introduction to social entrepreneurship
TRANSCRIPT
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Contents• What is a social enterprise?• What is a social business?• What is social innovation?• What is social entrepreneurship?• Types and Examples of Social Enterprise• Forms of Capital• Opportunity Identification• Theory of Change• Wrap-Up
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Who is an entrepreneur?• Opportunity Identifier• Risk Taker• Creating marketable products out of nothing• Innovating from available resources better
than peer group• Proactive• Autonomous and Independent• Dreamer
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ENTREPRENEURBrings a radically new solution with the potential to revolutionize a whole area Has all the qualities of an entrepreneur : Vision, pragmatism, creativity…
SOCIAL
Adresses most crucial problems of our society in the fields of health, education, human rights, environment…
Seeks Social Impact, does not use economic profit as a measure of success
SocialEntre-preneur
Who is a Social Entrepreneur?
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Social Entrepreneurs
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What is a Social Enterprise?
• Address a social issue using business proposition– Fair Trade :: ethical wages– Organic Farming :: environmental
degradation– Ethical Trading :: Promotes ethical
trading practices
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EMES Definition of Social Enterprise
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Three indicators reflect the economic and entrepreneurial dimensions of social enterprises:a) A continuous activity producing goods and/or selling servicesb) A significant level of economic riskc) A minimum amount of paid workThree indicators encapsulate the social dimensions of such enterprises:d) An explicit aim to benefit the communitye) An initiative launched by a group of citizens or civil society organizationsf) A limited profit distributionFinally, three indicators reflect the participatory governance of such enterprises:g) A high degree of autonomyh) A decision-making power not based on capital ownershipi) A participatory nature, which involves various parties affected by the activity
Source: EMES Website
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Social Innovation• Social disequilibrium
– Social Marginalization of refugees or immigrants
– Learning disabilities– Lack of ethical codes– Lack of shared ethical moral practices
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Dividend/ No-Dividend View on Social Enterprise
by Yunus• Why do you create an enterprise?• What do you do with the profits
made from an enterprise?• Who owns the enterprise?• Why is ownership important to
you?
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Social Entrepreneurship• Process of Starting a social
enterprise• Process of addressing a social
disequilibrium• Process of managing a social
enterprise
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Types of Social Enterprise• For-Profit Social Enterprise• Non- Profit Social Enterprise• Sustainable Social Enterprise• Community Based Social
Enterprise• Cooperative Social Enterprise
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Types• WISE• Fair Trade• MicroFinance• Clean Tech• Ed-Tech• Health Care• WatSan• Culture
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Activity• In groups of 5 discuss 10 different
social enterprises– List them – Discuss why they are social enterprise– You have 15 minutes
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Sound Bytes 6 (Bill 1)“Social entrepreneurs are not happy to give a fish, or teach how to fish. They will not have a rest until they have revolutionized the fishing industry.”
— Bill Drayton
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Ashoka FELLOWS WorldwideTo date, a network of 2700 innovative Social
Entrepreneurs
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571
192638
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*as of 2007
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“If I have a chance to meet someone who is different and have an exchange which is not based on prejudices, is not based on stereotypes, not based on clichés, not driven by pity, suddenly something happens.”
Andreas HeineckeFounder & CEO
Insight: The best way to create conditions for and open exchange and change sighted people’s views about the capabilities of blind people is to immerse sighted people in total darkness and let blind people act as their guides.
Dialogue in the dark
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Dialog in the Dark is an experiential exhibition in the dark. Darkness as a medium to enable sighted people better understand what blind people experience.
Dialogue in the Dark creates conditions for and open exchange and transforms individuals.
A dialogue is created by using blind people as guides in the darkness.
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Dialogue in the Dark has been presented largely through exhibitions and workshops in over 30 countries and more than 160 sites in over 110 cities throughout Europe, Asia, the Middle East, Africa and the Americas since it’s opening in 1988. 7 Million visitors have experienced Dialogue in the Dark worldwide.Over 7,000 blind candidates have found employment through Dialogue in the Dark.
Learn more about Dialogue in the Dark:http://www.dialogue-in-the-dark.com/
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Specialisterne
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Source: Specialisterne Slide Share
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What is Capital?
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Forms of Capital• Money• Public Capital• Social Network Capital• Nature as Capital• Culture as Capital• Art as Capital• Health• Humanity
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Money as Capital• What can you buy from Money?
– Food – House – Education– Happiness– Respect– Luxury Products– Start a company– Higher People to run your company
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Public Goods as Capital• Roads• Air• Water• Public transportation• Good Governance and Social
Harmony
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Ferguson Event
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Social Capital• Your work in the community vs
your work for a private enterprise• GoodWill• Being part of a community• Benefits
– Collateral– Newer Business Routes
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Social Capital Benifits• The more people you know the
more opportunities you have• The more kind of people you know
the more opportunities you have• The more open you are to different
people the more opportunities you have
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Nature As Capital• Beautiful scenery• Swiss Alps• Clean Beaches• Green Forests• Clean rivers and lakes where you
can swim
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Culture as Capital• Bollywood• Georgian Wines• Georgian Cuisine• Traditional Marriages in different
parts of the world
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Bollywood
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Health
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Activity 2• In Groups of 5, Select a form of
Capitaland leverage that capital through a social enterprise. You have 15 minutes
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Social Opportunity• Social Disequilibrium• Social Movements• Normal Markets• Within a group of Social
Enterprises in a similar industry• National and International Policy
towards certain Business Practices
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Social Disequilibrium• Refugees• Immigrant unemployment• Child Labor• Old age home and old age care• Child Care• Favellas/Slums
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Social Movement• Climate Change Movement• Organic Food Movement• Ethical Product movement• Bio-Ethical Product Movement• Ethical and Responsible Finance
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Within a group of Social Enterprises in a similar
industry• Innovation in products, services
and operations• Branding :: How you do it?
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Normal Markets• Cooperatives• Handicraft
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National and International Policy towards certain
Business Practices • Ozone Layer• Cap and Trade• CDM• Tax Incentives
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Strategies to address Social Opportunity
• Causation– Followers like SKS Microfinance or
Compartamos– Nokia Microsoft SmartPhone Series
• Effectuation– Mahatma Gandhi– Yunus and Grameen Bank– Iphone Series
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Causation Effectuation
Begin with a goal in mind Beginning with a set of given means
Focusing on returns than idea alone
Focusing on Affordable loss to innovation or start something new
Emphasizing competitive analysis
Emphasizing on strategic alliances
Emphasizing market analysis Leveraging environmental contingencies
Avoiding environmental contingencies
Seeking to understand and evaluate the uncertainties
Predict uncertainties
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Sharada and Iyer, ESU 2014
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Causation Effectuation
Questioning Analyzing
Observing Planning
Experimenting Detail Oriented from the onset
Networking Self Disciplined
Associating
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Theory of Change• Every Social Enterprise has a
theory of Change– Number of Jobs created– Salary increased– Quality of education delivered– Improvement in health-care delivery– Impact on environment
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Activity 3• In groups of 5...Find a Social
Opportunity...think about a social enterprise...think about its theory of change...you have 15 minutes
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What leads to Social Entrepreneurial Behavior?
Mair Naboa 2006
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Institutional environment
Social Public regulatory investorComm
ercial
Legitimacy, Reputation, Mission, Vision, Objectives, Sustainability
Organizational Maintenance, Expansion and Transformation
Identity construction, Memory, Power, Degree of coupling
What is a social enterprise
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How to create a social enterprise
• Find your capital• Find your opportunity : convert one
capital into another capital• Find your theory of change
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Together, we can change the world