ioana barbu: website 3d (2014.11.24, impact hub bucharest)
DESCRIPTION
Luni, pe 24 noiembrie 2014, a avut loc la Impact Hub Bucharest ediția cu numărul 108 Lumea SEO PPC. Am discutat despre conversii și uzabilitate, din perspectiva SEO și PPC. Cum convertești vizitatorii în clienți, cum faci ca o personă, odată intrată pe site, să devină client fidel, cum asiguri vizitatorilor o experiență plăcută pe site, cum te asiguri că ai un site bine realizat din perspectiva vizitatorilor tăi, ce impact au toate acestea pentru SEO și PPC. Vorbitori: Cristian Ignat și Bogdan Aron, Liviu Taloi, Ioana Barbu. La linkul de mai jos, prezentările de la eveniment, înregistrarea video a evenimentului și fotografii. http://lumeaseoppc.ro/followup-108-conversii-uzabilitate/TRANSCRIPT
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Website 3D
Lumea SEO PPC, 24 Noiembrie, 2014
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IOANA BARBUConversion Optimization Manager
2
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Website
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“There’s one dollar being spent on conversion rate optimization for every 82 dollars spent on driving
traffic.”
Tim Ash, Sitetuners
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5www.pikant.ro
Despre memorie…
…şi capacitatea cognitivã
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Prima provocareîn optimizarea conversiei este
transmiterea mesajului.
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Studii “eye tracking”
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Ierarhia informatiei.
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Website
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www.pikant.ro
CONTACT
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MULTUMESC!
www.pikant.ro