january 2010 printers, inks, substrates & flatbed cutters

Printers, Inks,Substrates

& Flatbed Cutters

Nicholas Hellmuth

January 2010

at Reklama Moscow 2010

Printers, Inks, Substrates& Flatbed Cutters

Reklama Moscow 20102

ContentsIntroduction 1UV-cured wide-format printers 2Which brands of UV printer were absent? 5Best presence in UV-cured printers 5RIP Software 6Solvent printers 6Korean printers 8Chinese solvent printers 9Dye-sublimation Printers & Textile Printers 13HP Latex ink printers 15Media and Substrates: Chinese 16Media and Substrates: Russian Distributors 19Innovative new inks: Resin ink from Sepiax 19Aftermarket Inks 21Laminators 22Trade Magazines 22Brand logos: graphic design that is inadequate 22What will the Reklama Moscow 2011 Exhibitor List be like for 2011? 23Moscow as a Venue 24Acknowledgements 25Credits: Jenya at work 25APPENDIX A: Christmas Season LED Light Displays 26Appendix B: Full Reklama Moscow Exhibitor List, but properly organized 27Appendix C: Collapse of one of the Mimaki booths 30

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Copyright 2011



Introduction

Reklama Moscow advertising sign printer trade show was alive and well attended in 2010. Two of us from FLAAR (Nicho-las Hellmuth and Ievgenia Nemirova) spent two full days here. Yes, FLAAR has Russian speaking staff (there are also staff working with FLAAR in Barcelona (no she does not work with HP; she married a Catalan and moved to Barcelona but wanted to continue working with FLAAR even though no longer at our Guatemalan home office) and two Slovenian assistants in Ljubljana). Plus we have a Russian-speaking Armenian worker in Ohio (the FLAAR office in America is in St Louis). FLAAR is long ago International; we have partners in China as well and work as consultants with companies all around the globe.

Every year we at FLAAR reach out to learn about wide-format inkjet printer another part of the world. Last year it was the trade show in Ukraine, Earlier in 2010 we went to a Japanese trade show (very informative about how different Japan trade shows are from those in the rest of the world). And in late 2010 we went to Reklama Moscow.

Later in 2010 FLAAR was at Sign Istanbul and a sign trade show in Abu Dhbai. What I notice at each sign expo is how many print shop owners and distributors tell us that they appreciate the FLAAR Reports.

FLAAR also provides consulting services for manufacturers of inks, substrates, and printers around the world. These manufacturers welcome information from FLAAR about TRENDs in wide-format inkjet printing in various parts of the world. So during Reklama Moscow 2010 we provided consulting services for three clients who were present at the Mos-cow expo as well as gathered knowledge of the situation in Russia for other manufacturers who were not able to get away from their other obligations to make the long trip to Moscow. They especially wish to know which distributors in Russia are potential partners.

Since Moscow is considered one of the two most expensive cities in the world I limited my stay at the trade show to two days, plus the day to arrive and day to depart (a major undertaking considering the traffic).

There are three levels of FLAAR Reports• Thefreelevelthatyouhaveonyourcomputermonitornow.• Asecondlevel,atmodestcost,withadditionaltips,andinformationon

• howtoattendanexpoinMoscow• howtosurviveairporttransfertothehotel,• howtosurvivethemetrotogetfromhoteltoexpocenter,• andhowtosurviveexploitativetaxidriversinMoscow.

• Athirdlevel,TRENDs,whichhaseverythingfromthefirsttwolevels,plusinformationonwhatisgoingoninthe industry behind the scenes. You can order a TRENDs level from [email protected] and pay by credit card or be invoiced and wire transfer the payment to the FLAAR bank account.

• Thereisa4thFLAARReportonDistributorsinRussia.FLAARhasreportsondistributorsinItaly,France,Ger-many, Ukraine, Mexico, Dubai, Japan and USA. You can order these from [email protected] and pay by credit card or be invoiced and wire transfer the payment to the FLAAR bank account.

TRENDs in Wide-Format Inkjet

Printersat Reklama Moscow

2010

Printers, Inks,Substrates

& Flatbed Cutters


Wide-Format Inkjet Printers


Complete list, with comments by

Nicholas Hellmuth

Russian Distributorsof Wide-Format Inkjet Printers Solvent, UV,

flatbed cutters



UV-cured wide-format printers

Although FLAAR evaluates all kinds of inks, there are more UV-cured printer manufacturers than any other ink printers. We estimate that, including Chinese manufacturers of UV printers, there are over 45 manufacturers around the world, including three in Russia. However there is no one single trade show where they all exhibit: not even at DRUPA!

One of the several reasons I was interested in visiting the Reklama Moscow this year was to learn more about the two UV-printer manufacturers that have become manufacturers in the last few years. Previously only one UV-printer manu-facturer was known in Russia, Sun LLC in Siberia.

The BigPrinter company is one of the new manufacturers. Their first model is a dedicated flatbed.

The third UV-printer manufacturer of Russia did not exhibit because their printer is for wood and décor. Reklama Mos-cow is for signage, primarily advertising.

Efi Rastek T1000 dedicated flatbed printer was in the booth of Nissa | Centre. The company name is Nissa. “|” is a divid-ing line, a symbol, not alphabetical “I” An unusual way to show a logo if it takes several hours research to learn the real name of the company.

Matan Barak5 in the booth of Giftec.

efi Rastek T1000 faltbed UV Printer.



A Mimaki UJV-160 was in the booth of RussCom Primteh a Mimaki dealer (not the main distributor).

Mimaki UJF-3042 also in the booth of in the booth of RussCom

Oce Arizona 550 GT was in the booth of LRT, the main distributor for HP.

Primteh booth showing the Mimaki UJV-160 printer.

Oce Arizona 550 GT printer back view.



A Roland LEC-330 was in the large booth of the main Ro-land distributor, WeMaTec.

Sun exhibited one UV-cured printer and one of their sol-vent printers. The solvent printer is made in China. Since today there are so many other Russian distributors of other brands of Chinese solvent printers, selling solvent printers from China is a different market today than it was six years ago.

Sky Air-Ship had their GlassMaster 3022 painted black and labeled as the MultiJet.

UVIStar (rebranded Matan Barak5, painted in Fujifilm pastel colors) in booth of AT Design.

Otherwise, there were not many UV-cured printers at Re-klama Moscow 2010: mostly solvent printers and those primarily from China or Japan.

Sun Innovations crowded booth.

Sky Multijet UV GlassMaster 3022 flatbed printer.



Which brands of UV printer were absent?

No UV-cured printers in the HP booth because the printer was stuck in customs (my impression is that equipment often gets stuck in customs for months).

No Mutoh UV printer, but that is typical at most trade shows. Mutoh never made the transition out of solvent into UV-cured reality.

The Teckwin dealer here in Russia did not display one single Teckwin printer.

The Teckwin dealer in Italy (VISCOM Milano, the week before) did not display one single Teckwin printer.

VISCOM Paris had no Teckwin printer either (I have no idea whether any distributor is claimed for France).

VISCOM Frankfurt should have a Teckwin printer since Teckwin has paid for a distributor office, distributor manager, and operating expenses in Germany. Same in the US: Teckwin lost their two dealers: NuSign Supply and Nazdar, so they have to sell directly. NuSign Supply said that the repair and maintenance costs were too high for a distributor. But not even VISCOM Frankfurt had a Teckwin booth.

Agfa has a minimalistic presence.

I was surprised not to see a VUTEk QS or GS. But an efi Rastek T1000 dedicated flatbed was on exhibit in the second hall.

The UV-cured printer of VREMENA GODA was not exhibited, though VREMENA GODA is listed in the exhibitor list. The reason for not showing the printer is that VREMENA GODA uses this printer for decorating architectural materials, not for printing signage. Reklama Moscow is a show for advertising displays (especially inkjet printing of advertisements).

Best presence in UV-cured printers

For serious production-level grand format printers Matan had by far the most successful presence at the Moscow show.

There were two Matan 5-meter roll-to-roll UV-cured printers: one Matan Barak5 and one Fujifilm UVIStar (AT Design is distributor). They evidently also sell well in Poland and surrounding countries.

I have seen the Fujifilm OEM model designation spelled Uvistar, UVIstar and UVISTAR. This makes the brand and logo tough to follow.

The UVIstar was in the booth of atdesign, the Fujifilm and EuroMedia distributor.



RIP Software

Caldera was the only RIP software with personnel at the Moscow expo. Caldera has become the #1 high-end RIP world-wide due to the dedicated efforts of the owner and his hard-working team of managers.

Solvent printers

Agfa solvent Jeti, but still painted the colors of Gandin-novations, in the booth of Papillons.

A Seiko ColorPainter H-74s produced the brightest and most colorful output of the expo. A Seiko II ColorPainter V-64s was also on exhibit. The two models of Seiko printer were in the booth of LRT, same booth as the HP distribu-tor.

Mimaki had more individual dealers, or at least more booths showing a Mimaki printer than the other Japa-nese brands. Roland had the largest individual booth of any of the Japanese manufacturers. Mutoh had an ac-ceptable presence with several models, but not as much presence as Mimaki.

Two solvent Mimaki printers were in the booth of Helvet-ica-T. Others were in the booth of ST Smart-T.

Seiko ColorPainter H-74s printing samples.

Mimaki solvent printers ar Helvetica booth.



A Mutoh ValueJet was in the booth of SignArt. Mutoh printers were also in the booth of Ler.

Roland had the largest and thus most popular booth of any eco-solvent printer (WeMaTec). There were also Roland printers in the booth of Avantech.

Mutoh Valuejet printer at SignArt booth.

Roland VersaUV LEC-330 printer.



Korean printers

What I interpret as a DGI solvent printer was in the booth of Zenon.

DGI solvent printer at Zenon booth.



Chinese solvent printers

There were more solvent printers from China in this Russian expo than at any printer expo in Western Europe. Actually there were more Chinese solvent printers in the Moscow show than in every single major sign printer expo this year in Western Europe. For example, there were ZERO solvent printers from China at VISCOM Paris.

Art Image had Liyu Chinese solvent printers, but with a confusing brand name, Inkjeti.

BigPrinter GT 3208plus is a Chinese solvent printer in the booth of BigPrinter.

The Challenger solvent printers were in a booth marked in big logo-letters as Challenger. It is rare for a Chinese printer to exhibit in a booth under its own name. This usually means they have not yet found a local distributor. There were three solvent printers in the booth of Challenger. The gray one had the name Icontek.

Two grand format Flora solvent printers were in the first booth at the entrance to the second hall. Con-tinent Group is the distributor (spelled Kontinent if taken too literally from Cyrillic alphabet into Eng-lish). It is surprising to see Flora solvent printers. Usually they exhibit their UV-cured printers. Flora solvent printers are not often exhibited outside Asia: for example, the South African distributor dropped RTZ Flora solvent printers last year.

Challenger Chinese solvent printer.

Flora solvent printer.



Hi-Jet solvent printer in the booth of Reklamny Legion.

Infiniti solvent printers, adjacent to Mi-Color solvent printers, in booth of Softimage.

Leopard is a brand of JHF. There was a Leopard solvent printer in the booth of Papillons (Agfa and Oce dealer).






Maxima is the OEM name of printers in the Forda booth. It is common to hide the original name of a printer if the fac-tory is in China. At one end of the printer it said OptimumDigital Planet which is a UK-Turkish company that also exhibits at the January Dubai trade show.

Mi-Color solvent printers in booth of Softimage. Softimage is Russian partner of ChinaSigns.cn.

OptimalDigital Planet solvent printer from China in the booth of FORDA, see Maxima.

Phaeton brand was advertised in the booth of Softimage but no actual Phaeton printers were present. Phaeton is an OEM brand name anyway.

Liyu is the most likely manufacturer of printers with the curious model designation of Inkjeti. I fail to understand why a company such as Liyu would rebrand their own printers, since on the wall of their booth they had posters of obvious Liyu (UV) printers. The booth was manned by Chinese, so I am wondering whether this is a Russian distributor or a Chi-nese distributor of their own printers. The booth name could be translated from Cyrillic script to English in two ways, Art Image or Art Imige.

FORDA Optimum Digital Palner



Wit-Color solvent printers were in the booth of TechnoGrafika.

Inkwin has a Russian partner and had they had a booth with their TwinJet printer. It was a nice friendly booth with a lot of business. TwinJet printers were originally manufactured by Astarjet in China. Inkwin claims they now have their own factory and the printers are no longer made by Astaret. However a competitor claims that only the exterior housing is made by Inkwin, and the innards are still made by Astarjet. Eventually this will be better understood. But if you look at the printer in the Inkwin booth and the printer in the other booth (same booth as Skyet), the printer control panels at the left are identical and clearly made in the same factory.

TwinJet printers can use solvent or water-based inks.

FORDA Optimum Digital Palner

InkWin Twinjet printer.

TechnoGraficka booth with Wit-Color solvent printers



Dye-sublimation Printers & Textile Printers

With Sepiax you can do color transfers to ceramics, but I would need to name this something other than dye sublima-tion.

At this Moscow expo dye-sublimation and soft signage were definitely not a major feature. Yet at SGIA a few weeks be-fore, dye sub printers were everywhere.

My notes read that a dye sub printer was in the booth of Allart Service. I don’t know if this is the same Chinese printer with separate Chinese heat transfer unit in one of the Zenon booths. The heat transfer unit is not from Century Star, and I don’t believe from the Shanghai dye sub heat transfer unit company either.

Heat transfer samples with Sepiax ink.

Zeonjet DX-5 printer.



d-gen Teleios Six years ago d-gen had good market share because other than a few Mimaki textile printers there was not much available.

Today there are textile printers everywhere (the market is over-crowded). Frankly I don’t think the market is large enough for all the brands that sprouted at SGIA this year, and when HP introduces a textile printer, I am not con-vinced the market is large enough (not unless it uses a new ink and new curing process that produce color pop on materials more than just polyester of nylon).

PS: to figure out who might launch a new printer: very simple: look at which companies already have a textile printer. Then look at all the companies that do not have a textile printer. Hmm, HP and Epson.

So you don’t need a PhD to figure out who will launch textile printers in 2011 or 2012. But Epson came to market with their eco-solvent printer too-little too late, and it will probably be the same with their textile printer if it is just another dye sub printer (yawn, yawn).

What will be a breakthrough development would be• apigmentedbasedinkthatcanproducecolorsthatarebrightandpretty.• Oradirect-to-fabricsystemthatcanmatchorbeatthepopofcolorsofatransferpapersublimation

system.• Orabilitytoprintonfabricsotherthanpolyesterandnylonbutwithfabulouscolorpop.• Andnotneedingatonsofequipmenttopreparethefabricfortheinkjetink;• andnotneedingadozenwashers,dryers,colorpoppersafterprintingeither!

Otherwise, an Epson dye-sub printer will not be very exciting: too many other competitors are already better es-tablished in the dye-sub market.

d-Gen Teleios textile printer.



HP Latex ink printers

HP Scitex LX600 printer in LRT booth.

I remember seeing a HP Designjet L25500.

Aftermarket latex ink for the HP Designjet L25500 is now available from Sam Ink. Aftermarket latex ink for the HP Sci-tex LX600 and LX800 will be available later this year or early 2011 (because that ink is a tad different in the industrial-strength HP latex version of the latex line).

HP Scitex LX600 latex printer.



Media and Substrates: Chinese

More media producers from China were present at this Moscow event than at all other regional or local European trade shows put together. In Europe, only FESPA Munich 2010 had more Chinese exhibitors than Reklama Moscow.

The Moscow expo had more Chinese media companies than the otherwise larger SGIA trade show in the USA. Only ISA sign expo in USA and FESPA in Europe had more Chinese substrate producers exhibiting.

Fuxing Composite New Materials Huasheng Coated Fabric

Inkbank Chinesse ink. Jutu Technologies Ltd.



LT Flex MSD, China MSD Flex

Ningbo Shizhan New Materials Shanghai Fly International Trade Co., Ltd.

Naisi Digital Inkjet Media



Zhejiang Huifeng New Materials Zhejiang Minglong Plastic

Zheijiang Extend Plastic Zhejiang Ganglong New Materials. They also used the logo letters GLP.

Zhejiang Tianxing Technical Textiles



Media and Substrates: Russian Distributors

GIFTEC is the booth with substrates from Obeikan. These technical textile printing materials are not woven in China: they are made in Saudi Arabia. This is the second year of successful cooperation and GIFTEC is the exclusive distributor of Obeikan for Russia.

Obeikan makes technical textiles for billboards, banners, building wrap and signage. The Obeikan technical textiles are of an international level of quality and as a result are considered excellent quality, yet at a price below substrates manu-factured in Japan or Korea.

Innovative new inks: Resin ink from Sepiax

Sepiax had a presence at this Moscow expo that was the best presence of any trade show this year anywhere else in the world: there was Sepiax ink in the Mimaki booth, in the Mutoh booth, and in their own booth. Clearly Sepiax has done an excellent job here in Russia. I will be at the Sepiax demo room in one week to see their newest developments.

Sepiax ink can also be thermo-formed to a limited degree.

Mimaki CJV30-60 printer using Sepiax ink.



Mutoh Drafstation using Sepiax ink.

Sepìax ink thermo-formed samples.



Aftermarket Inks

As usual there were several Asian ink companies that I had never heard of, such as InkBank. Their booth front (from the Russian organizer of the expo) spelled it Inkbanc, but INKBANK is the way the company spells their own name.

A few weeks later, I saw InkBank booth again, at Sign Istanbul. So this time, in Turkey, I made the effort to meet the booth staff and get to know them. But until I can visit their ink factory and demo room, I have no way to judge their ink.

The one ink company that has an internationally recognized name is Sam Ink. They showed a wide range of their inks including their new latex ink for the HP Designjet L25500.

The booth of Sam Ink was busy all day long. Sam, Tan, and their local distributors were busy every day with customers. It seems their ink is popular in Russia. Sam Ink also makes inks for

• HPDesignjetwater-basedprinters;• forHPDesignjetmild-solventprinters(HP8000s,9000s,10000s):• andinksforRoland,Mutoh,Mimaki,AstarJetandallprinterswithEpsonDX5printheads.

Bright Ink sells Lyson and therefore Nazdar inks. Lyson was a nice company with pleasant people, but their lactate ink was always unusual. When Lyson attempted to sell a lactate-solvent ink-printer, it was not successful and the failure of this program was the first cause of the ultimate downfall of the Lyson ink company. Nazdar bought the remnants and still sells Lyson ink.

Inkbank booth.



Laminators

Lion Art Service is the distributor of Drytac laminators and coaters. Drytac offers an impressive range of sophisticated coaters and laminators, but primarily at FESPA, ISA, SGIA, and sign expos of international status.

Trade Magazines

There are many trade magazines in Russia, but the magazine that FLAAR writes for is “Publish.”

Brand logos: graphic design that is inadequate

So far Italy is where I have seen the most logos that are either over-designed (too cute) or simply poorly conceived (too much clutter). But several companies at the Reklama Moscow trade show tried hard to produce a corporate logo that was more ineffective and more confusing than even the worst Italian brand logos.

I have seen so many bad logos and bad web sites that FLAAR now offers consulting and graphic design services.

Publish trade magazines.



What will the Reklama Moscow 2011 Exhibitor List be like for 2011?

The Reklama Moscow 2011 exhibitor list needs to be larger, not smaller. Too many printer brands were absent in 2010. Actually the 2010 event was better than I expected, because everyone in Russia told me how the show had shrunk in 2008 and 2009. But I wanted to visit Moscow anyway and so many clients asked for assistance in Moscow that I decided to try the expo even if it was small. But I found more Chinese media booths than at any other European expo (other than FESPA). And there were more Chinese solvent ink printer booths than all VISCOM events put together. ME Orient appears to be the same Chinese company that brings so many Chinese companies to ISA.

But if you are a printshop owner and manager, and need to see the larger printers, and compare the leading brands on your short list, then clearly FESPA is the venue to count on each summer. However the advantage of Reklama Moscow is that you can meet all the personalities in your industry. You can meet the majority of the distributors in your country. Plus it is easier to get to Moscow than attempt to get a visa for some other countries in Europe or America.

So I hope that the Reklama Moscow 2011 exhibitor list will grow, and not shrink. But a lot of this will depend on how the paperwork of the expo is handled. Paperwork causes busy people to give up and go elsewhere. And if international companies have their printers stuck in Russian customs for months, it is understandable why they don’t want to exhibit anymore.

The first thing I noticed a week after the expo was over is that on the organizer’s web site is zero information on the 2011 event.

In the trade show hall itself, not enough people were keeping the areas around the printers clear. There was too much mess in too many booths.

Made in China ME Orient Group logo.



Moscow as a Venue

I had previously been through the infamous Moscow Sheremetyevo Terminal 1 to Terminal 2 transfer, en route to No-vosibirsk (circa 2007). Fortunately this main international Moscow airport today is better organized in every way, shape, and form. It was a nightmare in 2007, something out of a 1960’s movie. However to be fair, I will admit that in New York’s Laguardia airport it takes almost as long to wait for your baggage as it does in a Moscow airport. And many US airports are more run-down than this new Moscow terminal.

In general, I would not recommend trying to do business in Russia, or even visiting as a tourist, unless you have a native-speaking translator with you.

Moscow has a metro system that can take you about anywhere, but it takes about an hour from most hotels to arrive at the new trade show center because you have to change metro lines several times.

No press pass was obtainable unless you are a member of the Russian press, but this did not phase us. Nothing here surprises us.

One day is enough time to visit all the booths, but if you have lots of meetings you will want two days.

The weather in Moscow this October was less cold than everyone expected. I was told that the 2011 expo will be in Sep-tember (a better month than October), and will be in the adjacent hall (with lower ceilings…).

The paperwork for this trade show is what you would expect for Russia. But to get customs clearance for your printers, several booths said that even sending their printers months in advance did not help: they were still held up from clear-ing customs. Even HP had their UV printer stuck in customs. Formalities for booth design and construction also look very Russian. Everything needs a permit…

All these rules and paperwork are great…. for convincing companies to invest more in Internet and skipping a trade show. The only way trade shows will survive is to have less paperwork, reasonable prices considering reality, and espe-cially to wrangle lower rates for nearby hotels. I did not hear anyone speak of hotel shuttles, for example. At expos in the USA, there are shuttle buses all morning and all afternoon to about ten pertinent hotels.

Otherwise international companies will simply switch to exhibiting in FESPA, and local expos will continue to shrink and shrink. So charging more money because there are fewer exhibitors just exasperates the problem.

The other remedy is to combine trade shows. For example, I was told that “Design” is where all the water-based printers are in Moscow. It would make sense if both Design and a sign expo were the same week. And glass printing expos, and interior décor expos. If they could be all the same week then so many more visitors would attend.

More visitors would interest more exhibitors.

Of course we all know most of this will never happen. But in America • FESPAAmericasisexhibitingthesamedaysasGraphicsoftheAmericas• IRgAwillco-locatewithISASignExpoin2011.ThisisbecauseIRgA2009hadpatheticattendance(bypotential

visitors). Even the free cocktail party was poorly attended. Co-locating is an intelligent decision, since otherwise IRgA would have not inspired many companies to bother to have a booth there in 2011.

• IFAIwillco-locateinOrlandowithSGIAforautumn2013event.

I was told that the 2009 IFAI show was disappointing. And the 2010 IFAI expo also. You will never hear this from an of-ficial organizer: but when I ask textile companies, this is what they say. Probably their 2010, 2011, and 2012 venues were already locked into position so they can’t cooperate with SGIA until 2013.



Acknowledgements

The Moscow trade show center was new and hence not dilapidated. Downside of being in a new location was that hotels were far far away. Taxi is priced out of reach. The metro system never shows the name of any stop on the wall. So unless you understand Russian you would never know in what station you were. This I thank Jenya for coming from Ukraine to translate for two days and guide me through the metro to reach the train back to the airport on the day of departure. Jenya and I appreciate the exquisite Russian meal in Café Pushkin, provided courtesy of Ben.

I also thank Sergey for picking me up at the airport and driving me to the hotel. It is tough arriving in a foreign city and not knowing how to use public metro or train. At Malpensa airport in Milano I can get to the city center by train or bus. In Shanghai a hotel even an hour away is less than $30. In Moscow the cab drivers delight in fleecing any unsuspecting foreigner. Be prepared to pay about 200 Euros for the drive in from the airport to your hotel. But at least this is less than the $400 it costs for a cab from the airport to the trade show area hotels in Tokyo.

Credits: Jenya at work

Jenya taking notes of Mutoh-bioInk. Jenya Nemirova ar Roland booth.



Appendix A: Sign shop successfully using Sam Inks

After attending Sign Istanbul 2010 trade show, Dr. Nicholas Hellmuth visited a sign shop within Istanbul whose HP Designjet 5500 and 5500ps were using Sam Ink.

The sign shop has several HP printers and all of them are using Sam Ink. A professional print business would not continue to use an ink in all of their printers unless the quality produced with such ink is outstanding.



Staff members and owner (third from left to right) and Dr. Nicholas Hellmuth (second from right to left).

Printing fashion and make-up advertising is only possible with a high-quality printer and with reliable inks.



APPENDIX B

Christmas Season LED Light Displays

There were three to five booths that had Christmas concept LED light displays. Two were worthy of photographing.

LED movie display, Hata booth.



3D WORKS3М РОССИЯ, ZАО

ABI-DECOR ABT GROUP, ТИПОГРАФИЯ sicADVERTIZING TECHNOLOGIES IDADVERTIZING DESIGN IDAERODINAMIKA-ARTAEROECOLOGY NPOALLART SERVICEALPHAVIT GROUPArt Image, added by FLAAR since this name is missing from the Reklama list.ARTPLASTAT DESIGNAUGUST BORG IDAUTOPACK TPKAVANTEKHA-VIDEO SERVICE

BALTEXIM LTD. BALTLED UABB G LINEBIKOMBildex Trade House

BRIGHT INK

CHALLENGER CONTINENT GROUP COMPANY

DEKOPRINT DESTEKDIALOG-CONVERSIADIMEDIA COMPANY,DIZA, ZAODGPROMDODOGOODDMR

ELISAR EUROGROUP COMPLEKTEUROPA UNO TREIDEUROPOS GROUPEUROSTRET sicEXHIBITION MATERIALSEXPO GRAPHIKAEXPOINT

FAVOR-GARANT FLAGOFFFORDA

Appendix B

Full Reklama Moscow Exhibitor List, but properly organized

The complete Reklama Moscow exhibitor list is on the expo web site: reklama-expo.ru/en/list2010/

But on the Reklama Moscow web site the list is not always in alphabetical order, probably because they kept the order based on Cyrillic script, which, when translated into vernacular English, has different letters in different positions in the alphabet. So here it is in English transliteration from Cyrillic script, in correct ABC order.

There were many words spelled in a stilted manner. I marked these with “sic”.



FOTOLIA LLC

GALIS, GELVETIKA-T sic, should be Helvetika-TGIFTEK, sic. I suggest GIFTEC.GLASS HOLDERG M INFORMGREYS COMPANYGRINGUANG ZHOU BAINIAN OPTOELECTRONICS CO., Ltd

HAINING FENGTAI COMPOUND NEW MATERIALS CO., Ltd.HAINING FUXING COMPOSITE NEW MATERIALS CO., LTDHelvetika-T, listed as GELVETIKA-T

INEL-DISPLAYINFOGUIDEINFORMATION PORTALINFORMEXPOINKBANK INTERNATIONAL COLOUR TECHNOLOGY LIM-ITEDINKTREID, sic, probably InkTradeINKWIN LIMITEDINTER STYLE

JIANGSU OMNI INDUSTRIAL CO., LtdJINAN NICE-CUT MECHANICAL EQUIPMENT CO., Ltd.JINJIANG NAISI DIGITAL TECHNOLOGY CO., LtdJUNGLONG DISPLAY FACTORYJUTU TECHNOLOGIES LTD

KAK MAGAZINEKHIMSURIE

LABORATORIA REKLAMNUH TECHNOLOGIY (sic)LASER CENTRELASER-GRAPHICSLASER TECHNOLOGIES CENTRELBL PRINT STARLEDOX OPTOELECTRONICLENDRIMLEON COMPANYLEON ART SERVICELIR COMPANY (sic, I assume should be LER, the Mutoh dealer)LT FLEXLRT is totally missing unless LABORATORIA REKLAMNUH TECHNOLOGIY is LRT ?

MAFIXMARINS RUSSIAMARKETING PROMATERIALS TREIDING sic (perhaps Materials Trading)MAXIMUM-NNMEGAFLAG, GCMELER TECHNOLOGIESMSFSTP 31

NARUZHKA MAGAZINE NATA-INFONATIONAL ADVERTISING ASSOTIATION sicNEOART COMPANYNEO-NEONNEONSALE NINGBO SHIZHAN PLASTIC TEXTILE CO., LtdNISSA DISTRIBUTIONNISSA CENTRUMNO3NO4 (name or booth number ??)N.T.GRAPH

OBYEKT MECHTI OFFICE SYSTEMSOK INDUSTRY INC.OKILOKTOPRINT SERVICEOMEGA COMPANYORACAL TRAIDINGORGSTEKLOOUTDOOR ADVERTIZING RUSSIA MAGAZINE sic

PAKVERKPALAMIPAPILLONS TRADE HOUSEPENTA TEKSTIL SANAYI VE TICARET LTD.PERVAYA FURNITURNAYA COMPANY PLASTIK SOYUZPOLIGAL VOSTOKPOLIMAGNITPONEDELNIKPRINTWEEK MAGAZINEPROJECTORPUBLISH MAGAZINE

QUALITECH

RBA IDREDIUSREKLAMNUY LEGION



REKLAMODATEL MAGAZINERUSIMPULS PROJECTRUSSKOM PRAIMTECH sic I suggest RussCom Printech, but who knows, maybe it really is “PriMtech”RUSSKOM KARD-PLUSRUSSCOM REKLAMA

SAN SDS-GROUPSEVERNYI VETER POLIPRINTSHANGHAI FLY INTERNATIONAL TRADE CO., LtdSHANGHAI JUNBI DISPLAY SYSTEMS FACTORYSHENZHEN LINGBENYANG INDUSTRY CO., Ltd.SICHUAN BLUEVIEW ELECTRONICS-OPTIC TECHNOLOGY CO., Ltd.SIGNTIFIC MEDIA INTERNATIONALSIMONASMART-TSOFT MAIGE sic, should be SoftImageSOYUZ PROIZVODITELEY IGRUSHEKSTAN

TAMPOMECHANIKA TECHNIR COMPANYTECHNO-GRAPHIKATORG-HOUSETREIDMARKSTARTRIPLE SIGN SYSTEMTRUD ZAVODTURMA XXI

UNIFOL SELFPRINT FILM RUS.UNI-PRINTUSON TRADE HOUSE

VEKA RUS VELLTONVEMATEK-STROYTECHNOLOGYVESTA ALPHAVOSTOK-ZAPADVREMENA GODA TRADE HOUSEVRT FIRMA

WER SUPPLY DEVELOPMENT

Z-CARDZENONZHEJIANG EXTEND PLASTIC CO., Ltd.ZHEJIANG GANGLONG NEW MATERIAL CO., Ltd

ZHEJIANG HUASHENG WARP KNITTING & COATING CO., Ltd.ZHEJIANG HUIFENG NEW MATERIALS CO., LTD.ZHEJIANG MINGLONG PLASTIC CEMENT CO., Ltd.ZHEJIANG MSD WARP KNITTING & COATING CO., Ltd.ZHEJIANG TIANXING TECHNICAL TEXTILES CO., LtdZNACHKIOPT. RU sicZNAK CORPORATIONZOLOTOE RUNO – KUZBASS JEWELLERY FABRIKAZOLOTOY MOST

I hope having this list in an actual English alphabetical order helps. This is what FLAAR offers, assistance to print-shop owners, managers, printer operators, distributors, and manufacturers.

I hope the Reklama Moscow Exhibitor List 2011 is more ac-curate.



Appendix CCollapse of one of the Mimaki booths

Actually the Triangle INX booth began to collapse at APPPEXPO 2010 in Shanghai, so even Fortune 500 corporate booths can collapse (Sakata INX is the parent company).

Fortunately the expo police in Shang-hai closed the Triangle booth before it crushed anything and everyone. In Mos-cow the Mimaki distributor booth sim-ply fell down as though a bulldozer had run into it.

All the printers in the Mimaki booth at Reklama Moscow were pretty much wrecked. Fortunately no one was hurt (evidently the booth made enough noise before it fell that people could get out of the way).

I thank the considerate industry col-league who sent me the photos.

Mimaki booth decoration col-lapsed onto the printers.

january 2010 printers, inks, substrates & flatbed cutters

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