itmoov 2012 - rogerthat multiple choice messaging platform

The Rogerthat platform

Multiple choice messaging

for community automation

®

© Mobicage NV – confidential – http://www.rogerthat.net

W E H E L P C O M P A N I E S A N D O R G A N I Z A T I O N S

I N T E R A C T I N A

S T R U C T U R E D W A Y W I T H T H E I R

M O B I L E A U D I E N C E


Enabling automation and interactivity via messaging

Rogerthat?


Next-gen messaging


Messaging shortcomings

¤  Not interactive

¤  Not visually rich

¤  Expensive

¤  Low open rate

¤  Limited interactivity

¤  No structured Q&A

IM & Social

¤  No A2P

¤  Limited interactivity

¤  Unstructured

Smartphone app

¤  Upfront investment

¤  Time to market

¤  Users do not upgrade

SMS E-mail


“Roger that”

¤  “I understand”

¤  “I hear you”

¤  “I acknowledge”

¤  “I agree”

¤  “Yes, this is true”

¤  “You are right”

¤  “OK, next question”

Structured Interactive

Communication

for

Community Automation


The Rogerthat platform

…enables you to set up structured interactive communication between your existing systems and your mobile audience

¤  Rich messaging gateway for smartphones & web

¤  Easy-to-use interactive forms

¤  Intuitive one-click experience

¤  Flexible: no business logic in the app

¤  Automated message flows


A2P P2P


Interactive elements Buttons Slider Text / Barcode Checkboxes

And much more …


Rogerthat platform

¤  Rich messaging ¤  Alarm ¤  Remote control ¤  Group messaging

¤  Button actions ¤  Phone call ¤  Show map ¤  Open web browser

¤  Location aware (geo-fencing)

¤  Cloud ¤  Performant ¤  Scalable ¤  Reliable


Brand exposure


Communication initiators

¤  User ¤  Poke from phone

¤  Poke from web

¤  QR code scan

¤  Ad or poster

¤  Personalized

¤  Application ¤  Location trigger

¤  Event trigger

¤  Campaign


Products

¤  Rogerthat smartphone app ¤  Application within existing Rogerthat app

¤  Fastest time to market

¤  Dedicated app ¤  Your brand

¤  “The [company] Communicator”

¤  Rogerthat SDK ¤  A2P / P2P functionality in other / existing apps

¤  Embedded


Message Flow Designer Where business content meets technicality


Message Flow Designer

¤  Drag, drop & deploy

¤  Easy to use

¤  Interactive elements

¤  Branded messages

¤  Real-time response processing ¤  Visualization

¤  Data mining


Message Flow

Message Flow


Extending your reach Business opportunities on top of the Rogerthat platform


Interactive (mobile) audiences

¤ Organization members

¤ Employees

¤ Subscribers

¤ Partners

¤ Customers


¤ Consumers

¤ Citizens

¤ Patients

¤ Listeners

¤ Watchers

Always connected

The smartphone is becoming the single most important

entry point to your audience.

Improving interactivity and responsiveness is key

Rogerthat enables both

“72% use their smartphone while consuming other media”

“40% use smartphones while in the

bathroom”

“35% check smartphone before getting out of bed”

“Being always on is becoming a social

expectation”

“50% of Americans prefer communicating digitally to face to face conversation”

“83% of young people sleep next to their

phones”


Android

Smartphones in Europe

Android

iPhone Blackberry

Platforms

Use Cases

¤  Field force automation

¤  Recalling employees

¤  Crisis communication

¤  Invitation, scheduling, reminding

¤  Quizzes, polls, games, voting

¤  Customer intimacy

¤  Customer service & support

¤  Mobile commerce

¤  Daily deals

¤  Balloting

¤  Clinical studies & treatment fidelity

¤  Government

¤  Classifieds

¤  Interactive advertising

¤  Warranties

¤  News flashes

¤  Invitations

¤  Data gathering for belief networks & AI


And many more …

Cost-Benefit

¤  Minimal upfront cost ¤  Go live in days

¤  Easy integration

¤  Multi-platform

¤  Agile message flows

¤  Pay as you go ¤  Message based

¤  User based

¤  Phased approach

¤  Audience engagement

¤  Process automation

¤  Business agility

¤  Real Time Business Intelligence

¤  Communication cost reductions ¤  Call center personnel

¤  SMS ¤  BYOD

¤  Avoid waiting music or IVR

¤  Create new business opportunities

Cost Benefits


Technical Easy to use messaging gateway


A2P Deployment

Rogerthat Gateway

Integration with existing systems

Focus of Mobicage NV Focus of Partner or Customer


Rogerthat API

¤  Protocol ¤  JSON-RPC

¤  HTTP(S) or XMPP

¤  Open source libraries ¤  Java library

¤  .NET library

¤  Extensive example code (Python, PHP, Java, .NET) ¤  http://www.rogerthat.net/developers/example-code/

¤  http://www.rogerthat.net/developers/api-reference/


JSON-RPC API example


Roadmap

¤  Embed Rogerthat in your own smartphone app

¤  Cross-platform support ¤  Win desktop ¤  Win mobile ¤  Blackberry

¤  One-click payment

¤  Track & Trace

¤  Picture upload & file transfer


Get a free trial account now

http://www.rogerthat.net

Mobicage NV

Antwerpsesteenweg 19

9080 Lochristi

Belgium

+32 9 324 25 64

[email protected]

®


itmoov 2012 - rogerthat multiple choice messaging platform

Technology