india : balancing ict standards development with economic imperatives & business growth

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

Arvind Mathur

India :Balancing ICT Standards Development with Economic Imperatives & Business Growth

Strategic Technology Officer, India & South Asia, Cisco Systems

New Delhi. March 14, 2013

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

It’s a large & complex ecosystem !

NetworkCloudGreen Infra…

TelecomICTPower…

ApplicationsServicesPlatforms …

BIS, BEE, TEC, IndustryAssociations…ITU, IEC, IEEE, ISO

W3C, IETF, ETSI…

SecurityPrivacyIdentitySo oft in theological wars,

The disputants, I ween,Rail on in utter ignoranceOf what each other mean,And prate about an ElephantNot one of them has seen!


170 Years Ago: Invention of the Telegraph

100 Years Ago:Invention of the Radio

70 Years Ago: First general purpose electronic computer

40 Years Ago: First Internet connection

20 Years Ago: World Wide Web

TodayIntelligently Connecting People, Process, Data, and Things

2003: 0.5B Connected Devices

2005: IP Traffic: 29 exabytes

2005: First Smartphone

2008: Video Traffic:21 exabytes

2010: 7B Connected Devices

2010: 0.5B Smartphones

2012: 50M Connected Cars

2011: 90M Smartmeters

A brief history of Connections

Cisco Confidential© 2012 Cisco and/or its affiliates. All rights reserved. 4

4


Intelligent ConnectionsBusiness & Societal Impact

Internet ofEverything

Digitize the World

Connecting:• People• Process• Data• Things

Intelligent Connections

ConnectivityDigitize Access to Information

• Email• Web Browser• Search

ImmersiveExperiences

Digitize Interactions (Business & Social)

• Social• Mobility• Cloud• Video

NetworkedEconomy

Digitize Business Process

• E-commerce• Digital Supply

Chain• Collaboration

Bus

ines

s &

Soc

ieta

l Im

pact

“The Internet of Everything brings together people, process, data and things to make networked connections more relevant and valuable than ever before - turning information into actions that create new capabilities, richer experiences and unprecedented economic opportunity for businesses, individuals and countries.”


Business Value of the Connected World (2013 - 2022)

IoE creates $ 14.4 trillion in Value at Stake (2013-2022) 66% ($ 9.5 trillion – Industry-specific use case – Smart Grid, Smart Buildings etc.),

34% ($ 4.9 trillion - from cross-industry use cases future of work and travel avoidance etc.)

$ 14.4 trillion ! $ 2.5 trillion : asset utilization (reduced cost) $ 2.5 trillion : employee productivity (greater labor efficiencies) $ 2.7 trillion : supply chain and logistics (eliminating waste) $ 3.7 trillion : customer experience (addition of more customers) $ 3.0 trillion : innovation (reducing time to market)

Technology driving the IoE economy Cloud and mobile computing, Big Data, increased processing power Business economics (Metcalfe’s law*) IoE ‘connections’ include M2M, P2M, P2P

* Metcalfe's law : value of a telecommunications network is proportional to the square of the number of connected users of the system (n2).

Embracing the Internet of Everything to Capture Your Share of $ 14.4 trillion, Cisco 2013

http://en.wikipedia.org/wiki/Telecommunications_network

http://en.wikipedia.org/wiki/Quadratic_growth


Cisco – IoE Stake by Industry size4 of 18 industries ~ 50% of total value at Stake

Embracing the Internet of Everything to Capture Your Share of $ 14.4 trillion, Cisco 2013


Industrial Internet – The Power of 1 Percent*

Industry Segment Type of Savings Estimated Value over 15 years

(US$ B)Aviation Commercial 1% Fuel Savings $ 30B

Power Gas-Fired Generation 1% Fuel Savings $ 66B

Healthcare System-wide 1% Reduction in System Inefficiency

$ 63B

Rail Freight 1% Reduction in System Inefficiency

$ 27B

Oil & Gas Exploration & Development

1% Reduction in Capital Expenditures

$ 90B

Industrial Internet: Pushing the Boundaries of Minds and Machines, Peter Evans and Marco Annuziata, 2012

*Illustrative examples based on potential 1% savings applied across specific global industry sectors. GE.


India – Sustaining Urbanization (IBM)

Education Health


So, how do you build this smart city? – an example (Libelium)


Example: Networks in Manufacturing

GE Factory in New York

$170 million plant, July 2012 Produces sodium-nickel batteries 180,000 square feet 10,000 sensors connected on Ethernet Sensors measure: - batch number - baking temperature - energy required to make each battery - local pressure Plant floor employees pick-up data on Wi-Fi iPads $ 1.5 million to fine-tune machines & connect to enterprise SW – Internet

Worker productivity increased by 1.5%

MIT Technology Review (2013)


Bus

ines

s A

pplic

atio

nsA

sset

(Sen

sor)

& M

2M G

W

Edg

e C

ompu

ting

Connectivity Service

Business Services

SAP/ Oracle

Car

rier S

P M

2M/Io

EC

loud

Ser

vice

s

Sys

tem

s In

tegr

atio

n

M2M GW(GE/T1//E1 WAN

3G/4G/WiFiGPS M2M GW

3G/4G M2M GW #m Sensors : 1 M2M GW

Data Mgmt Service

Integration Service

Application Service Remote ServiceDevice Mgmt

Admin Service Security Service

Sensor # n

Sensor # x

Sensor # 1

DevTools & Open API

Real-TimeSubscriber Mgmt

Asset Mgmt Billing Service

Policy ManagerMaintenance Mgr Network Intelligence

Data Analytics Transport OptimizationBig Data Mgmt Personalization

Manager

P-GW

Identity Mgmt

IoE Applications

Oil & Gas / Fleet Management / Digital Signage

Example: IoE end-to-end Framework


Aligning Network Cost, Complexity, Scale with Profitability

Traffic

Revenue

MonetizationNew revenue streams

OptimizationEfficient delivery

Profitability

2010 2011 2012 2013 2014 2015

Exa

byte

s/m

o

20.1EB/mo

32% CAGR 2010–2015 80.5EB/mo

From 2010 to 2015 mobile data traffic will grow at a compound annual growth rate of 92% By 2014 video will quadruple all IP traffic By 2015, companies will generate 50% of online sales via social and mobile apps By 2015 there will be 7 billion smart phones


Network Evolution & Impact on Standards

Network for today Network for IoE/Industrial Internet

What the network does

Delivers information and applications + Makes intelligent decisions

Technology Care Abouts

• High availability• Reliability• Speed• IPv4 +

• Massively scalable and elastic• Distributed• Programmable• IPv6 Enabled• Bridges M2M infrastructure, traditional networks,

cloud-based services

Business Care Abouts

• Delivery• Service level agreements

+ • Distributed intelligence• Business model flexibility• Monetization

Critical network characteristics

• Compatible with proprietary, industry-specific, closed loop solutions

+ • Open and flexible• Mutually independent network – Operates without impacting other components, services or features

What the network connects

People to: Applications, services, people

+ • Machines To: Machines (M2M), people/humans (M2H)• Objects/Things to: Machines, people


A World of Many Clouds

Network as the Platform Seamlessly and Securely Connected

Media

Government

FinancialServices

Pharma

Healthcare City Services

2010 2011 2012 2013 2014 20150.0

200,000,000,000.0

400,000,000,000.0

600,000,000,000.0

800,000,000,000.0

1,000,000,000,000.0

1,200,000,000,000.0

1,400,000,000,000.0

1,600,000,000,000.0

1,800,000,000,000.0

Zetta

byte

s / Y

ear

1.6 ZBs

130 EBs

66% CAGR 2010–2015

1.1 ZBs

255 EBs

464 EBs

763 EBs

Preferred IT Service Delivery Model - Rapid Global Cloud Traffic Growth

12x traffic increase between 2010-1580% of IT managers plan to use cloud in the next 3 years

Main drivers of cloud savings:

Improved utilization Multi-tenancy efficiency Economies of scale


Cloud Intelligent NetworkBridging network & application performance for better QoE

Growing Cloud Services & Applications Network Infrastructure

Opaque &

Overbuilt

NetworksInelastic

Network

Infrastructure Poor Quality of

Experience High TCO Changing

Consumer

Behavior

User Experience Assurance and Security

IPv6 Enabled

Data Center Interconnect – Make many DC seem as one logical unit

100G Interconnect

Network Positioning System (NPS)

Network Virtualization (nV) – Massively Scalable Data Center (MSDC)


“A platform for developing new control planes”

“An open solution for VM mobility in the Data-

Center”

“An open solution for customized flow forwarding control in the Data-

Center”

“A means to do traffic engineering without MPLS”

“A way to scale my firewalls and

loadbalancers”

“A solution to build a very large scale layer-2 network”

“A way to build my own security/encryption solution,

avoiding RSA”

“A way to reduce theCAPEX of my network

and leverage commodityswitches”

“A way to define virtual networks with specific topologies for my

multi-tenant Data-Center”

“A means to scale my fixed/mobile gateways andoptimize their placement”

“A solution to build virtual topologies with optimum

multicast forwarding behavior”

“A way to optimize link utilization in my network, through new multi-path

algorithms”

“A way to avoid lock-in to a single networking

vendor”

“A way to distribute policy/intent, e.g. for DDoS prevention, in the

network”

“A way to configure my entire network as a whole rather than

individual devices”

“A solution to get a global view of the network – topology and

state”

“With SDN I can develop solutions to my problems far faster – “at software speeds”.

I don’t have to work with my network vendor or go through length

standardization”

SoftwareNetworkDefined

Software Defined Network (SDN)


Traditional Control Plane Architecture

Control Plane Architecture with SDN(Examples)

• SDN* is an approach to architecting the network control plane, where the behaviour of the network is determined by software which is logically separate from the network devices. This software could run in the network devices, a set/cluster of dedicated central server, application servers – or any combination of those.

• Anticipated benefits include: Closely align the control plane with the needs of applications, enable a clear control-/data-plane split, improve performance and robustness, enhance manageability, operations and consistency

* The term “SDN” was originally coined by a reporter talking to Nick McKeown, by analogy to Software Defined Radio

…

Control-plane component(s) Data-plane component(s)

Software Defined Network (SDN)An attempt towards a generic definition


Network functions Virtualization (NfV)

NfV aims to transform the way that network operators architect networks by evolving standard IT virtualization technology to consolidate many network equipment types onto industry standard high volume servers, switches and storage, which could be located in Data centers, Network Nodes and in the end user premises. It involves the implementation of network functions in software that can run on a range of industry standard server hardware, and that can be moved to, or instantiated in, various locations in the network as required, without the need for installation of new equipment.

NfV reduces Capex, Opex, Space, Power. Supports open ecosystem NfV as an Industry Specification Group (ISG) under the aegis of ETSI *Proposed by AT&T, BT, China Mobile, Colt, Deutsche Telekom, KDDI, NTT, Telecom Italia, Telefonica, Telstra, Verizon

October 22-24, 2012 at the “SDN and OpenFlow World Congress”, Darmstadt-Germany*


IoT vastly expands the security, threats & privacy horizon

Cloning of ‘Things’

Malicious substitution of ‘Things’

Eavesdropping attack

Man-in-the-middle attack

Firmware replacement attack

Extraction of security parameters

Routing attack

Privacy threat

Denial-of-Service attack

*Security Considerations in the IP-based Internet of Things. IETF draft-garcia-core-security-04 O. Garcia-Morchon et al.


Opportunity is to make Security a key application for SDN

Use SDN to build a Network-based Threat Defense System

1 . SDN makes the broader network more threat aware - Visibility of applications, data, user and device identities, locations and overall behavior patterns - Analysis tools leverage information coming from devices across the network - More “Software Defined Security”

2. Real time control to quickly act on advanced threats no matter where they are in the network or the DC

- Leverage intelligence of security devices to work in conjunction with the broader set of network devices - Enable blocking traffic, drop infected hosts and prevent advanced malware from getting to sensitive information in the Data Center.

3. Build Security in-to the network, and not simply bolted on to it - Deliver an on demand model that synchronizes applications & security in one motion - Bring security services closer to the applications themselves and allow decisions at a more granular level - Automate “trust, but verify” access models because SDN-enabled security applications will have access to multiple context attributes all from a single authoritative source – the network itself.

SDN-enabled Security*

*Adapted from RSA March 2013 Conference Keynote by Chris Young, Cisco


Today, Networks Stand ApartPublic Internet and Applications

PCs

Smartphones

Tablets

Email, storage

Video

Communication

GamingOTT Apps

Public DCs eCommerce


Today, Networks Stand ApartBusiness Networks & Business Applications

PCs

Smartphones

Tablets

Business Apps

Email, Storage

MPLS

Communication

3G/4G Networks

Private DCs

Mobile Apps

Hybrid DCs


Today, Networks Stand ApartInternet of Everything (Sensors and M2M)

Home and Building Management

Transportation

Retail

Smart Devices

Cars, Roads

Manufacturing

Point of Sale, Vending

Oil and Gas

Smart and Connected Communities

RFID


Today, Networks Stand Apart….Federating All Networks, Data Centers, and Applications Is Critical Step to Enabling Customized User Experiences

Public Internet and Applications

Business and Mobile Network, Business Applications

Industrial Internet


Consolidating Scattered Analytics

Mobile Operator

Public InternetLikes

and Hobbies

Friends and Family

Location

Search

Applications

Browsing

Content consumed

Private and Mobile Networks

Device

Location

Expertise

Company-specificAnalytics

Business Apps

Internet of Things

City Cameras

Oil and Gas

Manufacturing

Medical

Meters

Automotive


Network is the common denominator…can become the most insightful analytics engine!

Mobile Operator

Public InternetLikes

and Hobbies

Friends and Family

Location

Search

Applications

Browsing

Content consumed

Private and Mobile Networks

Device

Location

Expertise

Company-specificAnalytics

Business Apps

Internet of Things

City Cameras

Oil and Gas

Manufacturing

Medical

Meters

Automotive

Analytics will become the currency of Digital Economy !


The Grid Connects All Networks and InformationSynthesizing and integrating cloud and the network

Mobility and New Devices: iPhone, iPads, BYOD

Video

SDN and HTML5

Cloud(iTunes, Google)

HTML5

SocialNetworking

True integration of applications / cloud and the network

Analytics-based

Continuously learning and adapting; being “inside the topology;” You move, it adapts

Proactive and predictive


Standards Development – Where can India lead ? *

Networks Lightweight Networking Routing Protocols for

LLN IPv6; 6LowPAN, Zigbee and others Software Defined Networks (SDN) Network functions Virtualization (NfV) Wireless Sensor Networks Analytics

Cloud Inter-Cloud and Cloud-Customer Interfaces Application Performance Open API’s Security, Privacy & Identity Big Data and Analytics Network Positioning Systems Virtualization

Security and Privacy Identity, Identity Ecosystem, Management Security Standards & Certification Telecom and ICT standards convergence Scalable, Automated Key Management SDN-enabled Security

Service Delivery Platforms Platform architectures - Healthcare, Smart

Grid, Smart Cities, Government Services Open API’s Platform Security

Green ICT and ICT for Green Network, Data Center, Cloud Green ICT architectures by Industry vertical GHG Protocol – Measurements, Reporting Best Practices, ‘Green Passport’ Certification* Authors Perspective Only.


Most sectors we are looking at today makes use of Internet technologies.

The common standards used by all of these sectors are open and voluntary, and were developed through broad industry consensus.

The voluntary standards ecosystem that exists is itself healthy, and what has made possible adoption of Internet-based technology by over 2 billion people.

Common interoperable architectural building blocks, therefore, are good, and are met best with global approaches.

Standards Development – General Observations

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32

Arvind Mathur

Thank you

[email protected]

india : balancing ict standards development with economic imperatives & business growth

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