jason gordon of texthelp at nd15
TRANSCRIPT
overcoming digital exclusion
Jason Gordon25th June 2015
from literacy to life
divide widening
harder to find and get jobs
pay higher prices for goods & services
unequal access to public services that are increasingly moving online
increased social exclusion
video
digital inclusion matters to everyone
overcoming the barriers
1. No physical access
2. Economically disadvantaged
3. Low digital skills
4. Print disabled – 20% of the
population
assistive technology can help
screen readers screen magnifiers text readers
negative correlation with disability and
earning power
people who need assistive technology
cannot afford it=
higher proportion of disabled people among lower socio-economic
groups
people who cannot afford assistive
technology are more likely to need it
=
social business modelunique technology – customised for you
we’ll take care of the tough stuff
Customer Journey
Because of the diversity in Croydon it’s vital that our services are accessible to as many of our citizens as possible. Browsealoud is a great complement to our site’s design and technical accessibility features - at the touch of a button, our website content can be translated into multiple languages and read aloud in a very natural-sounding voice - and it’s free to users, running within the browser without them needing to download any extra software. It’s really quite impressive.
Now, more people than ever are empowered to access our services independently and participate within the community.”
Tom Steel, Web Manager, London Borough of Croydon
Jason GordonBusiness Development Manager
tel: 028 9442 5394
email: [email protected]
web: www.texthelp.com
twitter: @Th_JasonGordon