iss media kit2015

Princeton, NJ | 609-452-0990 | www.iss.edu We Open Minds and Doors.

Media Kit2015-2016

InternatIonal schools servIces • medIa kIt

About ISS For over 60 years we have been a leader in the field of international education. We provide comprehensive, world-class services and solutions for learning communities, corporations, educators and students throughout the world. ISS offers advertising opportunities designed to help your organization reach these sought-after audiences.

Candidates Working with ISS

48% schools spend over $100,000/year

with ISS

69% schools spend over $50,000/year

with ISS

Average Spent on School Supplies

$164,000

Average Professional Development Budget

$118,000

Schools Working with ISS

650 Client Schools

160 Countries

30,000 teachers and administrators

over 1,000School Supply Vendor Relationships

Median Income

Teacher $41,000

Principal $71,500

40% Male 60% Female

Masters Degree or Greater 72%

Average Experience 13 years

Country of Residence52%

9%AFRICA

24%EUROPE

48%ASIA & ASIA PACIFIC

8%SOUTH

AMERICA

4%NORTH

AMERICA

3%CENTRAL AMERICA

4%CARIBBEAN


Advertise With ISS We offer a variety of advertising options to meet your needs.

school supply suppleMent

Place an ad in our School Supply Supplement and reach nearly 650 schools before they begin purchasing for the upcoming school year. The School Supply Supplement is a great way to directly reach schools to promote your products or programs.

print and

online

Unique Pageviews: 7,260 - 13,179

Annual Pageviews: 80, 261

online

The ISS website is a valuable resource destination for the international education community. Your ad will be placed on the login page used by candidates and recruiters. During the 2013-2014 peak recruitment season, this page received an average of 12,131 unique pageviews per month.

Print Circulation: 30,000 Issues: 3 per year (Fall, Winter, Spring)

newslinKs

Our printed newspaper, NewsLinks, connects teachers, administrators, librarians and counselors at more than 650 schools worldwide. In addition to covering various events and international school updates, NewsLinks also features the progress of the international educational community at large. Ads are available in full color or black and white.

Distribution: 5,000

iss directory of international schools

The ISS Directory has been continuously published annually since 1981. It is a trusted

reference tool and includes submissions from over 650 international schools worldwide.

Directory reaches school administrators, teachers, business office managers and families

living overseas. All schools recruiting with ISS receive a complimentary copy.

Issues: 1 per year (Fall)

Online Advertising www.iss.edu


Online Only Online & Print Ads

3 months $150/month $100/month



Ad DimensionsSide Bar Ad 300px x 250px

Ad Rates

Placement Requests Online ads will be rotated monthly, so that all clients have an ad “above the fold” during their advertising cycle.

ISS cannot reserve space for the length of an ad agreement.

Login Page

All ISS candidates and recruiting schools visit this page to access their respective dashboards.

Average Page Views 28,000/month during peak recruiting season

Technical Information and Acceptable Files

Website Ads JPEG @ 72 dpi

Animated GIF @ 72 dpi Max file size 40k

RGB

About Advertising Open PositionsIn order to post job vacancies on our website, with the exception of administrative positions, schools must have a current recruitment contract with ISS. For more information about recruiting with ISS, please contact

Laura Light, ISS Director of Educational Staffing ([email protected]).

If you are interested in posting an administrative vacancy, please contact Paul DeMinico, EdD, ISS Vice President for Executive Searches ([email protected]).

Full Page No Bleed

1/2 Page Horizontal


School Supply Supplement

Print Advertisingnewslinks and school supply supplement

1/4 Page Horizontal

1/8 Page Horizontal

1/8 Page Vertical

1/4 Page Vertical

1/2 Page Vertical

1/3 Page VerticalFull Page

No Bleed

1/2 Page Horizontal 1/3 Page

Horizontal

NewsLinksAd Locations• Back Cover, Inside Cover: Place a full page color ad that will be seen by everyone who opens the paper• Inside: There are a range of sizes and options, including color or black and white, full page or partial page.

Ad Locations• Back Cover, Inside Front Cover: Place a full page color ad that will be seen by

everyone who opens the paper

• Inside: All ads are full color and are available in either full or half page

Supply Supplement Ad Rates

Ad Dimensions

Back/Inside Cover 10” W X 14” H

Full Page 10” W X 14” H

1/2 Page Horizontal10” W X 6.833” H

1/2 Page Vertical4.917” W X 14” H


1/3 Page Vertical7.458” W X 7.66” H



1/8 Page Horizontal4.917” W X 3.5” H


Back Cover $1,200 Full Page, Standard $900 1/2 Page Horizontal $600

COLOR 1 issue 2 issues 3 issues

Back Cover $4,100 $7,000 $8,400

Inside Cover (Front/Back) $3,800 $6,500 $7,800

Full Page, Standard $3,300 $5,600 $6,750 1/2 Page Horizontal/Vertical $2,550 $4,300 $5,100 1/3 Page Horizontal/Vertical $2,000 $3,400 $4,050 1/4 Page Horizontal/Vertical $1,650 $2,800 $3,300 1/8 Page Horizontal/Vertical $1,200 $2,100 $2,550

NewsLinks Ad Rates

BLACk & WHITE 1 issue 2 issues 3 issues

Full Page, Standard $2,300 $3,900 $4,650 1/2 Page Horizontal/Vertical $1,600 $2,700 $3,150 1/3 Page Horizontal/Vertical $1,200 $2,100 $2,550 1/4 Page Horizontal/Vertical $980 $1,660 $1,950 1/8 Page Horizontal/Vertical $690 $1,160 $1,350

Does your school have a membership agreement with ISS? If so, please contact Pats McWilliams ([email protected]) to discuss your reduced advertising rate.

Are you interested in advertising in multiple publications? Contact Pats McWilliams ([email protected]) to inquire about a custom advertising package to meet your unique needs.

Additional Questions? Contact Pats McWilliams, ISS Advertising & School Membership Coordinator Telephone: 609-452-0990 • [email protected]

Step One: Select your medium and fill out an advertising agreement Step Two: Submit your ad to ISS

Ready to get started? It’s easy!

Print Ads High resolution PDF

JPEG, 300 dpi minimumCMYK or grayscale


Back Cover, Inside Front/Back Cover Place a full color ad on the back page or inside the front/back cover.

Dimensions Back Cover/Inside Cover: 4.75” W x 7.75” H

Important Technical Information and Acceptable Files

Publication Space Reservation Deadline Ad Materials Due Distribution to Schools

ISS Directory International Schools June 17, 2015 June 25, 2015 September 2015

School Supply Supplement September 10, 2015 September 21, 2015 October 2015

NewsLinks - Fall/October September 21, 2015 October 1, 2015 October 2015

NewsLinks - Winter/February December 7, 2015 December 17, 2015 February 2016

NewsLinks - Spring/May April 14, 2016 April 26, 2016 May 2016

Editorial Calendar

COLOR

BLACk &

WHITE

Back Cover $4,300

Inside Cover (Back/Front) $4,100

Full Page, Standard $3,900 $2,625

1/2 Page $2,300 $1,600

Print Advertisingiss directory of international schools

Ad Locations Directory Ad Rates

ISS Directory

Inside Place an ad in the front section, immediately following the Table of Contents. The International School Resource Section allows you to place full color or black and white ads in two sizes, full or 1/2 page.

Dimensions Full Page: 4.75” W x 7.75” H 1/2 Page Horizontal: 4.75” W X 3.80” H

Print Advertisingdates and details


DATE ______________

COMPANY ___________________________________

NAME _____________________________________ NAME __________________________

ADDRESS ___________________________________ ADDRESS __________________________________

________________________________________ ________________________________________

TEL __________________ FAX _________________ TEL __________________ FAX ________________

EMAIL __________________ EMAIL __________________

Online Advertising

Duration Print Option Starting Month Ad Cost

3 months

Y N6 months

12 months

Total Online

NewsLinks Advertising

Ad SizeColor Issue(s)

Ad Cost Per Issue Total Ad Cost4 Color B/W Fall 2015 Winter 2016 Spring 2016

Full Page, Back Cover

Full Page, Inside Cover

Full Page, Standard 1/2 Page Horizontal/Vertical 1/3 Page Horizontal/Vertical 1/4 Page Horizontal/Vertical 1/8 Page Horizontal/Vertical

Total NewsLinks

School Supply Supplement Advertising

Ad Size Color Ad Cost

Full Page, Back Cover 4 Color

Full Page, Standard 4 Color 1/2 Page Horizontal 4 Color

Total School Supply Supplement

AGREEMENT• This agreement may be cancelled in writing within 30 days of issue

date.• Print advertising invoices are due and payable within 30 days of

invoice date. Internet ads must be paid in full and in advance.• No alternation or modification of this agreement shall be valid unless

in writing and signed by both the Buyer and Seller• Position requests are governed by ISS policy and will be honored

whenever possible.• In the event of failing to supply ad copy, Seller may, at its option

accelerate this agreement and declare all sums immediately due and payable. And/or the Seller may, at its discretion print the Buyer’s most recent previously run advertisement.

___________________________________________________________________________________________________ AuTHORIzED CLIENT SIGNATuRE DATE

Return Completed Agreement to Pats McWilliams, ISS Publications Department, [email protected]

please sign below

2015-2016 Advertising Agreement

BILLING INFORMATION (IF DIFFERENT)

Directory 2015/16 Edition Advertising

Ad SizeColor

Ad Cost 4 Color B/W

Full Page, Back Cover

Full Page, Inside Front Cover

Full Page, Standard

1/2 Page Horizontal

Total Directory

iss media kit2015

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