inform, persuade, convert. email remarketing · upsellit’s email remarketing solutions increase...

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Page 1: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Inform, Persuade, Convert.

Email Remarketing

FREE SHIPPING

FREE SHIPPING

REDEEM NOW

REDEEM NOW

F R E S H T A I L O R S We Saved Your Cart! We Saved

Your Cart! Return to Site

Return to Site

F R E S H T A I L O R S

Page 2: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Contents

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OVERVIEW

OPTIMIZED EMAIL MARKETING

EMAIL REMARKETING AT A GLANCE

ABANDON FORM RECOVERY

VISITOR ID REMARKETING

LIFECYCLE REMARKETING

THREE PILLARS OF PERSONALIZATION

OUTSTANDING TEAM, INNOVATIVE TECHNOLOGY

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UpSellit’s Email Remarketing

Page 3: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Overview

UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value. UpSellit’s email platform incorporates one-to-one personalization to determine the optimal conversion strategy, send time, and email content.

With stunning designs, dynamic content, and proprietary technologies, UpSellit’s suite of email remarketing solutions are the perfect complement to any advertiser’s email marketing strategy.

3UpSellit’s Email Remarketing

10% OFFYour Entire Purchase10% OFFYour Entire Purchase

Redeem Now

Page 4: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Optimized Email Marketing

UpSellit’s Email Remarketing solutions are designed to enhance your existing email marketing strategies by seamlessly fillingin the gaps of your customer journey.After a quick review of your current email campaigns, UpSellit designs custom solutions to maximize engagementand customer lifetime value by keepingyour brand top of mind through recommendations, reminders, updates, incentives, gamification, and more.

Our highly personalized strategies work together to lead customers back to purchase. New visitors, repeat abandoners, and previous purchasers can be engaged offsite through these highly personalized campaigns, meaning you never miss an opportunity to continue the conversation and generate sales.

UpSellit’s Email Remarketing4

International Data & Privacy ComplianceAll of UpSellit’s email remarketing strategies are fully compliant with both national and international internet privacy laws, including CAN-SPAM, CASL, and GDPR. We’ve outlined all of the regulations and our best practices in a separate document.

Available Here

Page 5: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Email Remarketing at a Glance

UpSellit’s Email Remarketing5

Hover Over Iconsto Reveal More

Information

15%Increase top line

revenue 5-15%

Fully automatedemail list hygiene

Dynamically generatedone-to-one emails withspam filter optimization

Guaranteed immediate ROI >1000% with

Pay-For-Performance Pricing

Compliant with CAN-SPAM, CCPA,CASL, and GDPR

Simple integrationwith your existing ESP

Powerful client reportingand data integrations

Cart Rebuilder technologyand cross-device calibration

896 possible strategiesto increase profitability

Optimized for augmentationwith your existing email campaigns

Behavioral strategies that adapt to your website,

learn from your visitors,and account for seasonality

Page 6: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Abandoned Form Recovery

UpSellit’s Email Remarketing6

Recover lost leads and deliver sophisticated cart abandonment emails.

Abandoned Form Recovery monitors your email form fields and savesyour shopper’s contact information the instant it’s typed. If the shopper abandons before completing their purchase, their contact information is stored alongside their cart contents and shopping behavior in order to deliver highly relevant remarketing emails.

UpSellit’s PreCapture technology collects shopper data in real-time.Over 20% of shoppers on a single-page checkout process type their email address before abandoning checkout. PreCapture recovers theseotherwise lost leads and allows advertisers to deliver sophisticated abandoned cart emails.

John.smith@gmai

John

GUEST CHECKOUT:

Smith

Do we have permission to email you?

YES NO 10% OFFYour Entire Purchase10% OFFYour Entire Purchase

Redeem Now

Redeem Now

Hello John,

Auto-fill & auto-correct common email domains

Save contact informationthe instant it’s typed

Dynamically displaycustomer cart information

Collect consumer opt-inin real-time

Page 7: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Visitor ID Remarketing

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Visitor ID Remarketing identifies visitors that previously provided their contact information and combines past and present shopping behavior to deliver highly personalized email campaigns that increase value per visit. If an identified shopper browses your site without making a purchase, UpSellit delivers a series of emails that aligns with the shopper’s browsing behaviorin order to bring them back to complete a purchase.

UpSellit’s Visitor ID technology creates a digital fingerprint and device profile for shoppers who provide contact information during their visit. Every subsequent visit is tracked and their behavior is logged so that UpSellit can identify the perfect time to send the perfect marketing message. Visitor ID enables advertisers to:

Recognize and remarket to returning visitors.

UpSellit’s Email Remarketing

Leverage PreCapture leadsfor future remarketing

Recognize returning visitorson multiple devices

Deliver marketingmessages at key stagesof the customer journey

You left this behind...

More forYour Adventure!

COMPLETE YOUR ORDER

ADD ADD ADD

Page 8: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

LifeCycle Remarketing

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UpSellit’s LifeCycle Remarketing campaigns take a customer’s first purchase and turn it into repeat business with highly customized remarketing emails that leverage customer interests to drive sales. These perfectly timed emails and reminders let customers know when it’s time to renew, refresh, or restock their previous purchases, allowing UpSellit to increase customer lifetime value and build relationships on your behalf.

Keep your brand top of mind and increase customer lifetime value.

UpSellit’s Email Remarketing

Engagement emails that build customertrust, loyalty, and keep you top of mind

Campaigns that generate new reviews,testimonials, and customer feedback

Post-purchase campaigns that encouragesocial sharing and customer referrals

Post-purchase product recommendations featuringaccessories, bundles, related products, productsfrequently purchased together, and warranties

Post-purchase reminders encouraging customers torefill, restock, and replace their previous order

Lifecycle Campaigns Include:

REFILL YOURNEXT BATCH

REFILL NOW

Page 9: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Three Pillars of Personalization

9UpSellit’s Email Remarketing

Brand Visitor Behavior

From the campaign graphics to tone of the messaging, every element is customized to match your brand’s identity.

Address your shoppers by name, in their preferred language, with items that speak to their individual needs, all while leveraging device data.

Display product images, information, and reviews alongside personalized recommendations relevant to the customer journey.

Brand Visitor Behavior

Page 10: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

Outstanding Team, Innovative Technology

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UpSellit’s proprietary technology uses machine learning to assess browsing behavior and patterns and launch highly personalized solutions that meet client goals. What’s more, UpSellit’s in-house team is dedicated to leading and developing client campaigns every step of the way. What does this mean for clients? With UpSellit, businesses get:

Speed: UpSellit’s team, from design to development, works entirely in-house. This means solutions and strategies are ready in days, not weeks.

Reliability: UpSellit’s proprietary technology uses machine learningto assess browsing behavior and patterns in real time. Real-time reporting ensures knowledge on performance of solutions, allowing for dynamic and effective campaign decision making.

Results: UpSellit’s tactful technology and solutions increase conversionrates 10-20%. By operating on a strict pay-for-performance model, UpSellit only charges for the sales its technology is responsible for.

UpSellit’s Email Remarketing10

Page 11: Inform, Persuade, Convert. Email Remarketing · UpSellit’s Email Remarketing solutions increase online profitability by converting lost sales and increasing customer lifetime value

To learn more about how UpSellit is transformingecommerce, or to schedule a demo, contact us at

[email protected], or call 866-504-9619.

Increasing conversions doesn’t have to be complicated.

Let’s Talk

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