importance of managing your digital identity | macalester college | 10.29.13
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the importance of managing your digital identity
Lisa Ray @lisa_rayCareer Development Center
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1. Who cares?2. Scrub or Screen.3. Use to your benefit.
Managing your Digital Identity
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Recruiters say best thing about 2013 is
increased access to passive candidates via social media.
Bullhorn Research, North American Staffing and Recruiting Trends Report, 2013
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Macalester College Career Development Center
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Hiring managers are using social media to see applicants’ behavior and personality outside of the interview, and are most interested in professional presentation.
Harris Interactive on behalf of CareerBuilder; surveyed from February 11 to March 6, 2013.
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Between and 99%rejected
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um, no.
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Discovering a person’s online footprint can take hours.
360social.me reduces this to seconds. Download the 360social toolbar now!
It’s free!
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Bro! Google yourself!
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http://bit.ly/outofgooglehttp://www.google.com/goodtoknow/
SCRUB
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Macalester College Career Development Center
SCREEN
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Macalester College Career Development Center
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Macalester College Career Development Center
*hover* Choose MORE
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Visibility
Expand network
Generate professional opportunities
Show communication skills, interests, personality
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1. Review, scrub and/screen
2. Create consistency
3. Create/complete