WE ARE AUTOMOTIVE.

→ Editorial formula → Reader profile → Circulation → Contact details

INFORMATION RATES → Print → Online bannering → Newsletters → Advertorials

→ Sponsoring → Media partnership → Branded content → Video

→ Vacancy site → Press release service → Customer magazines → Commissioned writing

EVENTS & SERVICES

MEDIA BROCHURE 2015MEDIA BROCHURE 2015MEDIA BROCHURE 2017

MEDIA BROCHURE 2017

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Title Automotive Published by Mobility Media B.V. PO Box 59082 1040 KB Amsterdam T: +31 (0)20 5800 966 I: www.mobilitymedia.nlTotal distributed circulation 10,012 copies, for the most recent circulation details see www.nommedia.nl.Publisher Jelle Heidstra ( jelle@mobilitymedia.nl)Editors in Chief Luberto van Buiten (luberto@mobilitymedia.nl) Bart Kuijpers (Adj.) (Bart@mobilitymedia.nl)Editors Paul van den Bogaard, Parisa Oroemi, Floor Vink (redactie@mobilitymedia.nl)Appears 12 times per yearDay of publicationFridayDates of publicationSee page 3 of this brochureSubscription price€ 136.00 per year (Automotive Management + Automotive Workshop, excl. VAT) + € 3.95 administration fee.Corporate subscriptionsFrom € 263.00 per year (excl. VAT). For a custo-mized proposal please ring +31 (0)20 5800 966 Subscription serviceaboservice@mobilitymedia.nlAd operationsMarc Krijnen (marc@mobilitymedia.nl)Hafid Ouchan (hafid@mobilitymedia.nl)Advertising materialSubmit at least nine days prior to publication to traffic@mobilitymedia.nlSubmission specificationsSee page 3 of this brochureCancellationNo later than three weeks prior to publicationProduction coordinatorSebastiaan Dekker, Loes Berendsen(traffic@mobilitymedia.nl)Terms and conditionsIn accordance with the Rules for the Advertising Industry 1990, subject to supplemental general provisions set by the publisher.

WE ARE AUTOMOTIVE.

Automotive consists of two magazines: Management and Workshop. Sent together in a single sealed bag to all subscribers, the magazines form a single unit. A total package for the entire car industry chain: dealers, suppliers, clients and other stakeholders. Each magazine takes its own approach: Automotive Management from a management perspec-tive, Automotive Workshop from an operational perspective. To be read together, but also separately: one by management, the other in the workshop. This approach gives readers targeted content and provides advertisers with optimal targeted coverage.

Automotive ManagementAutomotive Management is an independent inspiration and informa-tion platform for managers in the automotive industry. The editorial staff consists of experienced professionals with a mission to write high-quality editorials, interviews, statistical analyses and background arti-cles on all developments in the automotive industry. The magazine offers practical information on marketing & sales, and economic, fiscal and financial affairs, with an eye for the human factor of doing busi-ness. With a wink where possible, but critical and sharp when needed. The magazine is easy to read thanks to the concise writing style and fresh, image-rich layout. Automotive Management is more than just a magazine: it is also the most visited website in the automotive industry, the daily e-mail newsletter, the largest dedicated jobs site - Jobmotive - for the automotive industry and a range of events for the target audience. This makes Automotive Management the ideal cross-media platform for parties looking to communicate with decision makers in the automotive industry.

Automotive WorkshopAutomotive Workshop is distinguished by reliability of information, a concise, accessible writing style and an appealing presentation. Every-thing in the magazine focuses on the place in the company where tech-nology and management meet: the workshop. The editorial team addresses all facets of automotive aftersales: from trends and develop-ments in maintenance, repair, body repair work and workshop design, to new technologies, parts, equipment and tools. Many of these arti-cles are written from the perspective of entrepreneurs: they are not

only the target audience, but entrepreneurs are also a source of inspiration for their peer companies. The central theme of each issue is: optimizing the efficiency of the workshop.

The subscriber base includes the following groups: Dealers of passenger cars and light commercial vehicles (lcv) • Universal car repair and main-tenance companies • Dealers of used cars and lcv • Wholesalers of passenger cars and lcv • Body repair shops and suppliers • Leasing companies • Importers of new passenger cars and light com-mercial vehicles • Wholesalers of car parts, com-ponents and accessories • Suppliers of workshop equipment and tools • Automation and internet companies • Windscreen repair companies • Car hire companies • Tyre distributors and specialists • Fast-fitters • Carwashes.

Automotive Management targets the middle and upper management of the companies mentioned. Automotive Workshop is written primarily for com-panies with a workshop, targeting the group ran-ging from middle management to the workshop manager. The readership goes beyond dealers and garages. Other stakeholders read it too: parts who-lesalers, suppliers of equipment/tools/parts and other service providers. The two magazines serve two core target groups. Management for white col-lar (how to manage), Workshop for blue collar (how to do). Together they reach all movers and shakers in the automotive industry.

Circulation 10.021 copies. Additional circulation at trade shows and events at home and abroad and on request.Readers per copy 2.8. This means that each copy of Automotive is read by an average of 2.8 persons. (e.g. loose copy on canteen tables and or office circu-lation copies).Reader profile Movers and shakers in the Dutch automotive industry.

CIRCULATION

GENERAL INFORMATION EDITORIAL FORMULA

TARGET AUDIENCE

nummer platform voor de autobranche / jaargang 21 / 23 september 2016

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Langer trouwSteeds meer mensen kiezen bij een vol-gende auto voor het-zelfde merk. Dankzij de goede modellenop-volging, denkt EDM.

Stuip-trekkingDe laatste stuiptrekkingen van het huidige bijtellings-regime zorgen nog voor flink wat rumoer. Sommige contracten worden ver-lengd, andere verkort.

kLaar met caScoDe premie-inkomsten lagen bij WA-schades al lager dan de uitgaven, en nu gaan de casco’s dezelfde kant op.

Doorlichtenvoorkomt oplichtenSwalmens importschandaal vraagt om maatregelen

dossier occasions

NUMMER

9PLATFORM VOOR DE AUTOBRANCHE / JAARGANG 21 / 23 SEPTEMBER 2016

DOSSIER BANDEN & WIELEN

CODE ROODDe Ferrari Body Shop in Ankeveen herstelt voornamelijk auto’s van het gelijknamige Italiaanse merk, maar is ook niet vies van een Opeltje.

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BANDENKUNDEVERBINDING MET FRANKFURT

De Autome-chanika stond uiteraard in het teken van tele-matica.

EV-BANDENElektrische voertuigen krijgen specifieke banden. En dat biedt kansen.

2611

Markt wordt complexer, equipment beter

DEF-p01 AUW09 cover.indd 1 16-09-16 16:03

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RATES 2017

MANAGEMENT

SUBMISSION SPECIFICATIONS

WERKPLAATS

Placements 1x 3x 6x 12x1/1 pagina € 3.055 € 2.745 € 2.595 € 2.3901/2 pagina € 1.785 € 1.610 € 1.515 € 1.4051/4 pagina € 1.015 € 925 € 860 € 805

Additional feesCover 2 en 3 + 15%Cover 4 + 25%Special placement + 15%

Advertorial (IM)16 page FC landscape € 4951/8 page FC landscape page wide € 9901/4 page FC portrait € 1.3001/1 page FC corporate presentation* € 3.070Other formats available on request

Inserts From € 2.100

Print materialCertified PDF (Dutch Magazines). For more infor-mation, please visit: www.printarena.nl

Submit to traffic@mobilitymedia.nl

Formats and dimensionsType area (width x height)1/1 page 190 mm x 265 mm1/2 page landscape 190 mm x 130 mm1/2 page portrait 92 mm x 265 mm1/4 page landscape 190 mm x 62 mm1/4 page portrait 92 mm x 130 mm1/4 page portrait IM 45 mm x 265 mm1/8 page landscape IM 190 mm x 30 mm1/16 page landscape IM 92 mm x 30 mm Trim area (descending)2/1 page 420 mm x 285 mm1/1 page 210 mm x 285 mm**** If descending 5 mm additional trim all around

Additional feesCover 2 en 3 + 15%Cover 4 + 25%Special placement +15%

Advertorial (IM)16 page FC landscape € 3701/8 page FC landscape page wide € 7251/4 page FC portrait € 1.0901/1 page FC corporate presentation* € 2.445Other formats available on request

Inserts From € 2.100

Placements 1x 3x 6x 12x1/1 pagina € 2.360 € 2.170 € 2.020 € 1.8951/2 pagina € 1.460 € 1.310 € 1.240 € 1.1001/4 pagina € 830 € 750 € 710 € 665

* A corporate presentation gives you the opportunity to showcase your product or service extensively and with a high degree of polish (about 400 words). We will provide a professional copywriter and graphic designer. We can also arrange photography if required.

Date of publication Ad deadline Theme

Management Workshop1 20 January 12 January Body & windscreen repair Parts & components2 17 February 9 February Remarketing Training & education3 17 March 9 March Real estate Airco service4 14-Apr 06-Apr Career / HRM Workshop formulas5 12 May 4 May Fleet & Leasing Equipment & tools6 9 June 1 June Marketing & Retail Remanufacturing & parts7 7 July 29 June Sustainability Body & windscreen repair8 25-Aug 17-Aug Used cars Carwash & Car care9 22-Sep 14-Sep Finance & Insurance Tires, wheels & accessories

10 20 October 12 October Automotive companyof the future Lubricants & additives

11 17-Nov 09-Nov ICT & Data management MOT & maintenance12 15-Dec 07-Dec Annual (p)review 2017/2018 Vehicle diagnosis

Appearance Schedule Automotive 2017

Contact details for further informationSebastiaan Dekker, Loes BerendsenT +31 (0)20 5800 967E traffic@mobilitymedia.nlW www.automotive-management.nl

PRINT

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MANAGEMENT

Website and newsletters circulationThe automotive-management.nl website is by far the most

visited site devoted to the Dutch automotive industry.55.869 unique visitors per month (August 2015 - July 2016 average)

ONLINE

RATES 2017

Website1. Leaderboard

Dimensions: 728x90 pixels, max file size 120Kb Type: JPG, GIF, SWF* & JAVA* Rate: € 30,- /cpm

2. Fullbanner Dimensions: 468x60 pixels, max file size 90Kb Type: JPG, GIF, SWF* & JAVA* Tarief: € 15,- /cpm

3. Medium Rectangle Dimensions: 300X250 pixels or 300x100 pixels. Max file size 110Kb. Type: JPG, GIF, SWF* & JAVA* Rate: € 30,- /cpm

4. Halfpage banner Dimensions: 300X600 pixels,

max file size 200Kb. Type: JPG, GIF, *HTML5 Rate: € 55,- /cpm

A1 . Advertorial / Corporate presenta-tion A corporate presentation gives you the opportunity to showcase your product or service extensively and with a high degree of polish. You sup-

Newsletter1. Fullbanner

Dimensions: 468x60 pixels, max file size 90Kb File Type: JPG (static banner) Rates*: 1x € 250.00 / 12x € 210.00 / 24x € 185.00 / 52x € 150.00 (*price per placement)

A. Advertorial File type: Text link to advertorial / corporate presenta-

tion Rates: From € 750.00 Combined with advertorial / cor-porate presentation (see website, point A)

ply the text, we provide professional editing and format-ting. Headline up to 45 characters, intro text up to 125 characters, body copy up to 500 words, image at least 72 dpi, at least 200 x 167 pixels, jpg only. Rates: 1 working day in prominent position: € 750.00 (excl. copywriting, incl. 1x inclusion in newsletter). 2 wor-king days in prominent position: € 1,400.00 (excl. copy-writing, incl. 2x inclusion in newsletter)

A2. Advertorial/Bedrijfspresentatie This product can only be purchased in conjunction with

A1. Rate: € 325.00 per 24 hours at fixed position between

news. For 1 week € 1300.00B. Video presentation

A relatively new phenomenon in the automotive industry: promotional video items. The ideal way to stand out from competitors. Automotive is the only title in the industry its own video channel. We have competitive agreements with video production companies and we will be pleased to help you decide on the best format for your presenta-tion. We also provide total exposure. Specifications: Up to 3 minutes Fee: from € 750.00

495.878 pageviews per month

8.695 newsletter subscribers

*HTML5: ‘HTML5 creative bundle’ as a ZIP-file is not use-able for Mobility Media, because we can’t host the mate-rial. See specifications: www.mobilitymedia.nl/html5 or ask for specifications: traffic@mobilitymedia.nl

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Pc/laptopTablet Mobile phone

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Pc/laptopTablet Mobile phone

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WORKSHOP

ONLINEWebsite and newsletters circulationAutomotive-werkplaats.nl is a busy website for workshop professionals.

24.294 unique visitors(August 2015 - July 2016 average)

RATES 2017

51.881 pageviews per month

4.002 newsletter subscribers

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Website1. Leaderboard

Dimensions: 728x90 pixels, max file size 120Kb Type: JPG, GIF, SWF* & JAVA* Rate: € 20,- /cpm

2. Fullbanner Dimensions: 468x60 pixels, max file size 90Kb Type: JPG, GIF, SWF* & JAVA* Tarief: € 7,50,- /cpm

3. Medium Rectangle Dimensions: 300X250 pixels or 300x100 pixels. Max file size 110Kb. Type: JPG, GIF, SWF* & JAVA* Rate: € 10,- /cpm

4. Halfpage banner Dimensions: 300X600 pixels,

max file size 200Kb. Type: JPG, GIF, *HTML5 Rate: € 15,- /cpm

A1 . Advertorial / Corporate presenta-tion A corporate presentation gives you the opportunity to showcase your product or service extensively and with a high degree of polish. You sup-

ply the text, we provide professional editing and format-ting. Headline up to 45 characters, intro text up to 125 characters, body copy up to 500 words, image at least 72 dpi, at least 200 x 167 pixels, jpg only. Rates: 1 working day in prominent position: € 450.00 (excl. copywriting, incl. 1x inclusion in newsletter). 2 wor-king days in prominent position: € 800.00 (excl. copywri-ting, incl. 2x inclusion in newsletter)

A2. Advertorial/Bedrijfspresentatie This product can only be purchased in conjunction with

A1. Rate: € 75.00 per 24 hours at fixed position between

news. For 1 week € 450.00B. Video presentation

A relatively new phenomenon in the automotive industry: promotional video items. The ideal way to stand out from competitors. Automotive is the only title in the industry its own video channel. We have competitive agreements with video production companies and we will be pleased to help you decide on the best format for your presenta-tion. We also provide total exposure. Specifications: Up to 3 minutes Fee: from € 750.00

*HTML5: ‘HTML5 creative bundle’ as a ZIP-file is not use-able for Mobility Media, because we can’t host the mate-rial. See specifications: www.mobilitymedia.nl/html5 or ask for specifications: traffic@mobilitymedia.nl

Newsletter1. Fullbanner

Dimensions: 468x60 pixels, max file size 90Kb File Type: JPG (static banner) Rates*: 1x € 150.00 / 12x € 135.00 / 24x € 120.00 / 52x € 100.00 (*price per placement)

A. Advertorial File type: Text link to advertorial / corporate presenta-

tion Rates: From € 300.00 Combined with advertorial / cor-porate presentation (see website, point A).

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Automotive is a cross-media platform for professionals in the automotive industry. In addition to the annual magazine circulation of 120.000 copies and the websites which attract more than 3.5 million visitors, Automotive reaches the target group through various other media channels. Below is a brief overview of Automotive’s activities and services as well as opportunities for partnerships and sponsoring. Interested? For more information or a no-obligation, customized quote, please contact Jelle Heidstra: +31 (0)20 5800 961 or jelle@mobilitymedia.nl.

VACANCY SITE

With hundreds of vacancies and more than 20,000 visitors per month, Jobmotive has been the premier jobs bank for professionals in the automotive industry for years. The website was recently redesigned, and it now offers far more opportunities for employers and job seekers, and for advertisers and other interested parties.

EVENTS EN SERVICES

SEMINARS & EVENTS

Automotive Dealer Holding SeminarEvery autumn Automotive organizes a Dealer Hol-ding seminar for the top dealers in the Dutch auto-motive industry. The seminar is by invitation only. This is an excellent opportunity for sponsorship partners (no more than four) to get into direct and personal contact with the management of the top 70 dealers in the country.

Automotive Body Repair seminarEvery spring the top of the body repair industry comes together: workshops, insurers, paint com-panies, leasing companies, suppliers. The Automo-tive Body Repair seminar is the ideal platform for discussion, inspiration and a strong sense of indus-try-wide unity.

Automotive Leasing event Automotive organizes annually the event for the Dutch leasing & fleet sector. The place to meet all the leaders of the leasing industry.

Automotive Real Estate SeminarAs sponsor partner of the Automotive Real Estate Seminar you can get in touch personally with entre-preneurs looking for solutions for their real estate challenges.

Nationaal Export CongresAutomotive is partner in the organization of the National Export Congress. The first edition was attended by more than 200 professionals. As a sponsor partner of this event you can claim autho-rity in the export sector.

Automotive Golf EventThe yearly Automotive Gold Event offers sponsors a high level network meeting opportunity with the top 80 retailers in the Dutch used car market. Company of the Year GalaOnce every two years Automotive personally invites the CEO’s of the top 100 companies in the Dutch car industry, and their partners, to a gala diner, including an overnight stay. A unique and exclusive event that all top executives are looking forward to.

MEDIA PARTNERSHIP

If you are organizing an event, Automotive will be pleased to assist you with promotion and publi-city and help you attract visitors. A media partnership will create maximum benefit for your event thanks to the weight and authority of Automotive. As experts in B2B communications, we will be pleased to assist you with the content of your event. Automotive is a partner of the Fleet Management Congress, Ecomobiel, the Remarketing Event and others. Furthermore, Mobility Media’s chairman and chief editor have extensive experience as moderators and presenters at events in the mobility sector.

VIDEO

In addition to print and online outlets, Auto-motive also offers opportunities for adverti-sing in video, for example through billboar-ding in editorial video items. We also produce corporate videos in HD quality. Automotive’s media channels will assure you of wide coverage within your target group.

BRANDED CONTENT

Do you supply one-of-a-kind and high-qua-lity data or other content? The editors of Automotive are always interested in new input for exclusive and worthwhile articles. With a branded content agreement, the knife cuts both ways: high-quality content for Automotive subscribers, and exposure for your company and your products.

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PRESS RELEASE SERVICE

Automotive offers companies the opportunity to publish all their news on the internet and in key trade media. Companies can easily publish their press releases on the Autobranchesignalen.nl website, including a photo and a link to their own website. The press release headline is automatically placed on the websites of Automotive. Links to the press release also assure a better online presence.

CUSTOMER MAGAZINES

Celebrating an anniversary, an opening or another special occasion? Do you need a yearbook? We can publish a professional magazine or yearbook at no cost to you. Great Magazines, part Mobility Media publishing (which publi-shes Automotive), specializes in creating customer magazines for busines-ses. Great Magazines takes care of the design, editing, photography, layout, printing and distribution of the magazine, and also deals with acquiring advertisers, so the magazine costs you nothing. See www.greatmagazines.nl for further information.

COMMISSIONED WRITING

Writing press releases, advertorials or corporate magazines is an art. Auto-motive has the right people and resources for writing copy that fits your busi-ness and objectives. We will be pleased to inform you about the options and rates.

WE ARE AUTOMOTIVE.

Corporate magazines Anniversary magazines Opening magazines