INTRODUCTION TO BLOG

Akash Shrestha

Designer & Developer at Swifeen

Blogger at techbend.com

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twitter.com/akash_shrestha

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WHAT IS BLOG?

A web site, where you write stuff

Your blog is whatever you want it to be

Blogging is a social phenomenon

Blogs Aren’t Necessarily Personal

It’s Writing for Others, Not Yourself

Its beyond writing

It’s everything

HOW ARE BLOGS DIFFERENT FROM

OTHER WEBSITES

Content is published in a chronological fashion

Content is updated regularly

Readers have the possibility to leave comments

Other blog authors can interact via trackbacks

and pingbacks

Content is syndicated via RSS feeds

BLOG TYPES

Personal blogs

Private blogs

Corporate/Organizational

By genre

By media type

By device

Reverse blog

TYPES OF BLOG CONTENT

Trends/News

Interviews

Reviews

Lists

Rants/React

How-to/tutorial posts

Problems & solutions

Inspire/Profile

Case studies

Comparison posts

Infographics

Comics & Jokes

Presentation

“What others are saying”

Etc….

HOW TO GAIN BLOG POPULARITY

Don’t write for everyone

Have a conversation

Make your readers happy

Be yourself and be nice

Help people

Track your visitors

Don’t Make it All About the Money

BLOGGER’S CODE OF CONDUCT

Responsibility for our own words

Nothing we wouldn't say in person

Connect privately first

Take action against attacks

No anonymous comments

Ignore the trolls.

BENEFITS OF BLOGGING

Personal Benefits

Refines Your Writing Skills

Increases Your Knowledge Base

Makes You a Better Thinker

Earns You Name

Connects You with other Bloggers

Motivates You

BENEFITS OF BLOGGING

Academic & Career Benefits

Makes You a Better Researcher

Great place to test ideas

Opportunity to be creative

Assist you in getting new job offers

Positions you as an expert

Blog becomes Resume

BENEFITS OF BLOGGING

Commercial & Business Benefits

Helps to build a business

Marketing Tool

Personal Branding tool

Offers Ease of Web Publishing

Keeps You Ahead of Your Competition

Earn you an income

BLOG HOSTING

Where to blog?

BLOG HOSTING

Free Hosted Blog (blogger.com, wordpress.com)

Basic, easy blog with limited features.

Blog url as a sub-domain

Mapping of custom domain name

Poor SEO support

Lack of themes and widgets

Poor advertisement support

BLOG HOSTING

Self Hosted Blog

Wordpress self-hosted blog

(wordpress.org)

Complete control and flexibility

Maximum extensions via plugins

Tons of themes & widgets

Full SEO support

THANKS! Akash Shrestha

swifeen.com

techbend.com

fb.com/akash.shrestha

twitter.com/akash_shrestha

gplus.to/akash.shrestha