innovative music cd cover/album art with qr code
DESCRIPTION
Business Challenge: Creating an album cover that’s; Eye Catching Talks about the artist What the album was aboutTRANSCRIPT
Think Design – Innovative Music CD Cover
Creating an album cover that’s :1. Eye Catching2. Talks about the artist3. What the album was about
Business Challenge
On top of this “Could the cover help in album sales???”
We created an album cover that featured:
1. An illustration connecting the album
2. The artist’s silhouette 3. QR code
Our solution
The QR code, on being scanned would take the interested individual to the artist’s Soundcloud page, where they could preview the tracks, get more information about the artist, and share the songs on social platforms, bringing the consumer closer to the music and to the buying process, and spreading awareness about the album.
By linking the cover art to the Soundcloud page, we brought the consumer closer to the music and to the buying process, and encouraged them to spread awareness about the album.
Results