in what ways does your media product use, develop or challenge forms and conventions of real media...
TRANSCRIPT
The magazine consists of a very bold masthead which makes it clear for the target audience as
well as the masthead colour being in black so it contrasts with the
bright background
The masthead also includes an outline which makes the masthead stand out even more normally it’s the opposite colour to the masthead
Some hip-hop magazines have words that are part of the masthead but smaller, different font style or different colour this creates more excitement for the audience and emphasizes the masthead in general and gives the front cover/magazine that extra oomph
Similarly, my masthead is bold and the font style is similar to the masthead above and it’s really large in size as well as contrasted with the white background.
Different from other magazines, part of the masthead I had rotated
vertically alongside the rest to create a unique brand
appearance whereby customers find it easier to
remember the company logo
However I did not add any outline colours as I feel the masthead already stands out from the background colour, by that it shows the music genre the magazine comes from being hip-hop because it’s vibrant and unique.
Feminine colour to attract female audience as well as males. Challenges hip-hop magazines because usually
consist of masculine colour background
Masculine coloured background (typical). Red, Blue & White. It portrays the masculinity via the layout of the magazine and the colours used.
Challenges hip-hop magazine because of the female rapper used on the front cover, gives a masculine posture, holding jeans and learning forward. Also, clothes worn are masculine as well as the extra props being the bandana and
the headphones.
Supports the stereotype of using a male rapper for a hip-hop magazine, posture in a masculine manner as if he’s going to fight which is thought to be more
of a manly act. Topless with a lot of tattoos supports the masculinity not forgetting the jewelry
as well.
The layout consisted of a colour palette being black white and yellow. The variation of colours were used for the edginess and gives the magazine that look of style and strength that signifies hip-hop in this generation.
Many different fonts were used within the magazine so it can attract different
audiences and this supports the traditional hip-hop magazine as there are many fonts
used with the magazine to supply a sense of
edginess as well as the main cover-line being
the largest font size with the exception of the main masthead.
The layout of a typical magazine also consists of different font styles as well as cover-lines being the biggest excluding the masthead. However in this
magazine coverlines are shifted to one side and the..
.. Model to another in comparison to my
magazine the model is at the centre stage while the cover lines are around her. Also it uses colour contrasts to make the magazine stand out, the colour palette used for this layout are black,
white and red. Both the models are looking at the camera to show intensity and to make it out as if they are looking at the audience which creates more involvement
Supporting typical hip hop magazines, Props include
Bandanas /hats as that is a key aspect of violence and gangs which is a huge part of the hip-hop genre. Also, the use of
headphones emphasize that this is a music magazine so this helps
the audience identify.
Looking at a typical hip-hop magazine we can analyze props such as hats are worn so this idea I took into account for my
magazine
Even though having a female on the front cover of a hip-hop magazine breaks the stereotype, masculine
aspects are still used to portray that hip-hop feel such as loose jeans,
black trainers as well as loose black hood as we can see masculine colours are used and we get the idea even the female rappers consist of a male personality.
Evidently, the models used for
hip-hop magazines would consist of jewelry as this signifies hip-hop and it’s power that the
genre consists of.
Supporting typical hip-
hop magazines, the models consist of jewelry and this conveys hip-hop and it’s power also it’s an aspect one can show off with being
how expensive the jewelry
is.
This challenges the conventions of my magazine as the male models are wearing tight vests this also signifies hip-hop because it gives the audience a chance to see how ripped the rappers bodies are this shows physical power as well as showing a strong body language.
One of my target audience based upon my hip-hop magazine are teenagers. This is because there are a lot of hip-hop songs that talk about their pasts when they were teenagers themselves so this gives the
young consumers an opportunity to relate to the genre as well as teenagers having outspoken and bright personalities, this relates to hip-hop magazine because the
magazine itself has a vibrant and outspoken personality meaning giving the latest insight within the industry, reviewing
songs and albums and many more.
Another target audience are those who already have an interest in hip-hop music. This target audience
will recognize the magazine from it’s edgy look and one advantage being is that they take more interest in the genre so they’ll be more fascinated
by the aspects to which my magazine provides. In relation the artists that are in the magazine the audience will already identify and
establish who they are
Teenagers Hip-Hop Fans Young Adults
Due to the hip-hops unique sense of excitement and youthfulness, the genre consists of a lot of contents that are not suitable for young children nor senior citizens because it involves reviews of
different songs of different artists as well as gossip that involves sex, drugs, money,
alcohol and many more which sums up hip-hop in this day and age. Putting aside the gossip, the humour that my magazine consists are directed to young adults
because of some of the aspects listed above that young adults might find interesting.
My magazine (left) supports a typical magazine (right) because it uses quotation marks to
develop the point that it is being discussed and also lets the readers get involved by letting them know who said what. This makes the point more clearer as we know what they are talking about
as well as creating excitement too.
My magazine (left) uses as well as develops a typical magazine (right) in the written content as it talks
about topics relating to the picture one the other side of the page. Also it purely talks about aspects to do with that particular artist or about the music, it never goes out of topic and the topic it talks about it goes straight to the point. Also in regards of presentation both the magazines take advantage of using more than one colour, this makes the page look more
unique and presentable.
My magazine (up), uses conventions of a
typical hip-hop magazine (down) because quotes a
lyric by whoever the artist is and whatever the topic is about. For example my magazine (up) is a
review of a upcoming artist and she’s been criticized for her swearing which is shown in the quote with the use of
‘****’
The use of props and the costumes helps to portray it’s a hip-hop magazine because of the use of baggy jeans, hoodies and bandanas. Looking at a typical hip-hop
magazine props such as guns and the use of tattoos makes THE SOURCE look like a
hip-hop magazine.
The unorganized use of fonts and font style give us a sense that it’s a hip-hop magazine genre because typical hip-hop magazines are known for their edginess and due to this makes the magazine look
more exciting and unpredictable.
Also the clear contents page hints out like it’s
a hip-hop magazine due to the layout and
how the contents page
itself is presented.
The use of extra coverlines on top of the magazine hints out that it’s
part of a hip-hop genre as it relates to the masthead.
The layout consisted of the models of both magazines being in the middle. As well as the main cover-line being the biggest
with a clear masthead and sharing the same edginess. However, my masthead challenges the conventions of a typical hip-hop magazine because it only consists of one picture on the front cover whereas the typical magazine (right hand side) has more pictures towards the side of it however I feel by
doing that it makes the magazine look more cheap. Also I’ve used one sold background colour whereas the typical
magazine just used the whole picture itself for it’s background also the models are looking directly at the camera.
The contents consist of different colours and sizes within both contents page. My magazine supports conventions of a typical hip-hop magazine as it has put the models towards one side in order to present the features of the contents page more clearly. I’ve taken advantage of the use of
numbers to make it more easier for the readers to see what page shows which topic. I’ve also used a puff to create even more excitement to show what the magazine has to offer.
The pictures of the double page spread are put towards one side of the page, while the title is clear and grabs the readers attention for example the page on the left (mins) shows clearly ‘good girls’ gone bad and grabs the readers attention as well as the page on the right saying life of the shooting star the font style and colour had helped both of the double page spread. Also the use of different colours for the writing content makes it look more approachable.
My magazine contents page uses the same conventions as a typical contents page by only having one picture and shifting it to one side
My contents page uses conventions of a typical hip hop magazine by
shifting the features and text to one side of the page and making it clear what that topic is about, it uses contrasting colour with the background to make it more
presentable and clear
My magazine also challenges conventions typical magazine because a typical
magazine consists of a plain background while I added a background with design in it to look more appealing and catch the
eyes of the audience
Dates are added
Audience are clearly shown that this is the
contents page with clear and bold writing
My magazine uses conventions of a typical magazine by numbering the topics so it becomes easier for the audience
Contrasting colours used
I have used and developed
conventions of a typical hip-hop magazine as I’ve come up with a short catchy
name that grabs the readers
attention as well as developing it by adding ‘The’ to it and rotating it so it becomes vertical, this is very unique and due to that audience will realise the
company name through the
unique display of the mast head.