internet estuyo mayo2012 @efernandez short publish
TRANSCRIPT
#InternetEsTuyo @efernandez
Hay 3 tipos de internet…. El que es móvil y el que NO.
Every
traditional business has a
digital bullet with its name
engraved
Connectivity Content & Commerce Community Mobile
Internet
Evolution of Communications
M
att M
urp
hy +
Mary
Meeker
http
://kpcb.c
om
/insig
hts
/top
-10-m
obile
-inte
rnet-tre
nds
Spain 48,4%
smartphone penetration
source: comScore 2011
Guerra!!!
…
… de plataformas
… móviles
mobile Hardware Software OS
Cloud
Motorola
Nokia
Microsoft
Apple
RIM
2001
mobile Hardware Software OS
Cloud
Motorola
Nokia
Microsoft
Apple
RIM
2007
mobile Hardware Software OS
Cloud
Motorola
Nokia
Microsoft
Apple
RIM
2012
WiFi [gratis] quiero… quiero… quiero
People motivations have changed
1943 - Maslow 2011 - ?!?
Hierarchy of digital distractions
Fro
m
Multita
skin
g
2 M
ultip
lexin
g
Todo es gratis
…
There Ain’t Nothing Such Thing As A Free Lunch
Technology evolution Laws
Computing capacity Moore’s Law price/performance of computing hardware doubles every 18-24 months
Bandwidth capacity Gilder’s Law and Nielsen’s Law Doubles every two years in wired environment
Doubles every 2.5 years - wireless (Cooper’s Law)
Digital storage capacity Kryder’s Law Doubled every 23 months since 1956
M
att M
urp
hy +
Mary
Meeker
http
://kpcb.c
om
/insig
hts
/top
-10-m
obile
-inte
rnet-tre
nds
… y toda esta tecnología, ¿de dónde sale?
…
En los últimos años RIM “solo” ha comprado 19 empresas
…
¿Por qué?
Predicting human emotions Facebook break-up seasonality
M
att M
urp
hy +
Mary
Meeker
http
://kpcb.c
om
/insig
hts
/top
-10-m
obile
-inte
rnet-tre
nds
La peor crisis de la historia…
la mayor explosión tecnológica de la historia.
…
Tenemos que hacer algo.
…
