investment analysis of birla sun life

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    BIRLA SUNLIFE AND OTHER COMPANY

    INTRODUCTION

    Life insurance

    Life insurance or life assurance is a contract et!een t"e #olic$ o!ner an%

    t"e insurer& !"ere t"e insurer a'rees to #a$ a %esi'nate% ene(ciar$ a su) of

    )one$ u#on t"e occurrence of t"e insure% in%i*i%ual+s or in%i*i%uals+ %eat"or ot"er

    e*ent& suc" as ter)inal illness or critical illness, In return& t"e #olic$ o!ner a'rees

    to #a$ a sti#ulate% a)ount at re'ular inter*als or in lu)# su)s, T"ere )a$ e

    %esi'ns in so)e countries !"ere ills an% %eat" e-#enses #lus caterin' for after

    funeral e-#enses s"oul% e inclu%e% in Polic$ Pre)iu), In t"e Unite% States& t"e

    #re%o)inant for) si)#l$ s#eci(es a lu)# su) to e #ai% on t"e insure%+s %e)ise,

    Life insurance .Life Assurance in Britis" En'lis"/ is a t$#e of insurance, As in all

    insurance& t"e insure% transfers a ris0 to t"e insurer, T"e insure% #a$s a #re)iu)

    an% recei*es a #olic$ in e-c"an'e, T"e ris0 assu)e% $ t"e insurer is t"e ris0 of

    %eat" of t"e insure%,

    How life insurance works

    T"ere are t"ree #arties in a life insurance transaction1 t"e insurer& t"e insure%& an%

    t"e o!ner of t"e #olic$ .#olic$"ol%er/& alt"ou'" t"e o!ner an% t"e insure% are often

    t"e sa)e #erson, For e-a)#le& if 2o"n S)it" u$s a #olic$ on "is o!n life& "e is ot"t"e o!ner an% t"e insure%, But if Mar$ S)it"& "is !ife& u$s a #olic$ on 2o"n+s life&

    s"e is t"e o!ner an% "e is t"e insure%, T"e o!ner of t"e #olic$ is calle% t"e 'rantee

    ."e or s"e !ill e t"e #erson !"o !ill #a$ for t"e #olic$/, Anot"er i)#ortant #erson

    in*ol*e% is t"e ene(ciar$, T"e ene(ciar$ is t"e #erson or #ersons !"o !ill recei*e

    t"e #olic$ #rocee%s u#on t"e %eat" of t"e insure%, T"e ene(ciar$ is not a #art$ to

    t"e #olic$& ut is %esi'nate% $ t"e o!ner& !"o )a$ c"an'e t"e ene(ciar$ unless

    t"e #olic$ "as an irre*ocale ene(ciar$ %esi'nation, 3it" an irre*ocale

    ene(ciar$& t"at ene(ciar$ )ust a'ree to c"an'es in ene(ciar$& #olic$

    assi'n)ent& or orro!in' of cas" *alue,

    T"e #olic$& li0e all insurance #olicies& is a le'al contract s#ecif$in' t"e ter)s an%con%itions of t"e ris0 assu)e%, S#ecial #ro*isions a##l$& inclu%in' a suici%e clause

    !"erein t"e #olic$ eco)es null if t"e insure% co))its suici%e !it"in a s#eci(e%

    ti)e for t"e #olic$ %ate .usuall$ t!o $ears/, An$ )isre#resentation $ t"e o!ner or

    insure% on t"e a##lication is also 'roun%s for nulli(cation, Most contracts "a*e a

    contestailit$ #erio%& also usuall$ a t!o4$ear #erio%1 if t"e insure% %ies !it"in t"is

    #erio%& t"e insurer "as a le'al ri'"t to contest t"e clai) an% re5uest a%%itional

    infor)ation efore %eci%in' to #a$ or %en$ t"e clai),

    http://en.wikipedia.org/wiki/Insurancehttp://en.wikipedia.org/wiki/Deathhttp://en.wikipedia.org/wiki/British_Englishhttp://en.wikipedia.org/wiki/Insurancehttp://en.wikipedia.org/wiki/Beneficiaryhttp://en.wikipedia.org/wiki/Deathhttp://en.wikipedia.org/wiki/British_Englishhttp://en.wikipedia.org/wiki/Insurancehttp://en.wikipedia.org/wiki/Beneficiaryhttp://en.wikipedia.org/wiki/Insurance
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    T"e face a)ount of t"e #olic$ is nor)all$ t"e a)ount #ai% !"en t"e #olic$ )atures&

    alt"ou'" #olicies can #ro*i%e for 'reater or lesser a)ounts, T"e #olic$ )atures

    !"en t"e insure% %ies or reac"es a s#eci(e% a'e, T"e )ost co))on reason to u$

    a life insurance #olic$ is to #rotect t"e (nancial interests of t"e o!ner of t"e #olic$

    in t"e e*ent of t"e insure%+s %e)ise, T"e insurance #rocee%s !oul% #a$ for funeral

    an% ot"er %eat" costs or e in*este% to #ro*i%e inco)e re#lacin' t"e %ecease%+s!a'es, Ot"er reasons inclu%e estate #lannin' an% retire)ent, T"e o!ner .if not t"e

    insure%/ )ust "a*e an insurale interest in t"e insure%& i,e, a le'iti)ate reason for

    insurin' anot"er #erson6s life, T"e insurer .t"e life insurance co)#an$/ calculates

    t"e #olic$ #rices !it" an intent to reco*er clai)s to e #ai% an% a%)inistrati*e

    costs& an% to )a0e a #ro(t, T"e cost of insurance is %eter)ine% usin' )ortalit$

    tales calculate% $ actuaries, Actuariesare #rofessionals !"o use actuarial science

    !"ic" is ase% in )at"e)atics .#ri)aril$ #roailit$ an% statistics/, Mortalit$ tales

    are statisticall$ ase% tales s"o!in' a*era'e life e-#ectancies, T"e t"ree )ain

    *ariales in a )ortalit$ tale are a'e& 'en%er& an% use of toacco, T"e )ortalit$

    tales #ro*i%e a aseline for t"e cost of insurance, In #ractice& t"ese )ortalit$

    tales are use% in con7unction !it" t"e "ealt" an% fa)il$ "istor$ of t"e in%i*i%ual

    a##l$in' for a #olic$ in or%er to %eter)ine #re)iu)s an% insurailit$, T"e current

    )ortalit$ tale ein' use% $ life insurance co)#anies in t"e Unite% Statesan%

    t"eir re'ulators !as calculate% %urin' t"e 89:;s, T"ere is currentl$ a )easure ein'

    #us"e% to u#%ate t"e )ortalit$ tales $

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    a clearin'"ouseof )e%ical infor)ation on all #ersons !"o "a*e e*er a##lie% for life

    insurance, As #art of t"e a##lication& t"e insurer recei*es #er)ission to otain

    infor)ation fro) t"e #ro#ose% insure%+s #"$sicians, Life insurance co)#anies are

    ne*er re5uire% $ la! to un%er!rite or to #ro*i%e co*era'e on an$one, T"e$ alone

    %eter)ine insurailit$& an% so)e #eo#le& for t"eir o!n "ealt" or lifest$le reasons&

    are uninsurale, T"e #olic$ can e %ecline% .turne% %o!n/ or rate%, Ratin' )eansincreasin' t"e #re)iu)s to #ro*i%e for a%%itional ris0s relati*e to t"at #articular

    insure%,

    Man$ co)#anies use four 'eneral "ealt" cate'ories for t"ose e*aluate% for a life

    insurance #olic$, T"ese cate'ories are Preferre% Best& Preferre%& Stan%ar%&

    an%Toacco, Preferre% Best )eans t"at t"e #ro#ose% insure% "as no a%*erse

    )e%ical "istor$& is not un%er )e%ication for an$ con%ition& an% "is fa)il$

    .i))e%iate an% e-ten%e%/ "a*e no "istor$ of earl$ cancer& %iaetes& or ot"er

    con%itions, Preferre% is li0e Preferre% Best& ut it allo!s t"at t"e #ro#ose% insure% is

    currentl$ un%er )e%ication for t"e con%ition an% )a$ "a*e so)e fa)il$ "istor$,

    Most #eo#le are in t"e Stan%ar% cate'or$, Profession& tra*el& an% lifest$le also factorinto not onl$ !"ic" cate'or$ t"e #ro#ose% insure% falls& ut also !"et"er t"e

    #ro#ose% insure% !ill e %enie% a #olic$, For e-a)#le& a #erson !"o !oul%

    ot"er!ise e in t"e Preferre% Best cate'or$ !ill e %enie% a #olic$ if "e or s"e

    tra*els to a "i'" ris0 countr$,

    U#on t"e %eat" of t"e insure%& t"e insurer !ill re5uire acce#tale #roof of %eat"

    efore #a$in' t"e clai), T"e nor)al )ini)u) #roof is a %eat" certi(cate an% t"e

    insurer+s clai) for) co)#lete%& si'ne%& an% often notarie%, If t"e insure%+s %eat"

    !as sus#icious an% t"e #olic$ a)ount !arrants it& t"e insurer )a$ in*esti'ate t"e

    circu)stances surroun%in' t"e %eat"& efore %eci%in' !"et"er t"ere is a le'al

    oli'ation to #a$ t"e clai), Procee%s fro) t"e #olic$ )a$ e #ai% in a lu)# su) or

    as an annuit$#ai% o*er ti)e in re'ular recurrin' #a$)ents for eit"er for t"e life of a

    s#eci(e% #erson or a s#eci(e% ti)e #erio%,

    What is Insurance?

    Insurance is a contract for re%ucin' losses fro) acci%ent incurre% $ an in%i*i%ual

    #art$ t"rou'" a %istriution of t"e ris0 of suc" losses a)on' a nu)er of #arties, It

    is a s$ste) un%er !"ic" t"e insurer& for a consi%eration usuall$ a'ree% u#on in

    a%*ance& #ro)ises to rei)urse t"e insure% or to ren%er ser*ices to t"e insure% in

    t"e e*ent t"at certain acci%ental occurrences result in losses %urin' a 'i*en #erio%,

    It t"us is a )et"o% of co#in' !it" ris0, Its primary function is to sustitute

    certainty for uncertainty as re!ar"s the economic cost of #oss$pro"ucin!

    e%entsis concerne"&T"us& In return for a s#eci(e% consi%eration& t"e insurer

    un%erta0es to #a$ t"e insure% or "is ene(ciar$ so)e s#eci(e% a)ount in t"e e*ent

    t"at t"e insure% suers loss t"rou'" t"e occurrence of a contin'ent e*ent co*ere%

    $ t"e insurance contract or #olic$, B$ #oolin' ot" t"e Financial contriutions an%

    t"e insurale ris0s of a lar'e nu)er of #olic$"ol%ers& t"e insurer is t$#icall$ ale

    http://en.wikipedia.org/wiki/Clearinghousehttp://en.wikipedia.org/wiki/Tobaccohttp://en.wikipedia.org/wiki/Notaryhttp://en.wikipedia.org/wiki/Annuityhttp://en.wikipedia.org/wiki/Clearinghousehttp://en.wikipedia.org/wiki/Tobaccohttp://en.wikipedia.org/wiki/Notaryhttp://en.wikipedia.org/wiki/Annuity
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    to asor losses incurre% o*er an$ 'i*en #erio% )uc" )ore easil$ t"an !oul% t"e

    uninsure% in%i*i%ual, Insurance relies "ea*il$ on t"e '#aw of #ar!e numers&' In

    lar'e "o)o'eneous #o#ulations it is #ossile to esti)ate t"e nor)al fre5uenc$ of

    co))on e*ents suc" as %eat"s an% acci%ents, Losses can e #re%icte% !it"

    reasonale accurac$& an% t"is accurac$ increases as t"e sie of t"e 'rou# e-#an%s,

    Fro) a t"eoretical stan%#oint& it is #ossile to eli)inate all #ure ris0 if an in(nitel$lar'e 'rou# is selecte%, T"e ris0s )ust e suc" t"at #oolin' is ot" feasile an"

    a"%anta!eous to the two parties&

    Fro) t"e stan%#oint of t"e insurer& an insurale ris0 )ust )eet t"e follo!in'

    re5uire)ents

    8, T"e o7ects to e insure% )ust e nu)erous enou'" an%

    "o)o'eneous enou'" to allo! a reasonal$ close calculation of t"e #roale

    Fre5uenc$ an% se*erit$ of looses

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    Political ris0s suc" as !ar or currenc$ %ease)ent are usuall$ not

    insurale $ #ri*ate #arties ut )a$ e insurale $ 'o*ern)ental institutions,

    er$ often contracts can e %ra!n in suc" a !a$ t"at an uninsurale ris0 can e

    turne% into an insurale one t"rou'" restrictions on losses& re%e(nitions of #erils&

    or ot"er )et"o%s,

    IN)UR*NC+ IN INDI*

    T"e insurance sector in In%ia "as co)e a full circle fro) ein' an o#en co)#etiti*e

    Mar0et to nationaliation an% ac0 to a lieralie% )ar0et a'ain, Tracin' t"e

    De*elo#)ents in t"e In%ian insurance sector re*eals t"e >; %e'ree turn !itnesse%

    o*er a Perio% of al)ost t!o centuries,

    * rief history of the Insurance sector

    T"e usiness of life insurance in In%ia in its e-istin' for) starte% in In%ia in t"e $ear

    8:8: !it" t"e estalis")ent of t"e Oriental Life Insurance Co)#an$ in Calcutta,

    So)e of t"e i)#ortant )ilestones in t"e life insurance usiness in In%ia are

    898 & !it" a ca#ital contriution of Rs, = core fro) t"e @o*ern)ent of In%ia,

    T"e @eneral insurance usiness in In%ia& on t"e ot"er "an%& can trace its roots to

    t"e Triton Insurance Co)#an$ Lt%,& t"e (rst 'eneral insurance co)#an$ estalis"e%

    in t"e $ear 8:=; in Calcutta $ t"e Britis", So)e of t"e i)#ortant )ilestones in t"e

    'eneral insurance usiness in In%ia are

    89; T"e In%ian Mercantile Insurance Lt%, set u#& t"e (rst co)#an$ to transact all

    classes of 'eneral insurance usiness,

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    89= @eneral Insurance Council& a !in' of t"e Insurance Association of In%ia&

    fra)es a co%e of con%uct for ensurin' fair con%uct an% soun% usiness #ractices,

    89>: T"e Insurance Act a)en%e% to re'ulate in*est)ents an% set )ini)u)

    sol*enc$ )ar'ins an% t"e Tari A%*isor$ Co))ittee set u#,

    89

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    Postal Life Insurance s"oul% e allo!e% to o#erate in t"e rural )ar0et

    Onl$ one State Le*el Life Insurance Co)#an$ s"oul% e allo!e% to o#erate in

    Eac" state

    Re!ulatory ,o"y

    T"e Insurance Act s"oul% e c"an'e%

    An Insurance Re'ulator$ o%$ s"oul% e set

    u#,

    Controller of Insurance .Currentl$ a #art fro) t"e Finance Ministr$/ s"oul% e

    Ma%e in%e#en%ent

    In%estments

    Man%ator$ In*est)ents of LIC Life Fun% in 'o*ern)ent securities to e

    re%uce% Fro) = to =;

    @IC an% its susi%iaries are not to "ol% )ore t"an = in an$ co)#an$ .T"ere

    Current "ol%in's to e rou'"t %o!n to t"is le*el o*er a #erio% of ti)e/

    Customer )er%ice

    LIC s"oul% #a$ interest on %ela$s in #a$)ents e$on% ; %a$s

    Insurance co)#anies )ust e encoura'e% to set u# unit lin0e% #ension

    #lans

    Co)#uteriation of o#erations an% u#%atin' of tec"nolo'$ to e carrie% out in

    t"e insurance in%ustr$ T"e co))ittee e)#"asie% t"at in or%er to i)#ro*e t"e

    custo)er ser*ices an% increase t"e co*era'e of t"e insurance in%ustr$ s"oul% e

    o#ene% u# to co)#etition, But at t"e sa)e ti)e& t"e co))ittee felt t"e nee% to

    e-ercise caution as an$ failure on t"e #art of ne! #la$ers coul% ruin t"e #ulic

    con(%ence in t"e in%ustr$,

    Hence& it !as %eci%e% to allo! co)#etition in a li)ite% !a$ $ sti#ulatin' t"e

    )ini)u) ca#ital re5uire)ent of Rs,8;; cores, T"e co))ittee felt t"e nee% to

    #ro*i%e 'reater autono)$ to insurance co)#anies in or%er to i)#ro*e t"eir

    #erfor)ance an% enale t"e) to act as in%e#en%ent co)#anies !it" econo)ic)oti*es, For t"is #ur#ose& it "a% #ro#ose% settin' u# an in%e#en%ent re'ulator$

    o%$,

    The Insurance Re!ulatory an" De%elopment *uthority

    Refor)s in t"e Insurance sector !ere initiate% !it" t"e #assa'e of t"e IRDA Bill in

    Parlia)ent in Dece)er 8999, T"e IRDA since its incor#oration as a statutor$ o%$

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    in A#ril

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    The Insurance Re!ulatory an" De%elopment *uthority *ct- #...

    To #er)it t"e #ri*ate co)#anies to enter t"e insurance )ar0et& t"e @o*ern)entenacte% t"e Insurance Re'ulator$ an% De*elo#)ent Aut"orit$ Act 8999& !"ic" !as

    #asse% $ t"e #arlia)ent in Dece)er 8999, It recei*e% Presi%ential assent in

    2anuar$

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    To %eter)ine an% anal$e% t"e Mar0et Potential of t"e Birla Sun Life

    Insurance Co)#an$ in Mora%aa% Cit$,

    To stu%$ t"e o*erall scenario currentl$ #re*ailin' in t"e )ar0et& na)el$& t"e #er

    ca#ital inco)e& #urc"asin' #o!er& occu#ation& literac$ rate& etc,

    To stu%$ an% %eter)ine t"e co)#etitor #osition in t"e )ar0et,

    To 'i*e ene(t to t"e #eo#le as !ell as to earn #ro(t,

    To %o a #erfor)ance e*aluation of Birla Sun Life Insurance #ro%ucts in co)#arison

    on !it" ot"er insurance co)#anies

    LIT+R*TUR+ R+4I+W

    Insurance is a )ust ecause of t"e uncertain future a%*ersities of life, Acci%ents&

    illnesses& %isailit$ etc are facts of life t"at can e e-tre)el$ %e*astatin', Ot"er

    t"an t"e "os#italiation& )e%ication ills t"ese )a$ run u# it6s t"e after)at" of t"e

    inci%ent& t"e #"$sical !ell ein' of t"e in%i*i%ual t"at "as to e ta0en into

    consi%eration, 3ill t"e in%i*i%ual e in a #osition to earn as efore A #ertinent

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    5uestion& But !"at if "e is not Disailit$ can e ta0en care of $ insurance, Your

    fa)il$ !ill not "a*e to 'o t"rou'" t"e 'rin% %ue to $our #resent inailit$,

    You t"in0 t!ice efore ta0in' t"e #lun'e into u$in' insurance, Is u$in'

    insurance a necessit$ no! S#en%in' an +e-tra+ a)ount as #re)iu) at re'ular

    inter*als !"ere $ou %o not see i))e%iate ene(ts %oes not see) a necessit$ at t"e)o)ent, Ma$ e later !ell $ou coul% e !ron', Bu$in' Insurance cannot e

    co)#are% !it" an$ ot"er for) of in*est)ent, Insurance 'i*es $ou a life lon' ene(t

    an% t"e returns !ill %e(nitel$ co)e ut onl$ !"en $ou nee% it t"e )ost i,e, at t"e

    ri'"t ti)e, Besi%es u$in' insurance earl$ in life is one of t"e !ise %ecisions $ou

    coul% ta0e, Because t"e #re)iu) $ou !oul% e #a$in' !oul% e co)#arati*el$

    lo!er,

    IN)UR*NC+ HI)TOR3

    IN)UR*NC+ IN INDI*

    T"e insurance sector in In%ia "as co)e a full circle fro) ein' an o#en co)#etiti*e

    )ar0et to nationaliation an% ac0 to a lieralie% )ar0et a'ain, Tracin' t"e

    %e*elo#)ents in t"e In%ian insurance sector re*eals t"e >; %e'ree turn !itnesse%

    o*er a #erio% of al)ost t!o centuries,

    A rief "istor$ of t"e Insurance sector

    T"e usiness of life insurance in In%ia in its e-istin' for) starte% in In%ia in t"e $ear

    8:8: !it" t"e estalis")ent of t"e Oriental Life Insurance Co)#an$ in Calcutta,

    So)e of t"e i)#ortant )ilestones in t"e life insurance usiness in In%ia are

    898 & !it" a ca#ital contriution of Rs, = core fro) t"e @o*ern)ent of In%ia, T"e

    @eneral insurance usiness in In%ia& on t"e ot"er "an%& can trace its roots to t"e

    Triton Insurance Co)#an$ Lt%,& t"e (rst 'eneral insurance co)#an$ estalis"e% in

    t"e $ear 8:=; in Calcutta $ t"e Britis",

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    )ome of the important milestones in the !eneral insurance usiness in

    In"ia are(

    89; T"e In%ian Mercantile Insurance Lt%, set u#& t"e (rst co)#an$ to transact all

    classes of 'eneral insurance usiness,

    89= @eneral Insurance Council& a !in' of t"e Insurance Association of In%ia&

    fra)es a co%e of con%uct for ensurin' fair con%uct an% soun% usiness #ractices,

    89>: T"e Insurance Act a)en%e% to re'ulate in*est)ents an% set )ini)u)

    sol*enc$ )ar'ins an% t"e Tari A%*isor$ Co))ittee set u#,

    89

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    No Co)#an$ s"oul% %eal in ot" Life an% @eneral Insurance t"rou'" a sin'le entit$

    Forei'n co)#anies )a$ e allo!e% to enter t"e in%ustr$ in collaoration !it" t"e

    %o)estic co)#anies

    Postal Life Insurance s"oul% e allo!e% to o#erate in t"e rural )ar0et

    Onl$ one State Le*el Life Insurance Co)#an$ s"oul% e allo!e% to o#erate in eac"

    state

    iii/ Re'ulator$ Bo%$

    T"e Insurance Act s"oul% e c"an'e%

    An Insurance Re'ulator$ o%$ s"oul% e set u#

    Controller of Insurance .Currentl$ a #art fro) t"e Finance Ministr$/ s"oul% e )a%e

    in%e#en%ent

    i*/ In*est)ents

    Man%ator$ In*est)ents of LIC Life Fun% in 'o*ern)ent securities to e re%uce%

    fro) = to =;

    @IC an% its susi%iaries are not to "ol% )ore t"an = in an$ co)#an$ .T"ere

    current "ol%in's to e rou'"t %o!n to t"is le*el o*er a #erio% of ti)e/

    */ Custo)er Ser*ice

    LIC s"oul% #a$ interest on %ela$s in #a$)ents e$on% ; %a$s

    Insurance co)#anies )ust e encoura'e% to set u# unit lin0e% #ension #lans

    Co)#uteriation of o#erations an% u#%atin' of tec"nolo'$ to e carrie% out in t"e

    insurance in%ustr$, T"e co))ittee e)#"asie% t"at in or%er to i)#ro*e t"e

    custo)er ser*ices an% increase t"e co*era'e of t"e insurance in%ustr$ s"oul% e

    o#ene% u# to co)#etition, But at t"e sa)e ti)e& t"e co))ittee felt t"e nee% to

    e-ercise caution as an$ failure on t"e #art of ne! #la$ers coul% ruin t"e #ulic

    con(%ence in t"e in%ustr$, Hence& it !as %eci%e% to allo! co)#etition in a li)ite%

    !a$ $ sti#ulatin' t"e )ini)u) ca#ital re5uire)ent of Rs,8;; cores, T"e

    co))ittee felt t"e nee% to #ro*i%e 'reater autono)$ to insurance co)#anies in

    or%er to i)#ro*e t"eir #erfor)ance an% enale t"e) to act as in%e#en%ent

    co)#anies !it" econo)ic )oti*es, For t"is #ur#ose& it "a% #ro#ose% settin' u# an

    in%e#en%ent re'ulator$ o%$,

    The Insurance Re!ulatory an" De%elopment *uthority

    Refor)s in t"e Insurance sector !ere initiate% !it" t"e #assa'e of t"e IRDA Bill in

    Parlia)ent in Dece)er 8999, T"e IRDA since its incor#oration as a statutor$ o%$

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    in A#ril

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    Qota0 Ma"in%ra Ol% Mutual Life Insurance Li)ite%

    Birla Sun Life Insurance Co)#an$ Lt%,

    Tata AI@ Life Insurance Co)#an$ Lt%,

    SBI Life Insurance Co)#an$ Li)ite%

    IN@ $s$a Life Insurance Co)#an$ Pri*ate Li)ite%

    Ba7a7 Allian Life Insurance Co)#an$ Li)ite%

    Metlife In%ia Insurance Co)#an$ P*t, Lt%,

    5eneral Insurers $(

    Ro$al Sun%ara) Alliance Insurance Co)#an$ Li)ite%,

    IFFCO To0io @eneral Insurance Co)#an$, Lt%,

    TATA AI@ @eneral Insurance Co)#an$ Lt%,

    Ba7a7 Allian @eneral Insurance Co)#an$ Li)ite%,

    ICICI Lo)ar% @eneral Insurance Co)#an$ Li)ite%,

    Reliance 5eneral Insurance Company Limite"&

    Nee% For Life Insurance 4

    T"e nee% for life insurance co)es fro) t"e nee% to safe'uar% our fa)il$, If$ou care for $our fa)il$6s nee%s $ou !ill %e(nitel$ consi%er insurance,

    To%a$ insurance "as eco)e e*en )ore i)#ortant %ue to t"e %isinte'ration

    of t"e #re*alent 7oint fa)il$ s$ste)& a s$ste) in !"ic" a nu)er of 'enerations co4

    e-iste% in "ar)on$& a s$ste) in !"ic" a sense of (nancial securit$ !as al!a$s

    t"ere as t"ere !ere )ore earnin' )e)ers,

    Ti)es "a*e c"an'e% an% t"e nuclear fa)il$ "as e)er'e%, A#art fro) ot"er

    #itfalls of a nuclear fa)il$& a "i'" sense of insecurit$ is oser*e% in it to%a$ esi%es&

    t"e fa)il$ "as s"run0, Nee%s are increasin' !it" ti)e an% ful(ll)ent of t"ese nee%s

    is a i' 5uestion )ar0,

    Insurance #ro*i%es a sense of securit$ to t"e inco)e earner as also to t"e

    fa)il$, Bu$in' insurance frees t"e in%i*i%ual fro) unnecessar$ (nancial ur%en t"at

    can ot"er!ise )a0e "i) s#en% slee#less ni'"ts, T"e in%i*i%ual "as a sense of

    consolation t"at "e "as so)et"in' to fall ac0 on,

    http://www.omkotakmahindra.com/http://www.birlasunlife.com/http://www.tata-aig.com/http://www.sbilife.co.in/http://www.ingvysyalife.com/http://www.allianzbajaj.co.in/http://www.metlife.co.in/http://www.royalsundaramalliance.com/http://www.itgi.co.in/http://www.tata-aig.com/http://www.bajajallianz.co.in/http://www.icicilombard.com/http://www.omkotakmahindra.com/http://www.birlasunlife.com/http://www.tata-aig.com/http://www.sbilife.co.in/http://www.ingvysyalife.com/http://www.allianzbajaj.co.in/http://www.metlife.co.in/http://www.royalsundaramalliance.com/http://www.itgi.co.in/http://www.tata-aig.com/http://www.bajajallianz.co.in/http://www.icicilombard.com/
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    3"$ life insurance

    You t"in0 t!ice efore ta0in' t"e #lun'e into u$in' insurance, Is u$in' insurance

    a necessit$ no! S#en%in' an +e-tra+ a)ount as #re)iu) at re'ular inter*als !"ere

    $ou %o not see i))e%iate ene(ts %oes not see) a necessit$ at t"e )o)ent,

    3ell $ou coul% e !ron', Bu$in' Insurance cannot e co)#are% !it" an$

    ot"er for) of in*est)ent, Insurance 'i*es $ou a life lon' ene(t an% t"e returns !ill

    %e(nitel$ co)e ut onl$ !"en $ou nee% it t"e )ost i,e, at t"e ri'"t ti)e, Besi%es

    u$in' insurance earl$ in life is one of t"e !ise %ecisions $ou coul% ta0e, Because

    t"e #re)iu) $ou !oul% e #a$in' !oul% e co)#arati*el$ lo!er,

    Most i)#ortant of all it #ro*i%es $ou !it" t"at uni5ue sense of securit$ t"at

    no ot"er for) of in*est)ent #ro*i%es, It 'i*es $ou a sense of (nancial su##ort

    es#eciall$ %urin' t"at ti)e of crisis irres#ecti*e of t"e uctuations in t"e stoc0

    )ar0et, Insurance #ro*i%es for $our career 'oals ri'"t fro) $our c"il%"oo% $ears,

    If t"e earnin' )e)er of t"e fa)il$ is no )ore $our c"il%+s e%ucational

    nee%s !ill not suer, In fact "is "i'"er e%ucation too !ill e #ro*i%e% for, You nee%

    not s#en% slee#less ni'"ts t"in0in' aout "o! to sa*e for $our c"il%+s )arria'e, Life

    Insurance !ill ta0e care of t"at t$#ical once4in4a4life4ti)e s#en%in' on )arria'es,

    An acci%ent or a %isailit$ )a$ e %e*astatin' ut an insurance #olic$ can

    e of ut)ost su##ort for t"e fa)il$ %urin' suc" ti)es too, Besi%es it #ro*i%es for

    a%%itional ene(ts suc" as onuses, You nee% not !orr$ aout $our retire)ent

    $ears, T"e risin' #rices& ta-es& an% $our lifest$le !ill e ta0en care of easil$, An%

    $ou can rela- an% s#en% $our ol% a'e in co)fort an% #eace,

    3"en is t"e ri'"t ti)e to u$ life insurance

    Bu$in' Life Insurance cannot e*er e co)#are% !it" ot"er in*est)ent %ecisions

    since it is *er$ )uc" in contrast !it" t"ose stoc0 )ar0et in*est)ents !"ere $ou

    !ait for t"e ri'"t ti)e to u$ an% sell, Neit"er is t"is li0e recei*in' ti#s on #articular

    scri# %oin' !ell in t"e )ar0et an% "ol%in' 'reat future #ros#ects,

    T"is is ecause t"e future is al!a$s uncertain, 2ust as u$in' insurance is a

    necessit$ so also u$in' insurance earl$ in life is i)#ortant too, 3it" #ro#er

    (nancial #lannin' one can !or0 out as to "o! )uc" )one$ an in%i*i%ual is entitle%

    to after t"e en% of a #articular ter), A #olic$ t"at !ill ful(ll $our c"il%+s future

    e%ucational nee%s !oul% "a*e to e ti)e% a##ro#riatel$ so t"at "e recei*es t"e

    #olic$ a)ount at t"at ti)e !"en "e nee%s it t"e )ost,

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    B$ ta0in' a #olic$ earl$ in life $ou not onl$ ene(t in for0in' out a lo!er

    #re)iu) a)ount ut also )a0e a !ise %ecision as far as insurin' ris0s to $ourself

    an% $our fa)il$ is concerne%

    What is ene6te" for customer whether to in%est in mutual fun"s or

    ha%in! insurance policies?

    I "a% also )et t"e custo)ers !"o are in*este% in Mutual Fun%s an% also

    !"o are in*este% in Insurance sector to )a0e t"e co)#arison,

    The procee"s accruin! from Life Insurance policy can e utili7e" for $(

    a, Final E-#enses resultin' fro) %eat"

    , @uarantee% )aintenance of lifest$le

    c, Re#lace)ent of inco)e

    %, Mort'a'e or li5ui%ation #a$)ent

    e, Costs of e%ucation

    f, Estate an% ot"er ta-es

    ', Continuit$ securit$ of interests

    ", Final e-#enses resultin' fro) %eat"

    After an in%i*i%ual+s unti)el$ %eat"& "is sur*i*ors an% "eirs are entruste% !it" t"e

    res#onsiilit$ of con%uctin' "is last rites accor%in' to custo)s an% tra%itions as

    #ro#a'ate% $ reli'ion, Al)ost all reli'ious sects follo! certain rules t"at nee% to

    i%%en re'ar%less of t"e social circu)stances,

    @uarantee% )aintenance of lifest$le 4

    As lon' as t"ere is a stea%$ an% assure% su##l$ of inco)e& an in%i*i%ual+s

    fa)il$ an% %e#en%ants are ale to 0ee# a self4#rofesse% stan%ar% of li*in', T"e

    fa)il$+s eatin' an% %rin0in' "aits& entertain)ent an% lifest$le e-#enses are

    )aintaine% at a certain le*el %urin' t"eir earnin' )e)er+s lifes#an,

    In case of t"e une-#ecte% %eat" of t"e earnin' )e)er& "is or "er fa)il$

    !ill e "ar%4#resse% in tr$in' to arran'e for fun%s t"at !oul% assist t"e) in)aintainin' t"e stan%ar% of li*in' t"at t"e$+*e 'ro!n accusto)e% to, After all& no

    one reall$ li0es to )a0e sacri(ces& %es#ite t"eir )iniscule (scal *alue,

    Costs of E%ucation 4

    Most fa)ilies start #lannin' for t"eir c"il%+s future e%ucation costs as soon

    as "e clears "is 0in%er'arten #a#ers, After all& e*er$ #arent !ants "is or "er c"il% to

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    'ro! an% eco)e a #rofessionall$ 5uali(e% en'ineer or #"$sician or li0e!ise, An%

    t"is is a fairl$ )ean tas0 since $ear after $ear since ca#itation fees c"ar'e% $ e*en

    run4of4t"e4)ill colle'es co)e u# to la0es of ru#ees,

    In case eit"er of t"e c"il%+s 'uar%ians or #arents "a##ens to e-#ire efore

    t"e en% of "is e%ucation& t"ere are c"ances t"at "e !ill not e ale to co)#lete "ise%ucation, Not"in' ai%s an in%i*i%ual in "is life as )uc" as !"at "e or s"e 0no!s, In

    an$ case& e*er$ #arent !ants to #lan for "is c"il%ren+s future an% securit$,

    An% to ac"ie*e success in t"is #lan& it is *ital t"at t"e 'uar%ian or #arents uses

    insurance as a tool to #lan for "is c"il%ren+s future& re'ar%less of "is or "er

    #resence, In case of t"e %e)ise of a #arent& t"e #rocee%s fro) "is or "er insurance

    can e c"annele% into t"eir %e#en%ant c"il%ren+s e%ucation fun%,

    Estate an% ot"er Ta-es 4

    Nor)all$ after a fa)il$ )e)er+s %eat"& "is fa)il$ or %e#en%ants are

    usuall$ oo%e% !it" notices fro) cre%itors or ta-ation oKcers, At a ti)e li0e t"is

    !"en t"e fa)il$ is stru''lin' to reco*er fro) suc" a se*ere s"oc0& it )i'"t see)

    in"u)an for t"e) to e su7ecte% to suc" "u)iliation,

    Ho!e*er in to%a$+s )aterialistic !orl%& c"i*alr$ is no lon'er in %e)an%, In

    case of an e)er'enc$& !o)en an% c"il%ren rarel$ co)e (rst ut

    Cre%itors al!a$s %o, Not onl$ is it #ru%ent for an$ in%i*i%ual to clear "is %ets #rior

    to "is %e)ise ut it !oul% also s#are "is or "er fa)il$ t"e s"a)e of "a*in' to clear

    %ets t"at t"e$ %i% not incur& at least %irectl$,

    Since no one 0no!s !"en "is or "er ti)e )a$ co)e& t"ere is al!a$s ac"ance t"at t"e %e#en%ants !ill "a*e to #a$ t"e e-istin' %ues re'ar%less of t"eir

    econo)ic status, T"an0s to insurance& all e-istin' %ets an% ta-es can e cleare%

    fro) t"e #rocee%s in no ti)e at all, An% t"e %e#en%ent fa)il$ !ill e s#are% fro)

    t"e i'no)in$ of "a*in' to #a$ !"at t"e$ %i% not o!e& in t"e (rst #lace

    Continuit$ Securit$ of Interests 4

    At ti)es after an in%i*i%ual+s %eat"& "is fa)il$ )i'"t "a*e to sacri(ce t"eir

    interests in usiness or in*est)ents to arran'e for t"eir e-#enses an% )aintain a

    %ecent stan%ar% of li*in', In e-tre)e cases& t"e %e#en%ent s#ouse )i'"t also "a*e

    to suer an% sacri(ce e*er$t"in' t"e fa)il$ o!ns in a %es#erate i% to )aintain t"efa)il$ na)e an% crest ao*e e*er$t"in' else,

    After all& In%ia is still a countr$ !"ere "onor is re'ar%e% "i'"er t"an life

    itself, Surel$& )a0in' #ru%ent in*est)ents in insurance fro) ti)e to ti)e can ai% in

    a*ertin' suc" a %is'raceful situation for an$ self4res#ectin' in%i*i%ual+s fa)il$, Onl$

    t"en !ill t"e fa)il$ e ale to )aintain its stan%ar% of li*in' #rior to t"e %e)ise of

    t"e "ea% of t"e fa)il$,

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    O*iousl$& t"e #rocee%s fro) insurance !ill "el# secure t"e fa)il$+s status

    an% #osition in societ$ as !ell as )aintain t"eir socio4econo)ic le*el in life, T"us

    insurance ser*es t"e #erfect "e%'in' tool for securin' t"e interests of t"e fa)il$

    an% )aintainin' t"e continuit$ of t"eir interests,

    CO20*N3 0RO/IL+

    ,IRL* )UN LI/+ 8 *DIT3* ,IRL* 5ROU0 9INDI*: ; )UN LI/+ /IN*NCI*L

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    T"e A%it$a Birla 'rou# is US? ; illion con'lo)erate !"ic" 'ets >; of its

    re*enues fro) outsi%e In%ia, T"e 'rou# is a )a7or #la$er in all t"e in%ustr$ sectors it

    o#erates in, T"e A%it$a Birla @rou# "as een a%7u%'e% t"e est e)#lo$er in In%ia

    an% a)on' t"e to#

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    Birla Sun Life Asset Mana'e)ent Co)#an$ Lt%,& t"e in*est)ent )ana'ers of

    Birla Mutual fun%& is a 7oint *enture et!een t"e A%it$a Birla @rou# an% t"e Sun Life

    Financial Ser*ices Inc, of In%ia, T"e 7oint *enture rin's to'et"er t"e A%it$a Birla

    @rou#6s e-#erience in t"e In%ian )ar0et an% Sun Life6s 'loal e-#erience,

    Since its ince#tion in 899G& Birla Mutual fun% "as e)er'e% as one of In%ia6s Lea%in'Mutual Fun%s )ana'in' assets of a lar'e in*estor6s ase, T"e fun% oers a ran'e of

    in*est)ent o#tions& !"ic" inclu%e %i*ersi(e% an% sector s#eci(c e5uit$ sc"e)es&

    fun% of fun% sc"e)es& "$ri% an% )ont"l$ inco)e fun%s& a !i%e ran'e of %et an%

    treasur$ #ro%ucts an% os"ore fun%s,

    =& ,IRL* )UN LI/+ IN)UR*NC+

    Birla Sun Life Insurance Co, Lt%, is a 7oint *enture et!een A%it$a Birla @rou#& an

    In%ian )ultinational cor#oration& an% Sun Life Financial Inc& a lea%in' 'loal

    insurance co)#an$, Birla Sun Life Insurance is %istin'uis"e% as t"e (rst co)#an$ in

    t"e sector of (nancial solutions to e'in Business Continuit$ Plan, T"is insurance

    co)#an$ "as #ioneere% t"e uni5ue Unit Lin0e% Life Insurance Solutions in In%ia,

    3it"in G $ears of its launc"& BSLI eca)e one of t"e lea%in' #la$ers in t"e in%ustr$

    of Pri*ate Life Insurance Sc"e)e,

    Birla Sun Life Insurance elie*es in #assion& inte'rit$& s#ee%& co))it)ent an%

    sea)lessness, T"e )ission of t"e co)#an$ is to "el# #eo#le !it" ris0 )ana'e)ent,

    It also "el#s in )ana'in' t"e (nancial situation of (r)s as !ell as in%i*i%uals, Here

    is 'i*en a co)#re"ensi*e list of #olicies an% #ro%ucts oere% $ Birla Sun Life

    Insurance Co, Lt%,

    Birla Sun Life Insurance #ioneere% t"e uni5ue Unit Linke"Insurance

    )olutionsin In%ia,

    3it"in G $ears of its launc"& BSLI "as ce)ente% its #osition as a lea%in' #la$er in

    t"e #ri*ate life insurance in%ustr$,

    T"ere "as een focus on In*est)ent Lin0e% Insurance Pro%ucts to )aintain

    lea%ers"i# in #ro%uct inno*ation,

    Multi %istriution C"annels4 Direct Sales force& Alternati*e C"annels an% @rou#

    oerin' con*enient c"annels of #urc"ase to custo)ers

    3e enale% IT s$ste) for su#erior custo)er ser*ices,

    First to "a*e issue% #olicies o*er t"e internet,

    Cor#orate 'o*ernance an% a "i'" %e'ree of trans#arenc$ in all usiness

    #ractices an% #roce%ures,

    4ision$

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    To e a !orl% class #ro*i%er of (nancial securit$ to in%i*i%uals an% cor#orate an% to

    e a)on'st t"e to# t"ree #ri*ate sectors life insurance co)#anies in In%ia,

    2ission$

    To e t"e (rst #reference of our custo)ers $ #ro*i%in' inno*ati*e& nee% ase% life

    insurance an% retire)ent solutions to in%i*i%uals as !ell as cor#orate, T"ese

    solutions !ill e )a%e a*ailale !ell traine% #rofessionals t"rou'" a )ulti c"annel

    %istriution net!or0 an% su#erior tec"nolo'$,

    It !ill #ro*i%e constant *alue a%%ition to custo)ers t"rou'"out t"eir relations"i#

    !it" us& !it"in t"e re'ulator$ fra)e!or0,

    4alues$

    Inte'rit$

    Co))it)ent

    Passion

    Sea)lessness

    S#ee%

    0RODUCT 0RO/IL+

    In"i%i"ual Life

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    Protection

    Birla Sun Life Ter) Plan

    Pre)iu) Bac0 Ter) Plan

    )a%in!

    Birla Sun Life Insurance @ol%4Plus

    Su#re)e Life

    Drea) Plan

    Classic Life Pre)ier

    Si)#l$ Life

    Pri)e Life Pre)ier

    Pri)e Life

    Life Co)#anion

    Fle-i Cas" Flo!

    Fle-i Sa*e Plus

    Fle-i Life Line

    Sin'le Pre)iu) Bon%

    Retirement

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    Fle-i Secure Life Retire)ent Plan II

    Retirement

    Our Retire)ent Plans allo! $ou to )eet $our e-#enses an% uil% a nest

    e''& !"ic" 'i*es $ou t"e free%o) to li*e life to t"e fullest e*en after

    retire)ent,

    Chil"ren

    C"il%ren+s Drea) Plan

    Ri"ers

    Acci%ental Deat" an% Dis)e)er)ent Ri%er

    Ter) Ri%er

    Critical Illness Ri%er

    3ai*er of Pre)iu)

    Critical Illness Plus Ri%er

    Critical Illness 4 3o)an Ri%er

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    T"e #ost retire)ent $ears can e t"e est $ears of $our life, Ti)e to %o

    t"in's $ou coul%n+t "a*e %one !"ile $ou !ere !or0in', A ri'"t (nancial

    #lannin' )a0es $our #ost retire)ent $ears trul$ 'ol%en , Our Sun Life secure

    Life II assures $ou 7ust t"at,

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    0RODUCT)

    Insurance 0lans

    Life is un#re%ictale, But in face of a%*ersit$& our res#onsiilities to!ar%s

    our #arents& c"il%ren an% lo*e% ones nee% not e co)#ro)ise%, Insurance #lannin'

    e5ui#s $ou to s)oot" out t"e uncertainties an% a%*ersities t"at life )i'"t sen% $our

    !a$& so t"at t"e est t"at life "as to oer& secure in t"e 0no!le%'e t"at $our

    elo*e% ones are !ell #ro*i%e% for,

    BSLI oers a co)#lete ran'e of insurance #ro%ucts

    #& Protection Plans

    =& Sa*in's Plans

    >& C"il% Plans

    & In*est)ent Plans

    @& Retire)ent Plans

    A& @rou# Plans

    B& Rural Plans

    & Plans for NRIs

    .& Qe$)an Plans

    #& Ri%ers

    0rotection 0lans

    Life 5uar"

    sli oers Life!uar"4 a set of #ure #rotection #lans, C"oose fro) a)on'st t"ree

    %ierent #ro%uct structures to insure $our life an% #ro*i%e total securit$ to $our

    fa)il$& at a *er$ aor%ale cost,

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    Le%el Term *ssurance with return of premium

    On %eat" t"e entire su) assure% !ill e #ai%,

    On )aturit$& all t"e #re)iu)s #ai% !ill e returne%,

    Le%el Term *ssurance without return of premium

    On %eat" t"e entire su) assure% !ill e #ai%,

    No sur*i*al or )aturit$ ene(ts,

    You can also en"ance t"e ao*e t!o #olicies $ a%%in' Acci%ent Disailit$ Bene(t

    Ri%eran% 3ai*er of Pre)iu) Ri%er .3OP/,

    Le%el Term *ssurance $ )in!le premium(

    On %eat" t"e entire su) assure% !ill e #ai%,

    No sur*i*al or )aturit$ ene(ts

    sa%in! 0lans

    sli oers a *ariet$ of #olicies t"at 'i*e $ou t"e ene(ts of #rotection an% t"e

    o##ortunit$ to sa*e for i)#ortant assets or e*ents& li0e a "o)e& a car or a !e%%in',

    In%est )hiel" Cash

    A re'ular #re)iu) unit4lin0e% insurance #lan !it" an assurance of Ca#ital

    @uarantee !it" t"e a%%e% a%*anta'e of e-ile li5ui%it$ o#tion, An i%eal #lan for

    lon' ter) #lannin' !it" t"e ene(t of li5ui%it$,

    T"e 0e$ features of t"e #lan are

    Fle-iilit$ to c"oose a s#eci(c le*el of #rotection .Su) Assure%/& ase% on a

    )ulti#le of t"e annual #re)iu), You can also c"oose t"e ter) of t"e #lan,

    At t"e en% of t"e ter)& t"e "i'"er of t"e *alue of units or t"e 'uarantee% *alueV is

    #ai%, On %eat"& Su) Assure% alon' !it" t"e "i'"er of *alue of units or t"e

    'uarantee% *alue is #a$ale,

    Facilit$ to )a0e !it"%ra!als fro) t"e >t" #olic$ $ear on!ar%s till t"e en% of t"e

    #olic$ ter), E*er$ $ear !it"%ra! u# to 8; of t"e *alue of units,

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    A%%itional cre%its #a$ale as a #ercenta'e of t"e initial annual #re)iu) are #ai%

    alon' !it" t"e %eat" or )aturit$ ene(t,

    A%%itional insurance for 8; $ears after t"e )aturit$& for an a)ount of =; of t"e

    Su) Assure%,

    Fle-iilit$ to )a0e a%%itional in*est)ent !it" t"e "el# of t"e to#4u# facilit$,

    Fle-iilit$ to increase W %ecrease $our annual #re)iu) a)ount

    Facilit$ of Auto)atic Pre)iu) Pa$)ent4 3it" t"is facilit$ $ou can ta0e a te)#orar$

    rea0 fro) #re)iu) #a$)ent,

    Total trans#arenc$ !it" t"e #re)iu) allocations& an% ot"er c"ar'es %eclare%

    u#front,

    T"e 'uarantee% *alue of t"e unit fun% is t"e *alue of all in*este% #re)iu)s

    .#re)iu)s net of all c"ar'es/ alon' !it" t"e %eclare% onus interests,

    3it" Auto)atic Pre)iu) Pa$)ent facilit$& $ou can a*ail a te)#orar$ rea0 fro)

    #re)iu) #a$)ent for a )a-i)u) of 8 $ear, T"is facilit$ is a*ailale once if t"e

    #re)iu) #a$in' ter) is less t"an 8= $ears an% t!ice& if it is 8= $ears or )ore,

    You can also en"ance $our #olic$ $ a%%in' Acci%ent Disailit$ Bene(t

    Ri%er& 3ai*er of Pre)iu) Ri%eran% Critical Illness Ri%er,

    In*est S"iel% Life

    A re'ular #re)iu) unit4lin0e% insurance #lan !it" an assurance of Ca#ital

    @uarantee An i%eal #lan for $our lon'4ter) sa*in's an% #rotection re5uire)ent,

    T"e 0e$ features of t"e #lan are

    Fle-iilit$ to c"oose a s#eci(c le*el of #rotection .Su) Assure%/& ase% on a

    )ulti#le of t"e annual #re)iu), You can also c"oose t"e ter) of t"e #lan,

    At t"e en% of t"e ter)& t"e "i'"er of t"e *alue of units or t"e 'uarantee% *alueV is

    #ai%, On %eat"& Su) Assure% alon' !it" t"e "i'"er of *alue of units or t"e

    'uarantee% *alue is #a$ale

    A%%itional cre%its #a$ale as a #ercenta'e of t"e initial annual #re)iu) are #ai%

    alon' !it" t"e %eat" or )aturit$ ene(t,

    A%%itional insurance for 8; $ears after t"e )aturit$& for an a)ount of =; of t"e

    Su) Assure%,

    Fle-iilit$ to )a0e a%%itional in*est)ent !it" t"e "el# of t"e to#4u# facilit$,

    Fle-iilit$ to increase W %ecrease $our annual #re)iu) a)ount

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    Facilit$ of Auto)atic Pre)iu) Pa$)ent4 3it" t"is facilit$ $ou can ta0e a temporary

    reakfro) #re)iu) #a$)ent,

    Total trans#arenc$ !it" t"e #re)iu) allocations& an% ot"er c"ar'es %eclare%

    u#front,

    T"e 'uarantee% *alue of t"e unit fun% is t"e *alue of all in*este% #re)iu)s

    .#re)iu)s net of all c"ar'es/ alon' !it" t"e %eclare% onus interests,

    3it" Auto)atic Pre)iu) Pa$)ent facilit$& $ou can a*ail a te)#orar$ rea0 fro)

    #re)iu) #a$)ent for a )a-i)u) of 8 $ear, T"is facilit$ is a*ailale once if t"e

    #re)iu) #a$in' ter) is less t"an 8= $ears an% t!ice& if it is 8= $ears or )ore,

    T"e ca#ital 'uarantee is a##licale onl$ on t"e in*este% #re)iu) an% t"e %eclare%

    onus interests,

    You can also en"ance $our #olic$ $ a%%in' Acci%ent Disailit$ Bene(t Ri%er&

    3ai*er of Pre)iu) Ri%er an% Critical Illness Ri%er,

    In%est )hiel" 5ol"

    A unit4lin0e% insurance #lan !it" an assurance of Ca#ital @uarantee !"ic" oers

    $ou t"e ene(t of a li)ite% #re)iu) #a$)ent ter), An i%eal #lan for #rotection

    !it" !ealt" creation t"at oers t"e e-iilit$ of a li)ite% #re)iu) #a$in' ter),

    Fle-iilit$ to c"oose a #re)iu) #a$)ent ter) of =& or 8; $ears for a )aturit$

    ter) of 8;& 8= or

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    T"e 'uarantee% *alue of t"e unit fun% is t"e *alue of all in*este% #re)iu)s

    .#re)iu)s net of all c"ar'es/ alon' !it" t"e %eclare% onus interests,

    T"e ca#ital 'uarantee is a##licale onl$ on t"e in*este% #re)iu) an% t"e %eclare%

    onus interests,

    You can also en"ance $our #olic$ $ a%%in' Acci%ent Disailit$ Bene(t Ri%er an%

    Critical Illness Ri%er,

    0remier Life

    Presentin' Pre)ier Life T"e Preferre% #lan for t"e Preferre% Custo)er, T"e 0e$

    features of t"e #lan are

    Li)ite% #re)iu) #a$)ent o#tion C"oose fro) a)on' a & =& or 8; $ear #re)iu)

    #a$in' ter),

    C"oice of su) assure% C"oose a su) assure%& !"ic" is a )ini)u) )ulti#le of 8an% a )a-i)u) )ulti#le of

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    Fle-iilit$ to increase or %ecrease $our su) assure%&

    A%%4on ri%ers to #rotect $ou a'ainst an$ e*entualit$,

    )a%in!s

    Fle-iilit$ to increase or %ecrease $our contriution,

    Facilit$ of Pre)iu) Holi%a$& !"erein t"e #olic$ continues e*en if t"ere is a

    te)#orar$ rea0 in t"e #a$)ent of annual contriution .a*ailale onl$ !it" Life

    Ti)e/,

    Facilit$ of Auto)atic Co*er Continuance& !"erein t"e #olic$ continues e*en if t"ere

    is a te)#orar$ rea0 in t"e #a$)ent of annual contriution

    Facilit$ to to#4u# $our in*est)ent an$ ti)e $ou "a*e sur#lus fun%s,

    A%%itional allocation of units on a #erio%ic asis,

    Loans a'ainst t"e #olic$,

    In%estment(

    C"oose fro) a)on' four fun%s& ase% on $our in*est)ent o7ecti*e an% ris0

    a##etite,

    C"oice to s!itc" et!een in*est)ents o#tions .G free s!itc"es e*er$ #olic$ $ear/,

    You can also en"ance $our #olic$ $ a%%in' Critical Illness Ri%er& Ma7or Sur'icalAssistance Ri%er& Acci%ent Disailit$ Bene(t Ri%er& Acci%ent Bene(t

    Ri%er .a*ailale onl$ !it" Life Ti)e/ an% 3ai*er of Pre)iu) Ri%er

    )ecure 0lus

    An insurance #lan t"at 'i*es a%%e% #rotection& sa*in's an% )ulti#le o#tions& all in

    oneX

    T"e e-iilit$ to c"oose $our #re)iu) contriution,

    T"e e-iilit$ to c"oose a)on'st t"ree le*els of co*er .in t"e for) of su) assure%/

    for t"e sa)e a)ount of total annual contriution,

    T"e e-iilit$ of s"iftin' et!een t"e t"ree le*els of co*er& as $ou re5uire,

    T"e e-iilit$ of recei*in' $our )aturit$ #rocee%s as a lu)# su) or in e5ual annual

    install)ents o*er or = $ears,

    You can also en"ance $our #olic$ $ a%%in' ariet$ of Ri%ers

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    Cash 0lus

    An insurance #lan t"at 'i*es $ou a%%e% #rotection& sa*in's& )ulti#le o#tions& #lus

    t"e #o!er of li5ui%it$,

    T"e e-iilit$ to c"oose $our #re)iu) contriution,

    T"e e-iilit$ to c"oose a)on'st t"ree le*els of co*er .in t"e for) of su) assure%/

    for t"e sa)e a)ount of total annual contriution,

    T"e e-iilit$ of s"iftin' et!een t"e t"ree le*els of co*er& as $ou re5uire,

    T"e e-iilit$ of recei*in' $our )aturit$ #rocee%s as a lu)# su) or in e5ual annual

    install)ents o*er or = $ears,

    T"e e-iilit$ of !it"%ra!in' u# to 8; of t"e accu)ulate% *alue of $our #olic$&

    after t"e (rst = #olic$ $ears,

    You can also en"ance $our #olic$ $ a%%in' ariet$ of Ri%ers

    )a%e Fn< 0rotect

    An i%eal #lan for t"ose !"o !ant to accu)ulate fun%s on a re'ular asis !"ile

    en7o$in' insurance #rotection,

    5uarantee" ,ene6ts(@uarantee% a%%itions ,= of t"e Su) Assure%&

    co)#oun%e% annuall$ for t"e (rst G $ears of t"e #olic$,

    +Eten"e" Life Co%er(An e-ten%e% co*er for = $ears after t"e )aturit$ of t"e

    #olic$& for =; of t"e su) assure%& at no e-tra cost,

    2aturity ,ene6t(At t"e en% of t"e ter)& t"e #olic$"ol%er recei*es t"e full su)

    assure%& t"e 'uarantee% a%%itions an% t"e *este% onuses,

    Death ,ene6t(T"e ene(ciar$ recei*es t"e su) assure%& t"e 'uarantee%

    a%%itions an% t"e *este% onuses incase t"e life assure% !ere to )eet !it" an

    unfortunate e*ent, In case t"e life assure% is a'e% $ears or less& t"e asic

    #re)iu) #ai% !ill e returne%,

    You can also en"ance $our #olic$ $ a%%in' Critical Illness Ri%er& Ma7or Sur'icalAssistance Ri%er& Acci%ent Disailit$ Bene(t Ri%er& 3ai*er of Pre)iu) Ri%er

    .3OP/

    C"il% Plan

    As a res#onsile #arent& $ou !ill al!a$s stri*e to ensure a "assle4free& successful

    life for $our c"il%, Ho!e*er& life is full of Uncertainties an% e*en t"e est4lai% #lans

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    can 'o !ron', Here6s "o! $ou can 'i*e $our c"il% a 8;; safe an% assure%

    to)orro!& !"ate*er t"e uncertainties, S)art Qi% is es#eciall$ %esi'ne% to #ro*i%e

    e-iilit$ an% safe'uar% $our c"il%6s future e%ucation an% lifest$le& ta0in' all

    #ossiilities into account, C"oose fro) a)on'st a as0et of G #lans

    )mart Gi" re!ular premium

    )mart Gi" unit$linke" re!ular premium

    )mart Gi" unit$linke" re!ular premium II

    )mart Gi" unit$linke" sin!le premium II

    All t"ese #lans oer $ou

    /inancial ,ene6ts(Re'ular #a$)ents at critical sta'es in $our c"il%6s life& li0e

    Boar% e-a)inations& @ra%uation an% Post4'ra%uation,

    Total peace of min"- e%en if you are not aroun"

    )um *ssure" is pai" imme"iately(Ensures t"at $our lo*e% ones sta$ (nanciall$

    secure& e*en in $our asence,

    *ll future premiums are wai%e"(Ensurin' t"at $our fa)il$ is not (nanciall$

    ur%ene% in $our asence,

    0olicy ene6ts continue(T"e e%ucational ene(ts of t"e #olic$ continue&

    ensurin' t"at $our c"il% can realie "is or "er %rea)s !it"out an$ "assles,

    De%elopment *llowance(S)art Qi% 'uarantees re'ular inco)e to secure $our

    c"il%6s e%ucational career an% also ensures "is or "er all4roun% %e*elo#)ent& for a

    no)inal a%%itional a)ount, T"e Inco)e Bene(t Ri%er ta0es care of t"is t"rou'" an

    annual #a$)ent of 8; of t"e su) assure%& to $our c"il%& till t"e )aturit$ of t"e

    #olic$& in t"e unfortunate e*ent of t"e %eat" of t"e #arent,

    All S)artQi% #lans can e en"ance% !it" t"e *cci"ent 1 Disaility ,ene6t

    Ri"eran%Income ,ene6t Ri"er, You can also an Acci%ent Bene(t Ri%erto a S)art

    Qi% Re'ular Pre)iu) #olic$& an% a Wai%er of 0remium Ri"er 9WO0:to S)art Qi%

    unit4lin0e% re'ular #re)iu) #olic$,

    IN4+)T2+NT 0L*N)

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    Life Lin0 II is a uni5ue #lan t"at co)ines t"e securit$ of a life insurance #olic$ !it"

    t"e o##ortunit$ of en7o$in' "i'" returns on $our in*est)ents& !it"out t"e )ar0et

    ris0s co)#ro)isin' on t"e #rotection of $our fa)il$,

    Death ,ene6t(T"e Su) Assure% un%er t"e #ro%uct "as < o#tions& eit"er =;; of

    t"e initial #re)iu) or 8;= of t"e initial #re)iu), In t"e e*ent of an unfortunate%eat"& t"e ene(ciar$ !ill recei*e "i'"er of t"e *alue of units or t"e initial %eat"

    ene(t& less an$ !it"%ra!als,

    With"rawal ,ene6t(One can )a0e #artial !it"%ra!als fro) t"e accu)ulate%

    *alue of t"e #olic$ after co)#letion of one #olic$ $ear,

    /leEiility(C"oose fro) four fun% o#tions& ase% on $our in*est)ent o7ecti*e an%

    ris0 a##etite, If at a later sta'e $our (nancial #riorities c"an'e& $ou can s!itc"

    et!een t"e *arious fun% o#tions& asolutel$ free& G ti)es a $ear,

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    R+TIR+2+NT 0L*N)

    Life E-#ectanc$ "as een risin' ra#i%l$ an% to%a$ $ou can e-#ect to li*e

    lon'er t"an $our earlier 'enerations, For $ou& t"is increase !ill )ean a lon'er

    retire)ent life& stretc"in' into a cou#le of %eca%es, BSLI Retire)ent Solutions t"at

    co)ine t"e est of insurance an% in*est)ent, T"ese solutions are %e*elo#e% to

    ensure $our #eace of )in% for t"e $ears to co)e,

    3"$ #lan for retire)ent

    Ho! )uc" s"oul% I set asi%e for retire)ent

    T"e i)#act of ination on $our retire)ent sa*in's

    3"$ #lan earl$

    Aout Annuities

    Why plan for retirement?

    For too )an$ #eo#le& t"e 7o$ of retire)ent after $ears of "ar% !or0 is

    ecli#se% $ t"e (nancial uncertainties t"at it rin's, Des#ite all t"e #lannin' an%

    sa*in'& $ou can ne*er sure !"et"er $our )one$ !ill last a lifeti)e, Retire)ent

    #lannin' oers a !a$ to ensure a )ore en7o$ale& stress free to)orro!, A #ru%ent

    #lan !ill ensure t"at increasin' life e-#ectanc$& "i'"er ination an% increasin' ta-es

    %o not eat a!a$ into $our "ar% earne% sa*in's,

    How much must I set asi"e for retirement?

    To ensure a co)fortale retire% life& $ou !oul% e !ise to in*est )one$ into

    a%%itional a*enues li0e #ension #lans, Ho! )uc" $ou nee% to in*est can e

    ans!ere% $ ans!erin' so)e 5uestions suc" as

    Ho! lon' %o $ou "a*e to sa*e t"at a)ount efore retire)ent

    3"ere can $ou in*est $our retire)ent )one$

    Ho! )uc" ris0 are $ou !illin' to ta0e on $our in*est)ents

    5roup )olutions

    In an era of co)#etiti*e #arit$& t"e onl$ asset t"at )a0es a %ecisi*e %ierence

    et!een cor#orate success an% failure is t"e 5ualit$ of "u)an ca#ital, E)#lo$ee

    ene(ts "a*e #ro*en to e an e-cellent tool to o#ti)ie t"e retention of talent an%

    i)#ro*e an or'aniation6s otto)4line, T"e 5ualit$ of an or'aniation6s e)#lo$ee

    ene(ts estalis"es an% )aintains a co)#an$+s i)a'e as a carin' e)#lo$er,

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    O#ti)u) care of e)#lo$ees is a lon'4ter) in*est)ent t"at results in a sustaine%

    co)#etiti*e a%*anta'e for an or'aniation in t"e ti)es to co)e,

    ,)LI 5roup )olutions *"%anta!e(

    An inte'rate% as0et of e)#lo$ee ene(ts solutions t"at oer inco)#arale e-ile

    ene(ts,

    Soun% in*est)ent )ana'e)ent t"at focuses on safet$& stailit$ an% #ro(tailit$ of

    t"e #ortfolio,

    Personalie% (nancial #lannin' for $our e)#lo$ee t"at ta0es care of "isW"er

    c"an'in' (nancial nee%s at e*er$ sta'e of life,

    Zualit$ ser*ice initiati*es an% trans#arenc$ across all o#erations& #ro)isin'

    su#erlati*e o#erational eKcienc$,

    5roup Term *ssurance Hel#s #ro*i%e aor%ale co*er to )e)ers of a 'rou#,

    5roup 5ratuity 0lan Hel#s e)#lo$ers fun% t"eir statutor$ 'ratuit$ oli'ation in a

    e-ile an% "assle4free )anner,

    5roup )uperannuation 0lan A e-ile sc"e)e .%e(ne% ene(t an% %e(ne%

    contriution/ to #ro*i%e a retire)ent 0itt$ for eac" )e)er of t"e 'rou#,

    5roup Term *ssurance(

    BSLI e-ile 'rou# ter) solution "el#s #ro*i%e aor%ale co*er to )e)ers

    of a 'rou#, T"e co*er coul% e unifor) or ase% on %esi'nationWran0 or a )ulti#le of

    salar$& an% can e e-ten%e% to all e)#lo$ees et!een t"e a'es of 8: an% >= $ears,T"e ene(t un%er t"e #olic$ is #ai% on t"e e*ent of t"e )e)er6s %eat" to t"e

    ene(ciar$ no)inate% $ t"e )e)er, It is a one4$ear rene!ale #olic$ !"ere one

    )aster #olic$ co*ers all #ro#ose% e)#lo$ees co)#risin' t"e 'rou#& !it" a )ini)u)

    'rou# sie of

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    Pre)iu) is *ie!e% as a usiness e-#ense in t"e $ear of #a$)ent,

    5roup 5ratuity 0lan(

    ,)LI 'rou# 'ratuit$ #lan "el#s e)#lo$ers fun% t"eir 'ratuit$ oli'ation in a

    scienti(c )anner, E)#lo$ers can a*ail of t"e ta- ene(ts as a##licale to a##ro*e%

    'ratuit$ fun%s, T"e #lan can also e custo)ie% to structure sc"e)es t"at can

    #ro*i%e ene(ts e$on% t"e statutor$ oli'ations,

    Hi'"li'"ts inclu%e

    Wi"er choice of in%estments with 2arket Linke" 0lans4 to )eet t"e %i*erse

    (nancial 'oals, 3e oer G in*est)ent o#tions .s"ort4ter) %et& %et an% alance%

    an% ca#ital 'uarantee #lan/ !"ere in*est)ents !ill e )a%e in accor%ance !it" t"e

    fun% o7ecti*es,

    Transparencyt"rou'" Dail$ %isclosure of Unit alue an% re'ular %isclosure of t"e

    #ortfolio of eac" of t"e in*est)ent o#tion

    /leEiilityt"rou'" s!itc"in' an% contriution re%irection o#tion to enale

    res"u[in' of #ortfolio

    ,un"le" Life Co%er'reater *alues to t"e e)#lo$ee $ #ac0a'in' life insurance

    co*er !it" t"e 'ratuit$& !it" )ini)al a)ount of un%er!ritin',

    *ctuarial ser%icesto #ro*i%e a scienti(c esti)ation of t"e 'ratuit$ liailit$,

    Low eEplicit char!e structure!it" t"e con%itions for e-it s#eci(e% u#front,

    +nhance" ser%ice le%elst"rou'" faster clai) settle)ent& easier access toinfor)ation an% re'ular state)ents,

    Complete en" to en" solutions in the le!al an" re!ulatory appro%al

    process for scheme set up or transfer

    +mployee ,ene6ts(

    T"e contriution )a%e $ t"e e)#lo$er is not inclu%e% in t"e *alue of ta-ale

    #er5uisites in t"e "an%s of t"e e)#lo$ee,

    @ratuit$ recei*e% u# to Rs =;;;; is e-e)#t fro) Inco)e ta- un%er Sec 8;.8;/

    +mployer ,ene6ts(

    Annual contriution u# to :, of salar$ ill in a (nancial $ear is allo!e% a

    %e%uction for t"e #ur#ose of co)#utation of #ro(ts an% 'ains of usiness,

    Contriution to!ar%s #ast ser*ice liailit$ is allo!e% as %e%uction as #er t"e Inco)e

    Ta- rules,

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    5roup )uperannuation 0lan(

    ,)LI )uperannuationSc"e)e .for ot" De(ne% Bene(t an% De(ne% Contriution

    fun%s/ oers sustantial ene(ts to ot" e)#lo$ers an% e)#lo$ees, T"e e)#lo$er

    an% e)#lo$ee can a*ail of ta- ene(ts a##licale to an a##ro*e% su#erannuation

    trust, T"e sc"e)e !ill #ro*i%e for a retire)ent fun% for eac" #artici#atin'e)#lo$ee, An e)#lo$ee !oul% e ale to c"oose fro) *arious annuit$ o#tions or

    o#t for #artial co))utation of cor#us at retire)ent,

    Hi'"li'"ts inclu%e

    Wi"er choice of in%estments with 2arket Linke" 0lans4 to )eet t"e %i*erse

    (nancial 'oals, 3e oer = in*est)ent o#tions 9short$term "et- "et- alance"-

    !rowth an" capital !uarantee plan:!"ere in*est)ents !ill e )a%e

    inaccor%ance !it" t"e fun% o7ecti*es,

    Control4 Eac" )e)erWe)#lo$er can e-ercise 'reater control o*er in*est)ents $

    c"oosin' one or )ore of t"e in*est)ent o#tions,

    2ultiple *nnuity Options4 = annuit$ o#tions an% o#en )ar0et o#tion

    Transparency4 Trans#arenc$ t"rou'" Dail$ %isclosure of Unit alue an% re'ular

    %isclosure of t"e #ortfolio of eac" of t"e in*est)ent o#tion

    /leEiility4 Fle-iilit$ t"rou'" s!itc"in' an% contriution re%irection o#tion to

    enale res"u[in' of #ortfolio

    Low eEplicit char!e structure!it" con%itions for e-it s#eci(e% u#front,

    +nhance" ser%ice le%elst"rou'" faster clai) settle)ent& easier access to

    infor)ation an% re'ular state)ents,

    Complete en" to en" solution in t"e le'al an% re'ulator$ a##ro*al #rocess for

    sc"e)e set u# or transfer

    Rural 0lans

    ,)LI Rural Pro%ucts are %esi'ne% to )eet t"e nee%s of t"e rural consu)ers, T"ese

    #ro%ucts oer t"e follo!in' features

    8, Lo! an% Aor%ale Pre)iu)s

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    ,)LI En%o!)ent Plan

    ,)LI 4 Re'ular Pre)iu)

    ,)LI +n"owment 0lan(

    ,)LI oerst"e follo!in' features

    Life Co*er an% Sa*in's

    Re'ular Pre)iu)s

    A'e at entr$ 8: 4 G= Yrs

    Pre)iu) Mo%e Half Yearl$ W Yearl$

    Ter) =&8;&8= Yrs

    Su) Assure% Rs,=&;;; 4

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    NRI 0lans(

    Bein' a!a$ fro) In%ia %oesn+t )ean $ou "a*e to co)#ro)ise t"e safet$ an%

    securit$ of $our lo*e% ones, In fact& $our sa*in's fro) $our ti)e o*erseas can e

    easil$ canalie% to )eet $our fa)il$+s nee%s 4 no! an% in t"e future, So& !"et"er its

    $our %rea) to retire in $our "o)eto!n1 to secure fun%s for $our c"il%ren+se%ucation1 or to uil% assets& ,)LI "as a ran'e of solutions t"at can e custo)ie%

    to )eet $our nee%s,

    ,IRL* )UN LI/+ IN)UR*NC+ 5OLD 0LU)

    Don+t !e al!a$s !is" for t"at so)et"in' )ore A i''er "ouse& a #lus" set of

    !"eels& "oli%a$s in e-otic lan%s, Here+s so)et"in' t"at )a0es sure $ou 'et all t"at

    an% )uc" )ore, Presentin' t"e Birla Sun Life Insurance @ol%4Plus Plan 4 a #lan

    unli0e an$ ot"er, It co*ers $our life !"ile 'i*in' $ou an o##ortunit$ to 'ro! $our

    in*est)ents for t"e )e%iu) ter),

    D+T*IL)

    An o##ortunit$ to 'ro! $our in*est)ents for )e%iu) ter),

    Polic$ ter)s : $ears,

    Pa$in' #erio% $ears

    T"e #olic$"ol%er "as an o#tion to re%uce t"e annualie% #olic$ #re)iu) in t"e

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    A'e 8:4;4;

    @ol%

    #lus

    )ulti#l

    e

    GG : ;

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    AMP SANMAR ;,

    METLIFE ;,

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    So if $ou "a*e a "i'"4ris0 a##etite& 'o in for a )ore a''ressi*e in*est)ent o#tion

    an% *ice4a4*ersa, O#tin' for a #lan t"at is lo#4si%e% in fa*ors of e5uities !"en $ou

    are a ris04a*erse in%i*i%ual )i'"t s#ell %isaster for $ou .t"is is true in )ost cases

    currentl$/,

    >& Compare ULI0s of "ierent insurance companies

    Co)#are #ro%ucts of t"e lea%in' insurance co)#anies, En5uire aout t"e

    #re)iu) #a$)ents as ULIPs !or0 on )ini)u) #re)iu) asis as o##ose% to su)

    assure% in t"e case of con*entional insurance #olicies,

    C"ec0 t"e fun%+s #erfor)ance o*er t"e #ast si- )ont"s, Fin% out "o! t"e %et an%

    e5uit$ sc"e)es are Perfor)in' an% "o! stea%$ t"e #erfor)ance "as een, En5uire

    aout t"e c"ar'es $ou !ill "a*e to #a$, In ULIPs t"e costs in*ol*e% are a i'

    %eci%in' factor,

    As0 aout t"e to#4u# facilit$ oere% $ ULIPs i,e, a%%itional lu)# su) in*est)ents

    $ou can )a0e to increase t"e sa*in's #ortion of $our #olic$,

    T"e co)#anies 'i*e $ou t"e o#tion to increase t"e #re)iu) a)ounts& t"ere$

    #ro*i%in' $ou !it" t"e o##ortunit$ to 'ainfull$ utilie sur#lus fun%s at $our %is#osal,

    En5uire aout t"e nu)er of ti)es $ou can )a0e free s!itc"es .i,e, c"an'e t"e

    asset allocation of t"e )one$ in $our ULIP account/ fro) one in*est)ent #lan to

    anot"er,

    So)e insurance co)#anies oer $ou free s!itc" for a

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    In )ar0et lin0e% #ro%uct if $our in*est)ent+s %o!nsi%e can e #rotecte%& it !oul%

    e a "u'e a%*anta'e, Fin% out if t"e ULIP $ou are consi%erin' oers a )ini)u)

    'uarantee an% !"at costs "a*e to e orne for t"e sa)e, T"is !ill enale $ou to

    )a0e an infor)e% c"oice,

    Will unit linke" risk pro"ucts continue to rule?

    Unit lin0e% ris0 #lans are %oin' roarin' usiness a'ree% ut if t"e recent re#orts are

    an$ in%ication a s"a0e u# is on t"e car%s, T"e )utual fun% in%ustr$ is all set to 'et

    a''ressi*e to counter co)#etition fro) t"e insurance in%ustr$6s unit lin0e% ris0

    #ro%ucts, For )utual fun%s t"e unit lin0e% insurance #ro%ucts launc"e% $ life

    insurance co)#anies are an encroac")ent on t"eir territor$, Consi%er t"is Aroun%

    :; #er cent of t"e #re)iu) inco)e of life insurers "as co)e in t"rou'" unit4lin0e%

    #lans in

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    T"e$ are free fro) #ersonal

    ca#ital 'ains ta-,

    at least = $ears,

    Unit Link In%estment 0lans of HD/C$ )tan"ar" Life Insurance Company Lt"&

    Before !e %iscuss t"e #lans in %etail let6s e accusto)e% to certain co))on ter)s

    li0e

    )*$ )um *ssure"

    It is t"e a)ount for !"ic" a #erson is insure%& so it eco)es t"e )ini)u) a)ount&

    !"ic" "as to e returne% to t"e insure% as #er t"e ter)s of t"e #olic$,

    L* $ Life *ssure"$

    HeWs"e is t"e #erson !"o "as ta0en t"e insurance co*er,

    0remium

    T"ese are t"e install)ents #a$ale $ t"e LA as a'ainst t"e SA, He can eit"er )a0e

    )ont"l$& "alf4$earl$ $earl$ or e*en one ti)e #a$)ent is allo!e%,

    HD/C )tan"ar" Life has > Unit Link In%estment 0lans

    UNIT LING+D 3OUN5 )T*R 0L*N

    UNIT LING+D +NDOW2+NT 0L*N

    UNIT LING+D 0+N)ION 0L*N

    UNIT LING+D 3OUN5 )T*R 0L*N

    T"e #lan is aor%ale& custo)ise% to $our nee%s an% ao*e all& enales $ou to

    realise $our %rea)s for $our c"il%, T"is #lan is !ell suite% for t"e *alue4conscious

    custo)er& an% ao*e all& for e*er$ lo*in' #arent, T"e #lan can also e c"osen $

    'ran%#arents& ot"er relati*es or an$ a%ult for t"e ene(t of a c"il%

    What is the Unit Linke" 3oun! )tar 0lan?

    HDFC Unit Lin0e% Youn' Star Plan is %esi'ne% to #ro*i%e a lu)# su) to t"e c"il% at

    )aturit$, It also #ro*i%es (nancial securit$ to t"e c"il% in t"e future& e*en in case of

    t"e insure% #arent+s unfortunate %eat" %urin' t"e #olic$ ter), T"e Unit Lin0e%

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    Youn' Star Plan also 'i*es t"e o#tion of a%%itional #rotection a'ainst t"e si-

    co))on critical illnesses,

    Your #re)iu)s are in*este% in units of t"e in*est)ent fun%s of $our c"oice& ase%

    on t"e #re*ailin' unit #rices, On )aturit$ t"e *alue of t"e units !ill e #ai%, On

    %eat" .or critical illness& if c"osen/ t"e selecte% asic su) assure% is #ai%& an% t"e#olic$ continues until )aturit$, Follo!in' a *ali% %eat" or critical illness clai)& !e

    !ill #a$ t"e future #re)iu)s .at t"e le*el ori'inall$ c"osen at ince#tion/ into $our

    #olic$& as an% !"en t"e$ !oul% "a*e fallen %ue,

    0remiums

    You a'ree to #a$ a le*el #re)iu) re'ularl$& eit"er 5uarterl$& "alf4$earl$ or annuall$&

    t"rou'"out t"e ter) of t"e #olic$, T"e )ini)u) #re)iu) a)ount is Rs, 8;&;;;

    eac" $ear,

    To facilitate increase% in*est)ent& !e allo! a%%itional sin'le #re)iu) to#4u#s at

    an$ ti)e, T"e )ini)u) sin'le #re)iu) to#4u# is Rs, =&;;;

    Pre)iu)s can e #ai% $ cas"& c"e5ue or %e)an% %raft,

    Choose your In%estment /un"s

    T"e #olic$ is full$ unitise% !it" a ran'e of fun%s to )atc" $our nee%s an% a##roac"

    to ris0, .B$ ris0 !e )ean t"e li0el$ *olatilit$ in t"e *alue of units in t"e fun%,/ Eac"

    in*est)ent fun% is co)#ose% of units, All t"e units in a fun% are i%entical, You can

    c"oose fro) t"e follo!in' fun%s

    LiJui" fun"

    T"e Li5ui% fun% in*ests 8;; in an0 %e#osits an% "i'" 5ualit$ s"ort4ter) )one$

    )ar0et instru)ents, T"e fun% is %esi'ne% to e cas" secure an% "as a *er$ lo!

    le*el of ris01 "o!e*er unit #rices )a$ occasionall$ 'o %o!n %ue to t"e use of s"ort4

    ter) )one$ )ar0et instru)ents, At ince#tion& in*est)ents u# to

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    a)ount of !or0in' ca#ital )a$ e in*este% in cas" to facilitate t"e %a$4to4%a$

    runnin' of t"e fun%, T"e fun% "as a )o%erate le*el of ris0 !it" t"e o##ortunit$ to

    earn "i'"er returns in t"e lon' ter) fro) so)e e5uit$ in*est)ent, Unit #rices )a$

    'o u# or %o!n,

    ,alance" 2ana!e"

    ; to >; of t"e Balance% Mana'e% fun% !ill e in*este% in "i'" 5ualit$ In%ian

    e5uities, T"e re)ain%er !ill e in*este% in @o*ern)ent Securities an% Bon%s issue%

    $ co)#anies or ot"er o%ies !it" a "i'" cre%it stan%in', In a%%ition a s)all

    a)ount of !or0in' ca#ital )a$ e in*este% in cas" to facilitate t"e %a$4to4%a$

    runnin' of t"e fun%, T"e fun% "as a "i'"er le*el of ris0 !it" t"e o##ortunit$ to earn

    "i'"er returns in t"e lon' ter) fro) t"e "i'"er #ro#ortion it in*ests in e5uities, Unit

    #rices )a$ 'o u# or %o!n,

    5rowth fun"

    T"e @ro!t" fun% in*ests 8;; in "i'" 5ualit$ In%ian e5uities, In a%%ition a s)all

    a)ount of !or0in' ca#ital )a$ e in*este% in cas" to facilitate t"e %a$4to4%a$

    runnin' of t"e fun%, T"e fun% "as a "i'"er le*el of ris0 !it" t"e o##ortunit$ to earn

    "i'"er returns in t"e lon' ter) fro) t"e in*est)ent in e5uities, Unit #rices )a$ 'o

    u# or %o!n,

    T"e #ast #erfor)ance of an$ of t"e fun%s is not necessaril$ an in%ication of future

    #erfor)ance,

    T"ere are no in*est)ent 'uarantees on t"e returns of unit lin0e% fun%s,

    None of t"e fun%s #artici#ate in t"e #ro(ts of HDFC Stan%ar% Life InsuranceCo)#an$ Li)ite% or an$ of its #olic$"ol%er fun%s,

    )witchin! of fun"s&

    You can s!itc" $our e-istin' in*est)ents fro) $our an$ of $our unit lin0e% fun%s& to

    an$ ot"er a*ailale unit lin0e% fun%, You can also 'i*e us a #re)iu) re%irectioninstruction to re%irect future #re)iu)s to %ierent unit lin0e% fun%s,

    What are the ,ene6ts?

    T"ere are < %ierent o#tions a*ailale

    8, Life Option

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    T"is o#tion consists of a Maturit$ Bene(t an% a Deat" Bene(t,

    T"e Maturit$ Bene(t !ill #a$ t"e *alue of t"e unit4lin0e% fun% at t"e en% of

    t"e #olic$ ter),

    T"e Deat" Bene(t !ill #a$ t"e asic Su) Assure% on %eat" of t"e life assure%

    %urin' t"e #olic$ ter), Follo!in' #a$)ent of t"is ene(t& no furt"er

    #re)iu)s are %ue fro) t"e #olic$"ol%er,

    Follo!in' a *ali% %eat" clai)& !e !ill #a$ future #re)iu)s on $our e"alf& as

    an% !"en t"e$ eco)e %ue, T"e le*el of #re)iu) !ill e t"at c"osen $ $ou

    at ince#tion of t"e #olic$,

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    Your #re)iu)s are in*este% in units of t"e in*est)ent fun% of $our c"oice& ase% on

    t"e #re*ailin' unit #rice, On )aturit$ $ou recei*e t"e *alue of $our units, On %eat"

    .or critical illness& if c"osen/ $ou recei*e t"e 'reater of t"e *alue of $our units an%

    $our selecte% asic su) assure%,

    0remiums

    You a'ree to #a$ a le*el #re)iu) re'ularl$& eit"er 5uarterl$& "alf4$earl$ or annuall$&

    t"rou'"out t"e ter) of t"e #olic$, T"e )ini)u) #re)iu) a)ount is Rs, 8;&;;;

    eac" $ear,

    To facilitate increase% in*est)ent& !e allo! a%%itional sin'le #re)iu) to#4u#s at

    an$ ti)e, T"e )ini)u) sin'le #re)iu) to#4u# is Rs, =&;;;

    Pre)iu)s can e #ai% $ cas"& c"e5ue or %e)an% %raft,

    CHOO)+ 3OUR IN4+)T2+NT /UND

    T"e #olic$ is full$ unitise% !it" a ran'e of fun%s to )atc" $our nee%s an% a##roac"

    to ris0, .B$ ris0 !e )ean t"e li0el$ *olatilit$ in t"e *alue of units in t"e fun%,/

    Eac" in*est)ent fun% is co)#ose% of units, All t"e units in a fun% are i%entical, You

    can c"oose fro) t"e follo!in' fun%s

    LiJui" fun"

    )ecure 2ana!e" fun"

    Defensi%e 2ana!e"

    ,alance" 2ana!e"

    5rowth fun"

    , +Etra Life Option

    T"is o#tion #a$s t"e sa)e ene(ts as t"e Life O#tion ut& s"oul% %eat" occur !it"in

    t"e #olic$ ter) as t"e result of an acci%ent& an e-tra ene(t e5ual to t"e Su)

    Assure% !ill e #ai%,

    G, +Etra Life an" Health Option

    T"is o#tion #a$s t"e sa)e ene(ts as t"e Life an% Healt" O#tion ut& s"oul% %eat"

    occur !it"in t"e #olic$ ter) as t"e result of an acci%ent& an e-tra ene(t e5ual to

    t"e Su) Assure% !ill e #ai%,

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    )URR+ND+RIN5 TH+ 0OLIC3

    T"e #olic$"ol%er can surren%er t"e #olic$ at an$ #oint of ti)e %urin' t"e contract

    ter), T"e a)ount #a$ale !ill e t"e unitise% fun% *alue after a##l$in' a%%itional

    surren%er c"ar'es )entione% elo!,

    *ccessin! the money

    You can )a0e lu)# su) !it"%ra!als fro) $ou fun%s #ro*i%e% t"e fun% alance

    after !it"%ra!al an% c"ar'es %oes not fall elo! t"e Su) Assure%, T"e )ini)u)

    !it"%ra!al a)ount is Rs, 8;&;;;,

    Discontinuity of 0remiums

    T"is #ro%uct "as a 'race #erio% of 8= %a$s for t"e #a$)ent of eac" #re)iu) after

    t"e initial #re)iu),

    If $ou sto# #a$in' #re)iu)s& efore $ou "a*e #ai% $ears of annual #re)iu)s& !e

    !ill cancel $ou #olic$ an% return to $ou t"e *alue of $our unitise% fun%& less

    cancellation c"ar'es,

    If& after t"ree $ears& $ou are unale to #a$ t"e #re)iu)s& $ou "a*e t"e o#tion to

    )a0e t"e #olic$ #ai%4u#& #ro*i%e% t"e #olic$ "as accu)ulate% suKcient #olic$

    *alue, Currentl$& t"is a)ount !ill e Rs, 8=&;;;,

    If $ou )a0e $our #olic$ #ai% u# $ou !ill continue to e #rotecte% accor%in' to t"e

    ene(ts $ou selecte%, To #ro*i%e t"is co*er& !e !ill continue to collect our usual

    c"ar'es on eac" )ont"l$ c"ar'e %ate, It is i)#ortant to note t"at if no furt"er

    #re)iu)s are #ai%& t"is )a$ re%uce t"e *alue of $our fun% o*er ti)e& or e*en

    e-"aust it co)#letel$,

    A #ai%4u# #olic$ can e reinstate% to #re)iu) #a$in' status at an$ #oint of ti)e in

    t"e future,

    If t"e fun% *alue of a #ai%4u# #olic$ falls elo! Rs, 8=&;;; !e !ill cancel t"e #olic$

    an% return to $ou t"e fun% *alue& less cancellation c"ar'es,

    TaE ,ene6ts

    Pre)iu)s #ai% un%er t"is #lan are eli'ile for ta- ene(ts un%er Section :: of t"e

    Inco)e Ta- Act& 89>8,

    Char!es

    Co)#an$ %e%uct c"ar'es fro) t"e #olic$ to co*er t"eir costs,

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    A #ercenta'e of eac" #re)iu) is in*este% to u$ units& t"is #ercenta'e is calle% t"e

    In*est)ent Content Rate,

    TH+ R*T+) *R+ *) /OLLOW)(

    0remium pai" In%estment Content Rate 9ICR:

    Re'ular 4 Year 8

    Re'ular 4 Year <

    Re'ular 4 Year ^ 99

    Re'ular Pre)iu) Increases 99

    Sin'le Pre)iu) To#4U# 99

    T"e unit #rice eac" %a$ !ill inclu%e a fun% )ana'e)ent c"ar'e, T"is c"ar'e is

    ;,:; of t"e fun% *alue #er annu) ta0en on a %ail$ asis,

    A at fee of Rs 8= #er )ont" !ill e %e%ucte% $ cancellation of units on eac"

    )ont"l$ c"ar'e %ate, T"is !ill e #ro#ortione% across fun%s accor%in' to t"e fun%

    "ol%in's at t"e ti)e of cancellation of units,

    Ris0 ene(ts .for %eat" su) assure%& critical illness& an% acci%ental %eat"/ !ill e

    c"ar'e% for $ cancellin' units on eac" )ont"l$ c"ar'e %ate& ase% on t"e #erson6s

    a'e at t"at ti)e,

    3e c"ar'e neit"er for #re)iu) re%irections nor for s!itc"es ut !e )a$ %o so in

    t"e future,

    3e %o not c"ar'e for alterin' t"e re'ular #re)iu) a)ount .inclu%in' )a0in' a

    #olic$ #ai%4u# an% reinstatin' a #ai%4u# #olic$/& ut !e )a$ %o so in t"e future,

    On cancellation of t"e #olic$ efore $ears of re'ular #re)iu)s "a*e een #ai%& !e

    !ill c"ar'e

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    No c"an'es can e )a%e to our current c"ar'es !it"out #rior a##ro*al fro) t"e

    Insurance Re'ulator$ an% De*elo#)ent Aut"orit$,

    In an$ case& t"e fun% )ana'e)ent c"ar'e !ill not e-cee%

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    Ta0in' #art or #racticin' for an$ "aar%ous "o$& #ursuit or race unless

    #re*iousl$ a'ree% to $ us in !ritin'

    3ar& in*asion& "ostilities .!"et"er !ar is %eclare% or not/& ci*il !ar& reellion&

    re*olution or ta0in' #art in a riot or ci*il co))otion,

    5+N+R*L IN/OR2*TION

    Unit 0rices

    T"e Co, set unit #rice of a fun% $ %i*i%in' t"e *alue of t"e assets in t"e fun% at t"e

    *aluation ti)e $ t"e nu)er of units in e-istence for t"e fun%, T"e resultin' #rice

    !ill e roun%e% to t"e nearest Rs, ;,;;;8, T"e *alue of t"e assets !ill e calculate%

    as t"e Mar0et or Fair alue of t"e fun%6s In*est)entsplusCurrent Assets .inclu%in'accrue% inco)e/ lessCurrent Liailities an% Pro*isions .inclu%in' accrue%

    e-#enses/, T"is #rice !ill e #ulis"e% on our co)#an$6s !esite,

    0rohiition of reates

    Section G8 of t"e Insurance Act& 89: states

    8, No #erson s"all allo! or oer to allo!& eit"er %irectl$ or in%irectl$& as an

    in%uce)ent to an$ #erson to ta0e out or rene! or continue an insurance in

    res#ect of an$ 0in% of ris0 relatin' to li*es or #ro#ert$ in In%ia& an$ reate oft"e !"ole or #art of t"e co))ission #a$ale or an$ reate of t"e #re)iu)

    s"o!n on t"e #olic$& nor s"all an$ #erson ta0in' out or rene!in' or

    continuin' a #olic$ acce#t an$ reate& e-ce#t suc" reate as )a$ e allo!e%

    in accor%ance !it" t"e #ulis"e% #ros#ectuses or tales of t"e insurer,

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    Your #re)iu)s are in*este% in units of t"e in*est)ent fun% of $our c"oice& ase% on

    t"e #re*ailin' unit #rice, On *estin' t"e *alue of $our units !ill e use% to u$ $our

    retire)ent ene(ts,

    On earlier %eat"& t"e ene(ciar$ recei*es t"e *alue of $our units #lus a cas" lu)#

    su) of Rs, 8&;;;,

    0remiums

    You a'ree to #a$ le*el #re)iu)s re'ularl$& eit"er 5uarterl$& "alf4$earl$ or annuall$&

    t"rou'"out t"e ter) of t"e #olic$ or a sin'le #re)iu) at t"e start of t"e #olic$, T"e

    )ini)u) #re)iu) a)ount for re'ular #re)iu) )o%e is Rs, 8;&;;; eac" $ear an%

    for sin'le #re)iu)& it is Rs,

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    At t"e c"osen *estin' %ate& t"e unitise% fun% *alue !ill e a*ailale to secure

    #ension ene(ts, Su7ect to t"e #re*ailin' re'ulations& #art of t"is *alue can e

    ta0en in t"e for) of a cas" lu)# su) an% t"e rest con*erte% to an annuit$ at t"e

    rate t"en oere% $ HDFC Stan%ar% Life, Alternati*el$& if it is #er)itte% $ t"e

    #re*ailin' re'ulations& t"e #rocee%s net of an$ cas" lu)# su) can e use% to u$

    an annuit$ !it" an$ ot"er insurance co)#an$ !"o !ill acce#t suc" usiness, T"ecurrent )a-i)u) li)it for an$ cas" lu)# su) is one4t"ir% of t"e unitise% fun% *alue

    on *estin',

    On %eat" t"e unitise% fun% *alue !ill e #ai% alon' !it" a cas" lu)# su) of Rs,

    8&;;;, T"e ene(ciar$ )a$ use t"e #rocee%s to #urc"ase #ension ene(ts for t"e

    sur*i*in' s#ouse,

    How are ene6ts pai"?

    Your asic ene(ts !ill e #ai% $ c"e5ue,

    0ROHI,ITION O/ R+,*T+)

    )ection # of the Insurance *ct- #.> states(

    8, No #erson s"all allo! or oer to allo!& eit"er %irectl$ or in%irectl$& as anin%uce)ent to an$ #erson to ta0e out or rene! or continue an insurance in res#ect

    of an$ 0in% of ris0 relatin' to li*es or #ro#ert$ in In%ia& an$ reate of t"e !"ole or

    #art of t"e co))ission #a$ale or an$ reate of t"e #re)iu) s"o!n on t"e #olic$&

    nor s"all an$ #erson ta0in' out or rene!in' or continuin' a #olic$ acce#t an$

    reate& e-ce#t suc" reate as )a$ e allo!e% in accor%ance !it" t"e #ulis"e%

    #ros#ectuses or tales of t"e insurer,

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    OTHER COMPANY PROFILE

    Ma7or insurance co)#an$ s"are in )ar0et

    LIC :

    ,IRL* )UN LI/+ =&@A

    BA2A ALLIAN\

    TATA AI@ 8,

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    Lifesa%er

    Life Sa*er is %esi'ne% to )eet $our s#eci(c lon'4ter) sa*in' nee%s suc" as

    e%ucation an% !e%%in' costs for $our c"il%ren& !it" t"e a%%e% reassurance of life

    co*er to )eet t"ose costs in t"e unfortunate e*ent of $our %eat" efore t"e #olic$

    )atures, lifesa*er ensures a*ailailit$ of a lu)# su) fun% to $ou on $our

    sur*i*al at t"e en% of t"e #olic$ ter),

    What is life )a%er?

    Life Sa*er is a unitie% (-e% ter)& #rotection cu) sa*in's #lan,

    Lifesa*er #ro*i%es co*er a'ainst %eat" as !ell as acci%ental %eat"W%isailit$ or

    critical illness,

    Lifesa*er can e #urc"ase% on an$ life et!een 8: to >= $ears an% for an$ ter)su7ect to a )ini)u) of = $ears an% t"e a'e of t"e insure% not e-cee%in' ; $ears

    at )aturit$, Ho!e*er& for an$ ri%er co*er t"e )a-i)u) entr$ a'e is == $ears,

    T"e )ini)u) #re)iu) is As,& =;; for $earl$& As,

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    fun% is increase%

    $ cre%it4in'

    onuses on %ail$,

    Co)#oun%in'

    asis, A (nal

    onus& if an$&)a$ also e

    #a$ale at

    )aturit$& %eat"

    or at t"e ti)e of

    surren%er ,T"e

    fun% #ro*i%es

    in*est)ent

    securit$ to $our

    ca#ital,

    )ini)u)

    e-#osure to

    e5ualities

    )ar0et, 'oo% alance

    et!een ris0 an%

    return,

    Co)#osition .Ran'e /

    Det

    securities ;

    48;;

    +Juities ;4

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    ICICI 0RUD+NTI*L LI/+ IN)UR*NC+

    0R+2I+R LI/+

    Ho! %oes Pre)ier Life !or0 for $ou

    You can c"oose a s#eci(e% le*el of #rotection accor%in' to $our nee%, Parat of t"e

    contriution #ai% is a%7uste% to!ar%s )ortalit$ an% a%)inistrati*e c"ar'es an% t"e

    rest is in*este% in t"e in*es