iot: driving digital transformation of carriers and...

November 30, 2016 Boston

IoT: Driving Digital Transformation of Carriers and Enterprises

Ericsson Industry Analyst Day | © Ericsson AB 2016 | 30th November 2016 |

Principal Consultant, IoT / Digital Transformation

Mal Raddalgoda


70% of wide-areas IOT devices will use cellular technology in 2022


Technology

Vertical Silos

M2M

Enterprise

& Line of Business

Cross-industry

Collaboration

IoT

BUSINESS MODELS

PLATFORMS

Analytics Security Billing

INFRASTRUCTURE

Mobility Broadband Cloud

Innovation Digitalization

Industry Transformation Underway


Iot: Digital Representations of the real world

tempnoiseair_qualityoccupancyenergywater

vibrationtemperaturetraffic_intensitysurface_conditionnoise_levelroute_to_work

energywaterwasteCO2_emissionmachine_tearproduction

heart_rateskin_conductancegesturemoodpositionmovement

locationoccupancyfuelemissionsspeed

irrigationluminositynutritionmoisturepesticides


a Prime Opportunity for all

Cloud

Big Data

5G

Business

efficiency

New

revenues

Consumer

readiness

Chipsets

& devices

Nanotech

TELECOM

OPERATORS

INDUSTRIES

INDUSTRIES

› Operational Efficiencies

› Enhanced Customer Service

› New Revenue Streams

TELECOM OPERATORS

› New and enhanced Revenue

Streams

› Enhanced Customer Service

› Competitive Edge


Where is the Money for telcos?

Vertical

Applications & Services

Service Enablement

Connectivity

Share of overall revenue

Flexible

Pricing, SLA,

Self-service

Connectivity

Provider

9-12%

Direct

Go-to-market

Vertical

Service

Provider

100%

White Labeling

Technology

To Service

Providers

Powered

By Telco

Application

Service

Providers

60-65%

Application

Service

Providers

10-20%

Joint

Go-to-market

Telco

Reseller

Limited

Data plans

Wholesale

Provider

6-9%


Ericsson Roles in IoTTransformation Partner: From Foundation to Value Creation

FOUNDATION

CONNECTING IoT

ENABLING IoT

VALUE CREATION

COMMERCIALIZING

IoT

REALIZING IoT

EFFICIENCIES

Devices

Connectivity

Platforms

Applications

Services


ERICSSON IoT APP MARKETPLACE

ERICSSON

PROFESSIONAL

SERVICES

INDUSTRY SOLUTIONS

ERICSSON IoT PLATFORM

CONNECTIVITY

Ericsson IoT OfferingsSpanning the Value Chain


ERICSSON

PROFESSIONAL

SERVICES

INDUSTRY SOLUTIONS

CONNECTIVITY

Ericsson IoT OfferingsSpanning the Value Chain

ERICSSON IoT APP MARKETPLACE

ERICSSON IoT PLATFORM

OPERATORS

INDUSTRIES


Carrier

IoT

Transformation

Network Connectivity

Ericsson IoT Platform

Device/Sensors

Industrialized IoT

Applications

Customer-specific

IoT Applications

Solution Elements

+

Professional Services

Elements

Strategy & Planning

Go-To-Market,

Process Re-engineering &

Organization

On-boarding, Integration

and Customization

Application

Development &

Maintenance

Operation and Field

Services

Device and Application

Verification

Security

Ericsson IoT Transformation Services

Enterprise

IoT

Transformation


ERICSSON IoT TransformationServices Approach

PLAN and

ASSESS

GO TO MARKET

and INNOVATE

MANAGE

INNOVATION CYCLE

GTM AND BUSINESS MODEL

ASSESSMENT AND INNOVATION SCENARIOS

BUSINESS PROCESSES BLUEPRINT

SOLUTION FRAMEWORK

SOLUTIONLIFECYCLE MANAGEMENT

INNOVATIONFEED-BACKLOOP

FIELD OPERATION

GAPS ANALYSIS

INNOVATIONPARTNERSELECTION

DEVICELIFECYCLEMANAGEMENT

ON-BOARD and

INTEGRATE

AS-A-SERVICE INFRASTRUCTURE

IMPLEMENTATION OF NEW BUSINESS PROCESSES

INTEGRATION AND ADAPTATION

IMPLEMENTATION OF KPIS & SLAS

APPLICATIONDEVELOPMENT

APPLICATIONMAINTENANCE

BUSINESS PROCESSES MANAGEMENT

MARKET LAUNCH

ENRICHECOSYSTEM

DEVICE AND APPLICATION VERIFICATION

Ericsson Industry Analyst Day | © Ericsson AB 2016 | 30th November 2016 | 1

3

Connected Water

› Source Water pollution

monitoring for the

Chattahoochee River

› LTE Cat1 PSM Field Trial with

AT&T in Atlanta, Georgia

USA

› Low cost water quality

sensors deployed in the City

of Atlanta

› Proves the value of cities

partnering with operators to

create an IOT ecosystem

Chattahoochee Riverkeeper is thrilled to work with both Ericsson and

AT&T in this exciting project. This project will result in cleaner water

supplies and a more sustainable future for metro Atlanta and beyond..”

Jason Ulseth, Riverkeeper

CHATTAHOOCHEE RIVERKEEPER, AT&T, USA


Chattahoochee Riverkeeper

› 11 full-time staff

› 7000 volunteer members

› In the last 2 years

– Over 3500 samples taken at 117 sites

– Over 20 major sewage spills stopped

– Over 30 industrial facilities brought into

compliance with clean water laws

› Everything has been done manually


Pre-Digital Transformation

complexity

Current monitoring

solutions are complex,

with several components

required to solve

problems of power,

telemetry, and

maintenance

cost

Current monitoring solutions

are expensive, with a strong

focus on high precision

measurements, instead of

environmental fingerprinting

timeliness

Most current solutions are

not real time, so the ability to

share immediate information

amongst stakeholders is

limited


Post-digitial Transformation

Instead of 14 samples per day

All 117 sites sampled every half hour

(5,600 samples per day)

Spills are caught within hours instead of waiting until

consumers complain

Industries along the watershed are monitored in real time from

Day 1 for compliance


Q&A

iot: driving digital transformation of carriers and...

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