Franchising USA LLC

®

Celebrating Birthdays is Good Business!And people from all walks of life have made owning

a BirthdayPak Franchise THEIR Business.

Information About

BirthdayPak Franchising

About BirthdayPak What We DoBirthdayPak is a proven, award-winning advertising platform that combines cooperative direct mail gift cards with online digital marketing techniques to provide upscale businesses, such as restaurants, salons, and jewelry stores with immediate, measurable, and sustainable results from their best potential customers living in their immediate community through the celebration of birthdays...a proven driver for consumer spending.

What makes BirthdayPak appealing to the recipient is the fact that offers are presented in the form of gift cards, not coupons...a game changer for sure! Connecting the best businesses in the community with their best customers at exactly the right time is what BirthdayPak is all about.

BirthdayPak recipients are then encouraged to activate their gift cards online, where they become a member of the BirthdayPak community, opening the door to multiple digital marketing opportunities, effectively turning BirthdayPak into a powerhouse multi-channel marketing platform. There is no other direct mail franchise on the market like BirthdayPak and territories are limited.

1. Layout and design of the BirthdayPak.

2. Creation of the advertisements.

3. A custom CRM system that will help you track client communication and inventory.

4. Printing and distribution of your publication.

5. Regularly scheduled individual and group calls, to help support and train you on the sales processes. This is also a way to connect with other franchisees facing similar successes and challenges.

6. We have a well-trained and professional team that helps you in every aspect of your business. We will help train and support you and your sales team.

We know that starting a new business requires a lot of work and dedication. That’s why we made sure the BirthdayPak brand has been established and processes are in place. BirthdayPak has a business model that has seen proven success. In addition, BirthdayPak is equipped to provide franchisees with the right tools and resources needed to succeed. Here are just a few of the many things we’ll handle for you:

BirthdayPak Explained! Real Client Testimonials!

Watch Our Videos!QR SCAN EACH CODE WITH YOUR SMART PHONE

Getting Started

Expectations

BenefitsOur existing franchisees would agree, there are many benefits to this opportunity:

1. You have the rewards of owning a business, without a lot of the risks.

2. You make your own schedule and have the flexibility to take time off as needed.

3. You have the opportunity to make residual income.

4. You have the potential to build one of the best incomes in the industry.

5. You have the opportunity to take a model we have created and profit from it.

6. You have something that you can call your own.

7. You can do all of this while avoiding all the expensive start up costs of running a business.

8. Finally, you have the ability to give back by positively impacting the growth of your local community and the businesses within it.

You will receive 3 days of in-person training at the corporate office and 3 days of in-person training in your area. This training includes all aspects of the sales and operational processes that you need to manage your franchise. Additional remote training is available on an ongoing basis.

Start-up costs:$24,000 for a small market which includes 1-5 zones$39,000 for a medium market which includes 6-10 zones$49,000 for a large market which includes 11-15 zones

You will receive print and digital presentation materials including email, business cards, media kits and samples, everything you’ll need to get started.

To be successful as a BirthdayPak franchise owner, you will need to be dedicated. The first year is all about building sales yourself and/or building your sales team. If your sales process is built properly when you begin, you will have more flexibility in the future.

The sales building process will consist of a lot of cold calling, B2B sales and prospecting in the first few months. You’ll want to call 50-80 businesses at least two days a week. About 10% of these calls will result in appointments. You should plan to set a minimum of 15-20 appointments per week. During these appointments, you will meet with business owners to present the BirthdayPak advertising program with them and negotiate rates.

1-888-206-0083 www.BirthdayPakFranchise.comFranchising USA LLC

®

BirthdayPakClient Features

Why BirthdayPak Works

• Inclusion into an exclusive group of advertisers that are similarly focused on a common goal of both protecting and promoting their brands.

• Access to 12,000 unique women annually in their immediate community with the means and motivation to become one of their best customers.

• Inclusion into the BirthdayPak “Bundled Email Platform” that delivers meaningful messages from their business to the BirthdayPak community throughout the year.

• Monthly email report from BirthdayPak integrated system which includes:

• Leverage of a key life event, a woman’s birthday, as a powerful emotional and psychological trigger for consumer spending.

• Perception of luxury with the offer of “gift cards” rather than coupons or offers with fine-print and exclusions.

• Collaboration of high-end providers of services and products in a cooperative direct marketing format, BirthdayPak employs a proprietary blend of integrated and interactive marketing techniques to:

• Overall zone performance.• Relational reporting specific to their

business.• Website clicks from online activity and

engagement with BirthdayPak emails featuring their business.

• Drive initial store traffic to client establishment through legitimate valuable offers

• Real-time analytics that measure and forecast consumer spending behavior relative to client’s businesses.

• Capture critical relationship-building data that allows for a sustained permission-based dialogue with the consumer.

BirthdayPak sends emails to an engaged community, reminding them to use all their gift cards before they expire - significantly boosting performance over traditional direct mail!

BirthdayPak keeps our client’s business top of mind. Community Members are reminded to patron BirthdayPak businesses as they make plans to celebrate key holiday events throughout the year - Valentine’s Day, Mother’s Day, Holidays, etc., driving traffic to your business online and offline...all year long!

BirthdayPak Statistics

• 50,000+ Facebook followers

• 97.17% Deliverability Rate.

• 38.06% Open Rate (Activator Reminder Messages).

• 27.22% Overall Email Open Rate.• • 17.81% Industry Avg. Open Rate.

(according to MailChimp, a leading email marketing service provider)

• Over 100,000 clicks to advertiser websites.

• Less than .5% Opt Out Rate.

We Email OnOur Client’s Behalf

A Word From Our Franchisees

“With prior management and ownership in the restaurant business, two decades of marketing and advertising experience, and a true passion for helping small to medium size businesses within the community I live... owning a BirthdayPak franchise is the perfect fit for me. ”

“I was really energized about the opportunity to own my own business, and the fact that I could continue to work out of my home and set my own hours was a huge perk. Most of all, I was excited about the chance to be a part of something that I really think is groundbreaking and unique.”

“Having 25+ years in media, marketing, advertising and publishing and owning several businesses, being a BirthdayPak franchise owner coincides with my areas of expertise. Prior to my marketing and advertising career, I worked many years in the restaurant business. My father owned and operated a restaurant for 40 years, so the business was in my blood at an early age. BirthdayPak is a great marriage of my experience in advertising and restaurants and I’m thrilled to be the franchise owner for Orlando! ”

“Being a BirthdayPak franchise owner fits with my background in advertising sales so nicely. BirthdayPak is super creative, new, and different...like nothing I have ever seen before. I like the flexibility to have more time for my family and I’m really enjoying exploring new areas and getting to know the restaurant industry. It’s really great having the BirthdayPak team behind me, providing tools that help me do my job.”

Franchises Available In These States:

Active Markets:

Brandon BaltzBirthdayPak of Indiana

Lisa LinkowskyBirthdayPak of Bucks County

& Central New Jersey

Kerry NeujahrBirthdayPak of Orlando

Betsy PierreBirthdayPak of Minnesota

FAQ’s

Q: DO I HAVE TO BE INVOLVED IN THE BUSINESS FULL-TIME?

A: BirthdayPak franchises are designed to give you the flexibility to build your own territory. If there are multiple marketing territories available in your area, we propose that you take on as many as you feel you can handle. If you are a hard-working individual who is going to dedicate the time and energy for a successful BirthdayPak franchise, you can be sure that you will see it payoff…and then some. A successful BirthdayPak Franchise is run as a full-time business.

Q: WHAT ARE THE INITIAL FRANCHISE FEES?

A: Our initial franchise fee is based on the size of the market and ranges from $24,000 - $49,000.

Q: WHAT ARE THE ROYALTY FEES?

A: BirthdayPak does not charge royalty fees on sales. BirthdayPak charges production fees that cover design, print, online integration, and distribution in your franchise.

Q: HOW LONG DOES IT TAKE TO BECOME AN OFFICIAL BIRTHDAYPAK FRANCHISEE?

A: A: Most of that depends on you and how much time you have to dedicate to the “discovery process”. On average, it should take between 30 – 45 days for you to fully evaluate our concept, for us to get to know you, and to mutually decide whether or not the “fit” is right and for a contract to be signed.

Q: WHEN CAN I REVIEW YOUR FRANCHISE DISCLOSURE DOCUMENT (FDD)?

A: The BirthdayPak Franchise Disclosure Document is available upon request.

Q: WHAT BIRTHDAYPAK MARKETS ARE AVAILABLE TO OPEN?

A: See Available Markets section on the BirthdayPak Franchise website. For more details contact BirthdayPak.

Q: CAN I OPEN MORE THAN ONE TERRITORY?

A: Yes. For more details contact BirthdayPak.

Q: WHAT TYPE OF TRAINING AND SUPPORT DOES BIRTHDAYPAK PROVIDE TO FRANCHISEES?

A: The BirthdayPak team offers full support and training both at the beginning of the relationship and on an ongoing basis. This essential support network provides you with a framework of contacts to draw upon who have experience and can advise you on an ongoing basis.

Q: DO YOU HAVE FINANCING AVAILABLE?

A: Yes, limited financing is available, for more details contact BirthdayPak.

Q: WHAT KIND OF EXPERIENCE DO I NEED TO BE CONSIDERED AS A BIRTHDAYPAK FRANCHISEE?

A: We are seeking entrepreneurs who share our passion and commitment to BirthdayPak and have proven to have good knowledge of the market. Previous experience with marketing, advertising, or sales is significant in order to successfully own a BirthdayPak franchise. We also look for interpersonal skills such as dedication, motivation and professionalism. Key attributes evolve around the ability to take advice and guidance from others.

This is not an offer to sell you a franchise. Franchises are offered by prospectus only. The following U.S. states require a registration or exemption filing prior to offering or selling you a franchise: California, Florida, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin. If you are a resident of one of these states or countries, are receiving this message in one of these states or countries, we will not offer you a franchise unless and until we have complied with any applicable pre-sale registration and/or disclosure requirements in the applicable jurisdiction. We are not currently registered in the states of California, Hawaii, Illinois, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Utah, Virginia, Washington, and Wisconsin. Our website has not been reviewed or approved by the California Department of Business Oversight. Any complaints concerning the content of this website may be directed to the California Department of Business Oversight at www.dbo.ca.gov.

BirthdayPak Explained! Real Client Testimonials!

Watch Our Videos!QR SCAN EACH CODE WITH YOUR SMART PHONE

1-888-206-0083 www.BirthdayPakFranchise.comFranchising USA LLC

®

#1in the Advertising Services Category

RankedBirthdayPak

BirthdayPak Ranked in Entrepreneur magazine’s Franchise 500® Issue January 2019

#183out of 500

FRANCHISING SINCE

2014

RankedBirthdayPak