innovation. india 1.the internet in india is happening now, and will be mobile.innovation 1

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India

1. The internet in India is happening now, and will be mobile

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India

1. The rise of the mobile only internet generation

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Mobile is the only way to access internet41%

Convenient when I am away from computer

40%

Cheaper than using a computer39%

Easier than using a computer32%

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India Challenges

1. Abundance of skilled development capability but UX paucity

2. Return on investment3. Business model evolution4. IP protection5. Finance6. Language complexity

India is currently the third largest internet market in the World, soon to be second largest. However, revenues are nowhere near other markets. This is set to change very very quickly.


World

India

http://www.kpcb.com/insights/2012-internet-trends

innovation. india 1.the internet in india is happening now, and will be mobile.innovation 1

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