introducing right aligned

7/28/2019 Introducing Right Aligned

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Make

Your BrandWork Harder

Presentations and

Documentation as Brand Tools


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We Improve Your Brandby Consistently Applying it

The key to creating quality branded presentations is

consistency; consistency o design and consistency

o application.

Consistency is Key

In order to produce consistent branded presentations

we ollow your corporate style guidelines and build these

into your Microsot Ofce templates. Every presentationor document we are sent is created according to these

guidelines.

Identical Brand Application

When Right Aligned ocuses on the look and eel o your

documentation, your sta have time to spend on the content

quality and delivery o the presentation. Your clients receive

quality documents, and your brand reputation is enhanced.

Increased Content and Delivery Quality

We promote and manage your global brand style, and have

many reerences that attribute our work to successul

business communications. Good quality slides are also

shared and re-used throughout the frm. This increases the

overall standard.

Improving Brand Quality


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Case Study: Goldman SachsPresentations as Brand Tools

The key to creating quality branded presentations is consistency; consistency o design

and consistency o application. A key brand touch point which requires a high levelo consistency or Goldman Sachs are client acing documents and presentations. All

Goldman Sachs presentations are ormatted to strict guidelines by their Presentation

department ensuring consistent application o branding as well as streamlining costs and

creating signifcant time savings.

Each day Goldman Sachs creates hundreds o presentations. Each Goldman Sachs

presentation is ormatted to a consistent look and eel. Ater client meetings these

documents live on as examples o the quality o Goldman Sachs work.

Goldman Sachs ound using graphic designers or presentations was costly, time

consuming, and delivered poor consistency. Training banking teams assistants to ormat

presentations proved inefcient, yielded poor consistency, and was cost prohibitive. The

solution was to extensively train a small number o specialist presentation sta and create

a Presentation Centre in each large regional ofce. As bankers produced all o their data

and pitch materials using Microsot Ofce, this became the presentation centres design

package o choice. No presentation was allowed to leave Goldman Sachs unless it had

been sent through the specialist sta at their presentation centre.

Removing presentation assistance rom a bankers assistants job allowed assistants to

support multiple deal teams reducing assistant headcount and support/administration

costs. Running costs o presentation centres are careully recorded and rebilled to clients

where the pitch is successul, markedly reducing their operating cost. The time and cost

saving benefts o presentation centres led to universal adoption at top tier investment

banks and proessional service frms.

How do we know this? We were there!

IncreasedEfciency

Brand

Lower Costs

Time Quality

Money


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Saving You

MoneyDelivering Valueon an Hourly andEnterprise Basis


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Hourly Valueat a Premier Search Firm

Average employee cost at our largest client(US$309.5m salary & benefts divided by 1,469 employees)

$210,690

Number o hours an employee works per year(40 hours per week or 52 weeks)

2,080 Average employee hourly rate=$101

Number o times aster Right Alignedis contracted to complete presentations

than average employee

x3$101

Our clients comparative averageemployee hourly rate

=$303

$303

Right Aligneds per hour volume price

-$70 =$233Savings per hour


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2006In 2006, Right Aligned wascontracted to run a pilot remoteglobal presentation center at apremier executive search frm.

Shanghai, New York, ParisThree ofces were chosen toparticipate in the pilot; Shanghai, New

York, and Paris. These ofces wereselected because they: Were in different time zones Had differing work cultures and

local languages Had no Right Aligned staff present

24 hours 5 daysThe pilot ran or 24 hours a day, 5days a week. Each service user wasasked to estimate the time theirsubmission would take them tocomplete.

>2 times longer80% o pilot service usersreported Right Aligned completedpresentations at least twiceas quickly as they could. Theremaining 20% o users noted they

did not have the skills to completethe requested task.

3 times asterThe frm contracted Right Aligned to cover all o their ofcespresentation needs on the understanding that by the end o2006 we would be three times aster at producing presentationmaterials than internal sta. This goal was comortablyachieved and the service continues today.

We Create PresentationsThree Times Faster Than Employees

at a Premier Search Firm


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On an Enterprise LevelWe Deliver Million Dollar Value over

Employees at a Premier Search Firm

Time is our frms most precious commodity- CEO o premier Executive Search frm

Hours Spent Working on Presentations in 2012 (a)

(a) A 2006 pilot project ound Right Alignedprocessed presentations three times aster thanour clients support employees

Cost Comparison Between the Presentation Centre

2012 cost o RightAligned is equivalent to

the cost o 2.7 o thefrms employees in 2012

2.7

Cost to Firm (b)

(b) Average cost o an employee at the frm is US$210,690 perannum (US$309.5m salary & benefts divided by 1469 employees)and works 2,080 hours per year (40 hours per week or 52 weeks).By dividing the annual cost by total hours, the hourly rate or thisemployee is US$101.29

Without the Presentation Centre it would take Heidrick & Strugglesan extra 24,579 hours to work on presentations at a total cost oUS$2,482,480 (24,579 hours x US$101.29).

With Us

Without Us

US$573,510

US$2,482,480

With Us

Without Us

8,193 hours

24,579 hours


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Template

Training


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Microsot OfceTemplate Training

Right Aligned employs an on-the-job

training methodology. This approachensures a ocus on educating users on thebest practices relevant to their templates.

Our methodology diers rom traditional Microsot Ofce training because it

concentrates on teaching users how to ollow the corporate style guide withinthe confnes o Microsot Ofce.

Teaching someone how to use the eatures

o Microsot Ofce without relating it to

the templates they use is ineective. It is

similar to explaining the eatures o a car to

someone without starting the engine and

demonstrating them whilst driving.

Why is this Approach Important?

Correctly created templates contain all

sorts o timesaving eatures that most

users would love to implement but sadly

have no idea how to fnd. A common

example o this in Microsot Word is how to

speed up the ormatting o a document by

using Word styles. Our template styles save

our clients considerable processing time.

So why is the Template so Important?

Right Aligned has trained hundreds o our

clients using the templates they use by

employing web conerencing technology

to ensure costs are minimised. Recently

we trained a company o 1,600 sta on

an upgraded 2010 template suite that we

built.Our template styles save our clients

considerable processing time.

Who have You Trained using this Method?


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Microsot Ofce Template TrainingRemote Template Specifc Training

Why We did it?

When the frm upgraded globally to Ofce 2010, the users required more efciency with the new unctionalityand layout o the templates and styles.

What We did?

We conducted in-house training sessions or 60+ global ofces. Online tutorials were also available, allowing

clients to review the inormation at their leisure providing a reerence point.

Who We Helped?

Heidrick & Struggles Worldwide executive search frm, specialising in chie executive, board o directors and

senior level management assignments.

What Value did the Client receive?

Thermsavedaconsiderableamountonitstrainingbudgetasstaffweretaughtgloballyusingweb

conerencing.

Usersofthetemplatesachievedagloballyconsistentonelook-and-feelfortheirdocuments,markedly

improving the proessionalism o the documents and reducing the processing time.

Thermreceivedaprofessionaldocumentationimageupgrade,improvingtheirbrandqualityandreputation.


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Microsot Ofce Template TrainingCreationofStep-by-stepUserGuides

Who We Helped?

Actis A private equity frm investing primarily in the emerging markets.


Additional knowledge and skills were gained, providing greater efciency that ultimately saved time and money or

Actis. The frm also received a smoother transition to using the new templates within Ofce 2007. This made the

unctionality and layout more user-riendly.

Why We did it?

The frm rebranded, and required their templates to be consistent. The guides enabled a smoother transitionto the Ofce 2007 sotware and new templates. We provided the client with the correct tools to advance their

business.

What We did?

We created easy step-by-step guides, breaking down the unctionality, customisation and layout o the new

Microsot Ofce packages (2007).


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Presentation

Graphics


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Typical Functionsof a Presentation

Centre for Our Clients

Right Aligned provides our clientswith a worldwide, 24 hour, 5-daya week outsourced documentbranding service.

The production o client acing, branded documents include: BusinessdevelopmentPowerPointpitchbooks

PowerPointconferencescreenshows/presentations

AlltypesofWordclientfacingdeliverablessuchas

Informationmemorandums

Projectupdatesandreferencematerial

Businessdevelopmentpitchbooks

Managementpresentations

Convertingexistingbusinessdevelopmentpresentationsinto

correcttemplatesandbranding

MicrosoftOfcetemplatecreationandmaintenanceacross multiplelocations

ManagingPresentationworkowandstaff

Troubleshootingandrst-linehelpdeskforMicrosoftOfce

lesandtechnicalqueries

ConvertinglesbetweenOfceversions(2003,2007,2010)

Services which provide added beneft include: Archivingandretrievingover50,000presentationready

PowerPointslideswhichconsultantscanreferenceandinclude

inpresentations

Maintaininglibrariesoffrequentlyutilisedclientslides(e.g.

bios,companydescriptions,logos,licencedimages,staff

photos)

CustomisedVBAtoolbarsforMicrosoftOfcetemplates

AssorteddesignprojectsusingtheAdobeCreativeSuite

HTMLemailnewsletters

Brochures,invitesandWhitePaperreports Coverdesign,templatedesign/creation/maintenance

andautomation

Graphiccreationforpitches

Imagemanipulation

Trainingstaffonallclienttemplates

Primary Functions Secondary Functions

OurPresentationCentreproducesprofessionaldocumentswhich

strengthenclientsglobalbrandimageandaddsvaluetoBusiness

Developmentmaterials.Theyarepreparedmorethan3timesfasterthan

existingclientstaffcapabilities.


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Presentation CentreOverview

The Presentation Centre creates world class sales and marketing materials using the MicrosotOfce sotware suite. This process is known as presentation graphics. We provide customerswith a customised service which can include Microsot Ofce template creation, training,technical support and an outsourced presentation graphics service.Our highly experienced presentation graphics specialists are our competitive advantage. Eachspecialist has many years experience in leading investment banks such as Goldman Sachs, UBS,Citigroup and Deutsche Bank.

How We Operate

Weservicecustomersinany

location,atanytimearoundthe

worldusinganinternet-based,

remoteworkingmodel.Thisenabled

ustoreduceoneclientssupport

costsbyoverUS$1millionperyear

bysuperiorprocessingskillsandby

maximisingourgeographiccoverage.

Forthepasteightyearswehave

workedwithaleadingexecutive

searchrm.Inthattimewe

discoveredtheirinternalsupportstaffdonothavethetimenorthe

resourcestoeducatethemselves

tothelevelrequiredtocreate

professionalpresentationgraphics.

Wellthistimeandknowledgegap

byprovidingaGoldmanSachsquality

presentationgraphicsservicefora

fractionofthecost.

We take Confdentiality very Seriously

Ournancialservicebackground

meansweunderstandthe

signicanceofreputationalriskand

theimportanceofcondentiality

toallrms.Wetakethediscretion

ofourclientspresentationsvery

seriouslyourtrackrecordspeaks

foritself.

How We Charge

WechargeclientsatUS$70per

hour.Therearenosetuporon-goingchargesoutsideofthehourlyrate.

I need to once again, and I will say

this every month/year I can, that the

team at the Presentations Centre are

an absolute star in terms o service

- response time, knowledge o what

they do, quality - its all incredible. They

have a keen commercial sense and

understand what needs to be done. I

actually am happy every time I interact

with someone there - its antastic.

- Americas Regional Managing Partner, Financial

Services. New York. August 8, 2011

Just a quick note to say thank you.

We presented this report to our client

today and it was a huge hit! The

document was both beautiul and

eective. So happy to have you guys

as our secret weapon! .

- Engagement ManagerLos Angeles.

September 28, 2011


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KnowledgeManagement

Slide Library

Acentralisedpresentations

team,whoprotectsyourbrand

output,allowsthebestexamples

ofmaterialscreatedglobally

tobecategorised,storedandretrievedbyanyoneinyourrm.

RightAlignedproducedaslide

libraryforourlargestclient,which

cataloguesallthebestrmwide

salesslidesandsharesthem

withthebusinessdevelopment

teams.

Providing the ability or allsales sta to access thebest materials to wowclients.

RightAlignedprovidesitsclientswithacentraliseddocumentformattingserviceaspartofaPresentationCentre.Onekeyby-productoftheserviceistheaccumulationofbestcasebranded

resourcesintheformofaslidelibraryofdocuments.Thesearetypicallyre-usedforsimilar

presentationsorcontainslidesorpagesthatarecommonlyusedaspartofsalespresentations.

Image Library

Yourmarketingteamtypically

spendsasmallfortunebuying

andthenhidinglicensedimages

foryourcompany.

RightAlignedmakesitpossible,andveryeasyfortheuser

toaccessthesehighquality

imagesfortheirPowerPoint

presentationsandWordles.

Theresult?Professionalimages

thatmakeanimpact.

Logo Library

Ifyourbusinessinvestsinor

representsyourworkwithother

companies,thenalibraryof

highqualityversionsofthese

companieslogosisessential.RightAlignedhasalogolibrary

ofover7,000companies,all

ofhighqualityvectoroutput,

suitableforallpresentation

requirements.

Biography/Sta Photo Library

Ifyourbusinessworksglobally,

andbusinessdevelopment

teamsoperateremotely,

accesstothelatestversions

ofbiographiesforallteammembersisessential.

RightAlignedcreatedand

overseesalibraryofbiographies

andhighqualityphotosofstaff

membersforourlargestclient.

Thisisavailablermwidevia

theirintranet.


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Custom

Templates


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Microsot OfceConsulting

Right out o the box, Microsot Ofce is apowerul business tool

but there are so many ways you can turbo charge its perormance.

Eliminating repetitive tasks, delivering expert skills, and deploying the

best versions o common materials are three ways Right Aligned can

enhance your business productivity.

Sometimes what you need to accomplish

with the standard Microsot Ofce package

is ar too time consuming. By utilising

Microsots programming languages, you

can take advantage o your computers

power and eliminate many repetitive tasks.

This approach can be a signifcant time

saver.

Why can this be Important?

Using Microsots VBA and .NET ramework,

the standard Microsot Ofce package can

be extended to produce powerul results.

Whether you are creating a dashboard

or your business development teams in

Excel, or a customised colour palette or

PowerPoint, tasks beyond native Ofce are

markedly improved.

What programming laungage?

We have created customised colour and

template palettes or older versions o

PowerPoint and developed customised

reporting using the latest version o Excel.

We have also devised a bridge between the

custom output o a cloud based database

and branded Word templates.

Who has used our Service?


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Microsot Ofce Automation:VBA Macro/Toolbar Development

Why We did it?

To create a user-riendly, macro-driven toolbar which would allow the user quick

access to the most common unctionality in PowerPoint. This simplifes the

process o compiling branded documents, saving time and ultimately cost to both

the company and client.

What We did?

We managed the creation o the toolbar rom frst drat through to completion, and

assisted in the rollout to individual users. With our experience with presentation

packages, we provided proessional guidance on additional options and eatures

to enhance unctionality.

The toolbar was context driven which enabled it to determine which template was

being used, in print or onscreen. It also ensured that the assets and tools were

appropriate to the template.

Branded tables and charts, and additional slide elements could be easily added to

slides. This eliminated the need to re-create them each time they were required.

Who We Helped?

Added Value a brand development and marketing insight consultancy


The individual user not only gained quick access to specifc unctions, eliminating

repetitive tasks but also gained knowledge and confdence. This reduced their

workload, cut costs and ultimately improved the value and brand o the company

with a uniorm look and eel.

Putting the tools

and fles to

create branded

presentations close

to hand

Templates Branded charts

and imagery

Corporate coloursAdditional tools


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introducing right aligned

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