intro to social bookmarking
DESCRIPTION
Introduction to social media given to Copy Craft sales team. Presented by Cory Rogers on June 16, 2009.TRANSCRIPT
Intro toSocial Bookmarking
Intro to Social Bookmarking
Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata, typically in the form of tags that collectively and/or collaboratively become a folksonomy. Folksonomy is also called social tagging, "the process by which many users add metadata in the form of keywords to shared content”.
In a social bookmarking system, users save links to web pages that they want to remember and/or share. These bookmarks are usually public, and can be saved privately, shared only with specified people or groups, shared only inside certain networks, or another combination of public and private domains. The allowed people can usually view these bookmarks chronologically, by category or tags, or via a search engine.
There are so many social bookmarking sites that you almost need a bookmarking site just for social bookmarking sites.
Intro to Social Bookmarking
A method for Internet users to store, organize, search, and manage bookmarks of web pages…
Organized by social tagging (meta)Can be made public or private4 main ones to know about
Intro to Social Bookmarking
DeliciousDiggTechnoratiStumbleUpon
Intro to Social Bookmarking
DeliciousDiggTechnoratiStumbleUpon
Intro to Social Bookmarking
Delicious
The “king” of the social bookmakring sites.
5 million users with 150 million bookmarked URLs.
Easy to use
Intro to Social Bookmarking
Delicious
Sign up by clicking on the Join Now button from the main page.
Enter your info.
You can do step 2 & 3 or skip them.
Intro to Social Bookmarking
Delicious
Sign up by clicking on the Join Now button from the main page.
Enter your info.
You can do step 2 & 3 or skip them.
Intro to Social Bookmarking
Delicious
Sign up by clicking on the Join Now button from the main page.
Enter your info.
You can do step 2 & 3 or skip them.
Intro to Social Bookmarking
Delicious
Once you have completed the original setup you will be prompted to:
1. Get help getting started.
2. Save a new bookmark
3. Import bookmarks
http://www.copycraft.com
Intro to Social Bookmarking
Delicious
Once you have completed the original setup you will be prompted to:
Save a new bookmarkOnce you enter in the URL, if it has been entered before it will suggest the title and popular tags others have used.
Intro to Social Bookmarking
Delicious
Once you have completed the original setup you will be prompted to:
Save a new bookmarkOnce you enter in the URL, if it has been entered before it will suggest the title and popular tags others have used.
you can add your own notes here
You can add your own tags here or use ones suggested below
If you want to make it private check this box.
Intro to Social Bookmarking
Delicious
Once you have saved your bookmark you can see how many others have saved the same bookmark.
* The more people who save the same URL the more popular that site is deemed to be.
Intro to Social Bookmarking
Delicious
You can also save individual pages within a site.
I.E.: Copy Craft – businenss card printing
http://www.copycraft.com/business-card-printing
Intro to Social Bookmarking
DeliciousDiggTechnoratiStumbleUpon
Intro to Social Bookmarking
DIGG
Began as a site to submit news stories to and have others vote “digg” them -- turned into more of a bookmarking site.
Popular for Bloggers. Having a blog story appear on the front page is a bragging right.
Intro to Social Bookmarking
DIGG
Choice of the URL to submit.
Choice of the type of media.
Intro to Social Bookmarking
DIGG
Once you submit, Digg will attempt to collect any information about the URL you are submitting.
Intro to Social Bookmarking
DIGG
If Digg can’t find any info you will have to enter it in.
You will be able to select an image to represent the story / URL submitting (if available).
You will need to select a topic.
Intro to Social Bookmarking
DIGG
Digg will attempt to see if there is a dupe.
It almost always thinks your submission is a duplicate.
Skip to the bottom and submit.
Intro to Social Bookmarking
DIGG
Once you submit you will get a notification it was successful.
You can leave a comment if you need to expand on your original submission.
Intro to Social Bookmarking
DeliciousDiggTechnoratiStumbleUpon
Intro to Social Bookmarking
Technorati
“collects, organizes, and distributes the global online conversation.”
Not intended to be a URL bookmarking site, rather a blog bookmarking/sharing site.
Intro to Social Bookmarking
Technorati
Signup process is similar to Digg.
If you have a blog you can claim your it.
Intro to Social Bookmarking
Technorati
You can explore by specific topics or search for what you are interested in.
When searching it will return anything with the words (not phrase) in the search term.
Intro to Social Bookmarking
Technorati
The “bookmarking” aspect is found under the favorites tab.
Click on the favorites and then add the URL and any tags to help identify the URL.
Intro to Social Bookmarking
TechnoratiOnce you have added a URL to you favorites you can they will populate in a list so you can go back and find them later.
3 things happen with you favorite a URL
Making a URL a “favorite” increases the chances of another blog linking back to that URL.
The more blogs that link to a URL gives the URL more authority.
The more authority the URL has the higher the traffic should be.
Intro to Social Bookmarking
DeliciousDiggTechnoratiStumbleUpon
Intro to Social Bookmarking
StumbleUpon
StumbleUpon is the catch-all bookmarking site. It combines elements of all the popular bookmarking sites into one package.
As you add favorites StumbleUpon suggests sites, stories, URLs, pictures, videos, etc.. which it thinks you might find interesting.
**Links from StumbleUpon are highly weighted by the search engines.
Intro to Social Bookmarking
A few other sites to consider:
Mixx.comMrWong.comReddit.comGoogle BookmarksYahoo BookmarksYahoo BuzzMS Live Bookmarks
Furl.comDiigo.comFark.comSphinn.comOrkut.com
Intro to Social Bookmarking
In Summary:
Social bookmarking help provide “qualified” links and drive traffic to Copy Craft.
Constantly providing new bookmarks demonstrates Copy Craft is providing “fresh” content.
Social bookmarking allows you to keep sites you like stored online for future use.
Intro toSocial Bookmarking
Action Items:
1. Sign up for a Delicious account and bookmark http://www.copycraft.com
2. Sign up for one other social bookmarking account and submit Copy Craft’s pages and blog articles.