Digipak Analysis – Beyonce:

Album Front Cover:

Inside The Pak:

Panel One:

Panel Two:

On the front cover there is a photo of the artist. She looks very glam and has eye connection.

The artists name is clearly on the front cover of the album. It is in a white colour which stands out against the green and blue background. It is also in a swirly urban/edgy font. This is very genre appropriate.

The name of the album is also on the front cover. This is also white colour, again to stand out. This is slightly smaller than the artists name but it is still there and visible.

Large image of the artist.To keep with the theme of the pak and having lots of images of the artist looking very glam.

Photos of the hit albums to promote herself.

Writing inside the pak is very common it is often a thank you from the artist to the fans and there record label. The white font occurs again here and this works really well as it stands out against the blacck background.

On the disc is the artists name again. It is in that white colour and swirly font again. To keep the theme throughout the pak.

In the background we can see another photo of the artist. It looks like it is in a gold colour. On the previous panel there was some gold behind her in one of the images. This is to keep with a gold theme on the inner panels.

Panel Three:

The Back Cover:

Again there is the artists name and the album name, it also tells us that this disc is a video album. This is the kind of extra that you would receive in a digipak. The font is the same as on the front of the album. However this time it is in black to make it stand out against the light disc.

Another photo of the artist in the background. Again this is in a yellow/gold colour.

Photo of the artist again looking very glam! However this time she does not have a seductive eye contact.

There is also the song list which is a typical convention of a CD and digipak. This album has two because there is two discs in this particular pak.

In the bottom right corner there is the bar code. A typical convention again.