[infographic updated] the trend has no age: wechat conquered user's dailylife
TRANSCRIPT
768 Million Daily Active WeChat Users
200 Million Users Linked WeChat with Credit Card
WeChat User Gender Distribution
Peak Using WeChat
10pm
32.5%
67.5%
28% of Users Have More Than 200 WeChat Friends
CARD
0 0 0 0 0 0 0 0 0
Most Popular WeChat Content By Generation
Top Holiday Destination For Chinese Travelers(Based on WeChat Moments)
UsaTaiwanJapan
Source:- http://blog.wechat.com/- https://walkthechat.com/wechat-impact-report-2016/- http://www.chinaskinny.com/blog/wechat-infographic-2015/- http://chinachannel.co/2016-wechat-data-report/
South KoreaThailand
WakeMeChat
70% of Users Spend More Than 100 RMB per Month on WeChat
84.7% of Users Trasfer Money By the WeChat Lucky Money (Red Envelope)
100100
100
Rmb
100
100
100
Rmb
Wallet
100100
100
Rmb
100100
100
Rmb
100100
100
Rmb
100100
100
Rmb
By
18.8%1.2%
80%
Born in the 80s-90s
(17-21)
44
7481
10
20
30
40
50
60
70
80
90
100
Average Number of Messages Sent per Day
Youth
Typical
Seniors
(17-21)
Born 80’s-90’s
Enterntainment Gossip
HealthCare & Wellness
News
Youth
Seniors
(17-21)
Born in the80’s-90’s
Voice Message
82
Daily WeChat Voice and Video Calls
+180%
10
20
30
40
50
60
70
80
90
100
2015 2016
100
10
Milli
on
6565
10
20
30
40
50
60
70
80
90
100
Min
utes
Youth
(+50)Seniors
13 16 22
Average Minutes Per Call
The Trend Has No Age:
Conquered User’s DailyLife
% of AllMonthy Actice
Users