Email Marketing Solutions- In House Or Hosted?

By: Alphasandesh.com

Initiation

No doubt email is the most extensively used technique today. Also, technologies like texting and quick messaging may be gaining interest, but email still rules as definitive killer app. Thus, offering a reliable email service is one of the IT sector's most significant roles.

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Comparison between In House or Hosted solutions

As the shift towards hosted service become more usual, it is important for businesses to gain a better understanding of the hosted versus in-house verdict.

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In House email marketing solutions

The cost of in-house email solution is not just restricted to licensing and hardware cost. It involves expenditures of employees, management, storage, archiving, mobile email, and so on.

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In House email marketing solutions

For in-house solution, you need a dedicated team to manage the processes. Funds are required not only for general email management, but also to uphold sanity of servers and network, block spam mails and virus attacks, check hardware against breakdown, install most recent patches or upgrades on email servers, make redundancy in system and so on.

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Hosted email solutions

The advantages of hosted solution go ahead of the cost.

By using hosted solution you can quickly include new users.

You do not have to desecrate time in getting licenses, provisioning in-box space or setting up email ids.

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Hosted email solutions

Also, hosted email solution can cope up with unexpected increase in inbound or outbound email traffic without difficulty.

Hosted email solution offers intrinsic redundancy which ensures that the data is simulated.

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Why In-house email solution

The hackers and spammers are incessantly discovering new techniques to occupy into your mailing system.

The main reason due to which most of the businesses choose in-house email marketing solution is that they are concerned about their data security and authority over hosted email service.

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Which is better for whom?

An email system decision must be made on the basis of your business needs that make sense for the organization and supports organizational goals. Whereas, hosted email marketing solutions are normally a good choice for small companies that do not have basic infrastructure or capability.

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Which is better for whom?

Big companies or companies that need highly personalized email systems might perform better with an in-house email marketing solution.

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Conclusion

Email systems can be quite intricate. Ahead of the hardware and software required for email itself, there are other additional applications that are also significant parts of the overall email system.

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Thanks for reading

Our email marketing solutions help to create innovative direct email marketing campaigns.

For more details have a look at www.alphasandesh.com

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