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Dr Robert van Barneveld Group CEO and Managing Director Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience

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Page 1: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Dr Robert van BarneveldGroup CEO and Managing Director

Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience

Page 2: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

• What is the “SunPork Group”• Why is SunPork in business?• Key statistics• Overview of the SunPork value chain• Issues, challenges and opportunities

Summary

Page 3: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

What is the “SunPork Group”

Page 4: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

• The SunPork Group produces affordable, nutritious food from pigs for consumers worldwide

• Our production systems are focussed on long-term sustainability• We are major supporters of rural communities across Australasia• Our farms are significantly enhanced through our genetics, technical,

veterinary, training, decision support, financial and nutrition services, efficient processing operations, and food and value-add businesses

Why Are We in Business?

Page 5: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Key Statistics

• 37 farms in Australia; 7 in New Zealand• 43,500 sows in Australia and New Zealand• 1000,000 pigs sold/annum in Australia and New Zealand• 60+% of production contracted • 1,300 staff• 260,000 tonnes of feed/annum• $400+ million annual turnover

Page 6: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Distribution

Genetics = Semen, live animals

Production = 41,000 sows, 900,000 pigs/annum

21,000 pigs/week11,500 SunPork

Exports = Offal, Carcass

Fresh Pork Boning = 1,800 pigs/day

700 commercial pigs/week

Processed =4 million kg hamCooked and fresh value-add (Eagle Farm and Kingaroy)

Industrial – pet food, render

Supermarkets

Butchers, Delis & Farmers Markets

Foodservice

Wholesalers

Supply Processing

SunPork Value Chain

External Customers = Semen, live animals, leased sows(80% free market share)

Technical = Nutrition, Vet, Training, Decision support, R&D

Fresh packaged cutsExternal

Farms

Welcomme,Park n’Shop

Supply, kill and bone via Big River Pork

Page 7: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Issues

• Integration• Right to farm• Biosecurity and disease• Judicious use of antibiotics• Human diet trends• Comparative cost of production

Page 8: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Challenges

• Matching pig supply to market growth• Extra Christmas volume• Development of export markets• Value-chain communication• Asset renewal• Value-chain interruptions

Page 9: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Value-Chain Interruptions

Page 10: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Value-Chain Interruptions

Page 11: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Challenges

• Matching pig supply to market growth• Extra Christmas volume• Development of export markets• Value-chain communication• Asset renewal• Value-chain interruptions• Full-carcase disposal

Page 12: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Full-Carcase Disposal

0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

30.00%

35.00%

40.00%

Ribs Loin Belly Collar Shoulder Legs Hocks andBones

Other

Prop

ortio

n of

car

case

Cut

Standardised cost – All cuts = $4.71/kg

Page 13: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Opportunities

• Value-add products• Rate of genetic gain• Enhanced use of co-products• High health status genetic nucleus• Access to well-trained staff – Celebrating true diversity

Page 14: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

• Harness the unique skills of autistic individuals in animal care roles• Affinity for animals• Exceptional ability to focus • Attention to detail• Comfort in repetitive activities

• Life-changing opportunities for autistic people in rural communities• HR outcomes• Optimal animal welfare• Diversity = different ideas, innovation

Diversity - Autism and Agriculture

Page 15: Issues, Opportunities and Challenges in a Pork Value Chain ...€¦ · Issues, Opportunities and Challenges in a Pork Value Chain – The SunPork Experience • What is the “SunPork

Conclusions

• Whole value chain = visibility• Opportunities > issues and challenges• Communication and trust are key to a successful value chain• Never forget why your value chain exists