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Information Systems for Management
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MBA 8125 – Week 1
Introduction toInformation Systems
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Why Study InformationTechnology?
MBA 8125 Fall 2007
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Information Technology in 2007
Where Were WeThen?
Where Are WeNow?
Where Are WeGoing?
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Information Technology in 2007
Where Were WeThen?
Where Are WeNow?
Where Are WeGoing?
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8/20/07 6Photograph from http://en.wikipedia.org/wiki/UNIVAC_I
UNIVAC – 1951(UNiVersal Automatic Computer)
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8/20/07 7Photograph from http://en.wikipedia.org/wiki/Xerox_Alto
Birth of the Personal Computer
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What did Venture Capitalists Think?
Year 2000 -- more than $50B invested in newtechnology startups.
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Information Technology in 2007
Where Were WeThen?
Where Are WeNow?
Where Are WeGoing?
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Business structure has changedFlattened organizationRely on nearly instant informationDeliver mass-customized products and
services uniquely suited to specific markets /customers
Where We Are Now
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Now that the Gold Rush is Over… The Crash of the dot-com sector shouldn’t serve as a
wholesale indictment of one of the most powerfultechnological infrastructures ever conceived. Indeed,opportunities still exist for those who can properly identifyand manage the capabilities and pitfalls of the Internet. The Internet is inherently neither a disruptive nor asustaining technology; it is instead an infrastructuraltechnology that can be used in either a sustaining ordisruptive way.
C.M. ChristensenHarvard Business School
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The Changing Face of Business “What is your China Price?” Retailers expect
30% discounts Location independence, work travels to where
it is wanted Culture shift
We don’t meet We don’t talk We expect instant responses
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Information Technology in 2007
Where Were WeThen?
Where Are WeNow?
Where Are WeGoing?
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Business – Next 5 YearsWhat business would like to do in
five years often depends on whatits systems will be able to do.
(Laudon and Laudon, 2004)
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Business – Next 5 Years Emergence of the “digital firm”
nearly all of organization’s significant businessrelationships are digitally enabled and mediated.
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InfrastructureTechnologies
Technologyto Support
Business Operations
Technologyto Support
Business Strategy
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What Will We Talk About? Some Technology
Web technologies Some Management
Systems development Project management Vendor selection
Some Strategy Strategic information systems IT impacts
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CorporateStrategy
Ethics/Privacy
ISStrategyand Plan
InternalSystems
Development
OutsourcedSystems
Development
Implementation
InternalSystems
Operations
OutsourcedSystems
Operations
Infrastructure
Security
Course Overview
ProcessDesign
andChange