,

Registered Design, Copyright

Protected Representations And Emblems

o Seri Paduka Baginda Yang Dipertuan Agong – The King

o States Ruler

o The word ASEAN and the representation

o National Flower – “Bunga Raya”

o Article 6ter of the Paris Convention

• any mark which consists of, or contains, the armorial

bearings, flags or other State emblems of countries which

are parties to the Convention

Others - Any mark, which is specifically declared by The Minister

Page 15: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Statutory Declaration

Filing Fees – RM 370.00

Trademark Registration Number: 201400100100

TM 5/5A Form – 5 copies

Page 16: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Manual

(RM)

Online

(RM)

Expedited

(RM)

TM5 Form [Applicant to File]

370.00 350.00 370.00

TM5A Form [Request for Approval for Expedited

Examination]

250.00

TM5B Form [Request expedited examination

applicant]

1200.00

TM31 Form [Request for advertisement]

650.00 650.00 650.00

Total 1020.00 1000.00 2470.00

Page 17: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

ADVERTISEMENT

(GOVT. GAZETTE)

OVERCOME

OPPOSITION

TRADE MARK REGISTRATION PROCEDURE

APPLICATION

RECEIVED

FORMALITY

EXAMINATION

APPLICANT

SEARCH &

EXAMINATION

APPLICATION

OBJECTED

OVERCOME

OBJECTION

NO OPPOSITION OPPOSITION

APPLICATION

ACCEPTED

RENEWAL

REGISTRATION

HEARING

Page 18: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

RENEWAL, REGISTERED USERS,

ASSIGNMENT, CHANGE OF NAME & ADDRESS

REGISTERED

Page 19: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

VALIDITY DATE OF

PERPETUAL SUBJECT TO RENEWAL

EVERY 10 YEARS

TRADEMARK CERTIFICATE

Page 20: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Section 3 "trade mark" means, a mark used or proposed to be used in relation to goods or services for the purpose of indicating or so as to indicate a connection in the course of trade between the goods or services and a person having the right either as proprietor or as registered user to use the mark…

Section 3 "registered trade mark" means a trade mark which is actually has been approved and certified to be granted registration.

Section 81. Falsely representing a trade mark as registered. (1) A person who makes a representation - (a) with respect to a mark, not being a registered trade mark, to the effect that it is a registered trade mark;

is guilty of an offence and is liable, on conviction, to a fine not exceeding five hundred ringgit or to a term of imprisonment not exceeding two months or to both.

Page 21: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

TRADE DESCRIPTION ACT

2011

Prohibition of False Trade Description in Relation to Trademark

Section 8 (1)

Notwithstanding section 5 and 6, a trade description shall include an indication, whether direct

or indirect, and by any means given, in respect of any goods or parts of goods relating to any

rights in respect of trade mark registered under the Trade Marks Act 1976 [Act 175].

Section 8 (2)

Any person who –

a) Applies a false trade description to any goods as if the goods were subject to any rights

relating to registered trade mark;

b) Supplies or offers to supply any goods to which a false trade description is applied as if the

goods were subject to any rights relating to registered trade mark; or

c) Exposes for supply or has in his possession, custody or control for supply any goods to

which a false trade description is applied,

CONTINUED…

ENFORCEMENT

Page 22: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

TRADE DESCRIPTION ACT

2011

Prohibition of False Trade Description in Relation to Trademark

Commits an offense and shall, on conviction, be liable –

A. If that person is a body corporate, to a fine not exceeding RM 15,000 for each goods

bearing the false trade description, and for a second @ subsequent offense, to a fine not

exceeding RM 30,000 for each goods bearing the false trade description; or

A. If that person is not a body corporate, to a fine not exceeding RM 10,000 for each goods

bearing the false trade description @ to imprisonment for a term not exceeding 3 years @

to both, and for a second @ subsequent offence, to a fine not exceeding RM 20,000 for

each goods bearing the false trade description, or to imprisonment for a term not

exceeding 5 years @ to both.

Section 8 (3)

Any person who applies, supplies @ offers to supply, exposes for supply @ has in his

possession, custody or control for supply any goods bearing an identical mark with the

registered trade mark without the consent of the registered owner of the trade mark is

deemed to apply, supply or offer to supply goods bearing false trade description unless the

contrary is proved.

ENFORCEMENT

Page 23: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

NEWS

Page 24: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

NEWS

Page 25: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

NEWS

Page 26: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

News

Page 27: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia
Page 28: Importance of Intellectual Property Registration ; Trademarkww2.sabah.gov.my/mlgh/Lampiran/IIMPORTANCE OF IP - TRADEMAR… · Yusnieza Syarmila Yusoff Perbadanan Harta Intelek Malaysia

Intellectual Property Corporation of Malaysia