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IP Outsourcing

What to expect and what not to?

By, Arun NarasaniCo-founder/CEO, Brain League IP Services

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Brain League

Boutique IP services and consulting firm

50+ patent engineers and attorneys

Presence in US and India across four offices

Clients in US, Europe, and India

60+ partner law firms around the world

Single point IP solutions Patent research

Application preparation and filing support

Prosecution support and portfolio maintenance

Licensing and commercialization consultation

IP process and strategy consulting

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Agenda

What to expect and what not to?

IP Services: Value chain

Product (services)

People

Process

Place (location)

Performance

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IP SERVICES: VALUE CHAIN

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IP services value chain

Research and

Analysis

Application

Preparation

Filing and

Prosecution

PortfolioMaintenance

Licensing &Commercialization

Litigation

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Research and analysis

Productconcept

Productlaunch

Patentapplication

Opposition/infringement

Litigation

Landscape

FTO

Prior art Infringement

Validity

Prior art

Infringement Validity

Claim charts

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Application Preparation

Drawings

Technical writing

Full specification and ready to file

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Filing and prosecution

Filling ready to file forms

Preparing arguments

Support services

review and filing by an attorney

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Portfolio maintenance

Docketing

Alerting on important deadlines

Managing relationships with attorneys

Renewals

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Licensing and commercialization

Transaction support

Documentation review

Market research on companies and technology

Contract drafting and negotiation

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Litigation

Documentation review

Assistance in and management of discoveryprocess

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PRODUCT (SERVICES)

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Why?

Efficiency

CostStrategy Flexibility

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Expectations

Definition

QualityImmediateDelivery

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Reality

Definition Clear expectations

Quality Define parameters

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PEOPLE

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Why?

Efficiency

CostStrategy On-demand capacity

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Expectations

Capacity

TrainingImmediateFulfillment

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Reality

Capacity Volume estimation and consistency

Training Work nature and diversity

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PROCESS

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Why?

Efficiency Well-defined measurement

Strategy Focus on core strength

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Expectations

Integration

TimelinesImmediate

Response

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Reality

Integration Point of contact and response

Timelines Definition of workflow

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PLACE

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Why?

Efficiency

Cost/ AvailabilityStrategy Distribute/ de-risk

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Expectations

Capabilities

CapacityImmediate

Match

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Reality

Capabilities Network externality

Capacity Cost structure

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PERFORMANCE

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Why?

Efficiency Fixed cost

Strategy Aligned interests in the long term

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Expectations

Savings

MetricsImmediateResults

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Reality

CostSavings Initial setup cost

Metrics Learning curve

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QUESTIONS?

(c) Brain League IP Services