[App Name]

By [Team Member Names]

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[

WhoWhat

When WhereWhy

]

[Problem]

[Question]

[Key insight statement(s)]

[Mini Elevator Pitch]

My team, [team name], is developing [platform] to help [target audience] [solve a problem] [with secret sauce]

[User profiles]

[Competitors or alternative solutions]

[That already exist in the market]

[MVP user stories and feature chosen]

[Flow of app & user feedback integrated]

[Key wireframes 1/3]

[Key wireframes 2/3]

[Key wireframes 3/3]

[Feasibility]

[Data, content, technical]

[Business Case & Customer pledges]

[Marketing Strategy]

App Design Mock-up

[Wildcard]

[Anything else you want to share?]