improve your marketing roi

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Multiple Channels Of Communication All In One Marketing

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Uk clients only - use sms to build and market to a list ! Call 01905 909 852

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Page 1: Improve your marketing roi

Multiple Channels Of Communication

All In One Marketing

Page 2: Improve your marketing roi

Contents

Why All In One Marketing ?

How It Works

Features

Pricing Info

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Struggling To Compete ? Need more clients ? Need more repeat business ?

Marketing Producing Poor ROI ? Old Style Marketing not working ? Internet not generating desired business ? Need a cost-effective marketing strategy ?

Constraints Do you lack resources & expertise ? Do you have a limited budget ? Struggling to keep up with change ?

Do Any Of These Apply To Your Business ?

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All In One Marketing

We offer a way to communicate simply and effectively with

existing customers and prospects using ALL the latest channels of communication.

This isn’t about scrapping your existing marketing plan. Rather

supplementing it, making it more effective and getting you a

much better ROI.

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COLLECT - contacts easily

SEND - promotional messages

ENGAGE - customers interactively

ANALYZE - campaign results

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It’s simple and comprises of just 2 Steps :

Step 1 - Build A List

Step 2 - Market To The List

How All In One Marketing Works

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Why A List ?

Studies have shown it’s 6 times more expensive to sell to a first time customer, than it is to

sell to an existing or past customer. Source: Marketing Metrics

The probability of selling to an existing customer is 60-70%. And there’s only a 5-20%

probability that you will sell to a new prospect. Source: Marketing Metrics

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Why A List ? (part 2)

A 5% increase in customer retention can increase business profits by 25% to 125%

Source: Gartner Group and “Leading on the Edge of Chaos”, Emmett C. Murphy and Mark A. Murphy

It's imperative that your business builds a list of all your prospects and clients so that you can market your products/services - getting new customers

and much more repeat business.

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How To Use Your List

Build a list and generate more revenues & profit by :

Keeping your clients/prospects updated about new promotions & events etc.. (This develops Brand awareness)

Sending them irresistible offers in real-time Interacting and developing relationships Getting valuable feedback & insights Sending them reminders

At the end of the day this is all about getting more repeat Business

It costs 6 to 7 times less to get an existing customer to buy from you than it does to get a new customer to buy from you

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SMS Redemption Rates

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People Respond To Texts

• It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (Source: CTIA.org)

• 98% of users have SMS enabled phones

• 97% of texts are read

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Real-Time Reactive Marketing

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Customers Want To Hear From You

These Are Your Clients/Prospects Who Have Willingly Subscribed – All They Do Is Reply Stop To Unsubscribe

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SMS Features & Benefits

Remember ! - It costs 6 to 7 times less to get an existing customer to buy from you than it does to get

a new customer to buy from you

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Mobile Marketing Is Here

The International Journal of Marketing reported the response rate of mobile marketing campaigns was 31% on average whilst

printed advertising came in at 0.55%.

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Step1 - Building A Subscriber List

Offer the customer an SMS coupon if they subscribe (people forget physical coupons but don’t forget their phones !)

Get your customers to join your VIP list to get news and offers

Make them an irresistible offer if they subscribe eg Text “Branningans” to get 5% off your meal NOW

People can subscribe from Facebook and sign-up Pages and embedded forms on your website.

Improve the ROI on existing advertising by having a “call to action” to get more subscribers

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Step 1 - Building A Subscriber List (continued)

Ask clients to leave a review e.g. Text Revmeal and any text to 60607 – they are subscribed and you can reply to them (as well)

Product voting – ask prospects to take part in a poll. They are automatically subscribed and you get valuable insights from the poll results

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Step 2 – Market To Your List

Automated text campaigns – We can set-up messages which are sent automatically at pre-determined dates and

times.

We send coupons and tell your subscribers about your special promotions etc.

Business Quiet ? – We send out a text broadcast with a special offer.

We show your clients that you care by keeping them updated with news. Brand your business and build a

relationship with your clients.

We can send texts, emails, facebook updates and tweets

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Short Codes Make It Simple To Subscribe

See How Simple It Is To Subscribe –

Text allinone to 60607 now

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Increasing Revenues - Examples

AIOM makes it easy to send out special offers and improve your response rate – below we send out an extra offer and improve the response rate (8% is very

conservative)

Try Out The Tool – http://roi.getonthenet.org/

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Marketing Professionals We care about our clients and want them to succeed Clients have access to all our marketing services including

Mobile & Static Website design, SEO, Social Media

Deliver Tangible Results Help drive business

Forefront Of Technology Cutting edge technology for marketing & communication

Why Choose US ?

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Feature Description

IMPORT CONTACTS: If you have existing customer contact details we import them.

MOBILE KEYWORDS: We create mobile keywords to make it easy for customers to opt-in to your list.

ONLINE SIGN-UP PAGES: We provide code to collect mobile numbers, emails etc from your website.

FACEBOOK WIDGET: We create a Facebook widget so visitors can subscribe from within Facebook.

Features: Collect Contacts

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Feature Description

MOBILE TEXT: WE Use SMS to send marketing messages to your list.

EMAIL MARKETING

VOICE BROADCAST: Combine the personal touch of a human voice to your messaging campaign (Available Soon)

SOCIAL MEDIA: We post to your Facebook Page and send “tweets” from your Twitter Account.

Features: Send Messages

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Feature Description

MOBILE VOTING: We can create fun and engaging SMS votes and polls. As people vote they are automatically subscribed to your list.

TEXT TO SCREEN: When people text a keyword followed by a message it can be projected onto a large screen at your venue in real time.

MOBILE eCARD: Create and design your own customer Mobile eCard with images and text. (Available Soon)

MOBILE COUPON: Offer coupon discounts to customers and create unique promotion codes (2 credits) to track redemption and revenues.

SHUFFLE RESPONDER: Set up a pool of different promotional messages to send to your customers after they have subscribed.

Features: Engage and Interact

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Fully Managed Campaign

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Pricing

Our Fully Managed Plans start at just £99 pcm which include 2k SMS credits and 2k Emails. Additional credits can be purchased as per prices (below). Upgrade your plan and get a 10% discount on the additional credits. Remember we do everything for you

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Our Guarantee

Follow our processes and we guarantee

that you will get a return on your investment or we

will refund all your fees

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Like To Know More ?

Call Today

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01905 909 852

07800 501 715

aiom.org.uk

[email protected]