ipsos mori issues index - march 2014

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Contacts: [email protected] [email protected] 020 7347 3000 Ipsos MORI Issues Index March 2014

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According to Ipsos MORI's latest Issues Index for The Economist, 36% of the public mention the economy amongst the most important issues facing Britain – a fall of three percentage points since last month, and the lowest percentage to do so since June 2008, as concern was increasing as a result of the financial crisis.

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Page 1: Ipsos MORI Issues Index - March 2014

Contacts:

[email protected]

[email protected]

020 7347 3000

Ipsos MORI Issues Index March 2014

Page 2: Ipsos MORI Issues Index - March 2014

2

Base: 986 British adults 18+, 28th February – 9th March Source: Ipsos MORI Issues Index

Issues Facing Britain: March

What do you see as the most/other important issues facing Britain today?

36

35

26

24

16

15

12

12

12

11 -1

Top mentions %

Economy

Unemployment

Housing

NHS

Race relations/Immigration

Education/Schools

Inflation/Prices

Poverty/Inequality

Change since Feb:

-3

+1

+1

-3

+1

-2

-1

-4

0

-1

% Position

Crime/Law and order

Pensions/benefits

+2

+1

-1

+1

-2

Page 3: Ipsos MORI Issues Index - March 2014

3

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Long Term Trends

What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

60

70

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Unemployment

NHS

Crime/

Law & Order

Economy

Race / immigration

Page 4: Ipsos MORI Issues Index - March 2014

4

0

10

20

30

40

50

60

70

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Economy / Economic situation What do you see as the most/other important issues facing Britain today?

Global Recession and

Russian Financial

crisis

Highest score since 1992.

Most important issue for the

first time

Sub-prime

mortgage crisis in

the US

Northern Rock

nationalised

End of

recession

announced

Bank

bailout

Cameron becomes

PM

Lowest score since

June 2008 (36%)

Page 5: Ipsos MORI Issues Index - March 2014

5

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Race Relations / Immigration / Immigrants What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Race riots in

Burnley, Oldham,

and Bradford

Sangatte detention

centre constantly in the

news throughout 2002

9/11

Anthony Walker

murdered in

Liverpool

Foreign

prisoners

furore

Cameron becomes

PM

Border controls relaxed for

Romanians and Bulgarians

Page 6: Ipsos MORI Issues Index - March 2014

6

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Unemployment / Factory closure / Lack of industry What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

‘New Deal’ launched, providing training, subsidised

employment, and voluntary work

to the unemployed

Unemployment falls below 1 million for first

time in 25 years

Minimum wage

introduced

Unemployment in Britain rises to

5.5%

Lowest ever score

Youth unemployment reaches 1 million

Cameron becomes

PM

Page 7: Ipsos MORI Issues Index - March 2014

7

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Crime / Law & Order / Violence / Vandalism / ASB What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

60

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Fuel

Protests

May day riots

Blair activates civil contingencies

machinery to deal with spiralling street

crime

Tory election pledge of

40,000 more police

Foreign prisoners scandal –

Charles Clarke is sacked

Rhys Jones and

Garry Newlove

murdered

Riots

Prison

overcrowding

reaches record

levels

9/11

Cameron becomes

PM

Page 8: Ipsos MORI Issues Index - March 2014

8

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: NHS / Hospitals / Healthcare What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

60

70

80

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Blair tells doctors “not enough”

has been done for the NHS –

allocates extra £20 billion. Report

says waiting lists have doubled

under Labour

Blair – “We have underfunded the NHS for years and we are paying the price for

it” – BBC NHS day

Alan Milburn promises 35,000 more

nurses, 40 new hospitals and

development of foundation trusts as part

of NHS plan

General Election – “Battle

of Margaret’s shoulder”

Hewitt heckled at UNISON

conference – fears over NHS

job cuts

Lowest score

since

December 1985

Cameron becomes

PM

Page 9: Ipsos MORI Issues Index - March 2014

9

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Education / Schools What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

London

Bombs

Introduction of

means-tested tuition

fees. Education most

important issue.

Fuel

Protests

City academies introduced to

combat entrenched failure in

some urban schools

Lowest score

since Dec 1985

Labour’s second term - pledge to

improve failing secondary schools

Education and

Inspections Bill limits

the power of LAs to

open new schools

April 2011 – Pupil Premium

introduced

Cameron becomes

PM

Page 10: Ipsos MORI Issues Index - March 2014

10

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Defence / Foreign Affairs / International terrorism What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

50

60

70

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

9/11

London

Bombs

War in

Iraq

General Election - extra £400

million allocated for defence

budget

Failed terror

attacks in

London and

Glasgow

UK

withdraws

from Iraq

War in

Kosovo

Parliamentary

vote on action in

Syria

Cameron becomes

PM

Libyan Civil war:

height of NATO

bombing campaign

Page 11: Ipsos MORI Issues Index - March 2014

11

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Poverty/inequality What do you see as the most/other important issues facing Britain today?

0

5

10

15

20

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Sept 1999: Alastair

Darling – “one

child in three”

living in poverty

November 2013 –

highest score

recorded (16%)

January 2005 –

Make Poverty

History campaign

launched on New

Year’s Day

Cameron becomes

PM

Page 12: Ipsos MORI Issues Index - March 2014

12

0

5

10

15

20

25

30

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Inflation/Prices What do you see as the most/other important issues facing Britain today?

Inflation rate hits 16 year

peak

Inflation rises to 3.4%

Cameron becomes

PM

Page 13: Ipsos MORI Issues Index - March 2014

13

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Housing What do you see as the most/other important issues facing Britain today?

0

5

10

15

20

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

9/11

House price

peak

A8 Countries join

the EU

House prices rising

at fastest rate in 10

years

2005 Election – Blair promises

to make families £800 better off

and help first time buyers

Highest score

since August

2008 (14%)

Cameron becomes

PM

Page 14: Ipsos MORI Issues Index - March 2014

14

0

5

10

15

20

25

30

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Pensions/Benefits/Social security What do you see as the most/other important issues facing Britain today?

Lords vote to increase

compensation for those whose

company pension schemes have

collapsed

Blair and Harriet Harman propose

‘affluence testing’ to exclude the

well-off from state benefits

Brown unveils

pension credits

Pensions commission report –

“more than 12 million working

people are not saving enough

for their retirement”

Lowest ever

score (3%)

Cameron becomes

PM

Page 15: Ipsos MORI Issues Index - March 2014

15

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Pollution / Environment What do you see as the most/other important issues facing Britain today?

0

5

10

15

20

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Cameron’s “Vote

Blue, go Green”

campaign at 2006

local elections

Buncefield Oil Depot fire – toxic

cloud reaches northern Spain

Wettest Autumn since records began –

widespread flooding across the UK

EC proposes carbon

emission cuts of 20%

by 2020

Stern

report

Cameron becomes

PM

Floods in

England

Page 16: Ipsos MORI Issues Index - March 2014

16

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Issues Facing Britain: Common Market / Europe / Euro / EU What do you see as the most/other important issues facing Britain today?

0

10

20

30

40

May1997

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

G8 commitment to

globalisation in

Cologne

9/11

Treaty of accession

– 10 new member

states

UK starts 6 month

EU Presidency,

France and Holland

reject ratification of

constitution

Lowest score

since 1988

Amsterdam Treaty signed –

increases

EU remit

Cameron becomes

PM

Page 17: Ipsos MORI Issues Index - March 2014

17

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

Rising concern about inequality and our personal financial situation

What do you see as the most/other important issues facing Britain today?

0

10

20

30

May1998

May1999

May2000

May2001

May2002

May2003

May2004

May2005

May2006

May2007

May2008

May2009

May2010

May2011

May2012

May2013

Cameron becomes

PM

Prices/Inflation

Poverty/inequality

Low pay/fair wages

Page 18: Ipsos MORI Issues Index - March 2014

18 The economy’s pre-eminence comes to an end

What do you see as the most/other important issues facing Britain today?

Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

36

35

26

24

16

15

12

12

12

11

52

29

28

27

15

14

13

11

10

9

Issues Index March 2014 Issues Index March 2013 Economy

Race relations

/immigration

Unemployment

NHS

Poverty/inequality

Education/schools

Inflation/prices

Crime/law and order

Pensions/benefits

Housing

Economy

Race relations

/immigration

Unemployment

NHS

Crime/law and order

Inflation/prices

Education/schools

Poverty/inequality

Pensions/benefits

Housing

Page 19: Ipsos MORI Issues Index - March 2014

19 Age within social grade: top two issues

What do you see as the most/other important issues facing Britain today?

Base: Issues Index January 2014-March 2014 Ipsos MORI

39%

31%

49%

36%

45%

30% 30%

36%

32%

41%

48% 46%

0%

30%

60%

ABC1 C2DE ABC1 C2DE ABC1 C2DE

18-34 35-54 55+

Immigration/race relations The economy Unemployment