in today’s economy, the best sales team wins. #saleswins · in today’s economy, the best sales...

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Page 1: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing
Page 2: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS.

#SalesWins

Page 3: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

WE ARE LIVING IN A DIFFERENT ERA.

Product Centric → Marketing Centric → Sales Centric1990s 2000s Today

Page 4: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

In the last 15 years, over 50% of the Fortune 500 has disappeared.

#NotEnoughSales

Page 5: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

What Works?

Page 6: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

#CollaborationWins

“59 consecutive quarters of revenue growth. That's what you get when you have an open organization

that's devoted to collaboration and forward momentum. Happy people. Satisfied customers. And a

blueprint for corporate and individual growth.” – VP North American Sales

Page 7: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

#AccelerationWins“ZipRecruiter has grown into an explosive company with a proven, sustainable business model.”

– Insight Venture Partners

Page 8: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

What is the common thread?

Page 9: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

Winning sales teams use power tools

Page 10: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

New WorldWork in the inbox

Set up personalized sequences of emails

Call a dynamic list of prospects

Trigger immediate follow-ups

Measure results

Old WorldWork in CRM

Write emails one at a time

Dial down a static call list

Track follow-ups manually

Measure activities

Page 11: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

“I immediately fell in love”“Sales reps live in their inbox, so being able to quickly access Salesforce is immensely powerful.”

– Kevin Chiu-Manager, Sales & Operations

Page 12: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

“Every second saved in tracking emails is another second on the phone with

customers, which means higher ROI. We have grown from around 100 leads a month

to over 400 leads a month.”

– Dennis Cole, Information Technology Specialist

Page 13: IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins · IN TODAY’S ECONOMY, THE BEST SALES TEAM WINS. #SalesWins. WE ARE LIVING IN A DIFFERENT ERA. Product Centric →Marketing

The sales economy is here.

#SalesWins