jfla club leadership plan for arkadelphia rotary
DESCRIPTION
This plan was developed as a leadership project by Deborah Sesser to address membership decline from an advancement perspective. Please email [email protected] for more information.TRANSCRIPT
![Page 1: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/1.jpg)
JEFF FARRIS LEADERSHIP ACADEMY
Deborah SesserArkadelphia Rotary Club
Club Leadership Plan, 2015-16
![Page 2: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/2.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
HOW DO WE ADDRESS MEMBERSHIP DECLINE FROM AN ADVANCEMENT
PERSPECTIVE?
![Page 3: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/3.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
STRATEGICALLY EVALUATE INTERNAL AND EXTERNAL PR, FUNDRAISING EFFORTS
FOR EFFECTIVENESS
![Page 4: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/4.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
INTRODUCE PLANNING, ASSESSMENT TOOLS
• Complete Work Plan, Each Project
• Survey Membership, Annually
• Implement and Follow Propagation Plan for Outreach
– Website
– Radio
![Page 5: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/5.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
WEEKLY “ROTARY REMINDER” EMAIL MESSAGES
![Page 6: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/6.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
BI-WEEKLY FACEBOOK POSTS
![Page 7: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/7.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
WEBSITE IMPROVEMENTS – PROFILES, INFO
![Page 8: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/8.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
ENFORCE ROTARY, CLUB BRAND STANDARDS FOR UNIFORMITY
![Page 9: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/9.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
DEVELOP BRANDED COMMUNICATION MATERIALS
UPDATE (2/11/2016):Arkadelphia Rotary Club Board voted to
allocate up to $500 for the printing of
promotional materials.
![Page 10: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/10.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
ENCOURAGE PURCHASE, WEARING OF T-SHIRTS
• Blue or yellow “I (heart) Rotary / Service Above Self” shirts are available for pre-order on website for $15
• Worn at service, social events to identify Rotarians
• Supports member development efforts through meager profits
![Page 11: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/11.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
CONSISTENTLY USE LOGO, NAME
• Use Arkadelphia Rotary Club, not “noon club”
• Use updated, high-resolution logos for Rotary and other affiliates on messaging, graphics
• Capture weekly program speaker photos in front of club banner
![Page 12: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/12.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
BUILD AWARENESS OF ROTARY’S MISSION AND ACTIVE SERVICE IN THE
COMMUNITY
![Page 13: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/13.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
FACILITATE COMMUNITY SUPPORT TO MEET NEEDS
![Page 14: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/14.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
HOST COOPERATIVE SERVICE PROJECTS – HSU/OBU
![Page 15: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/15.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
DISTRICT “ROTARY HAS HEART” FOOD COLLECTION
![Page 16: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/16.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
SELECTIVELY RECRUIT AND RETAIN NEXT GENERATION OF ACTIVE, PROFESSIONAL
MEMBERS
![Page 17: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/17.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
HOST POTENTIAL MEMBERS FOR LUNCH & LEARN
• Schedule quarterly informational luncheons for businesses
• Update potential member directory and ask current members to contact acquaintances, colleagues
• Encourage Rotarians to utilize complimentary guest meal policy for potential members at club meetings
![Page 18: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/18.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
HOST QUARTERLY MEMBER SOCIAL EVENTS
![Page 19: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/19.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
INCREASE REVENUE TO MAKE LARGER IMPACT IN COMMUNITY, MAINTAIN DUES
![Page 20: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/20.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
PLAN, PARTICIPATE IN FUNDRAISING EFFORTS
• Serve as team of volunteers (timing, race support) for triathlon, mountain bicycle events for local company
• Receive club donation
• Contribute to local economy
![Page 21: JFLA Club Leadership Plan for Arkadelphia Rotary](https://reader030.vdocument.in/reader030/viewer/2022020212/579075731a28ab6874b4a696/html5/thumbnails/21.jpg)
DEBORAH SESSERCLUB LEADERSHIP PLAN
APPLY FOR 501(C)3 CHARITABLE DESIGNATION
UPDATE (2/11/2016):Arkadelphia Rotary Club Board voted to
explore the benefits of creating a separate, charitable organization and
associated process, cost
• Currently 501(c)6
• Arkansas Community Foundation
– Giving Tree Grant Cycle
– Participation in Arkansas Gives
• Provide fundraising sponsors, both individual and business, with tax-deductible credit for gift