© 2008 Hewlett-Packard Development Company, L.P.

The information contained herein is subject to change without notice

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Printing

HP Inkjet Web Press Momentum

Ivan CerèSolution ArchitectInkjet High-speed Production Solutions (IHPS)

Progressive Profitable

Printing

Momentum

• HP T300 Inkjet Web Press gaining strong momentum:

• 21 installations (42 engines) to date

• 100 percent of installed systems have been sold

• HP T200 Inkjet Web Press at O‟Neil Data Systems in full production (24/7 operation)

• HP T350 beta installed at O‟Neil Data Systems and in full production (24/7 operation)

• Multiple installations at several customers (CPI, Courier, ODS)

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Printing

Publishing Momentum

• 13 installations of T300 systems in book manufacturing to date

• Producing up to 150m pages per month across the 5 largest sites

• CPI has added third T300 Inkjet Web Press

• Courier and ODS have installed second T300 unit

©2009 HP Confidential5

King Printing

Command Web

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Printing

Production Mail Momentum

• Market shifting fromlow-value offset tohigh-value variable color

• Communisis installation ramped from deliveryto printing more than1 million pages/dayin only 4 weeks!

• Pitney Bowes executing on plan©2009 HP Confidential5

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Printing

Total Market Opportunity by Application

Publishing (1% digital)

Mktg Collateral(11% digital)

Info. Prints(18% digital)

-20

0

20

40

60

80

100

120

140

160

180

200

-10% 0% 10% 20% 30% 40% 50% 60%

20

10

Pri

nt

Va

lue

$ (

B)

Digital $ CAGR 10-14

24.5T

3.4T

Source: Internal HP data

8.2T

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Printing

Targeted Page and Revenue Growth

+26%

2012

346

2011

264

2010

219

+22%

2012

1,898

2011

1,516

2010

1,285

Pages (B) Revenue ($M)

Source: Internal HP data

Publishing and Production Mail – High Speed Production systems

Progressive Profitable

Printing

T250

10thousand

100thousand

1million

1989 1994 1999 2004 2009 20141984

10million

100million

1billion

10billion

100billion

Pri

nth

ead D

rop

s per

Sec

on

d

TIJ 1

TIJ 2

TIJ 2.5

TIJ 3

TIJ4 Scalable Printing

Technology

Moore‟s Law Growth

“2X every 18 months”(10X every 5 years)

HP Thermal Inkjet Printing Technology Enables continued performance advances

Since 1985, the performance

of HP Thermal Inkjet print

heads has doubled every 18

months

“TIJ X” denotes the generation of

HP Thermal Inkjet technology

T350 printbar

T300 printbar

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Printing

Wid

th

Productivity

T300• 400 fpm: 2600 ipm

• 30” width (3 up A-size)

T350• 600 fpm: 3900 ipm

• 30” width (3 up A-size)

T200• 400 fpm black: 1750 ipm

• 200 fpm color: 875 ipm

• 20.5“ width (2 up A-size)

HP Inkjet Web Press Portfolio

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Printing

New HP T350 Color Inkjet Web Press

• New ink, print head and data pipeline

• Extends web press portfolio for

customers needing extremely high

volume

• Target availability in 2H 2011

• Beta site in full production since early

October

• NEW: Optional ReelstandKey Features

Linear speed 600 fpm / 183 mpm

Quality1200 x 600 dpi

native

Web Width 30 inches

Duty cycle/Monthly

(A4 Pages)

Color: 105M month

Mono: 105M month

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Printing

HP MICR System on T300

• In-engine dedicated MICR print bar

• Reliable HP Scalable Printing Technology

• 400 foot per minute productivity

• Designed to ANSI specifications

• Choose print engine 1 or print engine 2

• MICR ink only for MICR line

• Tabs Direct beta in operation

Bonding

Agent MICR Black

HP Inkjet Web Press Sistema di scritturaperchè la scelta della tecnologia InkJet HP termica?

• Materiali, tecnologia, progetto: consolidati in anni di esperienza

• Le testine sono sostituibili dall‟utente

– Il design a scatto non richiede l‟assistenza

• Alta densità degli ugelli in una riga di stampa

– La ridondanza degli ugelli elimina la presenza dei difetti di stampa

Printhead 1 Printhead 2

web1/1200”

1/1200”

1/600”

column 1 column 2 column 1 column 2

Testina1 Testina 2

1/1200”

1/1200”

web 1/600”

Colonna 1 Colonna 2 Colonna 1 Colonna 2

Stampa tandem: 8 ugelli

stampano sulla stessa riga da

600 dpi

Inchiostri HP

• Inchiostri pigmentati a base acquosa

– Bassissime emissioni VOC

– no ozone

– nessuna componente inquinante o pericolosa

– non infiammabile, non combustibile

• MICR inks for machine-readable documents

– used only where MICR feature is needed

– non-MICR black is printed with black ink

HP Bonding Agent

• Usato solo dove verrà depositato l‟inchiostro– Stampato dal gruppo di stampa dedicato– Non si usa con le carte pre-trattate o ColorPro

• Reagisce chimicamente con gli inchiostri HP– Immobilizza I pigmenti vicino alla superficie

• Bonding Agent– Controlla la penetrazione dell‟inchiostro– Controlla lo spargimento della goccia– Riduce le trasparenze fronte-retro– Migliora la densità ottica– riduce feathering – Aumenta la resistenza della stampa

web

Progressive Profitable

Printing

Media Strategy

Carta uso.mano Carta patinata

North America EuropeNorth America Europe

Inkjet coated paper from

third-party manufacturers

New

Qualit

à

Off

se

tIn

kje

t o

pti

miz

ed

Bonding Agent w Limited Papers

Co-developed high-speed

inkjet coated papers

Bonding Agent

HP T300/350 series Inkjet Web Presses configurazione: 30-inch web*

• Il percorso arcuato stabilizza la carta nella fasedella stampa

– Tensionamento e posizionamento della carta

– Riduce gli effetti dell‟umidità

– Controllo dello spazio carta-testine

• Built-in filtraggio inchiostri e degassing systems

• Built-in printhead service stations

• Ink aerosol management

• Hot-swappable 200-liter ink supplies

• In-line, scalable drying modules

• In-line process monitors

• Turn bar

web out web in4

3

2

6

1

1 1

2 2

3

3

4455

5

6 unwind roll

*29-inch print swath

HP Architettura scalabileHP SmartStream Ultra Print Server

• Architettura software scalabile

– Gira su HP c-Class BladeSystemcon HP BL-class Proliant Servers

– Performance scalabili dovute all‟elaborazione parallela

• Le performance dell‟Ultra Print Server si incrementaper soddisfare le richieste di complessità dell‟utente

• testo, graphica e immagini full-color

• business graphics (stampatransazionale,…)

• Testo monocromatico (libri)

More

RIPs

HP c7000

BladeSystem

Enclosure supports 1-

16 server and storage

Blades

HP BL-

class

Proliant

Server

HP Inkjet Web PressesConfigurazioni scalabili per il mono e il full color

• HP T300 Color Inkjet Web Press• Lanciata a Print „09

30” web

400 fpm

• HP T200 Color Inkjet Web Press• Annunciata ad Ipex„10

21” web

400 fpm black / 200 fpm color

• HP T350 Color Inkjet Web Press• Annunciata a GraphExpo „10

30” web

600 fpm

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Printing

Results – 3rd Party Evaluation

• HP T300 evaluated in head-to-head comparison with Heidelberg 175 lpi

press

• Spencerlab took scientific approach to compare

• Results:

HP T300 equivalent to and sometimes exceeded 175 line screen output

La chiave del nostro successo

Partnership con clienti selezionati

• Mentalità da Leader

• Conoscenza del mercato

• Profonde conoscenzetecnologiche

• Condivisione di obiettivi e successi

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Printing