invento pdf brochure english v2 2009
DESCRIPTION
Market leading Bluetooth advertising platform with up to 1000m range (1Km).TRANSCRIPT
invento media groupExcellence in Bluetooth marketing platforms
PDF presentation v2 2009/
Invento Media Group is a market leading developer of Bluetooth® advertising platforms.
Bosnian and Herzegovinian company that gather a team of young experts who possess knowledge,
an entrepreneurial spirit and who recognize the potential of the communication market.
In the Southeast Europe region, with an innovative business approach we set new standards and
show readiness to ensure the accession of the highest qualities in .
What we aspire to is setting new standards on the Bluetooth marketing niche, offering modern,
unique and innovative products and services but also placing end-users on the primary spot.
With continuous business advancing and adjusting to the users' needs, we are fulfilling our goal-
satisfied users, clients and staff.
The results of our conducted research, as well as the support we have received from state institutions
and other companies, show that the quality of our products and services has been recognized. This is
the most important affirmation of our continuous efforts.
This gives us motivation or further progress and investment in technological development and
knowledge upgrade. Owing it to our users and clients- our strategic partners in everything we do- as
well as to our continuous effort in deepening our mutual understanding, we are able to offer a more
different, innovative and fun way of business.
Our vision and purpose of existence is:
global communication market
®
«To create a world of free communications and progress, a world in which
every user is awarded for the time he dedicates to our clients. »
1
Meet us
These are companies that believe in us!
When some of the biggest companies rely on your products and services, it must mean that doing something really well ...
Our clients
Our primary function is the production of
hardware and software solutions for
. Primarily, our
services are based upon renting and selling
those systems but also on technical support
and maintenance, as well as the production
of multimedia mobile content for
campaigns...
Never before was it possible to reach more
than 2.000.000 users in such a personal and
interactive way only in BiH. For Bosnia and
Herzegovina and other countries where the
market saturation by mobile devices is
above 85%
For more information on how we can help your
business contact us, and our consultants will
respond in the shortest period of time possible.
An average consumer on the BH market is
exposed to a vast number of advertisements.
According to some research that number is
coming close to 30-100 advertisements a day.
Regardless of the number, it is noticeable that
larger companies are putting much effort in
sending their messages to the market. Most
consumers do not pay enough attention to
viewing these advertisements. Some, while
commercials are on on their favorite TV
channel, have little time to watch what is being
broadcasted on other TV stations. Consumers
are so overwhelmed by advertising messages
that they just fail to perceive most ads.
Bluetooth® marketing
it has never been a better time
than now to add Bluetooth® marketing in
your daily business set of tools, whatever
they may be.
yes
YOURMESSAGE
HEREORB unit
Bluetooth® is a wireless technology standard intended for fast and
simple connections between various devices such as mobile phones
and computers. A refined method of transferring data guarantees
protection during interaction, enhanced data security and a larger
wireless range.
Functions that enable this are:
- Create, send and receive short messages through a mobile phone
that has Bluetooth®;
- Synchronize your mobile with computer, simply transfer photos and
files from your computer onto your mobile phone and vice versa, and
then
- Print on the Bluetooth® printer, and complete the processing of
other applications in the span of even 20m from your computer.
You are not sure what Bluetooth® is?
2
Mobile phones have
become powerful
advertising tools
What we do?
We have developed our own software and hardware that let us send mobile content directly to
a users mobile phones without any extra cost in range up to 1000m from our device called
Invento ORB unit.
Invento™ ORB constantly sends selected content to your clients' mobile phones by using the
Bluetooth® technology. Broadcasting and transferring of content is entirely free and does not
require any technical expertise from you or your clients.
Simply place Invento™ ORB onto the central location of your promotional campaign, plug it in
and turn it on. The content which you wish to broadcast is already set and all settings are
programmed and tested.
The communication takes place in three easy steps:
1. Invento™ ORB constantly scans and searches for those m o b i l e
devices that have an active Bluetooth® in a variable range of to 1000 meters.
(depending on the programmed Invento™ ORB settings and the mobile device itself).
2. : For every located device Invento™ ORB sends a request for
the approval of data transfer.
(e.g.: Do you wish to accept the content from Name-of-Your-Company-Here) .
3. Once the user approves the request Invento™ ORB sends him a
predefined content.
Since consumers are daily exposed to a larger and larger number of traditional advertisements, it
is becoming harder and harder for advertisers to provoke/prompt their reaction.
Providing the consumers with relevant information at the right place and time through their
mobile phones, .
Locating the device:
Sending the request for transfer
Accepting the content:
we offer you an opportunity to leave an everlasting impression
50
Do you wantto receivemessage fromInvento
YES
downloading 15% offon all ourservices
catalogue
prices
order
1 2 3
An example of content transfer:
call us 00387 (0) 33 441 9003
1
2
3
approve request
receive message
enjoy content
How we do it ?
?
?
?
?
?
?
?
?
?
?
?
?
Hotels, bars, restaurants, clubs, fast foods. Send out info leaflets,
special offers, menus, discounts, events announcements..
.
. Š
Tourist agencies and attractions, museums, galleries. Send useful
tourist information, announcements of exhibitions, events, interactive
guides...
Conferences, business presentations, fairs, assemblies. Send
company brochures, timelines of events, contact information,
promotions....
Schools and colleges. Information on classes, timelines, exam
results, notices, club news...
Retail facilities. Wallpapers, ringtones, special discounts and offers,
coupons, gift certificates...
Stations of public and private transportation (welcome messages,
most useful telephone numbers...),
Real estate agents (information on real estate, timelines,
auctions...),
Car showrooms and other showrooms (information on the latest
models, prices, characteristics, additional equipment)
Stock exchanges (information on stocks with automated and
personalized messages),
Banks (information on the latest services, currency listings...),
Public areas, parks, markets, parking lots and much more...
turističke agencije i atrakcije, muzeji, galerije aljite korisne
turističke informacije, najave izložbi, dogañanja, interaktivne vodiče...
Where to use it? - anywhere -
call us 00387 (0) 33 441 900
?
?
?
Points of sale
In large shopping centers
At various events:
: send bonuses, discount codes or simple ads to all guests and passer-bys.
(The restaurant is the first catering facility in Southeast Europe to be
covered by an Invento™ Net signal and it provides information services to visitors and guests
regarding the daily menu, event announcements, the latest news and information through
Bluetooth® technology.)
: Provide your users with information they could not get anywhere
else. Inform them non-stop on the currently best offers, discounts and sales or announce an
upcoming event, production or happy hour.
Use Invento™ Net to send v-cards, information about your company or
products and services, or meeting/seminar schedules.
(At the 14th Sarajevo Film Festival the Festival's administration decided to cover all important
events with an Invento™ Net signal: Home of Armed Forces, the festival square, and the Festival
center in front of the National Theater, as well as the cinema Meeting Point. All who visited these
locations during the Festival were provided with daily time lines of events and flash news. With
this the SFF became the first festival in the world to offer such means of informing visitors).
«Četiri sobe gospoñe Safije»
4
Where we do it ?
?
?
?
?
?
?
?
Renting the Bluetooth® marketing systems
Development, adaptation and selling of the systems for Bluetooth® marketing
production and design services for your mobile multimedia content
.
If you are working on a promotion for yourself or your client, and you have chosen the location,
time and budget, call us and save up your money. By using our services you can scale down the
number of printed material and provide your users with useful multimedia content.
.
If you wish for your network to be in a store, gallery, hotel or if you have an OOH agency and wish
to enrich your billboards and city lights with our offer, contact us and find out how we can make
your daily business easier.
Our offer includes that
will help you affect your clients more effectively and efficiently. Generally, we offer mobile
service in two categories:
1.Typical mobile content:
Photos
Tones/melodies and music
Text
Other
- discount coupons, wallpapers, promo photos, movies/trailers, presentation videos
for products and services, TV commercials, presentation flash lists
- marketing jingles, free or copyright music, voice messages...
– send SMS and text messages with the latest timelines and bonuses...
– contact information directly in the mobile phone's phonebook, insert into calendar,
documents..
Typical mobile content:
call us 00387 (0) 33 441 9005
?
?
?
?
?
JPEG, BMP, GIFF
AVI, 3GP, DivX
Mp3, WAV, Audio
Text
All the files that you can imagine
Our services ?
2. Interactive mobile content:
Product and service brochures/catalogues
Interactive maps:
Send a free application
Gather contact
Organize contests
Support loyalty programs
Gather personal opinions
The use of this sort of content gives you a countless number of advantages, such as sending Java
business applications which your clients most certainly have not seen or used before. The
production of these applications requires more time and hence if you go for this form of content
inform us on time.
:
Always at close hand and ready for use or further sending (to friends, family...):
- HighEnd production, handling complex information is easy, enabling a
multilevel navigation through content with internal and external links, menus.
- High functioning (product review and search),
- UpToDate information (catalogues can be updated easily).
- Easy purchase (your contact information is contained within the application).
- Locations of your places of sale with contact information,
- Interactive maps categorized by regions, cities,
- List of stores and places of sale,
- Automatic dialing of your sales centre,
- Mobile questionnaires, surveys and purchase orders.
- in which your clients can insert their private information or opinions
and send them back to Invento™ BP that will save them onto the central Invento™ Net Server.
- s, purchase orders, critics and compliments,
- ,
- ,
- from your users on products and services.
?
?
You got ournew cataloguefor 2008
catalogue
prices
order
1
2
3
1
2
BH MOBILE
16:22h
meni
skenderija
welcome to inventofree to communicate
branded games interactive catalogues branded mobilethemes for
6
Interactive mobile content:
?
?
?
?
Your clients will most certainly use your products more since they
always carry with themselves the latest information on them as well
as all the information on where they could be ordered.
Cut down on expenses: by using our services you can scale down
the number of the printed material you use and a bigger effect is
guaranteed.
Changing articles, offers or sales has never been easier. Just
imagine printing again all the material that you are already using
You know the exact number of the displayed contents, and by
testing other strategies you are currently receiving information on
your clients' wishes.
Our services ?
An extremely simple usage- run your campaign in five minutes.
Statistics and content management
Invento™ ORB (hardware)
The best performances at reasonable prices
System capacity:
?
?
Range up to 1000m (1Km)
The fastest device detection in its range,
Controlling through Wireless GPRS and internet technologies,
Recognizes more than 1500+ mobile phones,
Very reliable and secure
Does not require any manual adjusting; just plug in the electric cord and turn the device on. You
do not need PC or any additional software.
are available through web interface or through USB
memory stick if it is offline.
If the device is connected to the internet (by cable, WiFi or GPRS) it will automatically be
synchronized with the information on the online application.
?
?
?
Invento™ Net enables the best performances of Bluetooth® marketing functions for a very
reasonable price. Contact us and we will send you our offer. You will be surprised at how
comprehensive, simple and clean our offer is.
Fast and reliable displaying of Bluetooth® marketing content
Flexible ORB programming with all parameters (content sending, sending frequency,
maximum number of requirements towards every device per campaign, the length of the
campaign, hour, day, month and much more)
Data synchronizing, content exchange, activity and statistics monitoring with online
application Invento™ BR by using the already existing internet connection in three alternatives:
1. Local Area Network, 2. wireless WiFi network (common in large shopping centers), 3. wireless
mobile network GPRS/EDGE
?
?
?
Technical data:
?
?
?
?
?
?
?
Variable range from 2, 500 to 1000* meters (*per order)
Dimensions: 10x16x3cm
Weight: 0.3Kg
Electrical Energy consumption: 7 W
Connection to El. Network: 220 V
Operative temperature: -10C do +60C
Great operative reliability.
broadcast point
Invento ORB
7
Our products ?
Technical data:
?
?
?
?
Mobile content management
Complex campaign management
Broadcast Point programming
Network programming
8
Invento™ Broadcast Room (web control software)
Saves up your time!
You can optimize marketing techniques and methods
thorough insight into statistics
Save up your money!
Immediate and thorough inquiry into the successfulness of your campaign.
which you use through quick change of
content on one or more ORBs and monitor changes in message displaying.
Invento™ BR platform gives you a on the models of the
located devices and the displaying of content grouped according to date, time, producer, phone
model, phone capability etc.
Forget about typical promo materials. With us you have everything in one place.
Creating mobile content
Your product brochures, catalogues
Event announcements, maps, and repertories
Java games with product placement,
Java software for mobile phones and applications adjusted just for you.
?
?
?
?
?
?
?
?
?
Our products ?
And another thing...
Through a research that our Department for research and analytics
has conducted at the end of 2007 and during 2008 on the territory of
the city of Sarajevo, we have come up with the following facts:
2.000..000 users of mobile services in B&H
203.000 users of mobile services from 14 to 65 years of age
Between 60-70% of constant users in Sarajevo,
150.000 devices have an integrated Bluetooth® function
250.000 tourists visited Sarajevo in 2007
80% of tourists have Bluetooth and another approximately
200.000 potential users during the tourist season
Penetration of devices with Bluetooth® wireless technology is
around 35%-43%.
More than 85% of new personal mobile devices supports
communication with Invento™ Network.
By the end of 2008 around 80% of all mobile devices in Bosnia and
Herzegovina will have an integrated Bluetooth® function with
around 1.376.000,00 potential users.
Invento™ Network has 100% precise statistics on feedback
information which enables a more accurate targeting.
?
?
?
?
?
?
?
?
?
?
Since 2004 when we came to the idea of new means of communication and up to this very day
Invento™ has spread and acquired new technologies in order to start a revolution on marketing.
The development and growth of our campaign has been natural and progressive, responding to
all market and client needs. The company has remained in private ownership in order to remain
completely independent and neutral so that your needs come in first.
We know the branch in and out,
First provider of Bluetooth® marketing in Southeast Europe.
The acquirements and experience we have gained throughout the years as well as friendships
and partnerships give us a huge advantage.
Technical support 24x7x365 from the right people, team members who have come up with
and implemented the entire idea. At our company you can seek for answers and any level
possible.
Sarajevo Film Festival, Sarajevo City Government, Energoinvest, ComTrade Group, Place2be
are just some of our friends and clients who have given us their trust.
Our internal team for advancement and development has conducted dozens of projects in
software engineering and our solutions have been accepted and favored in all parts of the world.
We are prepared to assist you in every idea regardless of its complexity and high demands
during implementation, for us nothing is impossible.
We know our prices are the best.
We know our services are the best.
We know that you will be satisfied.
?
?
?
?
?
?
?
?
?
?
call us 00387 (0) 33 441 9009
Why Invento Media Group ?
Because it is one of the best marketing ideas ever.
100% appreciable results
Based upon approval
Attractive and fun
Powerful and effective:
Cost efficient:
you will
get the best possible offer
While the point of usage of every other media is the same, Bluetooth® marketing offers a new
approach: now you can offer your clients a functional marketing content entirely free.
: Optimize your marketing campaigns by trying various approaches
and strategies. Invento™ Marketing Solution Center allows you to control campaigns at realtime
through wireless, GPRS and internet technologies.
: Bluetooth marketing is not blatant and dull because its end-users
choose whether or not they wish to receive content. More than 85% of users enjoy these
contents for they offer them new benefits and experience, and not just an advertisement.
: Bluetooth marketing is a new and refreshing way to communicate with
consumers and clients. Messages that many ignore on leaflets, billboards, radio and television
now have the chance to finally win the consumers' attention.
now you can provide your consumers and clients with useful content
which you cannot get through any other media. Product brochures, event timelines, maps,
discount coupons, v cards, audio an video content and much more.
Choose how you wish to pay and everything else is entirely free. During the
period of rent or system you can have as many campaigns as you wish. There are no hidden
expenses and there are no expenses towards receivers of the content.
Since we are the producers and direct vendors of Invento™ hardware and software
.
?
?
?
?
?
?
call us 00387 (0) 33 441 90010
Usage benefits:
?
?
?
?
?
?
?
?
?
?
Specific target groups,
Relevant messages go directly into the hands of a potential clients,
Huge source of data on the consumer usage and behavior,
100% larger reaction and response frequency,
Flexible and cost effective commercial models,
Potential in rewarding interactive and long term consumer
relations through mobile devices,
Interactive and fun,
100% appreciable and precise,
Secure and reliable,
Easy to manage,
Customized within just a few clicks.
Why Bluetooth Marketing ?
yes
Yourmessage
here
?
?
?
?
?
If you already have a concept or idea we will use it for brainstorming the definite idea that
ideally matches with your organization's initiatives. If such material does not exist, we can
organize a joint brainstorming meeting in order to determine the best fit option for your current
needs.
We will submit to you a brief creative questionnaire which contains all the details on your
company's structure.
Your answers to our questionnaire along with the gathered information from meetings and
other materials and data will be used in defining/designing and in the technical description of
the project that will thoroughly process all the specific characteristics of your company as well as
the performance timeline and plan.
After signing the contract and paying the agreed amount, your company's development
begins. You will receive a timeline draft of the meetings in which we will comment on the
progress of the performance and if needed change the course of your project. Nevertheless, you
will be informed on the project's progress in electronic form and we will take in all your
comments and suggestions in order to make sure that we are on the right track when it comes to
the original assessment.
With our post-development qualitative/testing, we can suggest that the whole process take
place on our server in order for us to have better control and approach. When finished, you will
receive all the material on a digital media (CD or DVD).
If you are interested in the beginning of a new era, new campaigns, a new quarter in the future of
your business, and you have a great idea or simply want to talk to somebody, contact us.
.
We are
at your service
Contact informations:
Invento Media Group d.o.o.
Vrbanjuša 134,
71000 Sarajevo,
Bosnia & Hercegovina.
Web:
Email:
Tel/Fax: 00387 (0) 33 441 900
24/7 support: 00387 (0) 62 177 771
VAT: 201325580003
ID: 4201325580003
Raiffeisen Bank: 161 000 00 724 700 69
UniCredit Bank: 338 690 221 516 583 5
www.inventomediagroup.ba
call us 00387 (0) 33 441 90011
Creative process...
Sarajevo, July 2009.All rights reserved Invento Media Group
Invento™ sign and the logo are registered trademarks
Invento™ Broadcast Point is a product of Invento™ Media Group d.o.o. Sarajevo -patented under BAP number 082624A .
of Invento Media Group d.o.o. Sarajevo
happy marketing