With Acplay, brands can reach their target audience with markeng games by broadcasng their digital campaign on Acplay's network or by rolling-out tailor-made games.

2700 respondents www.actiplay.com

the game, a powerful tool to communicate, build customer loyalty and increase their sales for brands!

58%

after having played to its game

are more willing to purchase a brand’s product

go back on thebrand website (and/or)

the brand’s partnersthe brand

52%discover

a brand/a productvia a game

1 person on 2subscribe to thenewsletter of

70%like to winproducts from theorganizing brand

choose the right prize to reach 81% of players

82%want to beinformed about gamesby mail

drawgeneralknowledgequizzes

onlinescratchcardsgames

44% 41%

60%

1

7% others

6%prefer to play games byphone or sms

13%prefer to play onfacebook

74%prefer to playweb games

play 1 to 10 marketing gamesper month

47%

play on their touchpadMulple-choice queson

8%

play on their computer87% play on their smartphone 16%

54%playevery day

48%playat night91%

playat home

59%

Mulple-choice queson

are inrelationship

80%of players are hyper-consumersbetween 18 and 60 years-old( )

64%

are

working

35%aremen

65%are

women

A survey carried out by :