jcom pr/marketing&biz dev medical and healthcare clients
DESCRIPTION
Joyce Schwarz provides a quick overview of medical and health clients she and her firm JCOM Marketing/PR and Business Development have served in the past decade. For more information email: joyceschwarz(at)gmail.com or call 310-822-3119 and follow on www.twitter.com/joycecom and look at www.jcombusinessdevelopment.com and www.joycecom.com and ask to connect on Linkedin and on facebookTRANSCRIPT
www.jcombusinessdevelopment.com , 310-822-3119, [email protected] @joycecom and @startup50plus.com
HEALTHCARE. MEDICAL and digital and mobile health portfolio of expertise
HAWAII DEPARTMENT OF HEALTH: Researched, created (writing and strategy), produced Telly award winning TV commercials, radio spots and public service and family outreach campaign. Website development and digital media creation.
iLoop Mobile Health Apps/Healthcare Division -- launched first interactive apps in 2005 at DEMO MOBILE and worked to develop proof of concept presentations for medical practices, healthcare retail and mobile health.
Association of Orthodontists: national conference program planning, opening ceremonies/event video presentation, KHET (PBS) tie-in state of the art in next-gen technology TV special. HOTLINE TO BUSINESS interactive TV program in association with Bank of Hawaii, Department of Health and Governor's Office
Stress Reduction and Phobia Institute: international launch marketing and PR campaign, press and promotional kit, client welcome packages, interactive audio series, Podcasts and arranged more than 75 national TV/radio show interviews. US Navy Stress reduction programs/biofeedback programming.
UC School of Optometry: Capital campaign/mobile vision clinic, Eyewear Center, marketing, sponsorship, fundraising presentations, video series development (produce and write), healthcare community outreach and advisory board consultation.
Contra Costa Health Center: branding, HMO health industry relations, public relations, press relations, spokesperson training and interactive educational training display unit (development)
AT&T Enhanced 911 Emergency Services Public Service Electronic campaign (TV, Radio, Online) AT&T EMERGENCY SURVIVAL GUIDE CREATION
CHILDREN'S MIRACLE NETWORK TELETHON and Children's Hospital of Orange County outreach program/promotional materials, posters, promotional items sponsored by Weinerschnitzel. Top Dog Kids events.
Thorburn Chiropractic Center: branding and tie in with advance holistic modalities including but not limited to acupuncture, massage and Yoga. Named Top to 10 Doctors San Fernando Valley.
Zen Reflexology Spa & center branding, design, promotional services, press relations, website and digital media development and customer acquisition SEO and joint-venture campaign with YELP (named top Reflexology Center in West Los Angles.
Johnson & Johnson Acuvue Professional and B2 B: Promotions/Healthcare and Doctors Seminars/tradeshow promos & regional training programs/videos and reference portal development.
DARE PROGRAM -- anti-drug campaign with Harlem Globe Trotters and fundraiser Long Beach, CA
San Francisco General Trauma Center Video Training Series and PSA (Public Service Announcement) award winning with Dr. Donald Trunkey -- nationally acclaimed Trauma Care pioneer.
MISS FITNESS AMERICA National Contest and community outreach programs tied in with ESPN Sports and Cable Health Channels. Spokesperson training, public relations, press relations, video development and posters/flyers and local events featuring Laurie Donnelly Miss Fitness America.
ANTI-TAMPERING PACKAGING campaign, book tie-in, University seminar trainings: strategy, positioning, TV interviews/news alerts and PSYCHOLOGY TODAY excerpts & public events programming.
Association of Poison Control Centers and Honolulu Poison Control Center: rebranding, tie in with press relations and social and mobile media updates.