insided company overview
TRANSCRIPT
inSided Company OverviewEmpower your customers with Europe’sleading community engagement platform
2016
Create compelling word of mouth
marketing and social campaigns
Build dynamic knowledge bases and
increase relevant website content
Increase customer satisfaction,
retention rates and lifetime value
Gain insights in customer issues
and concerns
Co-develop innovative improvementsfor products, services or processes
Reduce calls and emails to your
contact center
Achieve richer competitive
differentiation
Reduce costs of search engine
optimization
BottomlineConversations around your brand are taking place on
external channels, so why not give customers a branded
channel where you can be a part of these conversations?
Building a robust online community is an increasingly
solvable problem and its success is measurable. Using
our advanced social technology platform, your company
can launch a pilot in a few months (instead of years).
This enables you to:
1 - inSided Company Overview
‘The real importance of digital to business is not in the emergence of new technology; the importance is the shift in customer behavior.
Empower your customers
Brands need communities to stay relevantOnline branded communities are interactive, open spaces where you can facilitate conversations that are closely related to your products and services – connecting your customers with each other and the information they’re looking for.
Conversations around your brand are taking place on external channels, so why not give your customers and fans a
branded channel where you can be a part of these conversations? Building a customer community begins with
integrating social and community features into your website, transforming it into a customer engagement hub and a
primary source for relevant, trusted information at every stage in the customer life cycle. Communities are the easiest
way to connect your company to your customers and their peers, allowing you to build deeper customer relationships
and improve your business.
supportcosts
-20%
successfulinnovation
+15%
customersatisfaction
+18%
customerretention
+10%
findingknowledge
+30%
time tomarket
-20%
revenuegrowth
+10%
Create compelling word of mouth marketing and social campaigns
Build dynamic knowledge bases and increase relevant website content
Increase customer satisfaction, retention rates and lifetime value
Gain insights in customer issues and concerns
Co-develop innovative improvementsfor products, services or processes
Reduce calls and emails to your contact center
Provide brand ambassadors andsuper fans with their own platform
Reduce costs of search engine optimization
BottomlineBuilding a robust online community is an increasingly solvable problem and its success is measurable. Using the
advanced inSided social technology platform, your company can launch a robust online community in a few months,
enabling you to optimize support, differentiate your brand, accelerate sales and innovate together with your customers.
Today’s leaders must respond to rising customer expectations and acclimatize to
the breakneck speed of technology. The pace of change is accelerating. Brands that
do not start their journey now will be left behind.
Connecting to customers has always been a mission-critical activity. Alongside rapidly shifting expectations,
communities have become a broker between business networks and will only continue to contribute more value to
organizations trying to develop ongoing relationships.
Social Support Social Insights
increase research quality,improve transparency,
decrease time-to-market
reduce service costs,expand service capabilities,
increase customer satisfaction
Social Commerce
improve products & services,increase trust, drive sales,reduce abandonment rates
Social Marketing
differentiate products,boost SEO & conversion,
increase loyalty & advocacy
Social Support Social Insightsincrease research quality,
improve transparency,decrease time-to-market
reduce service costs,expand service capabilities,
increase customer satisfaction
Social Commerceimprove products & services,
increase trust, drive sales,reduce abandonment rates
Social Marketingdifferentiate products,
boost SEO & conversion,increase loyalty & advocacy
Online customer interaction will become the main link between customer and company. Available 24/7, used by
all levels within the organization. Conversations with and between customers are leading organizational changes
and determine process improvements, proposition development, product innovation and the discovery of new
opportunities, markets and segments. Webcare is a way of working for a large, broad group of people, both
internally and externally. They are pioneering our transformation to becoming a social business.
Ruug Huigsloot, Customer Contact Innovation Manager T-Mobile
Europe’s leading community platform
2 - inSided Company Overview
inSided Social Business PlatformCreate thriving communities in efficient and effective ways - with minimal reliance on IT - to reduce costs, build trust and strengthen customer relationships.
PartnersinSided works with best-of-breed technology vendors, solution providers and agencies to broaden the capabilities of our
platform and services and meet the needs of customers. A selection of our partners is listed below.
Create a user-friendly, social destination for customer conversations on any topic you choose.
Ratings & Reviews Research & Co-creation News & Blogs
Mobile delivery Reward Management Facebook AppsProduct Q&A
Forums
Collect real customer experiences to improve products and services, boost SEO and increase conversion rates.
Create an open market research or co-creation environment to acquire ideas and optimize products, processes and customer experiences.
Tell your story, improve content marketing and drive traffic, conversions & loyalty.
Infuse your product and service pages with peer-to-peer Q&A.
Engage your customers anytime, anywhere with a mobile-optimized community.
Increase community participation and engagement with a proven gamification system.
Create a central hub for social conversations about your brand on your Facebook brand page.
Ratings &Reviews
News & BlogsResearch &Co-creation
ProductQ&A
MobileSites & Apps
RewardManagement
FacebookIntegration
DiscussionForums
The cloud-based inSided Social Business Platform delivers an enterprise-grade end-to-end solution to build, integrate and
manage branded customer communities across digital touch points and devices.
unlimited scalability,99.9% uptime performance,continuous improvements
Cloud-based
Fully customizableinfuse your sites, products, and mobile apps with social content & interactions, according to your
branding guidelines
Business integration
seamless integration with enterprise workflows and key
business systems
Enterprise ready
secure (ISO/IEC 27001),low total cost of ownership,
comprehensive SLA
COMMUNITYintegrated intoyour website
Ratings &Reviews
News &Blogs
Research &Co-creation
ProductQ&A
MobileSites & Apps
RewardManagement
FacebookIntegration
DiscussionForums
27018:2014
ISO/IEC 27001
PCI DSS LEVEL 1certified
TYPE IIcertified
SAS70
deliver a seamless social customer experience across
websites, social & mobile
Cross channel
15+ years of experience in building successful
communities with millions of users across the world
Proven
As the most comprehensive and feature-rich, socially intelligent solution available, the inSided platform integrates seamlessly with CRM, contact center, loyalty, knowledge bases and customer portals.
Leverage our passion and experience to reinvent the way you connect with your customers.
Improve your business with inSided
Get a customized demo
25% 20% +19pt +10%
3 - inSided Company Overview
Customer success is a mindset to usOur passion for online communities, social technology, and business success drives our relentless pursuit of making a lasting impact for our customers.
We help companies to modernize support, accelerate sales, differentiate their brands and become more customer-
centric. This results in impressive business results and a lot of positive PR and awards won.
25% call deflection,5M yearly visitors, global support in 3 languages
20% of customer contacthandled via community,
€2.5M/year call deflection
NPS +19 points,improved products, service and loyalty
10% more products recommended, 6% higher
brand preference
25% 20% +19pt +10%
Best Large Insurance Company Most customer
friendly company of the Netherlands
NDFM FINANCIAL MARKETING AWARD
BEST serviceawards
Telecom
KPN Hi,SNS
FBTO, Simyo,T-Mobile
SimyoKPN Hi
Best Large Insurance Company
FBTO FBTO
Most customer friendly company of the Netherlands
FBTO
NATIONAL DAY OFFINANCIAL MARKETING
FBTO FBTO
BEST serviceawards
Telecom
Simyo
25% call deflection,
5M yearly visitors, global
support in 3 languages
25% 20%
20% of customer contact
handled via community,
€2.5M yearly call deflection
+19pt
NPS +19 points,
improved products,
service and loyalty
We engaged with inSided, while we were looking at other solutions for our community and internal support hub.
We quickly found that the inSided platform was highly appealing because of the possibility of creating and
managing different language communities, the cloud hosting that enabled scalability for growth and their local,
friendly and experienced support. With millions of customers, the cost factor is very important to us. In that regard,
the inSided platform provides a great foundation for support-based ROI.
Yaser Heda, VP Global Customer Care TomTom
inSided proved the ideal partner for FBTO. Implementation went exactly the way we wanted: everything
was completed in time and as agreed. Our main challenge was creating a platform that is supported by the
organization. Fortunately, inSided offers excellent support for building a successful community, and their
team is very accessible and always ready to help. That’s part of how inSided proves that it is far more than just
a software supplier.
Remco Kruiper, Web Manager FBTO (part of Achmea)
The age of the customer has ignited a new era of rich digital experiences that reflect the way buyers explore a brand today. And a brand’s most valuable marketing asset, its own website,
has become even more important since it is often a first stop for buyers in the exploration stage of the customer life cycle. Social
content and online communities play a critical role on these sites to provide a more immersive experience.
4 - inSided Company Overview
We are inSidedWe believe in a new way to do business. As Europe’s foremost provider of community engagement technology and services, inSided helps companies across Europe to reduce costs, increase brand advocacy, drive sales, and empower their customers.
Reduce costs, improve sales, develop better customer relationships and drive innovation with Europe’s leading community engagement platform.
Leverage our passion and experience to reinvent the way you connect with your customers.
Improve your business with inSided
Get a customized demo
We are an experienced team with community building firmly rooted in our DNA and constantly strive to improve our
work, look at its ROI, and make our clients 100% satisfied.
Robin van Lieshout, CEO
###### ##### ######## ##### ##### ##### ############## ### # ## ## #####
Wouter van Neyndorff, CTO
###### ##### ######## ##### ##### ##### ############## ### # ## ## #####
Awards (2015): TechTour 25, Deloitte Technology
Fast50 & Fast500, Sprout Challenger 50
Let’s have a conversation.
inSided helps companies across Europe to improve their business. Interested in how
we can grow yours as well? We would love to hear from you.
+31 20 4279597 [email protected] @insidedmedia
Management
Robin van Lieshout (founder, CEO), Wouter van Neyndorff (founder, CTO)
Robin van Lieshout (founder, CEO) Wouter van Neyndorff (founder, CTO)
Key factsFounded2010
Employees60+
InvestorsVentech, henQ, Fortino Capital
OfficesAmsterdam (HQ) - Berlin - London - Madrid
Founders
Robin van Lieshout
CEO
Wouter van Neyndorff
CTO
Haiko Krumm
VP Services
Harold Janssen
VP Finance
Joris Dieben
VP Product
Services We believe that technology, no matter how powerful or well designed, is only as good as the people and process that
complement it. Our market-leading services are uniquely designed to help you develop successful communities that
support critically important business goals across customer support, sales, marketing and product development.
Strategy SupportImplementationConcept
Social business maturity scanGoals & strategies workshopSocial business caseCommunity roadmap
Creative community conceptingCommunity designSocial media integrationContent & activation strategy
Community developmentTesting & quality assuranceBackoffice systems integration, deployment & launch
Workshops & trainingsCommunity moderation servicesSharing of best practicesContinuous improvement