in a best-case scenario, unemployment is an interruption...
TRANSCRIPT
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http://CareerConfidential.com 1
In a best-case scenario, unemployment is an interruption to
your life, taking time and effort, requiring you to put yourself
out there for possible rejection.
In a worst-case scenario, unemployment is a financial
emergency. Either way, it’s a lot of stress, to say the least.
In this report you’ll find my best 7-Step Plan for a fast job
search. Each step will have an immediate and dramatic
impact—and you’ll get a job you’re very happy with as soon
as possible.
The job search is a numbers game. Don’t let anyone tell you
different. It’s a sales process in which you’re the product
that’s being sold to the customer, the hiring manager. Every
product needs to be exposed to as many customers as
possible in order to increase sales. Not everyone will want or
need your ‘product,’ so there’s some rejection built into that
process…but eventually, the statistics will work in your favor
and you’ll find customers who are interested and ready to
buy.
Step 1 - Find More Than Enough
Opportunities
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So how do you find those customers (potential employers)?
You don’t do it by applying for jobs online. Need proof?
Think about how many hours upon hours you’ve spent filling
out online applications—with very little results. Very few of
those applications make it to the people who can hire you,
even if you’re very qualified for the job.
And, posted jobs only make up a
fraction of what’s available. For
every job you see posted, there’s
at least one or two more that
aren’t. Those are called hidden
jobs. By sticking with online
applications, you don’t have
access to all the opportunities you
need. It’s like putting all your eggs in one basket (or two).
The cherry on top is that you’re setting yourself up to
compete with everyone else who saw the ad (could be
hundreds or even thousands of job seekers). You’re just one
small fish out of a big sea of applicants, and you deserve
better odds than that.
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The best and fastest way to give yourself more than
enough opportunities is to find and contact hiring
managers directly. The
hiring manager is the
person who would be
your boss, or your boss’s
boss.
Finding and contacting
hiring managers is a little
like cold calling in sales.
It’s uncomfortable, and
you will get rejected a
time or two—but it’s the most effective thing you can do to
find opportunities that no one else knows about yet. Even
better, it puts you at the front of the line for those jobs,
talking directly to the person who can hire you.
For such a great benefit, it takes a little extra work. You need
to do 2 things:
1) Reach out like never before to your network.
EVERYONE you’ve ever met should know you’re looking for a
job, and what you’re looking for. Now’s not the time to be
shy. Call them, email them, or message them on social media
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to let them know you’d appreciate a heads up if they know
someone you should contact. They’ll be happy to help you if
they can. Make sure to ask if there’s anything you can do for
them in return.
2) Find the names and emails of hiring managers with
some research.
You have to go looking for these hiring managers. You can
find them using LinkedIn, Google, Facebook, and old-
fashioned networking, to name a few. Once you find them,
you can uncover their email addresses or phone numbers,
and send them your resume.
That’s not all—not only do you want to find them, you want
to find them (and contact them) by the hundreds. That’s the
secret to uncovering more than enough opportunities for
you to find a job quickly.
(My Hidden Jobs Finder is a system that
makes it easy to find and contact hiring
managers by the hundreds.)
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The first thing those hiring managers will do is either to look
at your resume, or look you up online. In both cases, you
have to have your act together.
It’s imperative that you have a LinkedIn profile that
represents you very well, and clean up your Facebook profile
so you appear to be the outstanding candidate you are.
Your resume should be a marketing brochure for you. That
means it has to be clear, easy to read,
and make it easy for the customer to
learn about your product. What helps
that along are 3 things:
1) power words that describe your
skills and accomplishments (like led, managed,
organized, created, and so on)
2) bullet points that draw the reader’s eye to what will
impress them
3) numbers, dollars, or percentages that quantify your
accomplishments
Step 2 - Set Up Your Resume and Social
Media Profiles to Sell You
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For example, a long paragraph that says you were
responsible for creating a newsletter that resulted in
increased sales for your company is considerably less
impressive than a quantified bullet point that says:
Developed newsletter that resulted in 24 new
customers and $1200 in sales in the first month.
Any hiring manager reading that will want to know how you
did it because those are the kinds of results they want, too.
To find out, they’ve got to call you to talk. THAT’S an
effective resume.
Even if you’re not sure that this is the ideal opportunity for
you…if you get the chance to interview, take it. I’ve seen
LOTS of cases where the person went in to interview for a
position and got offered another opportunity that was a
better fit after the company talked to them.
Step 3 - Prep for Every Interview Like It’s
the Last Job On the Planet
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For every single interview you go on, you should prepare for
it like it’s the most important thing you’ve ever done.
Research the company like crazy. Use Google, LinkedIn,
Facebook, the corporate website, and anyone you can talk to
who works there or used to work there or knows someone
who works there. Look at what they do, what their plans
are, what challenges they face, and the biggest tasks and
challenges of the position itself.
While you’re at it, prep your references. It’s easy to call and
give them a heads-up that your
interview is scheduled. Tell
them it’s for X job, and they’re
looking for Y qualities, and ask if
they can highlight those for you
if they get called. It’s simple but
very effective.
Take all that research and use it to put together a 30-60-90-
day plan.
Step 4 - Bring a 30-60-90-Day Plan
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A 30-60-90-day plan is an outline of what you see yourself
doing in the first 3 months on the job. What is necessary for
you to be successful on this job?
Lay out your strategy for that and
write it down so that you can talk
about it with the interviewer. You’ll
start a powerful, detailed
discussion that’s fantastic for the
quality of your interview.
I can’t tell you how many people
balk at this idea, until they actually
try it. Then they never go to an interview without it. It’s
consistently THE most effective interview tool I’ve ever seen.
Hiring managers are impressed by the energy and critical
thinking abilities it takes to put a plan together. I’ve seen
many people get jobs over more qualified candidates using
this plan.
Generally, after a company sees your plan, they’re chomping
at the bit to hire you right now because they know that a
candidate this good is going to get snapped up quickly. And
you will.
(Find out more about 30-60-90-Day Plans here.)
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Interviewing is a skill like anything else. To improve a skill,
you have to practice. It doesn’t matter if it’s playing the
guitar, cooking, playing golf, or competing in the Olympics.
You don’t get really, really good at it until you practice.
The only way interviews are different is that they’re more
stressful than all those other things (except maybe the
Olympics) because there’s so much riding on the outcome.
This is the most important thing in your life, so it’s worth
taking the time.
How do you practice? Research great answers to interview
questions. We have on our blog an article series about how
to answer interview questions. You should absolutely check
that out.
If you’ve been unemployed for a while, you’ll need a good
explanation for why it’s been so long since you were in the
workforce. Put yourself in the shoes of a potential manager
and think about what their greatest fears probably are when
Step 5 - Practice Answering interview
Questions
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they look at your employment gap—that you were fired for
some justifiable cause, or that there’s something wrong with
you somehow and that’s why you aren’t employed.
So then think about what will make them feel better:
If you were laid off, it will help a lot if you can tell
them that you were part of a mass layoff, and that it
wasn’t just you.
If you can truthfully say that you took time off to deal
with a family emergency, or to take care of your
children, or to go back to school, all those things make
sense, too.
If you can provide strong references from people you
have worked for, that is a big help, too. That
reassures them that you are in fact a good choice.
You were for someone else, and you will be for them,
too.
You have to come up with an explanation that makes sense
to them, and be confident when you explain it. Confidence
covers a multitude of stuff. If you’re OK with it, it makes it
easier for them to be OK with it. If you’re nervous or
apologetic, it makes them wonder what it is that you have to
be guilty about. Be confident and make sure that your
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explanation addresses those underlying issues of the hiring
manager.
And then do a few mock interviews so you can practice
saying your interview answers
out loud. You can do that with
me, as a career coach, you can
do that with a friend, as long as
you pick someone who’ll be
brutally honest with you.
You will be amazed at how
much this practice improves
your answers and makes you a better candidate.
Toward the end of the interview, they’ll ask if you have any
questions, and your answer should always be “Yes.” You
should prepare ahead of time company-specific and
position-specific questions to ask, and you should always ask
Step 6 - Stand Out by Asking Questions of
Your Own
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these two questions:
What are you looking for in an ideal candidate?
Is there any reason you
wouldn’t hire me?
The answers to both of those will
give you mountains of extremely
valuable information that will
assist you in getting this job.
Always, always, always
follow up every
interview conversation—
phone interviews, face-
to-face interviews, even
Skype interviews—with
an email that thanks
them for the
opportunity, points out
Step 7 - Follow Up Consistently
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your key ‘selling’ features, and asks for the next step. That
email should arrive within 24 hours of your interview.
If they don’t call you by the time they said they would, you
call them. It’s not being too bold to call. It shows that you
care enough about the job to pursue it.
(Download Career Confidential’s Free Podcast – Following Up
After the Interview)
__________________________
To get hired fast, don’t be afraid to be aggressive. This is
your life, and it matters. Find as many opportunities as you
possibly can, and pursue each one with enthusiasm, using
these tips. Best of luck!