jawahar knowledge centre - apcce.gov.in · jawahar knowledge centre . ... nellore, gdc kurnool) ......

Government of Andhra Pradesh Commissionerate of Collegiate Education

cce.jkc @gmail.com www.apcce.gov.in

Concept Note

Jawahar Knowledge Centre



CONTEXT

The ever increasing prominence of India on the global map has lead to a growing

demand for hard working and talented students good with computer skills,

communication skills and industry related skills. The doors of global job market are

opened to students who can speak fluently, compute quickly, write legibly and analyze

logically. The conventional curriculum offered through B.A., B.Com and B.Sc.,

courses does not impart requisite skills relevant for dynamic job market especially that

of emerging industries like Software and BPO. The Department felt the need to offer

training to bridge the skill deficit of students and to enable them seize employment

opportunities in job market.

INITIATIVE

The Govt. of Andhra Pradesh initiated Jawahar Knowledge Centres (JKC) in Degree

Colleges to help students learn and practice employability skills. These centers aim to

provide solution to the problem of unemployment faced by students studying non-

professional courses in Degree Colleges of AP.

OBJECTIVES

To impart requisite skills relevant for dynamic job market and to enable students to

seize employment opportunities.

To provide latest technologies to the students from poor and marginalized sections

of the society and to encourage them to compete with their urban counterparts

To enable the students climb the ladder of success by providing world class

infrastructure and experienced faculty

To help students realize their potential and aim high in life and to motivate students

to be creative, independent and self reliant

To provide SC and ST students with adequate knowledge and employability skills

To ensure empowerment of girl students by providing job skills

To conduct Job Fairs & Campus Recruitment drives and to facilitate the placement

of students trained in JKCs.



JKC Curriculum

Duration of Training

Each JKC runs 3-4 batches, with duration of 3 months in an academic year.

The first batch commences in the month of April and the last batch continues up to the

end of March of the academic year.

Curriculum Delivery

The JKC training activity is handled by Mentors

1. Fulltime Mentor:

Full time Mentors are engaged by the Commissioner of Collegiate Education through

open competition. These Mentors train the students in Analytical Skills and

Technical/Computer Skills.

2. Guest Mentor:

The regular English Lecturers of the college who are trained by experts from US

State Dept. through the English Language Fellow Program and Infosys are engaged

as Guest Mentors to train the students in Communication skills and Soft skills.

2. Other Faculty:

The regular Lecturers of the college are given training by Infosys ,Wipro and

ICICI to handle Analytical Skills.

S.No Skill No. of Hours allotted

1 Communication Skills 60 hrs

2 Soft Skills 30 hrs

3 Ethical Values 10 hrs

4 Analytical Skills 60 hrs

5 Technical Skills 60 hrs

6 General Awareness 30 hrs

Total 250 hrs



TARGET GROUP

III Year Degree Students with good academic record are selected to impart training.

Mechanism for Implementation of JKC programme in Government Degree

Colleges

Students in JKCs of Degree Colleges are divided into two groups taking their future

outlook/plans into consideration

Group I: Students interested in pursuing higher studies after graduation and opt for

JKC training to obtain skills & to develop their personality Students of Group I

are imparted skills relevant their curriculum

Group II: Students requiring JKC training for immediate employment

In addition to the skills related their curriculum, students of Group II are imparted an

exclusive add on training module of 10 days @ 6 hrs a day on specific

employability skills with the following conditions

1. The HR mentor of the respective district has to identify local job opportunities

by visiting local companies/organisations that provide jobs/internship

programmes.

2. Complete 10 Day rigorous residential training is given to students as per the

requirement of the job identified.

3. Training is conducted in Colleges with attached hostels.

4. Consistent and reliable evaluation system for Periodical evaluation of

performance of students undergoing training and recording this performance.

Approach

Establishment of JKCs in all the Government, Private Aided and Private

Unaided Degree Colleges of the state.

Creating awareness among students by organizing orientation programmes on

JKCS

Selecting best and interested students of III Year Degree from all the streams

to undergo JKC training

Students are trained in industry needed skills & in e-Governance projects

CCE pools the best quality expertise from the Colleges/Universities and

Industries to prepare the curriculum and impart training at the JKCs

Inviting industries for sharing of knowledge, Best Practices, Technologies &

Tools.



Establishment of IT Infrastructure:

Establishment of IT Labs in 25 Govt. Degree Colleges exclusively for JKC

training

Establishment of English Language labs (ELL) in 75 Govt. Degree Colleges

Microsoft Campus Agreement with JKCs of all Govt. Degree Colleges

Use of English Language Software as supplementary learning tool in

Language labs for JKC training

Role of JKC Monitoring Cell:

JKC Monitoring Cell at the O/o CCE defines the role and functions of JKCs at each

college. JKCMC is involved in the following activities

Framing guidelines and administration of JKCs through trained mentors

Engaging Mentors in all JKCs

Tie up with different IT & ITES companies

Preparation of program manual for JKC and communication to all Colleges.

Conducting workshops with Principals, Key industry representatives to

explain the modalities of the program.

Monitoring the execution of all the Programs pertaining to JKC activities

Major Sectors identified for Placements

IT & ITeS (BPO)

Banking & Finance

Insurance

Pharmacy

Marketing

Tele communications

Service Organizations

Stake holders

Commissioner of Collegiate Education, AP., Hyderabad.

Government, Private. Aided and Private Unaided Degree Colleges

IT , ITeS, Banking, Insurance, marketing and other industries

Students pursuing Undergraduate courses



Benefits to different Stakeholders

1.Student

a. Acquiring job related skills

b. Exposure to real-time projects

c. Campus placement Opportunity

d. Access to Excellent Resources

e. Competitive Environment for faster growth

2. College

a. Placement opportunities to selected Candidates

b. Enriched academic environment

c. Acquires reputation to the college

d. Getting projects done by defining them and having them approved by CCE.

Other programmes conducted on JKC platform

JKC Accounting Course (TALLY) was conducted exclusively for Commerce

students

JKC Special Training Program (STP) to train students to gain employment in

Govt. & Public sector units.

JKC Medical Transcription course was conducted on pilot basis under Rajiv

Udyoga Sri (RUS) scheme.

Infosys Project Genesis (IPG) training was given to Lecturers of Govt Degree

Colleges in Communication Skills and Analytical Skills at Infosys Campus,

Hyderabad as part of Industry orientation programs to faculty.

Add on Courses: 4 Govt Degree colleges (GDC Kakinada, GDC Guntur, GDC

Nellore, GDC Kurnool) submitted proposals to Govt. of India to start Add on

Courses which are in demand like Hospitality and Hotel Management.

GVK EMRI (Emergency Management and Research Institute) is a pioneer in

Emergency Management Services in India. 108 Emergency Response Service is

under PPP (Public Private Partnership) framework and is a 24X7 emergency service

for medical, police and fire emergencies. They recruit Emergency Medical

Technicians (EMT), Communication Officers (CO), Data Collection Officers

(DCO) for their various offices located in 8 states of the country. 7 job drives

conducted in 2010-11 at 7 GDCs and 271 students were selected.



Evaluation of JKCs by Centre for Innovations in Public Systems (CIPS)

About the study

The JKC programme has been running for a period of 7 years and the Department felt

the need to evaluate it in terms of the achievements in the stated objectives with

which the centre was established. CCE approached Centre for Innovations in Public

Systems (CIPS) to take up a state-wide study on the status of JKC centres and

suggest suitable recommendations to reinforce the programme.

Mechanism

The study was conducted in 53 Government colleges (10 colleges in Phase I and 43

colleges in Phase II) across Andhra Pradesh in 2013 – 2014. Capturing five major

stake holders’ opinion on Jawahar Knowledge Centres Training Programme –

Students, JKC Mentors, JKC coordinators, Principals of the College and Employers,

the study brought together the opinions from 1803 students, 91 mentors, 44

Principals, 54 JKC coordinators and 27 employers.

Observations by CIPS

The overall report by CIPS presents that all the stake holders are very positive about

JKC and the students expressed that they opt for JKC programme to acquire better

skills, government jobs, and higher studies. The curriculum of JKC meets the present

requirements and 90% of the students are under the impression that the program

meets their expectations.

Recommendations by CIPS

CIPS has given the final report which offered specific recommendations relating to four

major areas of JKC training programme i.e., I. Curriculum II. Placement assistance III.

Organisational Structure and IV. Financial Sustainability for strengthening JKC activity.

Implementation of Recommendations made by CIPS:

The stakeholders’ opinion gauged through the study provided the required inputs for

refurbishing the curriculum, adopting measures towards financial sustainability of the

programme and also the institution specific problems faced while running the JKC

programme.

The Department initiated following activities for the implementation of CIPS

recommendations



1. Curriculum

Steps taken to improve the quality of curriculum transaction

JKC Monitoring Cell at O/o CCE devised a monitoring mechanism of uploading

the day wise schedule of all JKC centers to ensure the hours prescribed for

transaction of JKC curriculum are followed in all the JKC centres and in all the

batches for successful completion of prescribed training duration.

On line feedback form has been developed by JCKMC to gather the students

feedback and grievance regarding the training programme for successful

rectification of problems encountered by students.

Monitoring of JKC training activity through video call and conferencing has been

initiated to ensure effective curriculum delivery by installing Skype in 13 Nodal

JKC centers of A.P, which will be further extended to all Degree Colleges in the

state.

Printing of the JKC study material has been taken up by the JKCMC. The Subject

Experts Committee meeting was convened for the preparation of draft JKC study

material. The Review Committee reviewed the JKC material prepared by the expert

committee. Printing of the material is in the process.

2. Placement Assistance

Steps taken to improve job opportunities to students

Institutional level Students’ cell guided by JKC coordinators are constituted in each

college to look at the local job opportunity and help the coordinators and mentors

in activities relating to placements.

A database of JKC student profiles along with their academic achievements (From

10th onwards) is made accessible at institutional level to contact employers as well

as to strengthen placement assistance.

To share job drives among institutions, colleges are instructed to communicate the

schedule of job drives to other colleges in the district thus enabling the students

avail the placement opportunities.

To increase the number of placement drives at district level, HR mentor is engaged

at each district ID College. The HR mentor with the help of JKC nodal coordinator

shall ensure that all the JKC trained students attend the placement atleast once at

the district level.



3. Organizational Structure

A state level advisory body is constituted for JKC involving Company

representatives/entrepreneurs, University nominees (State and national level),

Professional agencies, Academicians, Principals, e.t.c. This committee shall review

and analyze the market trend and make necessary recommendation for the programme

to meet the future needs. The first meeting of the committee is scheduled in the month

of January 2015.

4. Financial Sustainability

Measures to make JKCs financially sustainable

With regard to Financial Sustainability of JKC training programme, CIPS stated

that very low honorarium given to mentors is the major problem confronting the

JKC programme and hence recommended to enhance honorarium of JKC mentors

for uninterrupted JKC activity. Hence the Department requested Government to

consider enhancement of honorarium to Full time Mentors.

A registration fee of Rs.50 is being collected from all students to utilize the amount

for the State level coordination of JKC activities and also for improving

placements by JKCMC

Centralized printing of the JKC study material has been taken up by the JKCMC to

reduce the cost of production of the material and also to provide students with quality

material.

No. of Jawahar Knowledge Centers in Degree Colleges of A.P

Govt. 130

Pvt. Aided 24

Total 154

Nodal JKCs in 13 Districts

ZONE I ZONE II ZONE III ZONE IV

GDC(M), Srikakulum Govt College (A), Rajahmundry Govt College (A), Guntur KVRGDC, Kurnool

GDC,Salur, Vizainagaram GDC, Palakol GDC, Ongole GDC (M), Anantapur

VSK GDC Visakhapatnam SRR&CVR GDC,Vijayawada DKW GDC, Nellore GDC (M), Kadapa

PVKN GDC,Chittoor



Details of students trained in JKCs 2014-15

District SC ST BC OC Others Total

Anantapur 613 200 673 226 62 1774

Chittoor 1186 121 642 196 79 2224

East Godavari 865 234 700 481 48 2328

Guntur 391 97 300 203 47 1038

Kadapa 732 82 247 178 26 1265

Krishna 611 80 253 178 26 1148

Kurnool 1091 151 516 176 89 2023

Nellore 694 98 310 96 38 1236

Prakasam 396 70 136 60 11 673

Srikakulam 388 227 680 45 15 1355

Visakhapatnam 233 576 665 188 54 1716

Vizianagaram 81 94 220 25 9 429

West Godavari 709 133 755 377 73 2047

Total 7990 2163 6097 2429 577 19256

Details of students trained in JKCs 2015-16

District SC ST BC OC Minorities Others

Srikakulam 437 184 427 147 0 98

Visakhapatnam 375 418 476 208 4 225

Vizianagaram 85 46 136 44 1 29

East Godavari 746 122 593 545 9 95

Krishna 332 46 166 275 10 11

West Godavari 663 71 569 486 2 100

Guntur 323 58 200 248 3 22

Nellore 370 66 158 274 3 42

Prakasam 235 38 105 178 4 34

Anantapur 627 104 487 237 25 63

Chittoor 835 94 356 486 20 83

Kadapa 265 54 185 280 20 41

Kurnool 777 122 378 530 17 63

Total 6070 1423 4236 3938 118 906



Placements through Job drive 2015-16

Year Students Trained

in AP

No. of Job drives

Conducted

Number of

students

placed

Overall

Percentage

2006-2007 619 23 354 57%

2007-2008 20787 115 4193 20%

2008-2009 27161 57 2088 8%

2009-2010 9311 73 1852 20%

2010-2011 21916 108 2293 10%

2011-2012 21619 133 2048 9%

2012-2013 15703 63 2718 17%

2013-2014 28035 82 2953 11%

2014-2015 19256 196 4437 23%

2015-2016 16691 220 3915 24%

Total 181098 1070 26851

ACTION PLAN

I. JKC Training Programmes (April 2016 – February, 2017)

II.

Batch Training Schedule No. of JKCs to be

participated

No. of Students

to be trained

I April – Jul 2016 114 5000

II Aug – Oct 2016 130 10000

Proposed to start Parallel Degree Program for Employability Skills with Tata Institute of

Social Sciences (TISS) on JKC Flat form from Nov 2015 in 100 Govt. Colleges

III Nov 2015 – Jan 2016 130 10000

Total 25000



Initiatives of JKCMC : 2015-16

(as per CIPS Recommendations)

Online Monitoring Systems (IT Initiatives)

Skype

o Interacting with Students and Mentors Through Skype Online

regularly

o Online Registration in JKCs

Enrollment of students in JKCs

o Online Time Table

Monitoring of JKC training activity through online time

table

o Student Feedback Form

Collecting the student grievances through online

o Online Application Form for Recruitment

Recruitment of New Mentors through Online

application

o Online Placement Application Form

Extracting the District wise Drives conducted and

Students Placed Data.

o College Budget Details

Online monitoring of Mentor honorarium

JKC Batch Wise Activities

o Conducting of JAM, GD, Paper Reading, Self Introduction,

Mock Interview s to JKC Students.

Student Alumni (Mapping of Students)

o Gathering of JKC Old Students data and informing them about

drives

Workshop for Mentors

o Training given to Newly Recruited mentors by trained faculty



Conduct of District Wise Job Drive

o Preparation of Scheduled for conduct of Job drives- District

Wise Data

JKC Video Lessons(ManaTV)

o Display of ManaTV video Lessons through web

Mentors Work done using Google Drive

o Regular monitoring of mentors work done through Google

drive

Webpage Developed by JKC IT Team

CoE

State Teacher Awards

State Teacher Videos

IUFF

RUSA

Academic Audit

SC Book Bank Beneficiaries

ST Book Bank Beneficiaries

RCOC Training Programs

Teacher Evaluation by Student

API & AADPI

Maps (Indicating District Wise Colleges)

CCE- HRMS

jawahar knowledge centre - apcce.gov.in · jawahar knowledge centre . ... nellore, gdc kurnool) ......

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