JAGANNATH MALEKARANI RADHAKRISHNAN

Mail id: mr_jagan3@yahoo.com(Alt)Mail id: mrjagan3@gmail.comMobile: 9841007107; 8056231742

SUMMARY:

PGDM in Marketing and Finance from TSM, Madurai. 3-month summer internship @ TrendsinVogue - CavinKare.

B.E (Computer Science) from Anna University. Completed a .NET Framework 3.5 course in NIIT Strong analytical and good communication skills. A self motivated, flexible and adaptable to work in all environment. Consistent performance in academics.

EDUCATIONAL QUALIFICATION:

Academic Achievements

PGDM(Marketing) 2013 – 2015 Thiagarajar School of Management 74%

B.E (CSE) 2008–2012 P.B.College Of Engineering 6.8

Class XII 2007–2008 Velankanni Matric Higher Sec School (TN state board)

78%

Class X 2005-2006 Velankanni Matric Higher Sec School( Matriculation)

78%

SUMMER INTERNSHIP PROJECT - PG

TrendsinVogue, Chennai Summer Intern Apr’14 –Jul’14

Analyzed feedback from salon managers and improvised price card through better revision

Studied work functionalities and method of operation of GreenTrends salon across branches.

Assisted in framing combo offers based on customer demand and state-wise festivities.

Compared salons in Bangalore and Chennai w.r.t infra, price, service providers & consumer behavior

Conducted a survey to understand the customer perception towards Greentrends.

Interacted with franchise owners and collected feedback regarding company’s input in management.

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Created a salon launch check list after analyzing the feedback from franchise owners.

Studied the competitor’s pricing and promotional activities and reported to the company.

Understood how consumers are buying beauty products in a salon. (L’Oreal, proactiv, Viviana, Revlon).

Improvised company’s website and social media page.

Comparing company’s website and salon locator with the competitors.

Assisted in creating an online social media campaign and increased the visitors.

ACADEMIC PROJECTS

Analyzed Segmentation, Targeting and Positioning and Marketing Mix of two health drinks Boost and Bournvita and also understood strength and weakness; found out that Boost dominates in Madurai.

Presented paper on “Social media marketing – A birth of a new era” that emphasized the need for social media marketing for SME’s at LIBA, Chennai.

Presented paper on “NSEL crisis” that dealt SEBI’s inability to deal with the huge default, current stand for SEBI and MCX and the threats of bullion and commodities market.

Presented paper on “Retail consumer financing of two wheelers by captive financier” by IIM-C that recommend tools for channel management of dealers and product features to attract the end customers.

Attended seminar on the functions and operations of Bombay stock exchange by SEBI, India.

Three days industrial visit to Loyal Textile Mills and Valli Mills, Kovilpatti which in-lined theoretical concepts with practical environment.

EXTRA-CURRICULAR ACTIVITIES

Head of the branding committee in Yukti 2015 – annual business school summit.

Won a silver medal at a district level kickboxing tournament in May 2014.

Was MOC for event “National conference on Digital Marketing” in Jan 2014.

Light Heavyweight MMA fighter.

Zone Level Volleyball player in 2007

Inter Zone second runner up in cricket, representing Loyola college in 2005

7 days field visit to learn about the livelihood of people below poverty line, organized by TATA DHAN academy.

Regular blood donor through WeCare TSM.

18 months working in AQUA PETS, Virugambakkam as a part time job during 2007 & 2008.

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Experience in selling Puppies through Olx and Quikr websites.

UG - PROJECT DETAILS

Title: Effective Navigation of Query Results Based On Concept Hierarchies

Team Size: 4 members

Languages Used: ASP.NET, ADO.NET.

Database: SQL SERVER 2005

Description: We developed a search engine for Biomedical Databases. It ranks and categorizes the results to alleviate the information overload problem which often occurs in the Biomedical Databases. In our project, we developed the BioNav system, a novel search interface that enables the user to navigate large number of query results by organizing them using the MeSH concept hierarchy. MeSH is a comprehensive concept hierarchy used by biomedical Database.

TECHNICAL SKILLS:

Operating Systems: Win 98/XP/7/8. Languages: C, C++, C#, ASP.NET, WPF. Database: DBMS. Tools: MS Word, Excel, Presentation.

ADDITIONAL QUALIFICATION

Developer in object oriented programs using C#. Completed a certificate program on developing WPF and ASP.NET applications in

NIIT. Developer in data-centric windows applications using ADO.NET and XML.

OTHER DETAILS

Description Details Validity

Permanent Address 9/9, Arupadi Apartments, Ground floor, 3rd cross street, Saibaba colony, Virugambakkam, Chennai-92.

Passport K4265664 Till July 2022

PAN CFLPM2408C

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