Main Characters are placed at the top of the poster, in bold fonts. This is to draw the audience’s attention to potential high profile actors that can entice potential viewers. Additionally, we are given a strap line “ Your Mind Is The Scene Of The Crime” which offers a sense of involvement, a greater sense of relation to the films central focus. This holds great significance in the design stage as through this we are given a re able to make various links between illustrations and our own interpretations of what the film will include. One feature that is to be noted is that, there is not a great amount of text. This poster has been constructed or designed to allow the reader to extract information from the central image which in turn illustrates a deserted road, where five main characters are holding weapons, predominantly heavy firearms.

Looking at the colours used in the poster, it becomes evident that their has been a great use of colour correction to enhance the look and sharpness of the surroundings (Buildings, Cars etc.) Nevertheless, it can be understood that the colour blue denotes a sense of calmness but the use of a strong and bold red for the film title contrasts this and the denotations of red are of danger, violence, bloody. From this, the audience are drawn into a sense of controlled yet enticing confusion and through such a thorough thought processes into colour usage, leads to a more quality body of work. Moreover, the use of dark colours and the insipidness of the enclosed buildings adds a sense of mystery, a mystery that can only be understood when the film is watched. This is another device that makes this poster a quality and effective promotional tool.

In all posters promoting a film, it is a common theme that the credited directors, actors, institutions are all placed at the bottom of the posters. These include institutions such as Warner Bros. Who are the production company involved in the production of Inception. Furthermore, the fonts and size of fonts have been critically selected and designed to suit the appeal of the film making sure the main focus of the film is not lost. It can be understood that the choice of font holds greatest significance as the message of the film can be lost.

Shot composition is very important in how the characters, and the environment is structured. In this poster, we can see that the main characters are small in comparison to the surroundings. This can be seen or interpreted in alternative ways. One of which is that the focus of the film is the subjection of multiple dreams “layers” & from this the surroundings become evermore important than the actual characters. Also, close attention should be given to the immediate background that features the roofs of buildings. This has been taken from a scene in the film and used to show how and what can be expected in the film, a sense of manipulation and creative mass structures. Nevertheless, the importance of image composition is significant as this structures how text can be laid out and how the poster is designed.

The release date, and screening venues such as IMAX are the fundamental pieces of information implemented in the poster to conclude the promotion of the films release.