improvement suggestion from a real user: inbox by google
TRANSCRIPT
Improve Your Favorite Mobile Product
My favorite mobile product is
Inbox by Google.
Kim Hurley
Users like this app because it saves time and
it makes daily email life incredibly more organized.
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1 It improves the email browsing experience by cutting out unnecessary user actions. For instance, when a user needs to see tracking information of a recent Amazon purchase it shows them the link to the tracking page without opening the email and browsing for the tracking link.
2 It automatically sorts and bundles thousands of emails based on content.
Kim Hurley
What is innovative about Inbox is that
it combines emailing with organizing your day.
Kim Hurley
They may also swipe emails that no longer require attention, they are wiped away, adding a sense of clarity and achievement!
After checking a message, user can decide to...
1 Pin emails to deal with soon to a different dashboard
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2 Snooze away emails to deal with later
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3 Add reminders
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Inbox goes beyond an ordinary email app to function as a robust organizational tool. It gives users the unique ability to email, prioritize and schedule within a single app.
Kim Hurley
Public OpinionApp Store5,152+ votesRating:
Google Play156,000+ votesRating:
Reddit AMA Thread1,903 points88% upvoted
Tech Crunch25,900+ Related Articles“Stellar organizational abilities”
User Review
Media Review
Mashable91K Shares of App Review“The Future of Emails”
Organized Alison, 27
Forgetful Fred, 35
“Sometimes I receive a message from my boss that I know I want to read but I don’t want to read now because it is not a good time. If I read it it falls down the screen amid an avalanche of other emails and later I just forget to reply. With this “Snooze” feature, however, I can set an email to come back. I can stay organized.”
From “Silicon Angle” App Review
“Lifesaver! More than an email app! It helps me keep my life organized and allows me to add to-do lists, reminders, etc. I don’t need to open calendar app anymore. On top of that, I can dismiss all junk email with one click. Great way of keeping a 0 email inbox!”
From App Store Review
Current UI
Mails you have snoozed to deal with later Mails you have pinned to deal with soon Tasks you added to your reminders
It lacks one main dashboard where users can see and take care all of these tasks, instead of having to move to different sections.
Kim Hurley
?
Kim Hurley
User goes back to app’s main pageUser creates a task Taps to open To-do List
Snooze a message
Pin a message
Create a reminder
Saved as a task (back-end)
New feature!
Improved Dashboard “To-Do List”
Timelineby
Week/Month
Timelineby
Day
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Multiple-day event(details in the next slide)
Annotations
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Displays pins, snoozes, remindersUsers can visualize how busy the day is.
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Activated day is greyed out. (the day shown in the day timeline)
Tap to change the activated dayDouble tap to add a To-do list
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55 Tap to expand to full month view
or full day view
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6 Swipe up and down to scroll
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7 Tap to open the email or to see the details
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Tap to mark as done
Kim Hurley
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Tap to compose a new to-do list
Wireframe of “To-Do List”
Explore New Feature: Add a New Multi-day Event90% of organizer app users* think it is very useful.
* A user survey conducted by Kim Hurley, Feb 1, 2015Kim
Hurley
“Tap - Swipe right - Tap” to create a new multi day event
tap - swipe - tap
If the end date is in the same week as the start date
tap to start
tap to end
Compose a new multi-day event
User hits the end of the week while swiping. Tap to expand to full month view.
scroll up and downto find the end date
tap to start
expand
tap to end
User pick the end date by tapping
Why is “To-Do List” a great addition?
Combining email with calendar isa new UX experiment by other major companies, and users love it!
Microsoft OutlookApp Store Rating 4 out of 5
Inbox by GoogleApp Store Rating 4.5 out of 5
MailboxApp Store Rating 4.5 out of 5
A multi-day event feature is highly desired.
App Store Productivity Top 10 Appsdoesn’t offer multi-event feature.
90% of users* think it is a very useful feature after seeing the mock-ups.
* A user survey conducted by Kim Hurley, Feb 1, 2015
Finally, it can go beyond emails to a complete organization app.
100% of desktop calendar app users* usemulti-day event function.
Kim Hurley